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Social Media Workshop

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This workshop was presented at eLearning Asia, Singapore, June 2011 by Tanya Joosten, Sharon Stoerger, and Dylan Barth

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Social Media Workshop

  1. 1. Social Media in Education eLearning Forum Asia 2011 Friday, June 10, 2011 University of Wisconsin – Milwaukee Learning Technology Center Tanya Joosten, Sharon Stoerger, and Dylan Barth [email_address]
  2. 2. Today’s Workshop <ul><li>Part 1: Getting Started with Social Media </li></ul><ul><ul><li>Setting up Twitter </li></ul></ul><ul><li>Part 2: Social Media and Pedagogical Uses </li></ul><ul><ul><li>Modeling YouTube Video Cases </li></ul></ul><ul><ul><li>Hands-on practice with social media </li></ul></ul><ul><li>Part 3: More Social Media </li></ul><ul><ul><li>Setting up Facebook </li></ul></ul><ul><ul><li>Managing your social network </li></ul></ul>
  3. 3. PART 1: GETTING STARTED WITH SOCIAL MEDIA
  4. 4. Setting up your Twitter account!
  5. 5. http://twitter.com
  6. 8. And Now We Tweet!
  7. 9. Hashtags <ul><li>Tweet using hashtag: </li></ul><ul><li>#elfa </li></ul><ul><li>Http://search.twitter.com </li></ul><ul><li>Now follow! Build your network! </li></ul>
  8. 11. Follow us! <ul><li>@tjoosten </li></ul><ul><li>@csoleil </li></ul><ul><li>@dylanbarth </li></ul>
  9. 14. Retweeting & Replying
  10. 15. Twitter Notifications
  11. 16. WHO IS USING SOCIAL MEDIA? <ul><li>What are you using? </li></ul><ul><li>Why are you using it? </li></ul>
  12. 17. What is social media?
  13. 18. SOCIAL MEDIA AND PEDAGOGICAL USES
  14. 19. Breakout Activity <ul><li>How is your campus implementing social media? </li></ul>
  15. 20. Using Twitter in the Classroom <ul><li>Announcements </li></ul><ul><li>Supplemental information </li></ul><ul><li>Live microblogging </li></ul><ul><li>Connections/PLNs (e.g., Siemens, 2004) </li></ul><ul><li>Collect real world data </li></ul><ul><li>Twitter polls </li></ul><ul><li>Backchannel communication </li></ul><ul><li>Other? </li></ul>
  16. 21. Informal Space
  17. 22. Supplementing the CMS
  18. 23. Professional Development
  19. 24. LET’S SET UP A FACEBOOK FAN PAGE!
  20. 25. Creating a Facebook Fan Page http://www.facebook.com/
  21. 26. Create a Fan Page
  22. 28. TO LINK OR NOT TO LINK…THAT IS THE QUESTION
  23. 29. Creating a link
  24. 30. Editing your Facebook-Twitter link
  25. 31. Breakout Activity <ul><li>What are the costs associated with implementing the use of social media for faculty, staff, and students? </li></ul>
  26. 32. Breakout Activity <ul><li>How do we teach students and faculty to use social media appropriately? </li></ul>
  27. 33. Breakout Activity <ul><li>What concerns should we have about privacy in our use of social media? </li></ul>
  28. 34. Breakout Activity <ul><li>How do we teach students and faculty to use social media appropriately? </li></ul>
  29. 35. Breakout Activity <ul><li>What are some best practices in using social media? </li></ul>
  30. 36. Breakout Activity <ul><li>How do we evaluate the impact of social media? </li></ul>
  31. 37. Linking Alternatives <ul><li>Social Dashboards </li></ul><ul><ul><li>TweetDeck ( http://www.tweetdeck.com/ ) </li></ul></ul><ul><ul><li>HootSuite ( http://hootsuite.com/ ) </li></ul></ul><ul><ul><li>Seesmic ( http://seesmic.com/ ) </li></ul></ul><ul><li>Social Browsers </li></ul><ul><ul><li>RockMelt ( http://www.rockmelt.com/ ) </li></ul></ul><ul><ul><li>Fizzik ( http://www.fizzik.com/ ) </li></ul></ul>
  32. 38. Why Social Dashboards and Browsers? <ul><li>One post – multiple social media </li></ul><ul><li>Hashtags (e.g., #edtech) </li></ul><ul><ul><li>Class discussions </li></ul></ul><ul><ul><li>Conferences </li></ul></ul><ul><ul><li>Webinars </li></ul></ul><ul><li>Real time </li></ul><ul><li>Monitor multiple conversations at a glance </li></ul>
  33. 39. Social Dashboards - TweetDeck
  34. 40. Social Browsers – RockMelt
  35. 41. Using Facebook in the Classroom <ul><li>Discussions </li></ul><ul><li>Supplementary materials </li></ul><ul><ul><li>Videos </li></ul></ul><ul><ul><li>Articles </li></ul></ul><ul><ul><li>Websites </li></ul></ul>
  36. 42. Questions? <ul><li>[email_address] </li></ul><ul><li>Tanya Joosten </li></ul><ul><li>[email_address] </li></ul><ul><li>Sharon Stoerger </li></ul><ul><li>[email_address] </li></ul><ul><li>Dylan Barth </li></ul><ul><li>[email_address] </li></ul>
  37. 43. Takeaways <ul><li>Video cases on YouTube #edusocmedia </li></ul><ul><li>Microblog gathering and sharing of social media information #edusocmedia and #elfa2011 </li></ul><ul><li>Video collaboration of today’s events on YouTube #edusocmedia </li></ul>
  38. 44. Additional Resources <ul><li>UWM Social Media Grant project </li></ul><ul><ul><li>http://uwmsocialmedia.wikispaces.com </li></ul></ul><ul><li>Presentation and Data </li></ul><ul><ul><li>http://uwmsocialmedia.wikispaces.com/Presentations+by+Tanya </li></ul></ul><ul><li>Set-up Instructions </li></ul><ul><ul><li>http://uwmsocialmedia.wikispaces.com/Howtosocialmedia10 </li></ul></ul><ul><li>Creating a Twitter Account </li></ul><ul><ul><li>http://tinyurl.com/4lkdkj3 </li></ul></ul><ul><li>Creating a Facebook Fan Page </li></ul><ul><ul><li>http://www.facebook.com/pages/create.php </li></ul></ul>
  39. 45. References <ul><li>Heiberger, G., & Harper, R. (2008). Have you Facebooked Astin lately? Using technology to increase student involvement. New Directions for Student Services , 124. Retrieved http://tinyurl.com/4vygtde </li></ul><ul><li>Higher Education Research Institute (HERI). (2007). College freshman and online social networking sites. Retrieved from http://gseis.ucla.edu/heri/PDFs/pubs/briefs/brief-091107-SocialNetworking.pdf </li></ul><ul><li>Junco, R., Heibergert, G., & Loken, E. (2010). The effect of Twitter on college student engagement and grades. Journal of Computer Assisted Learning. http://blog.reyjunco.com/pdf/JuncoHeibergerLokenTwitterEngagementGrades.pdf </li></ul><ul><li>Kopytoff, V. G. (2011). Blogs wane as the young drift to sites like Twitter. The New York Times . Retrieved from http://www.nytimes.com/2011/02/21/technology/internet/21blog.html?_r=1 </li></ul><ul><li>Zickuhr, K. (2010). Generations 2010 . Washington DC: Pew Internet and American Life. Retrieved from http://www.pewinternet.org/Reports/2010/Generations-2010.aspx </li></ul>

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