1. MODERNISM AND
POSTMODERNISM
CONTEXTUAL STUDIES RESEARCH

2. 1850-1918
CONTEXTUAL STUDIES RESEARCH

3. BEGINNING 19TH CENTURY
• Start of the industrial revolution
• agriculture, manufacturing, mining, transportation, and
technology
• steam engine, steam powered ships and the railway.
• big effect on peoples everyday lives

4. ‘overwhelmed’ The Industrial
Revolution

5. Steam engine, by James Watt,

6. THE GREAT EXHIBITION
• ‘Overwhelmed and excited’
• technical and mechanical engineering
• show off
• leader of this industrial revolution
• Exhibition in London in 1851
• Conveyer-belt mechanization
• ‘look what we can design and make quickly and efficiently’

7. THE GREAT EXHIBITION
• International lead to competition
• one quarter of the entire British population had visited Crystal
Palace
• impact that the exhibition had on Britain.

8. ‘The Great Exhibition’ – crystal palace

9. ‘The Great Exhibition’ – American
stand

10. Rocking chair - W. Winfield

11. The Nelson Jug - Alfred Crowquil

12. Silver tea set - 1880

13. ARTS AND CRAFT MOVEMENT
• negative reaction towards mass production
• quality of the goods
• destroying the whole art and purpose of the product
• wanting to return to the original hand craft
• ‘ traditional craftsmanship’
• wealthy and rich

14. ‘Trellis’ wallpaper 1862 - William
Morris

15. ART NOUVEAU
• interior design
• graphic design
• architecture
• decorative arts
• 1890 – 1910
• natural design
• art nouveau’ is French meaning ‘new art’,

16. Paris Métro entrance in Chicago

17. The seasons - Alphonse Mucha

18. Kelly Haggard Olson - Irises

19. Hoosemans – Candle Holder 1900

20. MODERNISM
• Developed in art, design, literature and music.
• Deutsche Werkbund 1907
• Bauhaus school of design
• Walter Gropius

21. Deutscher Werkbund

22. Professor Peter Behrens
1868-1940
• corporate identity
• AEG in 1907
• first company employed designer , head of
design
• create logos, adverts , advertising materials
and company publications.

23. AEG

24. CUBISM
• cube shapes
• three and four dimensional look
• Pablo Picasso
• Georges Braque
• Paris between 1907 and 1914
• ‘new style’

25. man with guitar 1911 - 1912 - Georges
Braque

26. 'Factory, Horta de Ebbo',
1909 - Pablo Picasso

27. FUTURISM
• Cubism
• third and fourth dimensions
• Speed
• Noise
• power

28. Luigi Russolo - Dynamic Automobile

29. ‘Unique Forms of Continuity in Space’
by Umberto Boccioni, 1913,

30. DADA
• Shocked and traumatised by war
• No sense , no meaning
• Funny
• Shock
• Horror
• Influential
• 1916 and 1924

31. Marcel Duchamp, L.H.O.O.Q - 1919

32. Marcel Duchamp, fountain - 1917

33. Tatlin’s Tower 1919 - Monument to the
Third International

34. BAUHUAS
• Effected by the war
• 1919-1933
• School of art, architecture, and design
• functional living environments
• Socialists
• flat, smooth surfaces
• geometric shapes
• open spaces
• glass windows
• Steel
• concrete

35. Bauhaus school

37. Make do and mend

38. Britain can make it exhibition
- Cheer people up
- London
- 1 ½ million visitors

39. Festival of Britain
• 1951
• Cheer people
• World famous
• Show off design
• Knocked down by the goverment
• Festival hall left

40. Abram Games, Festival of Britain
poster - 1951

41. Festival Hall

42. 1960 - 1970
• Paranoia
• Distrust
• Conspiracy
• Cold war
• John F Kennedy Assassination
• Martin Luther King Assassination
• Bobby Kennedy Assassination
• Vietnam

43. POST MODERNISM
• Witt
• Experimental
• Funky shapes
• No strict rules
• More than function
• More self than society

44. The Throwaway Aesthetic
• Mass produced
• Cheap
• Available
• Fashion / design change
• Youth
• Witty
• Post modernism
• Graphical

45. Peter Murdoch Paper Chair 1964

46. Barbara Hulanicki, Biba -1964

47. OP ART
• Geometric shapes
• Lines
• Patterns
• sense of movement
• optical illusions

48. Bridget Riley, Blaze 1 - 1962

49. DESIGN FOR NEED

51. PUNK
• 1776
• Selfish
• Anti society
• Dada
• Hands on design
• Express feelings
• music

53. NEW ROMANTICS
• Retro hair styles
• Men and make up
• Lace
• Spice girls
• Raves
• Worse than punk
• 1980 -1990
• Women could do what they liked / wear

54. 1980’s

55. 1990’s

56. INTERIOR DESIGN
• Fit for purpose
• Target audience
• Next
• Dual coding
• Show off
• Modernism with old to show post modernism

57. NEXT interiors - David Davies