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©2019 by System Plus Consulting | Bose Audio Amplifier 1
22 Boulevard Benoni Goullin
44200 NANTES - FRANCE +33 2 40 18 09 16 info@systemplus.fr www.systemplus.fr
System report by Morgan COLLIN
November 2019 – Sample
Bose Automotive Audio Amplifier
REVERSE COSTING® – STRUCTURAL, PROCESS & COST REPORT
©2019 by System Plus Consulting | Bose Audio Amplifier 2
Table of Contents
Overview / Introduction 4
o Executive Summary
o Main Chipset
o Block Diagram
o Reverse Costing Methodology
o Glossary
Company Profile 10
o Bose Corporation
Teardown Analysis 12
o Views and Dimensions
o System Opening
o Main Electronic Board
 Top Side – Global view
 Top Side – High definition photo
 Top Side – PCB markings
 Top Side – Main components markings
 Top Side – Main components identification
 Top Side – Capacitors Electrolytic Markings
 Top Side – Capacitors Electrolytic Identification
 Top Side – Other components markings
 Top Side – Other components identification
 Bottom Side – Global view
 Bottom Side – High definition photo
 Bottom Side – Components markings
 Bottom Side – Components identification
Cost Analysis 33
o Accessing the BOM
o PCB Cost
o BOM Cost – Main Electronic Board
o Housing Parts – Estimation
o BOM Cost - Housing
o Material Cost Breakdown by Sub-Assembly
o Material Cost Breakdown by Component Category
o Accessing the Added Value (AV) cost
o Electronic Board Manufacturing Flow
o Details of the Main Electronic Board AV Cost
o Details of the System Assembly AV Cost
o Added-Value Cost Breakdown
o Manufacturing Cost Breakdown
Estimated Manufacturer Price Analysis 69
o Estimation of the Manufacturer Price
Give us your Feedbacks!
Company services 74
©2019 by System Plus Consulting | Bose Audio Amplifier 3
Overview / Introduction
o Executive Summary
o Main Chipset
o Block Diagram
o Reverse Costing
Methodology
o Glossary
Company Profile & Supply
Chain
Teardown Analysis
Cost Analysis
Manufacturer Price Analysis
Feedbacks
Related Reports
About System Plus
Block Diagram
The block diagram of the Bose Audio Amplifier is described in the following schematics:
I/O & Interface MCUMemory Power Supply
©2019 by System Plus Consulting | Bose Audio Amplifier 4
Overview / Introduction
o Executive Summary
o Main Chipset
o Block Diagram
o Reverse Costing
Methodology
o Glossary
Company Profile & Supply
Chain
Teardown Analysis
Cost Analysis
Manufacturer Price Analysis
Feedbacks
Related Reports
About System Plus
The reverse costing analysis is conducted in several phases:
Reverse Costing Methodology
• The initialization of the analysis
Pictures of the elements to be studied.
Identification of the components.
• Description of the material in the “SYScost+” software
Creation of an “estimation project” of the studied board with SYScost+ software.
Construction of the Bill of Material (BOM).
• Assessing the material
Searching for the price of each reference among distributors and manufacturers.
Assessing the cost of the PCB and of the unaccounted references (unknown by distributors)
The BOM is valued with SYScost+ : price simulation according to the requested quantities.
• Assessing the assembling and test phases
Assembly and test lines are modeled with the SYScost+ software.
The assembly and tests costs are estimated.
• Production cost & selling price
Estimation of the production cost & selling price.
• Report
A report is edited.
SYS.cost+©, is a software tool developed by SYSTEM PLUS CONSULTING to calculate the cost of electronic boards. More information on the
software can be found at www.systemplus.fr.
©2019 by System Plus Consulting | Bose Audio Amplifier 5
Overview / Introduction
Company Profile & Supply
Chain
Teardown Analysis
o Views & Dimensions
o System Opening
o Electronic Board
Cost Analysis
Manufacturer Price Analysis
Feedbacks
Related Reports
About System Plus
System Opening
Global Views of the System
©2019 by System Plus Consulting | Bose Audio Amplifier 6
Overview / Introduction
Company Profile & Supply
Chain
Teardown Analysis
o Views & Dimensions
o System Opening
o Electronic Board
Cost Analysis
Manufacturer Price Analysis
Feedbacks
Related Reports
About System Plus
Electronic Board – Top Side – Global View
©2019 by System Plus Consulting | Bose Audio Amplifier 7
Overview / Introduction
Company Profile & Supply
Chain
Teardown Analysis
o Views & Dimensions
o System Opening
o Electronic Board
Cost Analysis
Manufacturer Price Analysis
Feedbacks
Related Reports
About System Plus
Electronic Board – Bottom Side – Main Components Identification
©2019 by System Plus Consulting | Bose Audio Amplifier 8
Overview / Introduction
Company Profile & Supply
Chain
Teardown Analysis
Cost Analysis
o Assessing the BOM
o PCB Cost
o Estimation - Integrated
Circuit
o BOM Cost – Electronics
o Housing Parts Estimation
o BOM Cost - Housing
o Material Cost Breakdown
o Added-Value Cost
o Manufacturing Cost
Manufacturer Price Analysis
Feedbacks
Related Reports
About System Plus
PCBs Cost
The cost of the Printed Circuit Boards (PCB) has been estimated through our PCB costing model.
The cost varies according to the used technology as well as the size of the board and of the panels on which the boards will be laid-out.
Thailand manufacturing costs have been used for these calculations.
©2019 by System Plus Consulting | Bose Audio Amplifier 9
Overview / Introduction
Company Profile & Supply
Chain
Teardown Analysis
Cost Analysis
o Assessing the BOM
o PCB Cost
o Estimation - Integrated
Circuit
o BOM Cost – Electronics
o Housing Parts Estimation
o BOM Cost - Housing
o Material Cost Breakdown
o Added-Value Cost
o Manufacturing Cost
Manufacturer Price Analysis
Feedbacks
Related Reports
About System Plus
Material cost $0.9564 94.3%
Copper foils $0.3056 32.0%
Prepregs $0.2596 27.1%
Laminates $0.3858 40.3%
Others $0.0000
Finish #1 $0.0054 0.6%
Finish #2 $0.0000
Supplying $0.0478 4.7%
Scrap $0.0096 0.9%
Total Material Costs $1.0138 44.3%
Process $0.8957 96.3%
Drilling/Milling $0.7786 86.9%
(of which: drilling bits) $0.1261 16.2%
Test and inspections $0.0341 3.7%
Total Process Costs $0.9298 40.6%
Yield losses $0.0000
Non-recurring expenses $0.0030 100.0%
Documentation and packing $0.0000
Total Other Costs $0.0030 0.1%
Total Manufacturing Cost $1.9466 85.0%
Margin $0.3435 15.0%
Total Selling Price $2.2901
2019
Cost
Material costs
Process costs
Other manufacturing costs
Selling price
2019
Cost
2019
Cost
2019
Cost
Material cost $1.0093 94.3%
Copper foils $0.3226 32.0%
Prepregs $0.2741 27.2%
Laminates $0.4072 40.3%
Others $0.0000
Finish #1 $0.0054 0.5%
Finish #2 $0.0000
Supplying $0.0505 4.7%
Scrap $0.0101 0.9%
Total Material Costs $1.0698 45.3%
Process $0.8957 96.3%
Drilling/Milling $0.7786 86.9%
(of which: drilling bits) $0.1261 16.2%
Test and inspections $0.0341 3.7%
Total Process Costs $0.9298 39.4%
Yield losses $0.0000
Non-recurring expenses $0.0060 100.0%
Documentation and packing $0.0000
Total Other Costs $0.0060 0.3%
Total Manufacturing Cost $2.0056 85.0%
Margin $0.3539 15.0%
Total Selling Price $2.3595
2019
Cost
Material costs
Process costs
Other manufacturing costs
Selling price
2019
Cost
2019
Cost
2019
Cost
Material cost $1.0410 94.3%
Copper foils $0.3328 32.0%
Prepregs $0.2827 27.2%
Laminates $0.4201 40.4%
Others $0.0000
Finish #1 $0.0054 0.5%
Finish #2 $0.0000
Supplying $0.0520 4.7%
Scrap $0.0104 0.9%
Total Material Costs $1.1034 45.7%
Process $0.8957 96.3%
Drilling/Milling $0.7786 86.9%
(of which: drilling bits) $0.1261 16.2%
Test and inspections $0.0341 3.7%
Total Process Costs $0.9298 38.5%
Yield losses $0.0000
Non-recurring expenses $0.0200 100.0%
Documentation and packing $0.0000
Total Other Costs $0.0200 0.8%
Total Manufacturing Cost $2.0532 85.0%
Margin $0.3623 15.0%
Total Selling Price $2.4155
2019
Cost
Material costs
Process costs
Other manufacturing costs
Selling price
2019
Cost
2019
Cost
2019
Cost
Economical Description
Area of manufacturing Thailand
Year Quantity Batch size
2019 150 000 10 000
Material supplying ratio: 5%
Material scrap ratio: 1%
Manufacturing yield: 100%
Manufacturing overheads: 15%
Economical Description
Area of manufacturing Thailand
Year Quantity Batch size
2019 500 000 10 000
Material supplying ratio: 5%
Material scrap ratio: 1%
Manufacturing yield: 100%
Manufacturing overheads: 15%
Economical Description
Area of manufacturing Thailand
Year Quantity Batch size
2019 1 000 000 10 000
Material supplying ratio: 5%
Material scrap ratio: 1%
Manufacturing yield: 100%
Manufacturing overheads: 15%
Substrate Description Process Description Panelization Description
Layers # Product class: IPC Class 2 Panel Length Width
1 Mechanical Drilling & Milling Panel size (mm) 609.6 533.4
0 Total number of holes: 1301 Panel area (dm2) 32.516
1 Minimal hole diameter: 0.35 mm
0 Laser Drilling
2 Total number of holes: 0
0 Minimal hole diameter: None
... 1
6 Bured vias Board
Blind vias Board size (mm) 140 120.9
Finishing #1 Number of standard coupons 0 Board area (dm2) 1.6926 83.29%
Finishing #2 Number of specific coupons 0 Boards per panel 16
Immersion Tin
None
None
None
Stacked materials
35um/1Oz Copper
FR4 Standard High Tg
35um/1Oz Copper
FR4 Standard High Tg
FR4 standard High Tg (35um/1Oz Copper)
FR4 Standard High Tg
Total number of conductor layers
PCBs Cost – Main Board
Electronic Board Characteristics
(interface of the costing tool PCBprice+).
The cost of the Printed Circuit Boards (PCB) has been estimated through the PCB costing model of SYScost+.
The cost varies according to the used technology as well as the size of the board and of the panels on which the boards will be laid-out.
Thailand manufacturing costs have been used for these calculations.
(150,000 units) (500,000 units) (1,000,000 units)
©2019 by System Plus Consulting | Bose Audio Amplifier 10
Overview / Introduction
Company Profile & Supply
Chain
Teardown Analysis
Cost Analysis
o Assessing the BOM
o PCB Cost
o Estimation - Integrated
Circuit
o BOM Cost – Electronics
o Housing Parts Estimation
o BOM Cost - Housing
o Material Cost Breakdown
o Added-Value Cost
o Manufacturing Cost
Manufacturer Price Analysis
Feedbacks
Related Reports
About System Plus
©2019 by System Plus Consulting | Bose Audio Amplifier 11
Overview / Introduction
Company Profile & Supply
Chain
Teardown Analysis
Cost Analysis
o Assessing the BOM
o PCB Cost
o Estimation - Integrated
Circuit
o BOM Cost – Electronics
o Housing Parts Estimation
o BOM Cost - Housing
o Material Cost Breakdown
o Added-Value Cost
o Manufacturing Cost
Manufacturer Price Analysis
Feedbacks
Related Reports
About System Plus
The circuit includes 1 Silicon die assembled into the package.
©2019 by System Plus Consulting | Bose Audio Amplifier 12
Overview / Introduction
Company Profile & Supply
Chain
Teardown Analysis
Cost Analysis
o Assessing the BOM
o PCB Cost
o Estimation - Integrated
Circuit
o BOM Cost – Electronics
o Housing Parts Estimation
o BOM Cost - Housing
o Material Cost Breakdown
o Added-Value Cost
o Manufacturing Cost
Manufacturer Price Analysis
Feedbacks
Related Reports
About System Plus
Input parameters in the IC Price+ software.
©2019 by System Plus Consulting | Bose Audio Amplifier 13
Overview / Introduction
Company Profile & Supply
Chain
Teardown Analysis
Cost Analysis
o Assessing the BOM
o PCB Cost
o Estimation - Integrated
Circuit
o BOM Cost – Electronics
o Housing Parts Estimation
o BOM Cost - Housing
o Material Cost Breakdown
o Added-Value Cost
o Manufacturing Cost
Manufacturer Price Analysis
Feedbacks
Related Reports
About System Plus
©2019 by System Plus Consulting | Bose Audio Amplifier 14
Overview / Introduction
Company Profile & Supply
Chain
Teardown Analysis
Cost Analysis
o Assessing the BOM
o PCB Cost
o Estimation - Integrated
Circuit
o BOM Cost – Electronics
o Housing Parts Estimation
o BOM Cost - Housing
o Material Cost Breakdown
o Added-Value Cost
o Manufacturing Cost
Manufacturer Price Analysis
Feedbacks
Related Reports
About System Plus
©2019 by System Plus Consulting | Bose Audio Amplifier 15
Overview / Introduction
Company Profile & Supply
Chain
Teardown Analysis
Cost Analysis
o Assessing the BOM
o PCB Cost
o Estimation - Integrated
Circuit
o BOM Cost – Electronics
o Housing Parts Estimation
o BOM Cost - Housing
o Material Cost Breakdown
o Added-Value Cost
o Manufacturing Cost
Manufacturer Price Analysis
Feedbacks
Related Reports
About System Plus
BOM Cost – Electronic Board (1/2)
©2019 by System Plus Consulting | Bose Audio Amplifier 16
Overview / Introduction
Company Profile & Supply
Chain
Teardown Analysis
Cost Analysis
o Assessing the BOM
o PCB Cost
o Estimation - Integrated
Circuit
o BOM Cost – Electronics
o Housing Parts Estimation
o BOM Cost - Housing
o Material Cost Breakdown
o Added-Value Cost
o Manufacturing Cost
Manufacturer Price Analysis
Feedbacks
Related Reports
About System Plus
©2019 by System Plus Consulting | Bose Audio Amplifier 17
Overview / Introduction
Company Profile & Supply
Chain
Teardown Analysis
Cost Analysis
o Assessing the BOM
o PCB Cost
o Estimation - Integrated
Circuit
o BOM Cost – Electronics
o Housing Parts Estimation
o BOM Cost - Housing
o Material Cost Breakdown
o Added-Value Cost
o Manufacturing Cost
Manufacturer Price Analysis
Feedbacks
Related Reports
About System Plus
BOM Cost – Housing
©2019 by System Plus Consulting | Bose Audio Amplifier 18
Overview / Introduction
Company Profile & Supply
Chain
Teardown Analysis
Cost Analysis
o Assessing the BOM
o PCB Cost
o Estimation - Integrated
Circuit
o BOM Cost – Electronics
o Housing Parts Estimation
o BOM Cost - Housing
o Material Cost Breakdown
o Added-Value Cost
o Manufacturing Cost
Manufacturer Price Analysis
Feedbacks
Related Reports
About System Plus
Manufacturing Cost Breakdown
©2019 by System Plus Consulting | Bose Audio Amplifier 19
Overview / Introduction
Company Profile & Supply
Chain
Teardown Analysis
Cost Analysis
Manufacturer Price Analysis
o Financial Ratios
o Manufacturer Price
Feedbacks
Related Reports
About System Plus
Estimation of the Manufacturer Price
©2019 by System Plus Consulting | Bose Audio Amplifier 20
Overview / Introduction
Company Profile & Supply
Chain
Teardown Analysis
Physical Analysis
Cost Analysis
Manufacturing Process Flow &
Cost
Manufacturer Price Analysis
Feedbacks
Related Reports
About System Plus
REVERSE COSTING ANALYSES - SYSTEM PLUS CONSULTING
Related Reports
MARKET AND TECHNOLOGY REPORTS - YOLE DÉVELOPPEMENT
SENSING & ACTUATING
• Microphone, Microspeaker And Audio Solution
Market And Technology Trends 2019
REVERSE COSTING ANALYSES - SYSTEM PLUS CONSULTING
AUTOMOTIVE
• LG Display Medianav ECU Available in the Dacia Duster
• LG LA080WV3 – 8-inch Display with Touch Panel for Car Navigation
• LG Electronics Cluster and Infotainment Display Module in the
Mercedes-Benz A-Class
ORDER FORM
Please process my order for Bose Automotive Audio Amplifier, Reverse
Costing® – Structure, Process & Cost Report
Ref: SP19498
 Full Structure, Process & Cost Report : EUR 3,990*
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report as the first of the year. Contact us for more information.
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REVERSE COSTING® – STRUCTURE, PROCESS & COST REPORT
Each year System Plus Consulting
releases a comprehensive collection
of new reverse engineering and
costing analyses in various domains.
You can choose to buy over 12
months a set of 3, 4, 5, 7, 10 or 15
Reverse Costing® reports.
Up to 47% discount!
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year on the following topics
(considered for 2018):
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– Environment - Fingerprint - Gas
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*For price in dollars please use the day’s
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*Our prices are subject to change. Please
check our new releases and price
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present document is valid 6 months after
its publishing date: November 2019
BOSE AUTOMOTIVE AUDIO AMPLIFIER
1.INTRODUCTION
The present terms and conditions apply to the offers, sales and deliveries of services managed by System Plus
Consulting except in the case of a particular written agreement.
Buyer must note that placing an order means an agreement without any restriction with these terms and conditions.
2.PRICES
Prices of the purchased services are those which are in force on the date the order is placed. Prices are in Euros and
worked out without taxes. Consequently, the taxes and possible added costs agreed when the order is placed will be
charged on these initial prices.
System Plus Consulting may change its prices whenever the company thinks it necessary. However, the company
commits itself in invoicing at the prices in force on the date the order is placed.
3.REBATES and DISCOUNTS
The quoted prices already include the rebates and discounts that System Plus Consulting could have granted according
to the number of orders placed by the Buyer, or other specific conditions. No discount is granted in case of early
payment.
4.TERMS OF PAYMENT
System Plus Consulting delivered services are to be paid within 30 days end of month by bank transfer except in the
case of a particular written agreement.
If the payment does not reach System Plus Consulting on the deadline, the Buyer has to pay System Plus Consulting a
penalty for late payment the amount of which is three times the legal interest rate. The legal interest rate is the
current one on the delivery date. This penalty is worked out on the unpaid invoice amount, starting from the invoice
deadline. This penalty is sent without previous notice.
When payment terms are over 30 days end of month, the Buyer has to pay a deposit which amount is 10% of the
total invoice amount when placing his order.
5. OWNERSHIP
System Plus Consulting remains sole owner of the delivered services until total payment of the invoice.
6.DELIVERIES
The delivery schedule on the purchase order is given for information only and cannot be strictly guaranteed.
Consequently any reasonable delay in the delivery of services will not allow the buyer to claim for damages or to
cancel the order.
7.ENTRUSTED GOODS SHIPMENT
The transport costs and risks are fully born by the Buyer. Should the customer wish to ensure the goods against lost or
damage on the base of their real value, he must imperatively point it out to System Plus Consulting when the
shipment takes place. Without any specific requirement, insurance terms for the return of goods will be the carrier
current ones (reimbursement based on good weight instead of the real value).
8.FORCE MAJEURE
System Plus Consulting responsibility will not be involved in non execution or late delivery of one of its duties
described in the current terms and conditions if these are the result of a force majeure case. Therefore, the force
majeure includes all external event unpredictable and irresistible as defined by the article 1148 of the French Code
Civil?
9.CONFIDENTIALITY
As a rule, all information handed by customers to system Plus Consulting are considered as strictly confidential.
A non-disclosure agreement can be signed on demand.
10.RESPONSABILITY LIMITATION
The Buyer is responsible for the use and interpretations he makes of the reports delivered by System Plus Consulting.
Consequently, System Plus Consulting responsibility can in no case be called into question for any direct or indirect
damage, financial or otherwise, that may result from the use of the results of our analysis or results obtained using
one of our costing tools.
11.APPLICABLE LAW
Any dispute that may arise about the interpretation or execution of the current terms and conditions shall be resolved
applying the French law.
It the dispute cannot be settled out-of-court, the competent Court will be the Tribunal de Commerce de Nantes.
TERMS AND CONDITIONS OF SALES
©2019 by System Plus Consulting | Bose Audio Amplifier 21
COMPANY
SERVICES
©2019 by System Plus Consulting | Bose Audio Amplifier 22
Overview / Introduction
Company Profile & Supply
Chain
Teardown Analysis
Cost Analysis
Manufacturer Price Analysis
Feedbacks
Related Reports
About System Plus
o Company services
o Contact
o Legal
Business Models Fields of Expertise
Custom Analyses
(>130 analyses per year)
Reports
(>60 reports per year)
Costing Tools
Trainings
©2019 by System Plus Consulting | Bose Audio Amplifier 23
Overview / Introduction
Company Profile & Supply
Chain
Teardown Analysis
Cost Analysis
Manufacturer Price Analysis
Feedbacks
Related Reports
About System Plus
o Company services
o Contact
o Legal
Contact
www.systemplus.fr
NANTES
Headquarter
FRANKFURT/MAIN
Europe Sales Office
LYON
YOLE HQ
TOKYO
YOLE KK
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YOLE
PHOENIX
YOLE Inc.
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YOLE
Headquarters
22 bd Benoni Goullin
44200 Nantes
FRANCE
+33 2 40 18 09 16
sales@systemplus.fr
Europe Sales Office
Lizzie LEVENEZ
Frankfurt am Main
GERMANY
+49 151 23 54 41 82
llevenez@systemplus.fr
Asia Sales Office
Takashi ONOZAWA
Tokyo
JAPAN
T : +81 804 371 4887
onozawa@yole.fr
Mavis WANG
TAIWAN
T :+886 979 336 809
wang@yole.fr
America Sales Office
Steve LAFERRIERE
Phoenix, AZ
WESTERN US
T : +1 310 600 8267
laferriere@yole.fr
Chris YOUMAN
EASTERN US & CANADA
T : +1 919 607 9839
chris.youman@yole.fr

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Bose Automotive Audio Amplifier

  • 1. ©2019 by System Plus Consulting | Bose Audio Amplifier 1 22 Boulevard Benoni Goullin 44200 NANTES - FRANCE +33 2 40 18 09 16 info@systemplus.fr www.systemplus.fr System report by Morgan COLLIN November 2019 – Sample Bose Automotive Audio Amplifier REVERSE COSTING® – STRUCTURAL, PROCESS & COST REPORT
  • 2. ©2019 by System Plus Consulting | Bose Audio Amplifier 2 Table of Contents Overview / Introduction 4 o Executive Summary o Main Chipset o Block Diagram o Reverse Costing Methodology o Glossary Company Profile 10 o Bose Corporation Teardown Analysis 12 o Views and Dimensions o System Opening o Main Electronic Board  Top Side – Global view  Top Side – High definition photo  Top Side – PCB markings  Top Side – Main components markings  Top Side – Main components identification  Top Side – Capacitors Electrolytic Markings  Top Side – Capacitors Electrolytic Identification  Top Side – Other components markings  Top Side – Other components identification  Bottom Side – Global view  Bottom Side – High definition photo  Bottom Side – Components markings  Bottom Side – Components identification Cost Analysis 33 o Accessing the BOM o PCB Cost o BOM Cost – Main Electronic Board o Housing Parts – Estimation o BOM Cost - Housing o Material Cost Breakdown by Sub-Assembly o Material Cost Breakdown by Component Category o Accessing the Added Value (AV) cost o Electronic Board Manufacturing Flow o Details of the Main Electronic Board AV Cost o Details of the System Assembly AV Cost o Added-Value Cost Breakdown o Manufacturing Cost Breakdown Estimated Manufacturer Price Analysis 69 o Estimation of the Manufacturer Price Give us your Feedbacks! Company services 74
  • 3. ©2019 by System Plus Consulting | Bose Audio Amplifier 3 Overview / Introduction o Executive Summary o Main Chipset o Block Diagram o Reverse Costing Methodology o Glossary Company Profile & Supply Chain Teardown Analysis Cost Analysis Manufacturer Price Analysis Feedbacks Related Reports About System Plus Block Diagram The block diagram of the Bose Audio Amplifier is described in the following schematics: I/O & Interface MCUMemory Power Supply
  • 4. ©2019 by System Plus Consulting | Bose Audio Amplifier 4 Overview / Introduction o Executive Summary o Main Chipset o Block Diagram o Reverse Costing Methodology o Glossary Company Profile & Supply Chain Teardown Analysis Cost Analysis Manufacturer Price Analysis Feedbacks Related Reports About System Plus The reverse costing analysis is conducted in several phases: Reverse Costing Methodology • The initialization of the analysis Pictures of the elements to be studied. Identification of the components. • Description of the material in the “SYScost+” software Creation of an “estimation project” of the studied board with SYScost+ software. Construction of the Bill of Material (BOM). • Assessing the material Searching for the price of each reference among distributors and manufacturers. Assessing the cost of the PCB and of the unaccounted references (unknown by distributors) The BOM is valued with SYScost+ : price simulation according to the requested quantities. • Assessing the assembling and test phases Assembly and test lines are modeled with the SYScost+ software. The assembly and tests costs are estimated. • Production cost & selling price Estimation of the production cost & selling price. • Report A report is edited. SYS.cost+©, is a software tool developed by SYSTEM PLUS CONSULTING to calculate the cost of electronic boards. More information on the software can be found at www.systemplus.fr.
  • 5. ©2019 by System Plus Consulting | Bose Audio Amplifier 5 Overview / Introduction Company Profile & Supply Chain Teardown Analysis o Views & Dimensions o System Opening o Electronic Board Cost Analysis Manufacturer Price Analysis Feedbacks Related Reports About System Plus System Opening Global Views of the System
  • 6. ©2019 by System Plus Consulting | Bose Audio Amplifier 6 Overview / Introduction Company Profile & Supply Chain Teardown Analysis o Views & Dimensions o System Opening o Electronic Board Cost Analysis Manufacturer Price Analysis Feedbacks Related Reports About System Plus Electronic Board – Top Side – Global View
  • 7. ©2019 by System Plus Consulting | Bose Audio Amplifier 7 Overview / Introduction Company Profile & Supply Chain Teardown Analysis o Views & Dimensions o System Opening o Electronic Board Cost Analysis Manufacturer Price Analysis Feedbacks Related Reports About System Plus Electronic Board – Bottom Side – Main Components Identification
  • 8. ©2019 by System Plus Consulting | Bose Audio Amplifier 8 Overview / Introduction Company Profile & Supply Chain Teardown Analysis Cost Analysis o Assessing the BOM o PCB Cost o Estimation - Integrated Circuit o BOM Cost – Electronics o Housing Parts Estimation o BOM Cost - Housing o Material Cost Breakdown o Added-Value Cost o Manufacturing Cost Manufacturer Price Analysis Feedbacks Related Reports About System Plus PCBs Cost The cost of the Printed Circuit Boards (PCB) has been estimated through our PCB costing model. The cost varies according to the used technology as well as the size of the board and of the panels on which the boards will be laid-out. Thailand manufacturing costs have been used for these calculations.
  • 9. ©2019 by System Plus Consulting | Bose Audio Amplifier 9 Overview / Introduction Company Profile & Supply Chain Teardown Analysis Cost Analysis o Assessing the BOM o PCB Cost o Estimation - Integrated Circuit o BOM Cost – Electronics o Housing Parts Estimation o BOM Cost - Housing o Material Cost Breakdown o Added-Value Cost o Manufacturing Cost Manufacturer Price Analysis Feedbacks Related Reports About System Plus Material cost $0.9564 94.3% Copper foils $0.3056 32.0% Prepregs $0.2596 27.1% Laminates $0.3858 40.3% Others $0.0000 Finish #1 $0.0054 0.6% Finish #2 $0.0000 Supplying $0.0478 4.7% Scrap $0.0096 0.9% Total Material Costs $1.0138 44.3% Process $0.8957 96.3% Drilling/Milling $0.7786 86.9% (of which: drilling bits) $0.1261 16.2% Test and inspections $0.0341 3.7% Total Process Costs $0.9298 40.6% Yield losses $0.0000 Non-recurring expenses $0.0030 100.0% Documentation and packing $0.0000 Total Other Costs $0.0030 0.1% Total Manufacturing Cost $1.9466 85.0% Margin $0.3435 15.0% Total Selling Price $2.2901 2019 Cost Material costs Process costs Other manufacturing costs Selling price 2019 Cost 2019 Cost 2019 Cost Material cost $1.0093 94.3% Copper foils $0.3226 32.0% Prepregs $0.2741 27.2% Laminates $0.4072 40.3% Others $0.0000 Finish #1 $0.0054 0.5% Finish #2 $0.0000 Supplying $0.0505 4.7% Scrap $0.0101 0.9% Total Material Costs $1.0698 45.3% Process $0.8957 96.3% Drilling/Milling $0.7786 86.9% (of which: drilling bits) $0.1261 16.2% Test and inspections $0.0341 3.7% Total Process Costs $0.9298 39.4% Yield losses $0.0000 Non-recurring expenses $0.0060 100.0% Documentation and packing $0.0000 Total Other Costs $0.0060 0.3% Total Manufacturing Cost $2.0056 85.0% Margin $0.3539 15.0% Total Selling Price $2.3595 2019 Cost Material costs Process costs Other manufacturing costs Selling price 2019 Cost 2019 Cost 2019 Cost Material cost $1.0410 94.3% Copper foils $0.3328 32.0% Prepregs $0.2827 27.2% Laminates $0.4201 40.4% Others $0.0000 Finish #1 $0.0054 0.5% Finish #2 $0.0000 Supplying $0.0520 4.7% Scrap $0.0104 0.9% Total Material Costs $1.1034 45.7% Process $0.8957 96.3% Drilling/Milling $0.7786 86.9% (of which: drilling bits) $0.1261 16.2% Test and inspections $0.0341 3.7% Total Process Costs $0.9298 38.5% Yield losses $0.0000 Non-recurring expenses $0.0200 100.0% Documentation and packing $0.0000 Total Other Costs $0.0200 0.8% Total Manufacturing Cost $2.0532 85.0% Margin $0.3623 15.0% Total Selling Price $2.4155 2019 Cost Material costs Process costs Other manufacturing costs Selling price 2019 Cost 2019 Cost 2019 Cost Economical Description Area of manufacturing Thailand Year Quantity Batch size 2019 150 000 10 000 Material supplying ratio: 5% Material scrap ratio: 1% Manufacturing yield: 100% Manufacturing overheads: 15% Economical Description Area of manufacturing Thailand Year Quantity Batch size 2019 500 000 10 000 Material supplying ratio: 5% Material scrap ratio: 1% Manufacturing yield: 100% Manufacturing overheads: 15% Economical Description Area of manufacturing Thailand Year Quantity Batch size 2019 1 000 000 10 000 Material supplying ratio: 5% Material scrap ratio: 1% Manufacturing yield: 100% Manufacturing overheads: 15% Substrate Description Process Description Panelization Description Layers # Product class: IPC Class 2 Panel Length Width 1 Mechanical Drilling & Milling Panel size (mm) 609.6 533.4 0 Total number of holes: 1301 Panel area (dm2) 32.516 1 Minimal hole diameter: 0.35 mm 0 Laser Drilling 2 Total number of holes: 0 0 Minimal hole diameter: None ... 1 6 Bured vias Board Blind vias Board size (mm) 140 120.9 Finishing #1 Number of standard coupons 0 Board area (dm2) 1.6926 83.29% Finishing #2 Number of specific coupons 0 Boards per panel 16 Immersion Tin None None None Stacked materials 35um/1Oz Copper FR4 Standard High Tg 35um/1Oz Copper FR4 Standard High Tg FR4 standard High Tg (35um/1Oz Copper) FR4 Standard High Tg Total number of conductor layers PCBs Cost – Main Board Electronic Board Characteristics (interface of the costing tool PCBprice+). The cost of the Printed Circuit Boards (PCB) has been estimated through the PCB costing model of SYScost+. The cost varies according to the used technology as well as the size of the board and of the panels on which the boards will be laid-out. Thailand manufacturing costs have been used for these calculations. (150,000 units) (500,000 units) (1,000,000 units)
  • 10. ©2019 by System Plus Consulting | Bose Audio Amplifier 10 Overview / Introduction Company Profile & Supply Chain Teardown Analysis Cost Analysis o Assessing the BOM o PCB Cost o Estimation - Integrated Circuit o BOM Cost – Electronics o Housing Parts Estimation o BOM Cost - Housing o Material Cost Breakdown o Added-Value Cost o Manufacturing Cost Manufacturer Price Analysis Feedbacks Related Reports About System Plus
  • 11. ©2019 by System Plus Consulting | Bose Audio Amplifier 11 Overview / Introduction Company Profile & Supply Chain Teardown Analysis Cost Analysis o Assessing the BOM o PCB Cost o Estimation - Integrated Circuit o BOM Cost – Electronics o Housing Parts Estimation o BOM Cost - Housing o Material Cost Breakdown o Added-Value Cost o Manufacturing Cost Manufacturer Price Analysis Feedbacks Related Reports About System Plus The circuit includes 1 Silicon die assembled into the package.
  • 12. ©2019 by System Plus Consulting | Bose Audio Amplifier 12 Overview / Introduction Company Profile & Supply Chain Teardown Analysis Cost Analysis o Assessing the BOM o PCB Cost o Estimation - Integrated Circuit o BOM Cost – Electronics o Housing Parts Estimation o BOM Cost - Housing o Material Cost Breakdown o Added-Value Cost o Manufacturing Cost Manufacturer Price Analysis Feedbacks Related Reports About System Plus Input parameters in the IC Price+ software.
  • 13. ©2019 by System Plus Consulting | Bose Audio Amplifier 13 Overview / Introduction Company Profile & Supply Chain Teardown Analysis Cost Analysis o Assessing the BOM o PCB Cost o Estimation - Integrated Circuit o BOM Cost – Electronics o Housing Parts Estimation o BOM Cost - Housing o Material Cost Breakdown o Added-Value Cost o Manufacturing Cost Manufacturer Price Analysis Feedbacks Related Reports About System Plus
  • 14. ©2019 by System Plus Consulting | Bose Audio Amplifier 14 Overview / Introduction Company Profile & Supply Chain Teardown Analysis Cost Analysis o Assessing the BOM o PCB Cost o Estimation - Integrated Circuit o BOM Cost – Electronics o Housing Parts Estimation o BOM Cost - Housing o Material Cost Breakdown o Added-Value Cost o Manufacturing Cost Manufacturer Price Analysis Feedbacks Related Reports About System Plus
  • 15. ©2019 by System Plus Consulting | Bose Audio Amplifier 15 Overview / Introduction Company Profile & Supply Chain Teardown Analysis Cost Analysis o Assessing the BOM o PCB Cost o Estimation - Integrated Circuit o BOM Cost – Electronics o Housing Parts Estimation o BOM Cost - Housing o Material Cost Breakdown o Added-Value Cost o Manufacturing Cost Manufacturer Price Analysis Feedbacks Related Reports About System Plus BOM Cost – Electronic Board (1/2)
  • 16. ©2019 by System Plus Consulting | Bose Audio Amplifier 16 Overview / Introduction Company Profile & Supply Chain Teardown Analysis Cost Analysis o Assessing the BOM o PCB Cost o Estimation - Integrated Circuit o BOM Cost – Electronics o Housing Parts Estimation o BOM Cost - Housing o Material Cost Breakdown o Added-Value Cost o Manufacturing Cost Manufacturer Price Analysis Feedbacks Related Reports About System Plus
  • 17. ©2019 by System Plus Consulting | Bose Audio Amplifier 17 Overview / Introduction Company Profile & Supply Chain Teardown Analysis Cost Analysis o Assessing the BOM o PCB Cost o Estimation - Integrated Circuit o BOM Cost – Electronics o Housing Parts Estimation o BOM Cost - Housing o Material Cost Breakdown o Added-Value Cost o Manufacturing Cost Manufacturer Price Analysis Feedbacks Related Reports About System Plus BOM Cost – Housing
  • 18. ©2019 by System Plus Consulting | Bose Audio Amplifier 18 Overview / Introduction Company Profile & Supply Chain Teardown Analysis Cost Analysis o Assessing the BOM o PCB Cost o Estimation - Integrated Circuit o BOM Cost – Electronics o Housing Parts Estimation o BOM Cost - Housing o Material Cost Breakdown o Added-Value Cost o Manufacturing Cost Manufacturer Price Analysis Feedbacks Related Reports About System Plus Manufacturing Cost Breakdown
  • 19. ©2019 by System Plus Consulting | Bose Audio Amplifier 19 Overview / Introduction Company Profile & Supply Chain Teardown Analysis Cost Analysis Manufacturer Price Analysis o Financial Ratios o Manufacturer Price Feedbacks Related Reports About System Plus Estimation of the Manufacturer Price
  • 20. ©2019 by System Plus Consulting | Bose Audio Amplifier 20 Overview / Introduction Company Profile & Supply Chain Teardown Analysis Physical Analysis Cost Analysis Manufacturing Process Flow & Cost Manufacturer Price Analysis Feedbacks Related Reports About System Plus REVERSE COSTING ANALYSES - SYSTEM PLUS CONSULTING Related Reports MARKET AND TECHNOLOGY REPORTS - YOLE DÉVELOPPEMENT SENSING & ACTUATING • Microphone, Microspeaker And Audio Solution Market And Technology Trends 2019 REVERSE COSTING ANALYSES - SYSTEM PLUS CONSULTING AUTOMOTIVE • LG Display Medianav ECU Available in the Dacia Duster • LG LA080WV3 – 8-inch Display with Touch Panel for Car Navigation • LG Electronics Cluster and Infotainment Display Module in the Mercedes-Benz A-Class
  • 21. ORDER FORM Please process my order for Bose Automotive Audio Amplifier, Reverse Costing® – Structure, Process & Cost Report Ref: SP19498  Full Structure, Process & Cost Report : EUR 3,990*  Annual Subscription offers possible from 3 reports, including this report as the first of the year. Contact us for more information. SHIP TO Name (Mr/Ms/Dr/Pr): ............................................................. Job Title: ……............................................................................. Company: …............................................................................. Address: ……............................................................................. City: ………………………………… State: .......................................... Postcode/Zip: .......................................................................... Country: ……............................................................................ VAT ID Number for EU members: .......................................... Tel: ………………......................................................................... Email: ..................................................................................... Date: ...................................................................................... Signature: .............................................................................. BILLING CONTACT First Name : ............................................................................ Last Name: ……....................................................................... Email: ….................................................................................. Phone: …….............................................................................. PAYMENT By credit card: Number: |__|__|__|__| |__|__|__|__| |__|__|__|__| |__|__|__|__| Expiration date: |__|__|/|__|__| Card Verification Value: |__|__|__| By bank transfer: HSBC - CAE- Le Terminal -2 rue du Charron - 44800 St Herblain France BIC code: CCFRFRPP • In EUR Bank code : 30056 - Branch code : 00955 - Account : 09550003234 IBAN: FR76 3005 6009 5509 5500 0323 439 • In USD Bank code : 30056 - Branch code : 00955 - Account : 09550003247 IBAN: FR76 3005 6009 5509 5500 0324 797 REVERSE COSTING® – STRUCTURE, PROCESS & COST REPORT Each year System Plus Consulting releases a comprehensive collection of new reverse engineering and costing analyses in various domains. You can choose to buy over 12 months a set of 3, 4, 5, 7, 10 or 15 Reverse Costing® reports. Up to 47% discount! More than 60 reports released each year on the following topics (considered for 2018): • MEMS & Sensors: Accelerometer – Environment - Fingerprint - Gas - Gyroscope - IMU/Combo - Microphone - Optics - Oscillator - Pressure • Power: GaN - IGBT - MOSFET - Si Diode - SiC • Imaging: Camera - Spectrometer • LED and Laser: UV LED – VCSEL - White/blue LED • Packaging: 3D Packaging - Embedded - SIP - WLP • Integrated Circuits: IPD – Memories – PMIC - SoC • RF: FEM - Duplexer • Systems: Automotive - Consumer - Energy - Telecom ANNUAL SUBSCRIPTIONS Return order by: FAX: +33 2 53 55 10 59 MAIL: SYSTEM PLUS CONSULTING 22, bd Benoni Goullin Nantes Biotech 44200 Nantes – France EMAIL: sales@systemplus.fr *For price in dollars please use the day’s exchange rate *All reports are delivered electronically in pdf format *For French customer, add 20 % for VAT *Our prices are subject to change. Please check our new releases and price changes on www.systemplus.fr. The present document is valid 6 months after its publishing date: November 2019 BOSE AUTOMOTIVE AUDIO AMPLIFIER
  • 22. 1.INTRODUCTION The present terms and conditions apply to the offers, sales and deliveries of services managed by System Plus Consulting except in the case of a particular written agreement. Buyer must note that placing an order means an agreement without any restriction with these terms and conditions. 2.PRICES Prices of the purchased services are those which are in force on the date the order is placed. Prices are in Euros and worked out without taxes. Consequently, the taxes and possible added costs agreed when the order is placed will be charged on these initial prices. System Plus Consulting may change its prices whenever the company thinks it necessary. However, the company commits itself in invoicing at the prices in force on the date the order is placed. 3.REBATES and DISCOUNTS The quoted prices already include the rebates and discounts that System Plus Consulting could have granted according to the number of orders placed by the Buyer, or other specific conditions. No discount is granted in case of early payment. 4.TERMS OF PAYMENT System Plus Consulting delivered services are to be paid within 30 days end of month by bank transfer except in the case of a particular written agreement. If the payment does not reach System Plus Consulting on the deadline, the Buyer has to pay System Plus Consulting a penalty for late payment the amount of which is three times the legal interest rate. The legal interest rate is the current one on the delivery date. This penalty is worked out on the unpaid invoice amount, starting from the invoice deadline. This penalty is sent without previous notice. When payment terms are over 30 days end of month, the Buyer has to pay a deposit which amount is 10% of the total invoice amount when placing his order. 5. OWNERSHIP System Plus Consulting remains sole owner of the delivered services until total payment of the invoice. 6.DELIVERIES The delivery schedule on the purchase order is given for information only and cannot be strictly guaranteed. Consequently any reasonable delay in the delivery of services will not allow the buyer to claim for damages or to cancel the order. 7.ENTRUSTED GOODS SHIPMENT The transport costs and risks are fully born by the Buyer. Should the customer wish to ensure the goods against lost or damage on the base of their real value, he must imperatively point it out to System Plus Consulting when the shipment takes place. Without any specific requirement, insurance terms for the return of goods will be the carrier current ones (reimbursement based on good weight instead of the real value). 8.FORCE MAJEURE System Plus Consulting responsibility will not be involved in non execution or late delivery of one of its duties described in the current terms and conditions if these are the result of a force majeure case. Therefore, the force majeure includes all external event unpredictable and irresistible as defined by the article 1148 of the French Code Civil? 9.CONFIDENTIALITY As a rule, all information handed by customers to system Plus Consulting are considered as strictly confidential. A non-disclosure agreement can be signed on demand. 10.RESPONSABILITY LIMITATION The Buyer is responsible for the use and interpretations he makes of the reports delivered by System Plus Consulting. Consequently, System Plus Consulting responsibility can in no case be called into question for any direct or indirect damage, financial or otherwise, that may result from the use of the results of our analysis or results obtained using one of our costing tools. 11.APPLICABLE LAW Any dispute that may arise about the interpretation or execution of the current terms and conditions shall be resolved applying the French law. It the dispute cannot be settled out-of-court, the competent Court will be the Tribunal de Commerce de Nantes. TERMS AND CONDITIONS OF SALES
  • 23. ©2019 by System Plus Consulting | Bose Audio Amplifier 21 COMPANY SERVICES
  • 24. ©2019 by System Plus Consulting | Bose Audio Amplifier 22 Overview / Introduction Company Profile & Supply Chain Teardown Analysis Cost Analysis Manufacturer Price Analysis Feedbacks Related Reports About System Plus o Company services o Contact o Legal Business Models Fields of Expertise Custom Analyses (>130 analyses per year) Reports (>60 reports per year) Costing Tools Trainings
  • 25. ©2019 by System Plus Consulting | Bose Audio Amplifier 23 Overview / Introduction Company Profile & Supply Chain Teardown Analysis Cost Analysis Manufacturer Price Analysis Feedbacks Related Reports About System Plus o Company services o Contact o Legal Contact www.systemplus.fr NANTES Headquarter FRANKFURT/MAIN Europe Sales Office LYON YOLE HQ TOKYO YOLE KK GREATER CHINA YOLE PHOENIX YOLE Inc. KOREA YOLE Headquarters 22 bd Benoni Goullin 44200 Nantes FRANCE +33 2 40 18 09 16 sales@systemplus.fr Europe Sales Office Lizzie LEVENEZ Frankfurt am Main GERMANY +49 151 23 54 41 82 llevenez@systemplus.fr Asia Sales Office Takashi ONOZAWA Tokyo JAPAN T : +81 804 371 4887 onozawa@yole.fr Mavis WANG TAIWAN T :+886 979 336 809 wang@yole.fr America Sales Office Steve LAFERRIERE Phoenix, AZ WESTERN US T : +1 310 600 8267 laferriere@yole.fr Chris YOUMAN EASTERN US & CANADA T : +1 919 607 9839 chris.youman@yole.fr