This is my target audience questionnaire analysis for my music magazine which is part of my AS media studies class.

1. Target audience
questionnaire analysis
Sorcha McVeigh

2. QUESTION 1-WHAT IS YOUR GENDER?
From the pie chart it is clear that my target audience
is mostly female. Nineteen people were females
whereas only four males did this questionnaire. This
shows me that only a small number of males would
be interested in buying my music magazine.

3. QUESTION 2-WHAT IS YOUR AGE?
From the graph you can see that age
of that most of the people who range
from 16-20 years old. This shows me
that the magazine should be targeted
for 16 to 20 year old students.

4. QUESTION 3- WHAT GENRE OF
MUSIC DO YOU LIKE?
The bar chart shows that the
majority of those answering the
questionnaire like to listen to Hip-
Hop. However indie, rave, rock and
RnB followed closely to Hip-Hop.
This shows me that my target
audience enjoys different types of
genres of music and so I will try to
incorporate a number of them in
my magazine.

5. QUESTION 4- WOULD YOU BE
INTERESTED IN BUYING A MUSIC
MAGAZINE AND HOW OFTEN?
The next question I asked was would you be
interested in buying a music magazine and how
often would you buy one. From the pie chart I
can see that the majority of the people who took
the questionnaire said that they would buy a
music magazine once a month.

6. QUESTION 5- WHAT WOULD YOU LIKE
TO BE FEATURED IN THE MAGAZINE?
From the graph you can see that the
readers would like to see what music is in
top of the charts every month. The target
audience would also like to see interviews
with different singers and different bands,
they would also like to see upcoming tour
dates for bands and singers around the
world.

7. QUESTION 6- HOW MUCH WOULD
YOU PAY FOR THE MUSIC MAGAZINE
This was an important question to ask as my
target audience is mainly students who may
not have so much money to spend on a
magazine so my magazine needs to be
affordable. I would price my magazine £2
to £2.50 so that students would be able to
afford it.

8. QUESTION 7- WHAT COLOURS WOULD
ATTRACT YOU TO A MUSIC
MAGAZINE?
Blue, Red and black where the most popular
choices as you can see on the pie chart. So I
will include this three colours in my house style
for my music magazine for making the cover
page, content page and the double page
spread.

9. QUESTION 8- WHAT WOULD YOU LIKE
THE FRONT COVER TO BE?
The next question I asked was what
would you like the front cover to be I
asked this so I could see who they would
like to see on the cover. The majority of
the people who took the questionnaire
said they would like a new upcoming
artist/group and then closely next they
said they would want a solo artist.

10. QUESTION 9- WHAT IS THE FRIST THING
YOU SEE WHEN YOU LOOK AT A
MAGAZINE?
The next question I asked was what is the first
thing you see when you look at a magazine the
majority of the people who took the
questionnaire said that the main image is the first
thing they see when they look at the cover
which attracts them the magazine.

11. QUESTION 10- WHAT WOULD YOU LIKE
TO BE ABLE TO WIN IN THE
COMPETITIONS IN THE MAGAZINE?
The final question I asked was what
would you like to be able to win in
the competitions in the magazine
the majority of the people who
took the questionnaire said they
would like to win tickets to
concerts. The rest of the people
said they would like to win
vouchers, CD’S and Apple
products.