The magazine uses various design elements to attract its target female audience. The masthead is in pink and white to stand out against the pink background and signal that the magazine is aimed at women. The large cover lines use bold colors and short phrases to entice readers. The date is displayed prominently to help readers find and follow issues.

1. Woman Weekly magazine
By Jack Lynham

3. Masthead
The masthead on this magazine is the second largest text suggesting that
maybe the magazine is popular enough as it is so doesn’t need to be the
largest. But it also suggests that is not the most important thing on the
magazine and that the magazine company it self is not that important
otherwise their name would be the biggest/ the most dominate on the
page. The white colour is used to make it stand out against the pink
background. These two colours together make the magazine seem as if it is
aimed at females as these are typical female colours. Another thing we can
see is that the masthead in question is being pushed of two the left, this
could suggest that the name is not going to attract people in, so they have
used a picture of a woman, they can then use this to try to attract their
female market.

4. Date
The date on this magazine is shown right next to
the masthead this allows readers to see the date
easily and this is useful in a weekly magazine, as
they may buy it every week or may want to read
the magazines in order, so this allows them to do
that. However the date is not ma important to
the magazine s is kept small to allowed

5. Strip
In this magazine we can see the strip used
as a clear advertising tool for the magazine
as it uses big bold text and a short but
snappy punch line. This is used purely to try
and draw readers in to the magazine. They
also use a explanation mark to make the
text seem important making the audience
want to read as they pass by.

6. Direct Address
• In this magazine we can see direct address used to
create a personal feeling between the audience and
the magazine. Since this magazine is aimed at
women they have used a female model, this then
makes woman their target audience more likely to
but the magazine since it seems aimed at them.

7. Colour Scheme
On this magazine the general colour scheme is pink
and purple. This is for because it wants to appeal to
its main target audience which is likely to be females,
and pink and purple are generally seen as ‘girly
colours’ Hence why they are used in the magazine.
Also all the colours on the magazine are very bright,
this could potentially attract people to the magazine
as it stands out compared to other magazines.

8. Main cover line
In this magazine we can see the Main cover line as the
biggest text on the magazine cover, suggesting that it has the
biggest importance on the front of the article, they highlight
that by putting it in bold and having it in bright colours to try
and make it stand out. This is used to draw the reader in.
They also use a short and snappy phrase to try and get the
onlookers to buy their magazine.

9. Cover lines
In this magazine the cover lines are used to give the audience a little
information about what will be in the magazine. This is used to try and
tempt the onlooker to but the magazine by giving quick snappy punch
lines this can sometimes trick people into reading story's. Also due to the
large size of the cover lines compared to the magazine it suggests this is a
main part of the advertisement of the magazine’s. They also use purple
yellow and white which all contrast each other which is again used to try
and attract people to the magazine.

10. Puff
In this magazine, we can see the puff tucked right in the top
right hand corner, so much so that we cant see the full puff
this suggests that the puff is not very important and only
gives a little information. This also shows that the magazine
publishers were happy with the amount of advertisement on
the front cover and just wanted to provide more information
for any on lookers. Additionally it follows the normal colour
scheme of the magazine which doesn’t make a stand out
which links back to the idea that its just their to inform
rather than advertise.