The document analyzes the design elements of the magazine cover of "Heat" magazine. It discusses the use of color, with red and white in the top half representing the magazine brand and pink and yellow in the bottom half targeting women readers. The central masthead in red font and the main image are used to draw attention. Additional images and strap lines provide more content information. Elements like the barcode and tagline further reinforce the magazine's identity and topic. Color, images, and short text are used throughout to attract readers while representing the magazine's brand and topic.

1. Women weakly magazine
analysis
Emily Radcliffe

2. Mast Head
Caption/puff
Barcode
Strapline
Cover line
Strap line
Lure
Main
image
Tag line

3. Use of colour
In this particular ‘Heat’ magazine they have used two different sets of colours.
They have used Red and white to link in the top parts of the magazine and to
link it with the magazine its self. The bottom half of the magazine then uses the
more feminine colours of pink and yellow. This might have been used because
they want this bit of information to particular aim itself at a particular
audience.
The use of different colour on different parts of information also helps to link the
different parts of information together that relate and then put apart the
information that doesn’t relate to the main headline however would still be of
interest to the target market of the magazine.

4. Mast Head
The Mast head on the magazine is ‘Heat’ this is has been
put In a large red font and in central to the magazine;
the use of the colour also links in the idea of heat and
fire. The use of the wording, colour and the bold writing
would be used to grab the readers attention and to
brand the magazine to help gather information. The use
of calling the magazine ‘heat’ also very cleverly links in
with the idea of ‘ hot of the press’, showing the possible
readers that what they are going to read will be new
and fresh and wouldn’t have already been read.

5. Main Image
The main image has been placed very central to the magazine the
reason for this would be because they want the main focus of the
readers to be on this. It would also be used to show the readers that
this is what the main focus of the magazine this week is on.
Even thought this is the main image of the magazine there are also
other images found around the main one. The reason for this being
because they are also advertising other aspects of the magazine at
the same time in hope to grab the attention through eye catching
photos, linking in with their target market of magazine.

6. Strap lines
In this magazine there has been the use of 3 main strap lines. They
have been used to give of more information on different parts of the
intel of the magazine.
The straplines on this magazine are in yellow bold writing as if to
connect what both of the straplines together and to show how they
link.
The link between the two strap lines is how the one on the left hand
corner is the use of the wording ‘Ruddy world’ and then in the second
strapline saying ‘the truth about their relationship’. These two different
straplines work together to give the idea of what they might be saying
about their relationship.

7. Barcode
The Barcode is a typical convention for new magazines. They always
tend to be in a visible location however is small enough to not be a
distraction from the magazine cover itself.

8. Tag Line
‘We want to suck your blood’, the magazine has very cleverly used this
tagline to link in with what the theme of the magazine being about
Twilight. This would have been put right next to the Mast head in order
for it to be seen however it has been put in a subtle font and font size
in order to make sure that the attention isn’t taken away form the mast
head.

9. Lure
The lure has been put in on the left hand bottom side of the magazine
in order to help catch the attention of the customer. The writing has
been put in different colour text boxes in order to grab attentions
along because they have put them in a bight yellow and pink colour.
The language that has been used in the lure Is short and straight to the
point. This is because on the front cover of a magazine the reader isn’t
going to want to read allot on the front cover as they will lose interest.