LinkedIn Sales Training for Lead Generation by Anne PryorANNE PRYOR, MA
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Webinar on LinkedIn Sales Training for Lead Generation by Anne Pryor, Expert LinkedIn Authority, Feb. 2021. How to build a branded sales LinkedIn profile and use Sales Navigator for sales representatives, small business owners, nonprofit fundraising, manufacturing sales leaders.
Networking, Relationships and Growing Your Personal BrandOrbit Media Studios
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Itâs what you know. Itâs who you know. These are the two key factors in success. Without a deliberate plan to grow your network and build relationships, youâre missing out.
In this presentation we'll cover:
How to connect with (and work with) influencers
How to form and run small groups that push you up the learning curve fast
The single biggest factor in turning strangers into acquaintances and acquaintances into friends
EAMC Members Get Known on LinkedIn by Anne Pryor LinkedIn ExpertANNE PRYOR, MA
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Anne Pryor shares tips and best practices for online influence with Event Arena Marketing Communicator Members - they will learn how to Get Known on LinkedIn by Anne Pryor LinkedIn Expert
Optimize Your Influence On LinkedIn and Online by Anne Pryor for Women Invest...ANNE PRYOR, MA
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Anne Pryor shares her best insider tips to Optimize Your Influence On LinkedIn and Online for Women Investors Network for job search and business success for women in banking, investments, financial services and business in the Philadelphia area.
The Future of Link Building - SEMrush Webinar February 2015Paddy Moogan
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My webinar for SEMrush in February 2015 on The Future of Link Building. I talk about how link building signals may change over time, what that means for businesses and individuals and what to focus on in the future.
LinkedIn Sales Training for Lead Generation by Anne PryorANNE PRYOR, MA
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Webinar on LinkedIn Sales Training for Lead Generation by Anne Pryor, Expert LinkedIn Authority, Feb. 2021. How to build a branded sales LinkedIn profile and use Sales Navigator for sales representatives, small business owners, nonprofit fundraising, manufacturing sales leaders.
Networking, Relationships and Growing Your Personal BrandOrbit Media Studios
Â
Itâs what you know. Itâs who you know. These are the two key factors in success. Without a deliberate plan to grow your network and build relationships, youâre missing out.
In this presentation we'll cover:
How to connect with (and work with) influencers
How to form and run small groups that push you up the learning curve fast
The single biggest factor in turning strangers into acquaintances and acquaintances into friends
EAMC Members Get Known on LinkedIn by Anne Pryor LinkedIn ExpertANNE PRYOR, MA
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Anne Pryor shares tips and best practices for online influence with Event Arena Marketing Communicator Members - they will learn how to Get Known on LinkedIn by Anne Pryor LinkedIn Expert
Optimize Your Influence On LinkedIn and Online by Anne Pryor for Women Invest...ANNE PRYOR, MA
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Anne Pryor shares her best insider tips to Optimize Your Influence On LinkedIn and Online for Women Investors Network for job search and business success for women in banking, investments, financial services and business in the Philadelphia area.
The Future of Link Building - SEMrush Webinar February 2015Paddy Moogan
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My webinar for SEMrush in February 2015 on The Future of Link Building. I talk about how link building signals may change over time, what that means for businesses and individuals and what to focus on in the future.
There are many basic SEO techniques that can be used to improve search results. This presentation will elaborate on the more advanced techniques used in search engine optimization.
LAUNCHSCALE - Growth Quiz + The New Art of Assisted Conversions & Drip CampaignsCraig Zingerline
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Learn tips and tricks for B2B and consumer growth by diving deep into assisted conversions, then learn some elements of cold emailing we've been trying and having some success with.
From the first keyphrase to the final conversion, this session connects every dot. Your content and your website are a bridge between a Google search results page and your websiteâs thank you page. Here is the complete approach to making that bridge a fast-flowing highway of continuous demand.
In this session, Andy will walk through each step in the process for driving B2B leads with content marketing, from first action to final outcome.
Who are we talking to? Why do they care?
What are we ranking for? What are the two types of keyphrases?
How does PR and research build links, authority and ranking potential?
What do we publish? And how will it be promoted?
What topics, formats and collaborators support lead generation?
Learn to be a âdual threat marketerâ by combining search and psychology, SEO with conversion optimization, cheese and mousetraps. Thereâs more than one way to generate demand for services. This is one of the best.
How to optimize for YouTube and other social networks that allow video uploads. Also, learn how to capture leads and better utilize this form of content with your overall marketing strategy. This presentation was given during SMX Advanced Local Workshop 2015 in Seattle.
Instagram & Pinterest: Trending Visual into the Marketing MixMatt Siltala
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Presentation given during Zenith Conference in Duluth 2015 by Matt Siltala & Megan Rivas talking about Mixing in Visual Marketing and the more visual social networks out there, and how to use.
You are launching a new content marketing program ...or youâve already been doing this for years. Either way, itâs a new year and a good time to check in with your content strategy. In this session, Andy will do a deep dive into driving leads, from action to outcome.
Who are we talking to and why do they care?
What do we publish?
And how will it be promoted?
Who are we collaborating with?
And where are we active? ...and finally, goals and measurement
Thereâs more than one way to generate demand. This is one of them.
Original Research: The Unsung Hero of Content MarketingMantis Research
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This presentation from Content Marketing World 2018 explores how and why original research is an untapped opportunity for content marketers . . . but likely not for long.
Learn about the wide range of research types, from conventional, survey-based research to creative ways of using 3rd party data and uncover the essential questions you need to answer when starting an original research project.
There are many basic SEO techniques that can be used to improve search results. This presentation will elaborate on the more advanced techniques used in search engine optimization.
LAUNCHSCALE - Growth Quiz + The New Art of Assisted Conversions & Drip CampaignsCraig Zingerline
Â
Learn tips and tricks for B2B and consumer growth by diving deep into assisted conversions, then learn some elements of cold emailing we've been trying and having some success with.
From the first keyphrase to the final conversion, this session connects every dot. Your content and your website are a bridge between a Google search results page and your websiteâs thank you page. Here is the complete approach to making that bridge a fast-flowing highway of continuous demand.
In this session, Andy will walk through each step in the process for driving B2B leads with content marketing, from first action to final outcome.
Who are we talking to? Why do they care?
What are we ranking for? What are the two types of keyphrases?
How does PR and research build links, authority and ranking potential?
What do we publish? And how will it be promoted?
What topics, formats and collaborators support lead generation?
Learn to be a âdual threat marketerâ by combining search and psychology, SEO with conversion optimization, cheese and mousetraps. Thereâs more than one way to generate demand for services. This is one of the best.
How to optimize for YouTube and other social networks that allow video uploads. Also, learn how to capture leads and better utilize this form of content with your overall marketing strategy. This presentation was given during SMX Advanced Local Workshop 2015 in Seattle.
Instagram & Pinterest: Trending Visual into the Marketing MixMatt Siltala
Â
Presentation given during Zenith Conference in Duluth 2015 by Matt Siltala & Megan Rivas talking about Mixing in Visual Marketing and the more visual social networks out there, and how to use.
You are launching a new content marketing program ...or youâve already been doing this for years. Either way, itâs a new year and a good time to check in with your content strategy. In this session, Andy will do a deep dive into driving leads, from action to outcome.
Who are we talking to and why do they care?
What do we publish?
And how will it be promoted?
Who are we collaborating with?
And where are we active? ...and finally, goals and measurement
Thereâs more than one way to generate demand. This is one of them.
Original Research: The Unsung Hero of Content MarketingMantis Research
Â
This presentation from Content Marketing World 2018 explores how and why original research is an untapped opportunity for content marketers . . . but likely not for long.
Learn about the wide range of research types, from conventional, survey-based research to creative ways of using 3rd party data and uncover the essential questions you need to answer when starting an original research project.
This presentation was given at Ezra Firestone's Blue Ribbon Mastermind in August, 2017, in Austin, Texas. It covers leverage and how to grow your business and scale your business using leverage and several tools I developed including the Leverage Mapping Canvas, the Business Growth Idea Score Card and the Business Growth Matrix.
Lights, Camera, Webinar! The Anatomy of a Blockbuster WebinarReadyTalk
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In many ways great webinars resemble blockbuster movies: They are much anticipated, have a great box office turnout, generate buzz and provide lots of great follow-on marketing opportunities. Not surprisingly, they are also produced using a very similar process.
Coming soon to a computer near you - Demand Metric and ReadyTalk are teaming up to talk about how exceptional webinars are formed â the anatomy of a great webinar. Demand Metric chief analyst, Jerry Rackley, will discuss the pre-production, during and post-production phases of bringing your message from the small screen to critical acclaim for both prospects and key stakeholders in your organization.
Donât miss this special screening and learn how to:
Develop and build the structure of a successful webinar
Deliver a contagious, buzz-worthy presentation
Get people talking about your event, before and after
Execute a highly effective follow-on plan for leads
Social Analytics - KW Social Media Summit - Knowledge Is Power Kelly Craft
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Learn how to use advanced tools to monitor the social pulse of your brand. Consider how social media activity is impacting your business. Improve performance and expand your customer base.
PR Smith's SOSTAC Âź Integrated Digital Marketing Plan PR Smith
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PR Smith, Plan, Planning, Integrated Marketing Plans, Digital Marketing Plans, SOSTAC
www.PRSmith.org www.SOSTAC.org
How to write the perfect Integrated Digital Marketing Plan (drawn form PR Smith's SOSTAC Âź Guide To Your Perfect Digital Marketing Plan). Each of the 6 SOSTAC Âź steps are explored briefly.
For more visit www.SOSTAC.org for 4 minute video, inforgraphics or to become a SOSTAC Âź Certified Planner or a SOSTAC Âź Certified Company.
Zipipop Freud Listening in Social Business M-Brain seminarZipipop Freud
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Social media monitoring is becoming increasingly important for business: from tracking the impact of marketing campaigns; to discovering crucial questions being asked in social media, so that you can create more effective content; to being responsive when relevant discussions rise up in all media channels. This presentation outlines some key processes you need to start putting in place to ensure your listening efforts are put to best effect.
Building a Social Strategy with Data
How does your company help local businesses to continue to develop great content for social media, using data? What technologies can drive results? Travis speaks about C-level strategies for conquering social media engagement.
Travis' talk includes research and statistics from his new book, Digital Sense â a complete playbook for organizations seeking a more engaged customer experience strategy.
Travis Wright is a successful author, consultant, keynote speaker, entrepreneur, data and analytics geek, tech journalist, growth hacker, podcast host and mediocre stand-up comic. He is the former global digital and social strategist at Symantec for the Norton brand, he was a Russian linguist in the US Army, and is the co-founder and Chief Marketing Technology Officer at CCP.Digital, a Kansas City & SF-based digital ad & content agency.
Over the past 18 years, Wright has helped hundreds of B2B & B2C companies, from well-funded start-ups and SMBs to the Fortune 100. He is also a columnist at Inc. Magazine, podcast host of VentureBeatâs VB Engage, and author of Digital Sense.
Video coming soon!
First-Party World Problems: Future-Proof Your Business with First-Party DataIn Marketing We Trust
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Last month for our Data-Driven Digital Community webinar, we talked about First-Party World Problems and how to Future-Proof Your Business with First-Party Data with our Head of Growth, Selina Gough.
Collecting and strategically activating first-party data has never been more important and itâs the businesses who are preparing for the change of cookies in their business decision-making processes that are winning today.
Learn:
- How businesses can formulate strategies to collect relevant data
- How to utilise first-party data to provide value to consumers
- How first-party data improves reporting, marketing budget utilisation and marketing decision making
Data and how you use it is the differentiator in many winning and losing products. More recently, data itself has become an important product itself. This discussion will lay out steps to approach identifying, analyzing, and leveraging data in your organization along with going through have and have not examples of companies leveraging data.
Wild Wealthy Women Seminar - Social Media Marketing Fundamentals For Lean Lau...Angela LaGamba
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Are you interested in leveraging social media as part of your lean launch startup? Do you understand how to tie social media marketing into your overall business strategy goals? Learn more about social media strategy, social media marketing, social listening, editorial / content calendars, and great tools for managing your data and analytics.
assert(CPA < LTV) - the most important line of code David Jones
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Presentation for Syd Uni class on Entrepreneurship, startup learnings, Australian scene, StartMate experience and using Business Model Canvas as an input to Business Plan, resource allocation and focus.
#LSS2017: Social, Search, and Content & Martech Strategies that Grow SalesRio SEO
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In this presentation, Travis Wright, author of Digital Sense, shares his thoughts around social business strategy and why it's important to weave social throughout your organization, not just marketing. Travis will also touch on local search, content, and paid social media strategies that help drive ROI at the local level. Travis will finish up the presentation talking about some marketing technologies that could be helpful for your organization.
The DevOps movement has not only influenced the tools we use in modern development and operations engineering, but also how we work, changing how we respond when systems stop working or don't work as expected. In this session, we provide methods and techniques for gathering data and using it effectively to avoid and mitigate future failures. This session is brought to you by AWS partner, Datadog.
8 Things You Can Ask Influencers To DoRustin Banks
Â
Whether you're already executing on an influencer strategy or are just getting started, optimizing influencer relationships will be key to a successful digital program.
Join TapInfluence and Jay Baer as we discuss types of influencers, relationship building, and real world influencer marketing examples.
We're developing augmented reality software to help clinicians with pre-surgical planning by providing them with patient-specific, high fidelity 3D holograms that have been derived from the same data used to generate conventional CT scans and MRIs.
The Atlas is unlocking the $1.6 trillion local government market with a platform city officials use to build and buy better stuff more quickly...all without ever selling to cities.
AI to predict the risk of vehicle accidents using over 40 external factors including road and environmental conditions - for Usage Based Insurance and Safety usecases.
Pilota created AI algorithms that can predict flights at risk of disruption. They use this to proactively book travelers on a new flight for free during expected disruptions.
Esports is growing exponentially, but is still a highly fragmented industry. Juked is changing the game by creating the internet's first one-stop-destination for esports entertainment.
GamerzClass creates gaming masterclasses for all the biggest esport titles. Carefully designed with the best players in the world, they aspire to help gamers reach their maximum potential both in and outside of the game.
eino is a prediction platform; they help companies increase revenue in capital planning and supply chain management by analyzing possible future scenarios and determining prudent actions.
Bliinx aggregates business interactions between professionals and their contacts so that they can get up to speed on relationships without jumping through a bunch of platforms. They also generate company-wide relationship insights that boost business development initiatives and customer ROI.
UiPath Test Automation using UiPath Test Suite series, part 4DianaGray10
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Welcome to UiPath Test Automation using UiPath Test Suite series part 4. In this session, we will cover Test Manager overview along with SAP heatmap.
The UiPath Test Manager overview with SAP heatmap webinar offers a concise yet comprehensive exploration of the role of a Test Manager within SAP environments, coupled with the utilization of heatmaps for effective testing strategies.
Participants will gain insights into the responsibilities, challenges, and best practices associated with test management in SAP projects. Additionally, the webinar delves into the significance of heatmaps as a visual aid for identifying testing priorities, areas of risk, and resource allocation within SAP landscapes. Through this session, attendees can expect to enhance their understanding of test management principles while learning practical approaches to optimize testing processes in SAP environments using heatmap visualization techniques
What will you get from this session?
1. Insights into SAP testing best practices
2. Heatmap utilization for testing
3. Optimization of testing processes
4. Demo
Topics covered:
Execution from the test manager
Orchestrator execution result
Defect reporting
SAP heatmap example with demo
Speaker:
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
State of ICS and IoT Cyber Threat Landscape Report 2024 previewPrayukth K V
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The IoT and OT threat landscape report has been prepared by the Threat Research Team at Sectrio using data from Sectrio, cyber threat intelligence farming facilities spread across over 85 cities around the world. In addition, Sectrio also runs AI-based advanced threat and payload engagement facilities that serve as sinks to attract and engage sophisticated threat actors, and newer malware including new variants and latent threats that are at an earlier stage of development.
The latest edition of the OT/ICS and IoT security Threat Landscape Report 2024 also covers:
State of global ICS asset and network exposure
Sectoral targets and attacks as well as the cost of ransom
Global APT activity, AI usage, actor and tactic profiles, and implications
Rise in volumes of AI-powered cyberattacks
Major cyber events in 2024
Malware and malicious payload trends
Cyberattack types and targets
Vulnerability exploit attempts on CVEs
Attacks on counties â USA
Expansion of bot farms â how, where, and why
In-depth analysis of the cyber threat landscape across North America, South America, Europe, APAC, and the Middle East
Why are attacks on smart factories rising?
Cyber risk predictions
Axis of attacks â Europe
Systemic attacks in the Middle East
Download the full report from here:
https://sectrio.com/resources/ot-threat-landscape-reports/sectrio-releases-ot-ics-and-iot-security-threat-landscape-report-2024/
Securing your Kubernetes cluster_ a step-by-step guide to success !KatiaHIMEUR1
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Today, after several years of existence, an extremely active community and an ultra-dynamic ecosystem, Kubernetes has established itself as the de facto standard in container orchestration. Thanks to a wide range of managed services, it has never been so easy to set up a ready-to-use Kubernetes cluster.
However, this ease of use means that the subject of security in Kubernetes is often left for later, or even neglected. This exposes companies to significant risks.
In this talk, I'll show you step-by-step how to secure your Kubernetes cluster for greater peace of mind and reliability.
Le nuove frontiere dell'AI nell'RPA con UiPath AutopilotâąUiPathCommunity
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In questo evento online gratuito, organizzato dalla Community Italiana di UiPath, potrai esplorare le nuove funzionalitĂ di Autopilot, il tool che integra l'Intelligenza Artificiale nei processi di sviluppo e utilizzo delle Automazioni.
đ Vedremo insieme alcuni esempi dell'utilizzo di Autopilot in diversi tool della Suite UiPath:
Autopilot per Studio Web
Autopilot per Studio
Autopilot per Apps
Clipboard AI
GenAI applicata alla Document Understanding
đšâđ«đšâđ» Speakers:
Stefano Negro, UiPath MVPx3, RPA Tech Lead @ BSP Consultant
Flavio Martinelli, UiPath MVP 2023, Technical Account Manager @UiPath
Andrei Tasca, RPA Solutions Team Lead @NTT Data
Builder.ai Founder Sachin Dev Duggal's Strategic Approach to Create an Innova...Ramesh Iyer
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In today's fast-changing business world, Companies that adapt and embrace new ideas often need help to keep up with the competition. However, fostering a culture of innovation takes much work. It takes vision, leadership and willingness to take risks in the right proportion. Sachin Dev Duggal, co-founder of Builder.ai, has perfected the art of this balance, creating a company culture where creativity and growth are nurtured at each stage.
GraphRAG is All You need? LLM & Knowledge GraphGuy Korland
Â
Guy Korland, CEO and Co-founder of FalkorDB, will review two articles on the integration of language models with knowledge graphs.
1. Unifying Large Language Models and Knowledge Graphs: A Roadmap.
https://arxiv.org/abs/2306.08302
2. Microsoft Research's GraphRAG paper and a review paper on various uses of knowledge graphs:
https://www.microsoft.com/en-us/research/blog/graphrag-unlocking-llm-discovery-on-narrative-private-data/
Transcript: Selling digital books in 2024: Insights from industry leaders - T...BookNet Canada
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The publishing industry has been selling digital audiobooks and ebooks for over a decade and has found its groove. Whatâs changed? What has stayed the same? Where do we go from here? Join a group of leading sales peers from across the industry for a conversation about the lessons learned since the popularization of digital books, best practices, digital book supply chain management, and more.
Link to video recording: https://bnctechforum.ca/sessions/selling-digital-books-in-2024-insights-from-industry-leaders/
Presented by BookNet Canada on May 28, 2024, with support from the Department of Canadian Heritage.
Smart TV Buyer Insights Survey 2024 by 91mobiles.pdf91mobiles
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91mobiles recently conducted a Smart TV Buyer Insights Survey in which we asked over 3,000 respondents about the TV they own, aspects they look at on a new TV, and their TV buying preferences.
Generative AI Deep Dive: Advancing from Proof of Concept to ProductionAggregage
Â
Join Maher Hanafi, VP of Engineering at Betterworks, in this new session where he'll share a practical framework to transform Gen AI prototypes into impactful products! He'll delve into the complexities of data collection and management, model selection and optimization, and ensuring security, scalability, and responsible use.
Epistemic Interaction - tuning interfaces to provide information for AI supportAlan Dix
Â
Paper presented at SYNERGY workshop at AVI 2024, Genoa, Italy. 3rd June 2024
https://alandix.com/academic/papers/synergy2024-epistemic/
As machine learning integrates deeper into human-computer interactions, the concept of epistemic interaction emerges, aiming to refine these interactions to enhance system adaptability. This approach encourages minor, intentional adjustments in user behaviour to enrich the data available for system learning. This paper introduces epistemic interaction within the context of human-system communication, illustrating how deliberate interaction design can improve system understanding and adaptation. Through concrete examples, we demonstrate the potential of epistemic interaction to significantly advance human-computer interaction by leveraging intuitive human communication strategies to inform system design and functionality, offering a novel pathway for enriching user-system engagements.
Observability Concepts EVERY Developer Should Know -- DeveloperWeek Europe.pdfPaige Cruz
Â
Monitoring and observability arenât traditionally found in software curriculums and many of us cobble this knowledge together from whatever vendor or ecosystem we were first introduced to and whatever is a part of your current companyâs observability stack.
While the dev and ops silo continues to crumbleâŠ.many organizations still relegate monitoring & observability as the purview of ops, infra and SRE teams. This is a mistake - achieving a highly observable system requires collaboration up and down the stack.
I, a former op, would like to extend an invitation to all application developers to join the observability party will share these foundational concepts to build on:
18. diana h. smith
@dianahsmith
Tracking Plan.
Name Why Properties Location
Signed Up
Key event for user
interest,
marketing
conversion
userLogin
type
organizationId
/signup after form
submission
Data Sent
Engagement
metric, how we
measure active
users
ownerIdâš
ownerTrialActiveâš
callsâš
librariesâš
integrations
Daily Job sent
from server at
10pm PT
Subscription
Started
Conversion
metric, shows how
people pay us
ownerId
ownerType
ownerEmail
planName
planValue
previousPlan
account billing
page (server side)
19. diana h. smith
@dianahsmith
In code.
_kmq.push([ârecordâ, âSubscription Startedâ, { planValue : 49.95 }]);
_gaq.push([â_trackEventâ, âAllâ, âSubscription Startedâ]);
mixpanel.track(âSubscription Startedâ, { planValue : 49.95 });
_cio.track(âSubscription Startedâ, { planValue : 49.95 });
olark(âapi.chat.sendNotificationToOperatorâ, {
body : âVisitor started subscription.â
});
23. diana h. smith
@dianahsmith
define a naming convention
Account Created signedUp newUser user-created
joined_group signup StartedAccount Signed Up new-user
24. diana h. smith
@dianahsmith
define a naming convention
Account Created
signedUp
newUser
user-created
joined_group
signup
StartedAccount
Signed Up
new-user
27. diana h. smith
@dianahsmith
define a naming convention
What objects do your users interact with?
DataIntegrationSubscription
Project Debugger Event
49. diana h. smith
@dianahsmith
What about pre-signup?
carefully select events
Use page tracking for marketing sites
and âdiscover eventâ for conversions.
52. diana h. smith
@dianahsmith
put details in the properties
How many new
subscriptions did we
have today?
What are our most
popular plans?
53. diana h. smith
@dianahsmith
put details in the properties
TRACK EVENT
Subscription Started
WITH PROPERTIES
userId
groupId
ownerType
ownerName
ownerEmail
planName
planValue
54. diana h. smith
@dianahsmith
put details in the properties
Group Project Subscription Started
Group Startup Subscription Started
Group Enterprise Subscription Started
User Developer Subscription Started
User Startup Subscription Started
55. diana h. smith
@dianahsmith
put details in the properties
Group Project Subscription Started
Group Startup Subscription Started
Group Enterprise Subscription Started
User Developer Subscription Started
User Startup Subscription Started
59. diana h. smith
@dianahsmith
Data first.
Youâre going to be using a lot of tools that
run on customer data.
Take the time to think through what events
are important from the beginning.
60. diana h. smith
@dianahsmith
Move fast.
Donât start from scratch.
Clean, consistent data across platforms.
Your whole team on the same page.
62. diana h. smith
@dianahsmith
thank you
Visit segment.com/wmd for downloadable
tracking plan templates & best practices.
Email friends@segment.com with code WMD for
two months FREE on the Segment startup plan
Hit me up at diana@segment.com or @dianahsmith!
I love feedback, ideas, comments and questions.