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Challenges and Approaches 
WinoWin Team
1. Business Context 
2. Business Goals 
3. Current Business Activities & Pain Points 
4. Our Approach 
5. How Does It Work? 
6. Implementation Stages & Benefits 
8. Why Us 
9. Industry Trend & Future
Partners
Activities 
- Identify New Customer/Distributors 
- Execute Beat as scheduled 
Take Orders 
Take Feedback 
Organize Stock, Take Stock Report 
Build Relation, Cross Sell & Up Sell 
Study Competitors Products & Movements 
- Submit Daily Sales Report 
- Communicate & Co-ordinate with partners (sub-distributors/Logistics) 
Pain Points 
No Organized(hassle free) way of reporting Orders/Feedbacks/Reports 
No Timely Action/Authorization on Feedbacks and Approvals from superiors 
No Regular Reward/Recognition for job well done
Activities 
- Setting Team & Individuals Target & Goals 
- Ensure Every Member is Accountable 
- Create Beat Plan & Track Sales 
- Keeping Track of Inventory (in-house/distributed) 
- Weekly / Monthly /Quarterly Sales review & fine-tune Planning 
- Strategize Promotions & reduce stock wastages 
- Ensure Timely Communication across teams and management 
Pain Points 
Not Having Sufficient data & tools for effective planning 
Not having customer classification & historical consumption records 
Not Having Sufficient data for authorizing & Taking One time decisions 
Lack of Forecasting & Intelligence 
Unable to do pattern analysis of sales (Area Wise, Product wise, Class Wise)
Activities 
- Product Catalog & SKU Management 
- Appointing Area Sales Manager & Distributors 
- Employee Skills Improvements Through Training 
- New Product Launches 
- Manage Area Wise Pricing & Promotions 
- Ensure Timely Communication across teams and Partners 
- Accounting & Tax Management 
Pain Points 
Not Having Real-time data to measure team & partner Performance 
Understanding Consumer buying potential & patterns 
High Attrition in the team 
Unable to enforce good practices across teams
Our Approach 
Adopt next Gen Techniques & Technology 
to 
Systematically Capture ACTIVITIES at real-time, 
Address most of the PAIN POINTS, 
& enable Collaborative COMMUNICATION 
between Sales, distributors, logistics & 
management team.
Reporting Framework 
Weekly/Monthly Results 
Streetwise 
Area wise 
Zone Wise 
Area Sales Index 
Area Stock Utilization 
ARPS 
Back/Office Data Centre 
Inventory Accounting 
“Sales Achievement 
Award” for this month 
goes to…. 
OMS 
GIS & 
Tracking 
Survey 
Mobile 
Sync 
BI 
Market Research 
Printer 
GIS - Beat 
Planning 
Area 
Sales 
Manager 
1. Planning & Organizing 
2. Plan Schedule & Execution 
Take Orders 
No Order 
Shelf Analysis 
Survey 
3. Activity Tracking & Monitoring 
4. Distribution Order 
Classification of Area/Customers 
5. Sales & Market Analysis
Field Operations
Field Operations
Tracking… 
Sales person Tracking(Beat Route Tracking)
3 Months 
3 Months 
3 Months 
MIS Reports 
Promotions & Schemes 
Partner Integration 
Real-Time Inventory 
Performance Improvement 
Competitor Study 
Sales Analysis 
Real-Time GIS Tracking 
Feedback/Why No Order 
Real-time Order Entry 
Beat Plan 
Geo/Area Database 
Customer Database

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Wino win

  • 2. 1. Business Context 2. Business Goals 3. Current Business Activities & Pain Points 4. Our Approach 5. How Does It Work? 6. Implementation Stages & Benefits 8. Why Us 9. Industry Trend & Future
  • 4.
  • 5. Activities - Identify New Customer/Distributors - Execute Beat as scheduled Take Orders Take Feedback Organize Stock, Take Stock Report Build Relation, Cross Sell & Up Sell Study Competitors Products & Movements - Submit Daily Sales Report - Communicate & Co-ordinate with partners (sub-distributors/Logistics) Pain Points No Organized(hassle free) way of reporting Orders/Feedbacks/Reports No Timely Action/Authorization on Feedbacks and Approvals from superiors No Regular Reward/Recognition for job well done
  • 6. Activities - Setting Team & Individuals Target & Goals - Ensure Every Member is Accountable - Create Beat Plan & Track Sales - Keeping Track of Inventory (in-house/distributed) - Weekly / Monthly /Quarterly Sales review & fine-tune Planning - Strategize Promotions & reduce stock wastages - Ensure Timely Communication across teams and management Pain Points Not Having Sufficient data & tools for effective planning Not having customer classification & historical consumption records Not Having Sufficient data for authorizing & Taking One time decisions Lack of Forecasting & Intelligence Unable to do pattern analysis of sales (Area Wise, Product wise, Class Wise)
  • 7. Activities - Product Catalog & SKU Management - Appointing Area Sales Manager & Distributors - Employee Skills Improvements Through Training - New Product Launches - Manage Area Wise Pricing & Promotions - Ensure Timely Communication across teams and Partners - Accounting & Tax Management Pain Points Not Having Real-time data to measure team & partner Performance Understanding Consumer buying potential & patterns High Attrition in the team Unable to enforce good practices across teams
  • 8. Our Approach Adopt next Gen Techniques & Technology to Systematically Capture ACTIVITIES at real-time, Address most of the PAIN POINTS, & enable Collaborative COMMUNICATION between Sales, distributors, logistics & management team.
  • 9.
  • 10. Reporting Framework Weekly/Monthly Results Streetwise Area wise Zone Wise Area Sales Index Area Stock Utilization ARPS Back/Office Data Centre Inventory Accounting “Sales Achievement Award” for this month goes to…. OMS GIS & Tracking Survey Mobile Sync BI Market Research Printer GIS - Beat Planning Area Sales Manager 1. Planning & Organizing 2. Plan Schedule & Execution Take Orders No Order Shelf Analysis Survey 3. Activity Tracking & Monitoring 4. Distribution Order Classification of Area/Customers 5. Sales & Market Analysis
  • 13. Tracking… Sales person Tracking(Beat Route Tracking)
  • 14. 3 Months 3 Months 3 Months MIS Reports Promotions & Schemes Partner Integration Real-Time Inventory Performance Improvement Competitor Study Sales Analysis Real-Time GIS Tracking Feedback/Why No Order Real-time Order Entry Beat Plan Geo/Area Database Customer Database