1	
  
WHAT’S THE FUTURE OF
CONTENT MANAGEMENT?
2	
  
HINT: THINK BIG
3	
  
●  President,	
  AIIM	
  
●  Technology	
  and	
  Associa:on	
  
evangelist	
  
●  Author:	
  
●  8	
  Things	
  You	
  Need	
  to	
  Know	
  series	
  
●  Informa7on	
  Chaos	
  vs.	
  Informa7on	
  
Opportunity	
  
●  OccupyIT:	
  	
  A	
  Technology	
  Manifesto	
  
●  Content	
  Management	
  2020	
  
●  Digital	
  Landfill	
  blog	
  
●  @jmancini77	
  
●  hCp://info.aiim.org/digital-­‐landfill	
  
	
  
4	
  
DIGITAL DISRUPTION
5	
  
The 3 DISRUPTERS
6	
  
RESOURCE CHECKLIST
(all free; just click on them!)
The Digital Office: Improving
the Way we Work
What Will it Take to be a
NextGen InfoPro?
Paper-Free Progress:
Measuring Outcomes
DISRUPTER #1 -- CONSUMERIZATION	
  	
  
is	
  transforming	
  what	
  users	
  expect	
  from	
  applica:ons	
  and	
  
how	
  we	
  deliver	
  them.	
  	
  	
  
DISRUPTER #2A & #2B -- CLOUD AND MOBILE
are	
  crea:ng	
  an	
  expecta:on	
  of	
  anywhere,	
  any:me	
  access	
  and	
  
transforming	
  how	
  we	
  engage	
  with	
  customers	
  and	
  employees.	
  
	
  
DISRUPTER #3 -- THE INTERNET OF THINGS
is	
  genera:ng	
  massive	
  amounts	
  of	
  new	
  data	
  and	
  informa:on,	
  
crea:ng	
  enormous	
  new	
  challenges	
  and	
  opportuni:es.	
  	
  
10	
  
THE DIGITAL STAKES ARE RISING…
11	
  
WHAT DOES IT MEAN WHEN…
12	
  
Source:	
  	
  IBM	
  Insight	
  Conference	
  
THE LARGEST TAXI
COMPANY IN THE WORLD
OWNS NO CARS.
13	
  
Source:	
  	
  IBM	
  Insight	
  Conference	
  
THE LARGEST CONTENT
PLATFORM IN THE WORLD
CREATES NO CONTENT.
14	
  
Source:	
  	
  IBM	
  Insight	
  Conference	
  
THE LARGEST BOOKER OF ACCOMODATIONS
IN THE WORLD OWNS NO HOTELS.
15	
  
IT MEANS DIGITAL IS NOW THE
WORLD’S CURRENCY.
16	
  
AND EVERY BUSINESS, NO MATTER
HOW WELL ENTRENCHED, COULD
BECOME THE NEXT BLOCKBUSTER.
17	
  
CONTENT MANAGEMENT IS AT THE
HEART OF THE REVOLUTION.
18	
  
BUT IT NEEDS TO EVOLVE TO THE
NEXT LEVEL – AND THINK MUCH
BIGGER.
WHY does
“ECM” no
longer seem to
fit?
More than half of
organizations (52%)
are working towards
a company-wide ECM
capability, but only
14% have completed
it.
2015	
  –	
  AIIM	
  “ECM	
  Decisions”	
  
61% of organizations
with ECM systems
have no connection
between those
systems and their
ERP/finance systems.
2015	
  –	
  AIIM	
  “ECM	
  Decisions”	
  
Only 39% have some
degree of mobile
access to their ECM
systems.
2015	
  –	
  AIIM	
  “ECM	
  Decisions”	
  
62% of organizations
with ECM systems are
still strongly reliant
on their file-shares.
2015	
  –	
  AIIM	
  “ECM	
  Decisions”	
  
60% of organizations
with ECM systems
say…
“Gaining user
adoption has been a
big problem for our
ECM project.”
2015	
  –	
  AIIM	
  “ECM	
  Decisions”	
  
25	
  
The future of Content Management
Is being shaped by 3 forces…
26	
  
1 – The “appification” of business processes.
27	
  
“Enterprise” solutions are being bought by
the drink, and assembled with no-code or
low-code solutions.
28	
  
2 – Analytics.
29	
  
We finally have tools to understand all of the
mysterious “dark data” in our organizations
and extract value from it.
30	
  
3 – Infonomics.
31	
  
“Infonomics” means information assets
have value and must be managed, secured,
optimized, and protected like any other
business asset.
32	
  
Source:	
  	
  IBM	
  Insight	
  Conference	
  
Content and Information Management
are key to turning Digital Disruption into
Digital Opportunity.
33	
  
Source:	
  	
  IBM	
  Insight	
  Conference	
  
Find out how at #AIIM16.
CLICK HERE FOR DETAILS.
34	
  
RESOURCE CHECKLIST
(all free; just click on them!)
The Digital Office: Improving
the Way we Work
What Will it Take to be a
NextGen InfoPro?
Paper-Free Progress:
Measuring Outcomes

NEW VERSION! -- Where is content management headed?

  • 1.
    1   WHAT’S THEFUTURE OF CONTENT MANAGEMENT?
  • 2.
  • 3.
    3   ●  President,  AIIM   ●  Technology  and  Associa:on   evangelist   ●  Author:   ●  8  Things  You  Need  to  Know  series   ●  Informa7on  Chaos  vs.  Informa7on   Opportunity   ●  OccupyIT:    A  Technology  Manifesto   ●  Content  Management  2020   ●  Digital  Landfill  blog   ●  @jmancini77   ●  hCp://info.aiim.org/digital-­‐landfill    
  • 4.
  • 5.
    5   The 3DISRUPTERS
  • 6.
    6   RESOURCE CHECKLIST (allfree; just click on them!) The Digital Office: Improving the Way we Work What Will it Take to be a NextGen InfoPro? Paper-Free Progress: Measuring Outcomes
  • 7.
    DISRUPTER #1 --CONSUMERIZATION     is  transforming  what  users  expect  from  applica:ons  and   how  we  deliver  them.      
  • 8.
    DISRUPTER #2A &#2B -- CLOUD AND MOBILE are  crea:ng  an  expecta:on  of  anywhere,  any:me  access  and   transforming  how  we  engage  with  customers  and  employees.    
  • 9.
    DISRUPTER #3 --THE INTERNET OF THINGS is  genera:ng  massive  amounts  of  new  data  and  informa:on,   crea:ng  enormous  new  challenges  and  opportuni:es.    
  • 10.
    10   THE DIGITALSTAKES ARE RISING…
  • 11.
    11   WHAT DOESIT MEAN WHEN…
  • 12.
    12   Source:    IBM  Insight  Conference   THE LARGEST TAXI COMPANY IN THE WORLD OWNS NO CARS.
  • 13.
    13   Source:    IBM  Insight  Conference   THE LARGEST CONTENT PLATFORM IN THE WORLD CREATES NO CONTENT.
  • 14.
    14   Source:    IBM  Insight  Conference   THE LARGEST BOOKER OF ACCOMODATIONS IN THE WORLD OWNS NO HOTELS.
  • 15.
    15   IT MEANSDIGITAL IS NOW THE WORLD’S CURRENCY.
  • 16.
    16   AND EVERYBUSINESS, NO MATTER HOW WELL ENTRENCHED, COULD BECOME THE NEXT BLOCKBUSTER.
  • 17.
    17   CONTENT MANAGEMENTIS AT THE HEART OF THE REVOLUTION.
  • 18.
    18   BUT ITNEEDS TO EVOLVE TO THE NEXT LEVEL – AND THINK MUCH BIGGER.
  • 19.
  • 20.
    More than halfof organizations (52%) are working towards a company-wide ECM capability, but only 14% have completed it. 2015  –  AIIM  “ECM  Decisions”  
  • 21.
    61% of organizations withECM systems have no connection between those systems and their ERP/finance systems. 2015  –  AIIM  “ECM  Decisions”  
  • 22.
    Only 39% havesome degree of mobile access to their ECM systems. 2015  –  AIIM  “ECM  Decisions”  
  • 23.
    62% of organizations withECM systems are still strongly reliant on their file-shares. 2015  –  AIIM  “ECM  Decisions”  
  • 24.
    60% of organizations withECM systems say… “Gaining user adoption has been a big problem for our ECM project.” 2015  –  AIIM  “ECM  Decisions”  
  • 25.
    25   The futureof Content Management Is being shaped by 3 forces…
  • 26.
    26   1 –The “appification” of business processes.
  • 27.
    27   “Enterprise” solutionsare being bought by the drink, and assembled with no-code or low-code solutions.
  • 28.
    28   2 –Analytics.
  • 29.
    29   We finallyhave tools to understand all of the mysterious “dark data” in our organizations and extract value from it.
  • 30.
    30   3 –Infonomics.
  • 31.
    31   “Infonomics” meansinformation assets have value and must be managed, secured, optimized, and protected like any other business asset.
  • 32.
    32   Source:    IBM  Insight  Conference   Content and Information Management are key to turning Digital Disruption into Digital Opportunity.
  • 33.
    33   Source:    IBM  Insight  Conference   Find out how at #AIIM16. CLICK HERE FOR DETAILS.
  • 34.
    34   RESOURCE CHECKLIST (allfree; just click on them!) The Digital Office: Improving the Way we Work What Will it Take to be a NextGen InfoPro? Paper-Free Progress: Measuring Outcomes

Editor's Notes

  • #6 Conventional wisdom “Look at what worked in the past.” “Beware of new vendors.” “Respond to new governance challenges by doubling down on the control side of the equation.” “Continue to view content management through the prism of IT rather than that of knowledge workers.”
  • #8 Digital Disruption: Unleashing the Next Wave of Innovation, Forrester’s James McQuivey looks at the four major factors necessary for massive disruption: “A computer? Check. An Internet connection? Check. A programming language and SDK? Check. A friction-free platform for distributing and making money…? Check.”
  • #9 Joe McKendrick points out, “IT cost savings and speedier deployment are but a brief prelude to the main story. It’s only the first 10%. The remaining 90% is what happens to the business itself. It’s the transformation, enabling it to react to market opportunities, communicate and collaborate internally and externally, design and test new products, and become more agile. This ‘second chapter’ to cloud will produce far greater, but far more intangible, benefits.”
  • #11 Ingests and digests content Lifecycle management Classification and policy management Security management Findability and usability Transactional processing Adaptive process management Migrating legacy cm and lob
  • #19 The ECM Era: The emergence of the internet and the maturation of core document management and imaging technologies ushered in the Enterprise Content Management Era in the early 2000s. Never a perfect industry label -- and probably more accurately a verb (something you do) than a noun (something you buy) -- “ECM” nonetheless served as a useful umbrella term for a decade. ECM described a cluster of capabilities and technologies that organizations used to capture, store, manage, deliver, and preserve the “content” (mostly images and documents) associated with processes that were 1) document intensive; and 2) mission-critical.
  • #31 A new “umbrella” term is needed. ECM needs to become PART of the puzzle, rather than the puzzle itself. There will be many pieces to this puzzle in 2020 -- Content Management, Information Governance, Smart Process Applications, Collaboration and Social Technologies, Taxonomy and Metadata, Scanning and Capture, Content Analytics, Customer Engagement, and Search -- and the lines between “unstructured” and “structured” information will further blur. Organizations must combine analytics, collaboration, governance and processes to manage and leverage information assets more intelligently.
  • #33 New Customer/New Account: Sale to 1st Anniversary Consumer Loan Delivery: Application to Lien Perfection Mortgage Loan Delivery: Lead to Investor Sale Commercial Loan Delivery: Expression of Interest to Annual Review Collections: Past Due to Current Loan Servicing: Boarding to Collateral Release