Presentation of Software product by Anatoliy Arkhipov Business Development Representative, Russia & CIS Global trends and big data are changing the ECM landscape What’s Content Manager Why do organizations need to use Content Manager Target organizations

1. Enterprise content
management
Anatoliy Arkhipov
Business Development Representative,
Russia & CIS

2. 2
Agenda
Governance-based enterprise content management
 Global trends and big data are changing the ECM landscape
 What’s Content Manager
 Why do organizations need to use Content Manager
 Target organizations
 Summary

3. The IT world is changing dramatically
The Internet of Things, streaming video, machine-to-machine data, emails,
texts, and social media/mobile/web data + shrinking budgets is forcing
organizations to rethink how they manage and govern their data
Find-ability Retention
Siloes Cost
Control
The IT world is changing dramatically
The Internet of Things, streaming video, machine-to-machine data, emails, texts, and
social media/mobile/web data + shrinking budgets is forcing organizations to rethink how
they manage and govern their data (we will reach 40Zb (1021зетта ) of data in 2020)
Find-ability Retention
Siloes Cost
Control
3

4. 4
Global trends are affecting the management of business content
Global
Transparency
• Statutory compliance
• Privacy & security
• Safe Harbor, GDPR
• Auditable
records/archive
Cloud
• Cost of legacy systems
• Scalability & flexibility
• Data sovereignty
• Private, Public or
Hybrid
Mobility
• Access anywhere
• Range of devices
• Support field workers
• Asset management
Digital
Transformation
• Cost to manage paper
• Manual vs Automation
• Volume & variety
• Streamlined processes
• Long term accessibility
Evolving Services
• Online 24/7
• Single view
• Timeliness & accuracy
• Efficiency of service
• Productivity & delivery

5. • Content Manager is a governance-based enterprise content
management system designed to help government agencies,
regulated industries and global organizations manage their business
content from creation to disposal.
• Regardless of how company create and collaborate on there
content, Content Manager gives them the ability to leverage
accurate, contextual, and complete information throughout its
lifecycle.
• Managing with content in this way it’s helps to the company
significantly improve services to the customers, business decisions
and insight for future strategy.
A Single Solution for Governance Based Enterprise

6. Governance-based enterprise content management allows
company to…
6
Get Control
Enhance
Compliance
Improve
productivity
Lower Cost
Across the information lifecycle
Create/Capture Manage Share Retain/Dispose

7. Content Manager helps to get the balance right between…
Control
Authorized
access
Sensitive
content and
Privacy (PII)
Across the
lifecycle
Compliance
Proactively;
capture,
manage, retain
and consign
Apply policy to
all enterprise
content
Human,
structured and
web
Productivity
Streamline and
automate
processes
Integrate LOB
apps or
manage-in-
place
Deliver superior
functionality for
the mobile user
Cost
Leverage &
enhance 3rd
party systems
Optimize
content
retention and
storage
Manage for
value and stage
of life
7

8. 8
Manage information across the lifecycle
With Content Manager
Capture
All data, unstructured,
structured, electronic &
physical, Email
integration, OCR
Desktop, SharePoint &
LOB integration
Manage-In-Place,
High volume ingestion
Manage
Auto-classification
ISO15489, RM & DM
Check-in/out,
Versioning, Renditions
BCS or Matter Centric
Extensive security
Workflow, Approvals
Reporting
Retain
Detailed metadata,
Retention & disposal
Complete audit trail
VERS, Archiving
DoD5015.2 security,
Single instancing
Tiered storage
Retention policies &
triggers
Share
Security & access
controls
Contextual search
Mobile access
SharePoint exposure
Secure links
Web publishing

9. Those organizations most likely to be interested in Content Manager will
be dealing with one or more of the following scenarios and in need of a
solution to address them:
 Pressure to meet an increasing number of regulations
 Slowness in responding to customer inquiries; unable to make decisions
because information is missing, out of date, or incomplete
 Struggling to take control of SharePoint content to ensure compliance and
reduce risk and cost
 Staff that is increasingly mobile and needs to access information anywhere,
any time - but do so
9
Target organizations

10. Target and key buying personas
Target personas
(roles include)
• Director Information Services or
Records Management
• Chief Compliance Officer (CCO),
Chief Legal Officer (CLO), General
Counsel (GC)
• Chief Information Officer (CIO),
Chief Information Security Officer
(CISO)
• Risk or Quality Manager
10

11. New and enhanced features in
Content Manager
11

12. 12
EmailLink
Facilitates tagging
of Gmail messages
to simplify their
capture and
management.
DocuSign
Streamlines
approval processes
by replacing wet
signatures with
digital signatures.
Supporting what’s
considered a global
standard in digital
transaction
management
Geo-data
Geo-location
functionality and
search integration
with Google Maps
simplifies asset
management
Content, contacts,
geographical data
and policy are
aligned in ONE
application.
Mobility UI
Functionally rich,
zero footprint web
client reduces IT
resources and cost
to implement
Improves
authorized real-time
access to business
content, contacts
and workflows in
the field across a
range of devices
O365 & SharePoint
SharePoint 2013
and 2016
O365
Enhanced Lifetime
Management
Policies
Security
enhancements
What are the headlines for the Content Manager

13. 13
Simplify asset and location management
With geo-spatial metadata and search
– Align content, contacts and assets in one application
– Geo-location property assigned to objects and locations
– Find all content associated with a specific location or area according to
access permissions.
– Search integration with Google Maps
– Select points of interest to search

14. 14
Optimize storage for inactive content and records
With Inactive Records Management
Identify documents and records not regularly
accessed - considered inactive
Automatically or manually move inactive content to
lower cost storage
Participating Record types have attributes added
including search criteria for identifying inactive records

15. The four main competitors Content Manage
OpenText, EMC Documentum, IBM and Microsoft SharePoint
15
Top 6 competitive differentiators (any competitor)
 Governance based enterprise content management with strong records and compliance
fundamentals to manage information across the lifecycle
 Scalable to the largest enterprises (1 billion+ objects and 100,000's of users) yet adaptable to
individual business processes
 Part of an integrated information governance portfolio - extending governance to both
electronic and physical content across systems, formats and processes
 Manage-in-place framework, automatic content declaration and auto-classification
 Object level integration with SharePoint for records management and archiving of content and
sites. Management rules to automatically and transparently manage SharePoint content
 End-to-end defensible content management from policy application to enforcement and audit

16. To summarize
16

17. 17
Content Manager users manage many content types and can
access it anywhere
Content
Manager
Scanning
software
Microsoft
Office
MS O365 &
SharePoint
Email
SAP
Finance &
HR
Property &
rating
Mobile devices
Custom interfaces
Desktop
Web
Records Manager (now Content Manager) TechValidateSurvey ResultsAugust 2015

18. 18
Who do we speak to and what do they care about?
Target personas
Improve compliance state and audit reporting
Identify dark data and sensitive data in system repositories
Secure and mask sensitive data to comply with global privacy regulations
Reduce cost and risk associated with managing archived data and applications
Manage application retirement and upgrades
Minimise disruption to services during application retirement
Protect intellectual property from competitive leakage
Director Information Services
Director of Records
CCO/CIGO
CIO/CISO
Application Manager
Line of Business Manager

19. 19
Content Manager User Types
Records Coordinator
• Power users who look after records day-to-day
• Manage review of departmental records via desktop or web client
Knowledge Worker
• Business users for document and records management
• Add and edit documents, approve content via web client or desktop
Casual Contributor
• Users who use other ECM systems but declare records into CM
• Primarily input driven via web client
Inquiry User
• Search and view
• Read only via other ECM or web client
Records Manager/Administrator
• Core Records and IT Management
• Set and administer policy via desktop client

20. 20
Interest/Need Indicators
– We don’t exactly know what information we possess or where it resides
– We need to retain certain information for a period of time according to regulatory mandates but are not sure
what information fits the criteria
– We have experienced information leaks, destruction and spoliation
– Our IT budget remains flat and most is spent on keeping the lights on storing and managing our information
– Identifying records and classifying them is a time consuming and error prone process for staff
– We really don’t know what information exists in our SharePoint sites or whether records are being captured.
– We spend a lot of money to maintain legacy applications and the data for reporting purposes.
– We need to comply with the GDPR and aren’t confident we have the tools in place to do so
– We need to retire many of our legacy applications and retain the data for compliance and reporting

21. Related offerings
21
 ControlPoint
 Structured Data Manager

22. 22
More information
Content Manager website
https://software.microfocus.com/en-us/software/enterprise-content-management

23. Thank you
anatoliy.arkhipov@microfocus.com