Week 6 Communication Plan for a New ProductDevelop a 4-7 pa
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Week 6: Communication Plan for a New Product Develop a 4-7 page business communication plan for two markets: domestic and international. A communication plan describes what an organization wants to accomplish with the information it sends out. It lists objectives, the tools used to produce communications and intended recipients. The plan formally defines who should be given specific information, when that information should be delivered and what communication channels will be used to deliver the information. 1. In your introduction, describe your product/service in detail, describe the objective of your communication plan, what you want to accomplish by implementing this plan, who your intended recipients are and when your product is to be launched. 2. Research at least two marketing communication channels available for both the domestic and international markets and present statistical data from that research. 3. Explain how you plan on using the channels you researched, when that information should be delivered to your targeted audience, how often, and what outcome you expect from using these channels. 4. Anticipate some of the positives and negatives of the plan and identify how you will handle both. 5. Discuss the reach of each communication channel and how you expect these communication channels to profit the business. Cite at least three scholarly sources. Format your assignment consistent with APA guidelines. ...
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Course Assignments In this course, you are expected to wri.docx
Course Assignments
In this course, you are expected to write a 6–10-page research paper, outlining a communications
outreach campaign. The paper will also form the foundation for your voiceover PowerPoint
presentation, which is due in Module 7.
You may select one of two options to complete your paper:
Option 1
Think about the health care organization you work in, or an organization in your community with which
you are familiar. Assume that you are a mid-level manager and want to implement an outreach
campaign to target a particular group that is not accessing your services. You want to develop a
communications plan to create awareness of and cultivate buy-in for the service. An example might be
making hospice services available to the Native American community. You will need to present this plan
before your Board of Directors for approval. The fiscal climate is challenging, so you will need to use
available data to develop an evidence-based persuasive paper.
In your paper, you must address the following areas:
Describe the organization, including services provided and service region.
Describe for the board of directors the target group you want to bring in. If you are targeting a
particular service or product for the group, describe that as well.
Include demographic data for the region served by the organization, with particular focus on
current numbers and projected increases for certain cultural groups, if any. You may look at
many facets of culture here, including but not limited to ethnicity, race, age, socioeconomic
status, or gender. This data can be found on your state’s health department website.
Identify current communication technologies that you plan to use for this target group, and
explain your choices. If you cannot find a technology that is culturally or environmentally
appropriate for the group, explain why and describe other ways to reach out to the group.
Provide a rich and detailed description for your communication campaign to the board and
request approval. Your presentation should “sell” the Board on the communications campaign
for the target cultural group using what you consider to be the best currently available
technology.
Option 2
Think about the health care organization you work in, or an organization in your community with which
you are familiar. Assume that you are a manager for a hospital surgical unit and want to implement an
outreach campaign to market the availability of a new medical procedure, such as a heart, liver, renal,
bariatric, neurological, or other surgical procedure. You want to develop a communications plan to
create awareness of and cultivate buy-in for the service. An example might be robot-assisted cardiac
surgery. You will need to present this plan before your Board of Directors for approval. The fiscal climate
is challenging, so you will need to use available data to develop an evidence-based persuasive paper..
Managing Marketing Processes_Marketing Plan Assignment
Marketing Plan Assignment for the Managing Marketing Processes course in the MGM program at the Stockholm School of Economics, http://www.hhs.se/EDUCATION/MSC/MSCGM/Pages/default.aspx
SNHU Pet Supply Food, Toys, and Supplies for Your Four.docx
SNHU Pet Supply
Food, Toys, and Supplies for Your Four-Legged Family Members
SNHU Pet Supply is a large pet-supply company that sells pet food, toys, and supplies at retail locations
and through an online store. The company is headquartered in Manchester, New Hampshire, and has 10
other locations in New England. They have also recently begun partnering with Petco and small retail
stores to sell a selection of their products. They have a robust website and have recently begun looking
at more integrated marketing strategies.
Their most recent product addition was the new pet food line for both cats and dogs, made of all-natural
ingredients. Due to the success of this product, SNHU Pet Supply is launching a new pet toy line. The
new launch will begin in the summer with a pet toy that encourages cats and dogs to be active and
healthy. The toy is a controlled flying disc that dogs and cats will love to chase.
About the Product
Various models available with larger models that are durable enough to handle play from large
dogs, and smaller models suited for smaller dogs or cats
Controlled remotely via an app on your phone
Made to encourage healthy, active play
Portable, due both to being small and being controlled via app (larger varieties capable of being
folded for increased portability)
Marketing Strategy
SNHU Pet Supply is interested in growing brand awareness of the new toy launch and increasing sales
through their online store. This is a recent expansion of the marketing strategy, which was initially
focused on reaching customers local to retail locations. Up to this point, the company has focused its
advertising efforts on traditional marketing channels. You recognize an opportunity to create an
integrated marketing communications campaign that builds on the traditional marketing base, appeals
to the local community, and incorporates digital marketing and social media to create a cohesive
marketing message.
While SNHU Pet Supply continues to be active to grow a local customer base, they see an opportunity
for expansion locally and in the online environment. The company would like to see this accomplished
through integrating communications to more effectively and creatively utilize its existing marketing
strategies.
To build brand awareness of the product, SNHU Pet Supply has done the following:
1. Utilized local newspapers for advertising its current products
2. Created a Facebook page to gain an audience via social media
3. Utilized in-store displays to highlight products
4. Built a user-friendly website
An important part of any integrated marketing campaign is ensuring that a cohesive message is being
communicated across various departments within the company. SNHU Pet Supply recognizes the
importance of including all of its departments, which include the following:
Customer Service (answers phones, addresses customer concerns)
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Chapter 5 - Writing a Business Plan - ES, BS, MP.pptx
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Communications Plan Template - OM ThreeSixty Free Tool
A strategic communication plan is a road map for identifying how to engage with your varied stakeholder groups, audiences and networks.
It’s a powerful strategy tool to establish agreement among you and your colleagues to identify and agree on what contents needs to be said or displayed, to whom and in which context. The plan ensures consistency of messaging across distribution channels, sets expectations and builds assurance factors.
The size and length of a plan can vary greatly based on the complexities of the objectives. This means a plan can be as basic as a single message to a single audience or as complex as a multi-phased, long-term roll out with many audiences who require relevant content in a number of online and offline channels.
This basic template provides you with a beginning framework for mapping out and helps facilitate discussion. It will assist with determining the target audiences, key messages and distribution channels. If this tool brings value to you, feel free to share among your social networks.
Launch Communication Plan
Launch Communication Plan: A Guide and Template to Provide Effective Communication for a Successful Launch.
You’re launching a new program or platform to increase partner engagement and you can’t wait to get your partners using it.
Consider that how you communicate what you’re offering your partners is just as important as what you’re offering them.
Learn how to make your new initiative successful with a communication plan that educates your partners on the value for them, stokes excitement, and gets partners engaging with the platform after launch.
Recommended
Course Assignments In this course, you are expected to wri.docx
Course Assignments
In this course, you are expected to write a 6–10-page research paper, outlining a communications
outreach campaign. The paper will also form the foundation for your voiceover PowerPoint
presentation, which is due in Module 7.
You may select one of two options to complete your paper:
Option 1
Think about the health care organization you work in, or an organization in your community with which
you are familiar. Assume that you are a mid-level manager and want to implement an outreach
campaign to target a particular group that is not accessing your services. You want to develop a
communications plan to create awareness of and cultivate buy-in for the service. An example might be
making hospice services available to the Native American community. You will need to present this plan
before your Board of Directors for approval. The fiscal climate is challenging, so you will need to use
available data to develop an evidence-based persuasive paper.
In your paper, you must address the following areas:
Describe the organization, including services provided and service region.
Describe for the board of directors the target group you want to bring in. If you are targeting a
particular service or product for the group, describe that as well.
Include demographic data for the region served by the organization, with particular focus on
current numbers and projected increases for certain cultural groups, if any. You may look at
many facets of culture here, including but not limited to ethnicity, race, age, socioeconomic
status, or gender. This data can be found on your state’s health department website.
Identify current communication technologies that you plan to use for this target group, and
explain your choices. If you cannot find a technology that is culturally or environmentally
appropriate for the group, explain why and describe other ways to reach out to the group.
Provide a rich and detailed description for your communication campaign to the board and
request approval. Your presentation should “sell” the Board on the communications campaign
for the target cultural group using what you consider to be the best currently available
technology.
Option 2
Think about the health care organization you work in, or an organization in your community with which
you are familiar. Assume that you are a manager for a hospital surgical unit and want to implement an
outreach campaign to market the availability of a new medical procedure, such as a heart, liver, renal,
bariatric, neurological, or other surgical procedure. You want to develop a communications plan to
create awareness of and cultivate buy-in for the service. An example might be robot-assisted cardiac
surgery. You will need to present this plan before your Board of Directors for approval. The fiscal climate
is challenging, so you will need to use available data to develop an evidence-based persuasive paper..
Managing Marketing Processes_Marketing Plan Assignment
Marketing Plan Assignment for the Managing Marketing Processes course in the MGM program at the Stockholm School of Economics, http://www.hhs.se/EDUCATION/MSC/MSCGM/Pages/default.aspx
SNHU Pet Supply Food, Toys, and Supplies for Your Four.docx
SNHU Pet Supply
Food, Toys, and Supplies for Your Four-Legged Family Members
SNHU Pet Supply is a large pet-supply company that sells pet food, toys, and supplies at retail locations
and through an online store. The company is headquartered in Manchester, New Hampshire, and has 10
other locations in New England. They have also recently begun partnering with Petco and small retail
stores to sell a selection of their products. They have a robust website and have recently begun looking
at more integrated marketing strategies.
Their most recent product addition was the new pet food line for both cats and dogs, made of all-natural
ingredients. Due to the success of this product, SNHU Pet Supply is launching a new pet toy line. The
new launch will begin in the summer with a pet toy that encourages cats and dogs to be active and
healthy. The toy is a controlled flying disc that dogs and cats will love to chase.
About the Product
Various models available with larger models that are durable enough to handle play from large
dogs, and smaller models suited for smaller dogs or cats
Controlled remotely via an app on your phone
Made to encourage healthy, active play
Portable, due both to being small and being controlled via app (larger varieties capable of being
folded for increased portability)
Marketing Strategy
SNHU Pet Supply is interested in growing brand awareness of the new toy launch and increasing sales
through their online store. This is a recent expansion of the marketing strategy, which was initially
focused on reaching customers local to retail locations. Up to this point, the company has focused its
advertising efforts on traditional marketing channels. You recognize an opportunity to create an
integrated marketing communications campaign that builds on the traditional marketing base, appeals
to the local community, and incorporates digital marketing and social media to create a cohesive
marketing message.
While SNHU Pet Supply continues to be active to grow a local customer base, they see an opportunity
for expansion locally and in the online environment. The company would like to see this accomplished
through integrating communications to more effectively and creatively utilize its existing marketing
strategies.
To build brand awareness of the product, SNHU Pet Supply has done the following:
1. Utilized local newspapers for advertising its current products
2. Created a Facebook page to gain an audience via social media
3. Utilized in-store displays to highlight products
4. Built a user-friendly website
An important part of any integrated marketing campaign is ensuring that a cohesive message is being
communicated across various departments within the company. SNHU Pet Supply recognizes the
importance of including all of its departments, which include the following:
Customer Service (answers phones, addresses customer concerns)
Web Development/IT (mak.
Chapter 5 - Writing a Business Plan - ES, BS, MP.pptx
Chapter 5 - Writing a Business Plan - ES, BS, MP
Communications Plan Template - OM ThreeSixty Free Tool
A strategic communication plan is a road map for identifying how to engage with your varied stakeholder groups, audiences and networks.
It’s a powerful strategy tool to establish agreement among you and your colleagues to identify and agree on what contents needs to be said or displayed, to whom and in which context. The plan ensures consistency of messaging across distribution channels, sets expectations and builds assurance factors.
The size and length of a plan can vary greatly based on the complexities of the objectives. This means a plan can be as basic as a single message to a single audience or as complex as a multi-phased, long-term roll out with many audiences who require relevant content in a number of online and offline channels.
This basic template provides you with a beginning framework for mapping out and helps facilitate discussion. It will assist with determining the target audiences, key messages and distribution channels. If this tool brings value to you, feel free to share among your social networks.
Launch Communication Plan
Launch Communication Plan: A Guide and Template to Provide Effective Communication for a Successful Launch.
You’re launching a new program or platform to increase partner engagement and you can’t wait to get your partners using it.
Consider that how you communicate what you’re offering your partners is just as important as what you’re offering them.
Learn how to make your new initiative successful with a communication plan that educates your partners on the value for them, stokes excitement, and gets partners engaging with the platform after launch.
The best Strategic of Communications updated 2023 doc 15.docx
Strategic communication
refers to the deliberate planning, execution, and management of communication efforts to achieve specific goals and objectives. It involves developing a comprehensive communication strategy that aligns with an organization’s overall strategic objectives. Here are key aspects and considerations in strategic communication:
Audience Analysis: Understanding the target audience is crucial in strategic communication. It involves analyzing their demographics, preferences, behaviors, and communication channels they use. This analysis helps tailor messages and select appropriate communication channels to effectively reach and engage the intended audience.
Message Development: Crafting clear, concise, and compelling messages is essential. Messages should align with the organization’s values, vision, and goals. They should be audience-centric, focusing on addressing their needs, interests, and aspirations. Consistency in messaging across various communication channels helps build a strong brand identity.
3 . Communication Channels: Selecting the right communication channels is vital for effective strategic communication. This includes traditional channels like print media, television, and radio, as well as digital channels like websites, social media platforms, email marketing, and mobile applications. The choice of channels depends on the target audience, message content, and the organization’s resources.
4 . Integrated Communication: Integration across different communication channels ensures a cohesive and consistent brand presence. Strategic communication involves coordinating messages, design elements, and timing across various platforms to create a unified and impactful brand experience for the audience.
Final Project Part IThroughout this course, you have created .docx
Final Project: Part I
Throughout this course, you have created elements of your communication plan. This week, you compile all the elements of the plan and create a descriptive narrative detailing each aspect of your public health campaign to prepare it for implementation. Create a 10- to 12-page narrative including all the elements from Parts I through IV of your communication plan. Do not cut and paste the same material you have created in the previous weeks. Incorporate instructor and colleague feedback and create a new descriptive narrative of your communication plan with all the required elements. Refer to the Communication Plan Guidelines and the Final Project Guidelines in this week's Required Resources for the Communication Plan criteria.
Communication Plan Guidelines
Your Communication Plan is the document which outlines all the elements of your public health campaign to help guide you in its facilitation. Please use this document as an outline to complete your Communication Plan. Use the learning resources and the current literature to support your Communication Plan.
Part I: Public Health Campaign (3-4 pages)
· Briefly describe the public health issue you selected and justify your selection
· Identify the audience you wish to target
· Justify the target audience you selected
· Briefly describe and justify the theory in which you will use to support your campaign
· Explain the initial methods you plan to use to create your public health campaign and explain why you selected those methods
· Briefly describe your goals for implementing a public health campaign (creating social change, changing behavior, increasing awareness, etc.)
Part II: Communication Tools (2-3 pages)
· Describe and justify the types of communication and social media tools you would like to use in the dissemination of your campaign
· Explain two reasons why the tools you selected are appropriate for your target audience
· Explain two ways you might adjust your public health message based on the type of social media you may use in your public health campaign
· Explain three reasons why it may be necessary to adjust your message depending upon age, community, and potential literacy levels of your target audience
· Describe two ways you plan to market your public health campaign
Part III: Engage Target Audience/Communities (3-4 pages)
· Briefly describe your target audience or community you selected for your public health campaign
· Briefly explain ways you might involve your target audience in the public health campaign
· Briefly describe two ways you will promote public relations with your target audience or community
· Briefly explain the behavior change you are hoping to facilitate among your target audience and explain the key benefits for the target audience to change their behavior
· Briefly describe potential stakeholders, community leaders, collaborative partners, or gate-keepers who may help you disseminate the message and encourage behavior change ...
Marketing Plan Group Assignment 2014
Marketing Plan Assignment for my Managing Marketing Processes course in October 2014 at the Stockholm School of Economics
1 IHP 510 Final Project Guidelines and Rubric Ov.docx
1
IHP 510 Final Project Guidelines and Rubric
Overview
Healthcare marketing is a multidisciplinary area of public health practice. This approach draws from traditional marketing theories and principles, adding
evidence-based strategies focused on prevention, intervention, and health promotion. It involves the creation, communication, and delivery of health
information to diverse populations. As a healthcare professional, you will be asked to participate in the marketing process, and, as you will learn throughout the
course, there are various elements of a healthcare marketing plan.
The final project for this course is the creation of a marketing and communication plan. The final product represents an authentic demonstration of competency
because when working in a management position at a healthcare organization, you could be involved in selecting or creating a healthcare marketing plan. The
project is divided into three milestones, which will be submitted at various points throughout the course to scaffold learning and ensure quality final
submissions. These milestones will be submitted in Modules Three, Five, and Seven. The final product will be submitted in Module Nine.
In this assignment, you will demonstrate your mastery of the following course outcomes:
IHP-510-01: Analyze internal and external market factors that impact marketing decisions and strategies in a healthcare setting
IHP-510-02: Evaluate ethical issues considered when creating a healthcare marketing plan for alignment with industry criteria
IHP-510-03: Apply fundamental principles of strategic marketing to healthcare organization strategic planning that align to organizational mission and
goals
IHP-510-04: Evaluate strategic marketing methods used in a marketing plan for their potential to reach specific healthcare audience demographics
IHP-510-05: Recommend communication strategies for effectively collaborating with internal and external stakeholders in the implementation of
marketing plans
Prompt
For the final project, you will develop a marketing and communication plan for Bellevue Hospital. In your plan, you will analyze the healthcare organization,
propose a new service, and develop marketing strategies for this proposed service and identified target market. In addition, you will develop strategies to
effectively communicate your marketing plan to the internal and external stakeholders, to drive collaboration in the implementation of the plan.
To begin, you will review NYC Health + Hospitals/Bellevue. You will use this organization as the base of your final project. Then, review the Bellevue Community
Needs Assessment (2016). This needs assessment will inform decisions you make in your marketing and communication plan around the service you propose,
your target market, and the marketing strategies you develop.
http://www.nychealthandhospitals.org/bellevue/health-care-services/
https://learn.snhu.edu/d2l/lor/viewer/v ...
Part 4 Communicating the Change (Due Week 6)An important part.docx
Part 4: Communicating the Change (Due Week 6)
An important part of any change project is how the change is communicated to the organization, to the change agents, to the line workers, to the customers, and to the public. Along with media relations issues, communicating change (especially in a publicly traded company) can involve multiple legal and regulatory aspects, as well as personnel and management concerns. Perhaps the single most difficult piece of handling Kotter’s “establish a sense of urgency” is that too many inexperienced or immature change agents read this to mean “panic the troops.” Never do this.
This project piece will have 3 parts:
A. The main part of your project this week will ask you to pick ONE of Apple Inc and Kodak’s change plan, and develop a communication plan for the company. This plan should be submitted by using an excel spreadsheet attachment, setting out the Stakeholders, the timeline of the communication plan, the method of communication, the rationale for why you chose this method of communication, the purpose of the communication and identifying “who” will do the communicating.
B. Pick ONE of the communication pieces which you would have used which is listed in your communication plan, and write the communication in a Word document (either the text or the script, if the communication would have been oral.) If you use any form of communication from templates you find online or in a textbook, be sure to cite your source. Your instructor will grade this based on how well it relates to the audience/stakeholder group to which it is intended.
C. The “real world” aspect of this project is that you will write a 1-2 page analysis of one of the media pieces about one of the company’s changes written (or provided via oral media) by the company. For this section of the project, please analyze any media, news, or other communications which explained the change going on in the organization. Explain in your paper how the company handled communicating the change to its stakeholders.
Grading rubric for Part 4 – Communicating the Change
Item
Content item
Content points available
Excel spreadsheet grid
ID of stakeholders
8
Timeline of communication
8
Type of communication
8
Rationale
20
ID correct communicator
8
At least 4 Communication pieces listed on spreadsheet (no more than 6)
8
Your analysis of the actual communication plan as seen from the “public eye.”
20
Your sample communication piece.
20
Your reference page (at least 2 new references)
10
Total Points
110
More details about grading the excel spreadsheet:
A. You have properly identified the appropriate stakeholders
B. The timeline of your communication shows understanding of reality and attempt to be honest while ensuring no panic and production/service not interrupted.
C. The type of communications described show that you have a good grasp of proper, business communications
D. The rationale behind the communication makes sense
E. You have properly ide.
This is a four-Part Project offering you the opportunity to demons.docx
This is a four-Part Project offering you the opportunity to demonstrate mastery of the knowledge and skills gained is this course. The total grade for the Project is 30% of the final grade for the course. Each of the four written submissions for this Project is due by 4:00PM eastern Standard Time on the due date. After that they are considered late. Late Project submissions will be marked down 10% each day the submission is late. Read all instructions before starting.
Project Part 1. Initial selection of stocks.
Assume you have $1,000,000 to invest. You will use this to form a hypothetical large cap ( each company with at least $10 billion in Market Capitalization) diversified stock portfolio by investing your funds in five stocks chosen from five different industries. No short sales, fractional shares, or margin trades are permitted for this Project. To determine how much you have invested in any particular stock, multiply the stock price times the number of shares purchased. You must use at least $900,000. Any funds left over represent cash in your portfolio that earn no return. Dividends and other cash distributions will be added to cash and not reinvested.
Trades are not permitted except in extraordinary situations with the specific approval of your instructor's prior approval. Trading will only be considered between Friday of week 1 and Thursday of week 13, January 22 to April 9. Should a trade be allowed, the instructor must be notified via email of the specifics of the trade within 24 hours.
Deliverables:
1. A spreadsheet that includes the number of shares you purchased for each stock and the closing prices as of Friday of week 1, January 22, of your stocks. Report the last dividend paid date and amount as well as the next dividend pay date. Also, include your total investment and the amount held in cash. To get stock price information go to www.google.com
(Links to an external site.)
or www.yahhoo.com
(Links to an external site.)
and click on "Finance". Enter the ticker symbol of your stock as well as any other needed information to track the stock such as exchange the stock is traded on and click on historical prices. Use the column that contains closing prices to track the stock for the semester.
2. Conduct and analysis of the stocks explaining why you chose these particular stocks based on your analytical technique. The analysis, (three to six pages plus spreadsheets) should include the following:
a. Give a brief history of the companies and their products. Briefly discuss where the company is heading (new products or ventures). Identify each company's competitors and identify each company's ranking among it's competitors.
b. Find the reported beta and and the adjusted beta of each company calculating the other if only one is reported. Record your source and describe how they calculated the betas including frequency of observations, as methods do vary. Explain what the beta tells you about ...
The best communication successful plan doc 18.docx
key elements to consider when discussing a Communication Success Plan:
Goals and Objectives: Define specific communication goals and objectives that align with the overall objectives of the organization or project. These could include improving internal communication, enhancing team collaboration, streamlining information flow, or increasing stakeholder engagement.
Audience Analysis: Conduct an audience analysis to understand the communication needs and preferences of different stakeholders. Identify their communication styles, preferred channels, and information requirements to tailor communication strategies accordingly.
Clear Messaging: Develop guidelines for clear and concise messaging. Encourage the use of plain language and avoid jargon or technical terms that may lead to misunderstandings. Establish consistent terminology and messaging across all communication platforms.
Communication Channels: Identify appropriate communication channels to reach different stakeholders effectively. This may include face-to-face meetings, email, instant messaging, video conferences, project management software, or other collaboration tools. Consider the preferences and accessibility of the target audience when selecting communication channels.
I. Introduction – In this section, identify the organization and whe.docx
I. Introduction – In this section, identify the organization and whether you have access to it directly. Describe the exact nature of the project you propose to do and why you want to do this particular project. This should go beyond the brief information that you provided in your prospectus and provide the following:
Target organization.
Nature of the project.
Rationale for the project.
II. Outcome Demonstration – Describe how this project will allow you to demonstrate each MBA program outcome. The four section titles below refer to the outcomes. This section should incorporate any feedback that you received on outcome demonstration in your prospectus.
Competency 1: Apply foundational knowledge and an understanding of business systems, processes, and technology within and across core disciplines.
Competency 2: Integrate information across disciplines and from differing perspectives.
Competency 5: Lead and collaborate in virtual, global, and culturally diverse environments.
Competency 6: Integrate principles of ethics and integrity into business decisions.
III. Data Sources – Identify where you will get the data needed to complete the project, whether via direct access to the organization or via published sources. Be as detailed as possible, since whether you have access to enough data to make the project feasible will be evaluated. At this stage, identify at least three specific resources and provide a written strategy for finding other sources.
IV. Outline – Provide a brief, working outline of your actual project. This outline can change and grow as you work, but you need an outline to properly begin. Your outline should include an introduction and conclusion, as well as at least four subheadings in between. Refer to the Outlines document linked in the Resources to review basic outline structure.
V. Projected Timeline – Provide a timeline for the project, to be completed no later May 1, 2018. Tasks should include any preliminary activity needed for getting permissions (if needed), data gathering, data analysis, report writing, presentation preparation, and anything else that would form a significant part of the work needed to complete the project.
Additional Requirements
•
Written communication: Written communication is free of errors that detract from the overall message.
•
APA formatting: Resources and citations are formatted according to APA (6th edition) style and formatting.
•
Number of resources: Minimum of 3 resources.
•
Length of paper: 2–3 typed, double-spaced pages.
•
Font and font size: Times New Roman, 12 point.
...
Bowen Family Theory and Therapy1.Consider Bowen’s notion that pe.docx
Bowen Family Theory and Therapy
1.Consider Bowen’s notion that people seek out partners with identical levels of differentiation of self. Do you think this is true? Why might people marry partners at similar levels of differentiation? According to Bowen, Why would a mismatch fail?
Bowen Family Theory and Therapy
2.You should have completed or may be in the process of completing your Genogram, however, please discuss either Multigenerational Transmission Process, Emotional Cutoff, Sibling Position or Societal Emotional Process as it pertains to you and your family. Provide examples.
Assignment Objectives for Unit 5:
STRATEGIC MARKETING PLAN
INTRODUCTION
This assignment entails development of a comprehensive strategic marketing plan for a new product or service that is ready to “go to market”. A Project Template is provided that allows you to organize your work in increments and see how the sections come together to produce a comprehensive plan.
PRODUCT/SERVICE
This assignment requires application of concepts learned to build a strategic marketing plan for a new product or service that is ready to “go to market”. You will not be allowed to mimic plans or ideas from larger or already "in-place" campaigns. You must develop the business concept in its entirety.
· Describe the new product or service.
· Discuss the qualities that make this product/service new to the marketplace and the rationale for your decision to pursue the concept. Be sure to pick a product or service that is ready to market. If you are developing a new product, assume that the development phase is over and you are ready to launch the product into the marketplace.
OBJECTIVES/MISSION STATEMENT
Create a Mission Statement. State your short-term MARKETING objectives (one year). Assume that the product/service is ready to launch at the beginning of the year (planning and testing have been completed).
· Marketing objectives include goals for sales, profits, market share (as examples)
· Objectives need to be quantifiable. Use the SMART acronym—simple, measurable, achievable, relevant, and time-specific—in formulating your objectives. An objective with a 100% goal is not acceptable
TARGET MARKET
Identify your target market. Provide a specific demographic profile and rationale for this decision. Another source that may help you: The US Census Bureau's American Fact Finder. Consider the size of the market and its purchasing power. Research is required to back-up your selection and to provide statistics to show that it is a viable market.
COMPETITION
Analyze your competition. Who are they? Who are the biggest players? How large is the market? What are the trends/forecasts in the industry? How does your product/service fit in? Business Source Complete in the Library is a good tool for this section; it may be accessed under Find Articles & eBooks.
PRODUCT/SERVICE FEATURES
Provide a brief overview of the product or service.
· State the features of your product/service. Show how it's innov.
Final Project Guidelines DIAMENTIA in the elderly You will compl.docx
Final Project Guidelines DIAMENTIA in the elderly
You will complete your final project in two parts.
PART I: Communication Plan (Submit in Week 10)
·
Using the Communication Plan Guidelines, located in the Week 1 Resources, submit a 10-12 page descriptive narrative of your Communication Plan.
PART II: Narrated PowerPoint Presentation (Submit in Week 11)
Criteria:
1.
Campaign Message
: include any graphics or pictures (If you use graphics, you must consider whether they are trademarked and whether you need to gain permissions to use them in your public health campaign. Suggestion: use public domain graphic images or create your own). Examples for campaign message: video, blog, poster, public service announcement, etc.
2.
Text:
Make sure your messages are free of bias and remain culturally relevant and truly reflect a public health issue. Also, clearly define the benefit of changing individual behavior or attitudes towards the issue.
3.
Make sure your message and presentation of the campaign are clear and concise.
4.
Consider the health literacy levels of your target audience.
5.
Direct your public health campaign toward a funding source and provide one slide justifying why your campaign deserves funding.
6.
Upload your PowerPoint presentation (10-15 slides)
Communication Plan Guidelines
Your Communication Plan is the document which outlines all the elements of your public health campaign to help guide you in its facilitation. Please use this document as an outline to complete your Communication Plan. Use the learning resources and the current literature to support your Communication Plan.
Part I:
Public Health Campaign
(3-4 pages)
·
Briefly describe the public health issue you selected and justify your selection
·
Identify the audience you wish to target
·
Justify the target audience you selected
·
Briefly describe and justify the theory in which you will use to support your campaign
·
Explain the initial methods you plan to use to create your public health campaign and explain why you selected those methods
·
Briefly describe your goals for implementing a public health campaign (creating social change, changing behavior, increasing awareness, etc.)
Part II:
Communication Tools
(2-3 pages)
·
Describe and justify the types of communication and social media tools you would like to use in the dissemination of your campaign
·
Explain two reasons why the tools you selected are appropriate for your target audience
·
Explain two ways you might adjust your public health message based on the type of social media you may use in your public health campaign
·
Explain three reasons why it may be necessary to adjust your message depending upon age, community, and potential literacy levels of your target audience
·
Describe two ways you plan to market your public health campaign
Part III:
Engage Target Audience/Communities
(3-4 pages)
·
Briefly describe your target audience or community you selected for your public h ...
Public relation management
1. Public Relation is an important factor which helps in getting the firm into public’s eyes and promotes them.
2. Its main objective is to create awareness about the company, its goals, products and earning the recognition.
3. There are various Publics who is to be kept in mind while making PR Strategies.
4. Public Relation is very different from
-Marketing
-Publicity
- Advertising
5. There are many roles which are played by PR, and in various management functions
6. With the use of correct strategies and following the appropriate code of ethics, we can achieve the desired goal/objective.
Construct Development and Scale CreationChoose a construct you.docx
Construct Development and Scale Creation
Choose
a construct you would like to measure. I WANT TO MEASURE “DEPRESSION” and answer the bullet below in 350 words
·
Describes how you would norm this instrument and which reliability measures you would use and Discusses how many people you would give it to………
.
Contamination is real issue in numerous governments subsequently law.docx
Contamination is real issue in numerous governments subsequently laws are advanced to help shield the earth from undesirable waste transfer. Lethal contamination is a noteworthy danger. It influences both the vegetation and water holds. Mercury is a noteworthy contamination material it influences vegetation, air and water. Waste materials that transmit radiation are more hazardous. The impacts of radiation can be felt for more periods than some other poisons. In the ground it consolidates with soil and this can think that some way or another into products. In the event that breathed in it causes distortion of the body and now and again tumor which murders more individuals in America and other western nations (Nemerow & Agardy, 1998).
Dumping of substance waste by businesses crushes the earth by contaminating water as well as makes the dirt barren. Nourishment edit that has been developed from this influenced range is considered unfit for human utilization. The military has been excused from testing their weapons in zone that damage the human right (Cheremisinoff, 2003).
Organization logos that show or publicize that their item are not disregarding any of the natural demonstrations and actually are discovered to be in infringement are in this manner said to be honing encroachment. This falls notice is an infringement in the Lanham demonstration. It expresses that an organization must record or register their logo. This guarantees that if there should arise an occurrence of an infringement by an alternate organization they can petition for a common activity. This right is disregarded when a man is in ownership of merchandise or administrations with a name or mark that is made to befuddle or misdirect as to the cause of the item. These laws additionally keep the advisement and advancement of products in the terms of their land starting point and quality. This miss presentation may hurt the client or business subsequently the holder may confront common activity due to the false proclamation (Pepper et al., 2006).
These demonstrations are the laws that shield nature from undesirable lethal waste transfer any plant or organization wanting to arrange waste must have freedom from the obliged powers. People in general have the privilege to put forth assert in defense there is an infringement of any of this demonstrations by any organization. These demonstrations experience various alterations to adapt to the current difficulties of waste transfer and contamination. The United States of America has through the years seen to it that the commercial ventures to don't share in unlawful exercises that annihilate the earth (Nemerow & Agardy, 1998). Along these lines investigating the past demonstrations helps close on crevices or proviso that commercial ventures can take advantage on purposely or unknowingly.
On account of straightforward green items, the waste materials dumped in the landfill where disregarding the strong waste transfer. This is on.
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The best Strategic of Communications updated 2023 doc 15.docx
Strategic communication
refers to the deliberate planning, execution, and management of communication efforts to achieve specific goals and objectives. It involves developing a comprehensive communication strategy that aligns with an organization’s overall strategic objectives. Here are key aspects and considerations in strategic communication:
Audience Analysis: Understanding the target audience is crucial in strategic communication. It involves analyzing their demographics, preferences, behaviors, and communication channels they use. This analysis helps tailor messages and select appropriate communication channels to effectively reach and engage the intended audience.
Message Development: Crafting clear, concise, and compelling messages is essential. Messages should align with the organization’s values, vision, and goals. They should be audience-centric, focusing on addressing their needs, interests, and aspirations. Consistency in messaging across various communication channels helps build a strong brand identity.
3 . Communication Channels: Selecting the right communication channels is vital for effective strategic communication. This includes traditional channels like print media, television, and radio, as well as digital channels like websites, social media platforms, email marketing, and mobile applications. The choice of channels depends on the target audience, message content, and the organization’s resources.
4 . Integrated Communication: Integration across different communication channels ensures a cohesive and consistent brand presence. Strategic communication involves coordinating messages, design elements, and timing across various platforms to create a unified and impactful brand experience for the audience.
Final Project Part IThroughout this course, you have created .docx
Final Project: Part I
Throughout this course, you have created elements of your communication plan. This week, you compile all the elements of the plan and create a descriptive narrative detailing each aspect of your public health campaign to prepare it for implementation. Create a 10- to 12-page narrative including all the elements from Parts I through IV of your communication plan. Do not cut and paste the same material you have created in the previous weeks. Incorporate instructor and colleague feedback and create a new descriptive narrative of your communication plan with all the required elements. Refer to the Communication Plan Guidelines and the Final Project Guidelines in this week's Required Resources for the Communication Plan criteria.
Communication Plan Guidelines
Your Communication Plan is the document which outlines all the elements of your public health campaign to help guide you in its facilitation. Please use this document as an outline to complete your Communication Plan. Use the learning resources and the current literature to support your Communication Plan.
Part I: Public Health Campaign (3-4 pages)
· Briefly describe the public health issue you selected and justify your selection
· Identify the audience you wish to target
· Justify the target audience you selected
· Briefly describe and justify the theory in which you will use to support your campaign
· Explain the initial methods you plan to use to create your public health campaign and explain why you selected those methods
· Briefly describe your goals for implementing a public health campaign (creating social change, changing behavior, increasing awareness, etc.)
Part II: Communication Tools (2-3 pages)
· Describe and justify the types of communication and social media tools you would like to use in the dissemination of your campaign
· Explain two reasons why the tools you selected are appropriate for your target audience
· Explain two ways you might adjust your public health message based on the type of social media you may use in your public health campaign
· Explain three reasons why it may be necessary to adjust your message depending upon age, community, and potential literacy levels of your target audience
· Describe two ways you plan to market your public health campaign
Part III: Engage Target Audience/Communities (3-4 pages)
· Briefly describe your target audience or community you selected for your public health campaign
· Briefly explain ways you might involve your target audience in the public health campaign
· Briefly describe two ways you will promote public relations with your target audience or community
· Briefly explain the behavior change you are hoping to facilitate among your target audience and explain the key benefits for the target audience to change their behavior
· Briefly describe potential stakeholders, community leaders, collaborative partners, or gate-keepers who may help you disseminate the message and encourage behavior change ...
Marketing Plan Group Assignment 2014
Marketing Plan Assignment for my Managing Marketing Processes course in October 2014 at the Stockholm School of Economics
1 IHP 510 Final Project Guidelines and Rubric Ov.docx
1
IHP 510 Final Project Guidelines and Rubric
Overview
Healthcare marketing is a multidisciplinary area of public health practice. This approach draws from traditional marketing theories and principles, adding
evidence-based strategies focused on prevention, intervention, and health promotion. It involves the creation, communication, and delivery of health
information to diverse populations. As a healthcare professional, you will be asked to participate in the marketing process, and, as you will learn throughout the
course, there are various elements of a healthcare marketing plan.
The final project for this course is the creation of a marketing and communication plan. The final product represents an authentic demonstration of competency
because when working in a management position at a healthcare organization, you could be involved in selecting or creating a healthcare marketing plan. The
project is divided into three milestones, which will be submitted at various points throughout the course to scaffold learning and ensure quality final
submissions. These milestones will be submitted in Modules Three, Five, and Seven. The final product will be submitted in Module Nine.
In this assignment, you will demonstrate your mastery of the following course outcomes:
IHP-510-01: Analyze internal and external market factors that impact marketing decisions and strategies in a healthcare setting
IHP-510-02: Evaluate ethical issues considered when creating a healthcare marketing plan for alignment with industry criteria
IHP-510-03: Apply fundamental principles of strategic marketing to healthcare organization strategic planning that align to organizational mission and
goals
IHP-510-04: Evaluate strategic marketing methods used in a marketing plan for their potential to reach specific healthcare audience demographics
IHP-510-05: Recommend communication strategies for effectively collaborating with internal and external stakeholders in the implementation of
marketing plans
Prompt
For the final project, you will develop a marketing and communication plan for Bellevue Hospital. In your plan, you will analyze the healthcare organization,
propose a new service, and develop marketing strategies for this proposed service and identified target market. In addition, you will develop strategies to
effectively communicate your marketing plan to the internal and external stakeholders, to drive collaboration in the implementation of the plan.
To begin, you will review NYC Health + Hospitals/Bellevue. You will use this organization as the base of your final project. Then, review the Bellevue Community
Needs Assessment (2016). This needs assessment will inform decisions you make in your marketing and communication plan around the service you propose,
your target market, and the marketing strategies you develop.
http://www.nychealthandhospitals.org/bellevue/health-care-services/
https://learn.snhu.edu/d2l/lor/viewer/v ...
Part 4 Communicating the Change (Due Week 6)An important part.docx
Part 4: Communicating the Change (Due Week 6)
An important part of any change project is how the change is communicated to the organization, to the change agents, to the line workers, to the customers, and to the public. Along with media relations issues, communicating change (especially in a publicly traded company) can involve multiple legal and regulatory aspects, as well as personnel and management concerns. Perhaps the single most difficult piece of handling Kotter’s “establish a sense of urgency” is that too many inexperienced or immature change agents read this to mean “panic the troops.” Never do this.
This project piece will have 3 parts:
A. The main part of your project this week will ask you to pick ONE of Apple Inc and Kodak’s change plan, and develop a communication plan for the company. This plan should be submitted by using an excel spreadsheet attachment, setting out the Stakeholders, the timeline of the communication plan, the method of communication, the rationale for why you chose this method of communication, the purpose of the communication and identifying “who” will do the communicating.
B. Pick ONE of the communication pieces which you would have used which is listed in your communication plan, and write the communication in a Word document (either the text or the script, if the communication would have been oral.) If you use any form of communication from templates you find online or in a textbook, be sure to cite your source. Your instructor will grade this based on how well it relates to the audience/stakeholder group to which it is intended.
C. The “real world” aspect of this project is that you will write a 1-2 page analysis of one of the media pieces about one of the company’s changes written (or provided via oral media) by the company. For this section of the project, please analyze any media, news, or other communications which explained the change going on in the organization. Explain in your paper how the company handled communicating the change to its stakeholders.
Grading rubric for Part 4 – Communicating the Change
Item
Content item
Content points available
Excel spreadsheet grid
ID of stakeholders
8
Timeline of communication
8
Type of communication
8
Rationale
20
ID correct communicator
8
At least 4 Communication pieces listed on spreadsheet (no more than 6)
8
Your analysis of the actual communication plan as seen from the “public eye.”
20
Your sample communication piece.
20
Your reference page (at least 2 new references)
10
Total Points
110
More details about grading the excel spreadsheet:
A. You have properly identified the appropriate stakeholders
B. The timeline of your communication shows understanding of reality and attempt to be honest while ensuring no panic and production/service not interrupted.
C. The type of communications described show that you have a good grasp of proper, business communications
D. The rationale behind the communication makes sense
E. You have properly ide.
This is a four-Part Project offering you the opportunity to demons.docx
This is a four-Part Project offering you the opportunity to demonstrate mastery of the knowledge and skills gained is this course. The total grade for the Project is 30% of the final grade for the course. Each of the four written submissions for this Project is due by 4:00PM eastern Standard Time on the due date. After that they are considered late. Late Project submissions will be marked down 10% each day the submission is late. Read all instructions before starting.
Project Part 1. Initial selection of stocks.
Assume you have $1,000,000 to invest. You will use this to form a hypothetical large cap ( each company with at least $10 billion in Market Capitalization) diversified stock portfolio by investing your funds in five stocks chosen from five different industries. No short sales, fractional shares, or margin trades are permitted for this Project. To determine how much you have invested in any particular stock, multiply the stock price times the number of shares purchased. You must use at least $900,000. Any funds left over represent cash in your portfolio that earn no return. Dividends and other cash distributions will be added to cash and not reinvested.
Trades are not permitted except in extraordinary situations with the specific approval of your instructor's prior approval. Trading will only be considered between Friday of week 1 and Thursday of week 13, January 22 to April 9. Should a trade be allowed, the instructor must be notified via email of the specifics of the trade within 24 hours.
Deliverables:
1. A spreadsheet that includes the number of shares you purchased for each stock and the closing prices as of Friday of week 1, January 22, of your stocks. Report the last dividend paid date and amount as well as the next dividend pay date. Also, include your total investment and the amount held in cash. To get stock price information go to www.google.com
(Links to an external site.)
or www.yahhoo.com
(Links to an external site.)
and click on "Finance". Enter the ticker symbol of your stock as well as any other needed information to track the stock such as exchange the stock is traded on and click on historical prices. Use the column that contains closing prices to track the stock for the semester.
2. Conduct and analysis of the stocks explaining why you chose these particular stocks based on your analytical technique. The analysis, (three to six pages plus spreadsheets) should include the following:
a. Give a brief history of the companies and their products. Briefly discuss where the company is heading (new products or ventures). Identify each company's competitors and identify each company's ranking among it's competitors.
b. Find the reported beta and and the adjusted beta of each company calculating the other if only one is reported. Record your source and describe how they calculated the betas including frequency of observations, as methods do vary. Explain what the beta tells you about ...
The best communication successful plan doc 18.docx
key elements to consider when discussing a Communication Success Plan:
Goals and Objectives: Define specific communication goals and objectives that align with the overall objectives of the organization or project. These could include improving internal communication, enhancing team collaboration, streamlining information flow, or increasing stakeholder engagement.
Audience Analysis: Conduct an audience analysis to understand the communication needs and preferences of different stakeholders. Identify their communication styles, preferred channels, and information requirements to tailor communication strategies accordingly.
Clear Messaging: Develop guidelines for clear and concise messaging. Encourage the use of plain language and avoid jargon or technical terms that may lead to misunderstandings. Establish consistent terminology and messaging across all communication platforms.
Communication Channels: Identify appropriate communication channels to reach different stakeholders effectively. This may include face-to-face meetings, email, instant messaging, video conferences, project management software, or other collaboration tools. Consider the preferences and accessibility of the target audience when selecting communication channels.
I. Introduction – In this section, identify the organization and whe.docx
I. Introduction – In this section, identify the organization and whether you have access to it directly. Describe the exact nature of the project you propose to do and why you want to do this particular project. This should go beyond the brief information that you provided in your prospectus and provide the following:
Target organization.
Nature of the project.
Rationale for the project.
II. Outcome Demonstration – Describe how this project will allow you to demonstrate each MBA program outcome. The four section titles below refer to the outcomes. This section should incorporate any feedback that you received on outcome demonstration in your prospectus.
Competency 1: Apply foundational knowledge and an understanding of business systems, processes, and technology within and across core disciplines.
Competency 2: Integrate information across disciplines and from differing perspectives.
Competency 5: Lead and collaborate in virtual, global, and culturally diverse environments.
Competency 6: Integrate principles of ethics and integrity into business decisions.
III. Data Sources – Identify where you will get the data needed to complete the project, whether via direct access to the organization or via published sources. Be as detailed as possible, since whether you have access to enough data to make the project feasible will be evaluated. At this stage, identify at least three specific resources and provide a written strategy for finding other sources.
IV. Outline – Provide a brief, working outline of your actual project. This outline can change and grow as you work, but you need an outline to properly begin. Your outline should include an introduction and conclusion, as well as at least four subheadings in between. Refer to the Outlines document linked in the Resources to review basic outline structure.
V. Projected Timeline – Provide a timeline for the project, to be completed no later May 1, 2018. Tasks should include any preliminary activity needed for getting permissions (if needed), data gathering, data analysis, report writing, presentation preparation, and anything else that would form a significant part of the work needed to complete the project.
Additional Requirements
•
Written communication: Written communication is free of errors that detract from the overall message.
•
APA formatting: Resources and citations are formatted according to APA (6th edition) style and formatting.
•
Number of resources: Minimum of 3 resources.
•
Length of paper: 2–3 typed, double-spaced pages.
•
Font and font size: Times New Roman, 12 point.
...
Bowen Family Theory and Therapy1.Consider Bowen’s notion that pe.docx
Bowen Family Theory and Therapy
1.Consider Bowen’s notion that people seek out partners with identical levels of differentiation of self. Do you think this is true? Why might people marry partners at similar levels of differentiation? According to Bowen, Why would a mismatch fail?
Bowen Family Theory and Therapy
2.You should have completed or may be in the process of completing your Genogram, however, please discuss either Multigenerational Transmission Process, Emotional Cutoff, Sibling Position or Societal Emotional Process as it pertains to you and your family. Provide examples.
Assignment Objectives for Unit 5:
STRATEGIC MARKETING PLAN
INTRODUCTION
This assignment entails development of a comprehensive strategic marketing plan for a new product or service that is ready to “go to market”. A Project Template is provided that allows you to organize your work in increments and see how the sections come together to produce a comprehensive plan.
PRODUCT/SERVICE
This assignment requires application of concepts learned to build a strategic marketing plan for a new product or service that is ready to “go to market”. You will not be allowed to mimic plans or ideas from larger or already "in-place" campaigns. You must develop the business concept in its entirety.
· Describe the new product or service.
· Discuss the qualities that make this product/service new to the marketplace and the rationale for your decision to pursue the concept. Be sure to pick a product or service that is ready to market. If you are developing a new product, assume that the development phase is over and you are ready to launch the product into the marketplace.
OBJECTIVES/MISSION STATEMENT
Create a Mission Statement. State your short-term MARKETING objectives (one year). Assume that the product/service is ready to launch at the beginning of the year (planning and testing have been completed).
· Marketing objectives include goals for sales, profits, market share (as examples)
· Objectives need to be quantifiable. Use the SMART acronym—simple, measurable, achievable, relevant, and time-specific—in formulating your objectives. An objective with a 100% goal is not acceptable
TARGET MARKET
Identify your target market. Provide a specific demographic profile and rationale for this decision. Another source that may help you: The US Census Bureau's American Fact Finder. Consider the size of the market and its purchasing power. Research is required to back-up your selection and to provide statistics to show that it is a viable market.
COMPETITION
Analyze your competition. Who are they? Who are the biggest players? How large is the market? What are the trends/forecasts in the industry? How does your product/service fit in? Business Source Complete in the Library is a good tool for this section; it may be accessed under Find Articles & eBooks.
PRODUCT/SERVICE FEATURES
Provide a brief overview of the product or service.
· State the features of your product/service. Show how it's innov.
Final Project Guidelines DIAMENTIA in the elderly You will compl.docx
Final Project Guidelines DIAMENTIA in the elderly
You will complete your final project in two parts.
PART I: Communication Plan (Submit in Week 10)
·
Using the Communication Plan Guidelines, located in the Week 1 Resources, submit a 10-12 page descriptive narrative of your Communication Plan.
PART II: Narrated PowerPoint Presentation (Submit in Week 11)
Criteria:
1.
Campaign Message
: include any graphics or pictures (If you use graphics, you must consider whether they are trademarked and whether you need to gain permissions to use them in your public health campaign. Suggestion: use public domain graphic images or create your own). Examples for campaign message: video, blog, poster, public service announcement, etc.
2.
Text:
Make sure your messages are free of bias and remain culturally relevant and truly reflect a public health issue. Also, clearly define the benefit of changing individual behavior or attitudes towards the issue.
3.
Make sure your message and presentation of the campaign are clear and concise.
4.
Consider the health literacy levels of your target audience.
5.
Direct your public health campaign toward a funding source and provide one slide justifying why your campaign deserves funding.
6.
Upload your PowerPoint presentation (10-15 slides)
Communication Plan Guidelines
Your Communication Plan is the document which outlines all the elements of your public health campaign to help guide you in its facilitation. Please use this document as an outline to complete your Communication Plan. Use the learning resources and the current literature to support your Communication Plan.
Part I:
Public Health Campaign
(3-4 pages)
·
Briefly describe the public health issue you selected and justify your selection
·
Identify the audience you wish to target
·
Justify the target audience you selected
·
Briefly describe and justify the theory in which you will use to support your campaign
·
Explain the initial methods you plan to use to create your public health campaign and explain why you selected those methods
·
Briefly describe your goals for implementing a public health campaign (creating social change, changing behavior, increasing awareness, etc.)
Part II:
Communication Tools
(2-3 pages)
·
Describe and justify the types of communication and social media tools you would like to use in the dissemination of your campaign
·
Explain two reasons why the tools you selected are appropriate for your target audience
·
Explain two ways you might adjust your public health message based on the type of social media you may use in your public health campaign
·
Explain three reasons why it may be necessary to adjust your message depending upon age, community, and potential literacy levels of your target audience
·
Describe two ways you plan to market your public health campaign
Part III:
Engage Target Audience/Communities
(3-4 pages)
·
Briefly describe your target audience or community you selected for your public h ...
Public relation management
1. Public Relation is an important factor which helps in getting the firm into public’s eyes and promotes them.
2. Its main objective is to create awareness about the company, its goals, products and earning the recognition.
3. There are various Publics who is to be kept in mind while making PR Strategies.
4. Public Relation is very different from
-Marketing
-Publicity
- Advertising
5. There are many roles which are played by PR, and in various management functions
6. With the use of correct strategies and following the appropriate code of ethics, we can achieve the desired goal/objective.
Similar to Week 6 Communication Plan for a New ProductDevelop a 4-7 pa (20)
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The best Strategic of Communications updated 2023 doc 15.docx
Final Project Part IThroughout this course, you have created .docx
Final Project Part IThroughout this course, you have created .docx
1 IHP 510 Final Project Guidelines and Rubric Ov.docx
1 IHP 510 Final Project Guidelines and Rubric Ov.docx
Part 4 Communicating the Change (Due Week 6)An important part.docx
Part 4 Communicating the Change (Due Week 6)An important part.docx
Unit 6 assignment brief: PR1 research techniques in film.
Unit 6 assignment brief: PR1 research techniques in film.
Unit 6 assignment brief pr1 research techniques in film (1)
Unit 6 assignment brief pr1 research techniques in film (1)
Unit 6 assignment brief pr1 research techniques in film
Unit 6 assignment brief pr1 research techniques in film
Unit 6 assignment brief pr1 research techniques in film
Unit 6 assignment brief pr1 research techniques in film
Unit 6 assignment brief pr1 research techniques in film (1)
Unit 6 assignment brief pr1 research techniques in film (1)
Unit 6 assignment brief pr1 research techniques in film
Unit 6 assignment brief pr1 research techniques in film
Unit 6 assignment brief pr1 research techniques in film
Unit 6 assignment brief pr1 research techniques in film
This is a four-Part Project offering you the opportunity to demons.docx
This is a four-Part Project offering you the opportunity to demons.docx
The best communication successful plan doc 18.docx
The best communication successful plan doc 18.docx
I. Introduction – In this section, identify the organization and whe.docx
I. Introduction – In this section, identify the organization and whe.docx
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Bowen Family Theory and Therapy1.Consider Bowen’s notion that pe.docx
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Consider
the following situation:
Despite that little is discussed about the role of Spain and France in the American Revolution, these countries aided the colonists. France allied with the 13 colonies after their loss in the Seven Years' War.
Write
a paper of approximately 500 words that investigates and discusses the implications for the French and the Spanish in their sugar colonies in the Americas.
Format
your paper using
West Writing Style Handbook
guidelines.
Include
a minimum of two sources, which may consist of readings from the University Library, your text, and other selections.
.
Consistency with IMC Why is it necessary to create integration a.docx
Consistency with IMC
Why is it necessary to create integration and consistency in communicating with current and potential customers? Do you feel that there is some overlap in each of the tactical IMC variables? Support your opinion with scholarly sources and incorporate concepts and examples from this week’s lecture.
.
Construct an intertextual analysis text from Socrates Plato (Euth.docx
Construct an intertextual analysis text from Socrates / Plato (Euthyphro, Apology) and text from the Classical Chinese Philosophy Reading (Kongzi, Daodejing, Mozi) in which you isolate some themes/discourses/problems common to texts and then analyze the theme/discourse/problem in either a comparative, contrastive, or dialectic mode.
plz check attachments.
7 pages. MLA format.
.
Constructing and Assessing Income Statements Using Percentage-of Com.docx
Constructing and Assessing Income Statements Using Percentage-of Completion
On March 15, 2012, Frankel Construction contracted to build a shopping center at a contract price of $120 million. The schedule of expected (which equals actual) cash collection and contract costs follow ($ millions):
Year
Cash Collections
Cost Incurred
2012
$ 30
$ 25
2013
50
20
2014
40
40
Total
$ 120
$ 85
(a) Calculate the amount of revenue, expense, and net income for each of the three years 2012 through 2014 using the percentage-of-completion revenue recognition method.
Rounding instructions
:
Round percentages to the nearest whole number. Use rounded percentages for remaining calculations. Round revenue and income to the nearest whole number.
Percentage of Completion Method
Year
Costs incurred
Percent of total expected costs
Revenue recognized
Income
2012
$
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window.__REDUX__STATE__ = '%7B%22appMeta%22%3A%7B%22serverRendered%22%3Atrue%7D%2C%22apiRequests%22%3A%7B%22pendingRequestCount%22%3A0%2C%22succeededRequestCount%22%3A4%2C%22failedRequestCount%22%3A0%2C%22requestCounters%22%3A%7B%22GET_FIELDS_PENDING%22%3A0%2C%22GET_ENTITY_PENDING%22%3A0%2C%22GET_FIELDS_SUCCESS%22%3A1%2C%22GET_ENTITY_SUCCESS%22%3A1%2C%22GET_SIMILAR_QUESTIONS_PENDING%22%3A0%2C%22GET_OTHER_QUESTIONS_PENDING%22%3A0%2C%22GET_SIMILAR_QUESTIONS_SUCCESS%22%3A1%2C%22GET_OTHER_QUESTIONS_SUCCESS%22%3A1%7D%7D%2C%22currentUserMeta%22%3A%7B%22id%22%3A0%2C%22isGuest%22%3Atrue%2C%22isReceivingEmails%22%3Anull%2C%22email%22%3A%22%22%2C%22authMethod%22%3Anull%2C%22approvalTicket%22%3Anull%2C%22fees%22%3Anull%2C%22disputesAmount%22%3Anull%2C%22earningsStats%22%3A%7B%22questions%22%3A%7B%22totalPurchases%22%3A0%2C%22totalIncome%22%3A0%7D%2C%22tutorials%22%3A%7B%22totalPurchases%22%3A0%2C%22totalIncome%22%3A0%7D%7D%7D%2C%22modal%22%3A%7B%7D%2C%22users%22%3A%7B%22guest-0%22%3A%7B%22role%22%3A%22student%22%2.
Considering your place of employment or your home computing enviro.docx
Considering your place of employment or your home computing environment, discuss in detail the way in which in-depth (or layered) defense is employed to enhance security in your chosen environment.
Intrusion Detection Systems (IDS), which can be categorized as Host IDS (HIDS) and Network IDS (NIDS), is a means of providing real-time monitoring. Compare and contrast HIDS and NIDS, and provide at least one (1) example identifying when one (1) would be more appropriate to use over the other. Provide a rationale to support your chosen example
.
Considering that American Taxpayers have a reasonable expectation fo.docx
Considering that American Taxpayers have a reasonable expectation for an effective, efficient and relevant Government are Return on Investment methodologies such as Phillips' a useful tool for Federal HR to justify programs?
Can HR ROI be measured?
If so, should HR ROI be measured?
Is ROI a meaningful concept in the Federal sector?
.
Consider, hypothetically, a small community called Plainsville, Colo.docx
Consider, hypothetically, a small community called Plainsville, Colorado, which has a critical rail line running through it. On this line, hazardous chemicals are routinely transported en route to a neighboring community (Southtown) where they are crucial for industrial use in manufacturing a certain type of nuclear defect x-ray material that is made nowhere else in the world. The rail line was first laid in the late 1800s and has been patchily maintained over its life.
Given new priorities through Department of Homeland Security (DHS) Grant Programs and state mandates, both the Plainsville community leaders and operators of the railway are concerned with increasing vulnerabilities associated with rail transport because there is evidence of structural decline due to its age and uneven maintenance. Serious damage to, or degradation of, the line in the vicinity of Plainsville might be catastrophic with worst-case consequences including: irreparable destruction of the rail; a train derailment; a chemical spill; the creation of a hazardous environment for people, livestock, and agriculture; disruption of the industrial manufacturing in Southland; and the possible economic crippling of the entire area. Any of these components alone could result in a crisis; yet a combination of these, or if combined in totality, would be a scenario considered unimaginable by Plainsville’s leadership and emergency management personnel.
By way of background, Plainsville has a "strong" mayor, meaning she is elected by the people rather than chosen by a council, etc. Based upon DHS grant dollars that have trickled down through her state and all-hazards homeland security region, Mayor Witley has determined that a commission in the form of a short-term task force should look at the vulnerabilities associated with the rail line. The commission would take the scenario outlined above, consider its many variations, study possible consequences while articulating and researching the problem(s) and receiving testimony from experts, and then make recommendations about courses of action to prevent, mitigate, or respond to any resultant crisis.
The issues at hand for the community include the integrity of the rail line, the prevention of a hazardous spill, the safety of the citizens, and the continuity of the neighboring town’s industry. (More issues may exist, but this gets you started.)
Consider and list at least 10 potential organizations that would either provide a representative to sit on the commission or that would provide information to the commission.
When listing each partner, describe his, her, or its value to the commission and what expectations the mayor (and others) might have as to the expertise, capabilities, resources, or anything else an individual or agency might contribute.
Choose the most relevant entities or individual experts you can, and think about everything from a public safety and emergency management perspective.
Your answer may require research and p.
Consider the VictimIn this assignment, you will identify the victi.docx
Consider the Victim
In this assignment, you will identify the victims and the defendants, the rights of victims permitted under state law, the procedures to prosecute an accused, and the possible penalties based on the given scenario.
Centervale police officers, Anne and Justin, respond to a report of domestic dispute. There had been a total of nine calls for service, including two in the past year. On the way, Anne informs Justin that this may be a very volatile situation because this couple is constantly in and out of Domestic Violence Court; even though they separate all the time, they always get back together.
Here's What Happened . . .
The officers arrive and knock on the door, "Hello! Police, can someone please come to the door?" A man yells "Come in!" from inside the house. They decide not to enter the residence under these circumstances to protect their own safety. Anne asks the man to come outside and speak to them.
The door opens. A man, who identifies himself as Mike and a friend of the family, opens the door. He says that Lilly and her husband, Johnny, were just fighting and that there is no problem now. Mike did not appear to be intoxicated but smelled of alcohol. Anne explained that someone has reported a domestic dispute to the police department from this residence and that they were there to check upon the situation. Anne asks Mike if anyone was using any weapons. Mike denied this and said that Lilly was inside the house, ironing clothes. If Anne wanted, she could go and talk to Lilly.
Justin stays with Mike while Anne enters the house and calls for Lilly. Lilly says, "Officer, he hit me on the head with his hand and I hit him with the iron." As this was a mutual assault, Anne stops questioning Lilly and asks Mike what Lilly hit Johnny with. Mike responds, "With the iron."
Anne asks Lilly where Johnny is and she says he was in the dining room. Anne asks Lilly if Johnny has any weapons. Lilly says she did not think he did or at least he did not when he hit her in the head. Anne stays with Mike and Lilly while Justin cautiously enters the house to discover Johnny in fetal position under the dining table.
When Justin first approaches him, Johnny is unresponsive but slowly becomes responsive. Justin notices a large contusion on the left side of Johnny's face when he rolls over to look at Justin. Justin calls for an ambulance, as Johnny was not in a position to answer any questions due to the injury on his head and the possible effects of the shock.
Anne continues to question Mike, "Who struck whom first?" Mike responds, "Johnny hit Lilly like he always does when he drinks Jack Daniels and beer, and then Lilly really got mad at Johnny, hit him with the iron, and went back to ironing. I don't know where Johnny went after that because I was on the couch watching TV and drinking beer." Anne then asks Mike, "How many times did Lilly hit Johnny with the iron?" Mike responds, "Only once that I saw."
Anne further asks, "How many times did.
Consider the sets X and Y. Write the statement in symbols..docx
Consider the sets
X
and
Y
. Write the statement in symbols.
The complement of the intersection of
X
and
Y
X
∩
Y
X
∪
Y
X
∩
Y
X
∪
Y
X
∩
Y
.
Consider the thematic and psychological importance of the two views .docx
Consider the thematic and psychological importance of the two views of nature Werther expresses in his letter of 18 August 1771, including the parallels he cites. Can such vast visions of rapture and horror really hinge upon the love of one person for another? Is this possible? Is it
believable?
.
Consider the properties and characteristics of life. Choose two item.docx
Consider the properties and characteristics of life. Choose two items (one of which is alive or has been alive and one which has never been alive). Compare and contrast their characteristics. What characteristics do they share and how are they different. Be prepared to discuss the importance of the various characteristics of living things and how their combination makes life an emergent part of the universe.
.
Consider the meaning of the term ecology.” How do the ideas of ener.docx
Consider the meaning of the term “ecology.” How do the ideas of energy and chemical cycles, community structure, biodiversity and succession fit together to form the basis of the way the natural world works? Explain how each of these ideas works and find ways to link between them. Present examples from your experience to demonstrate an understanding of the principles involved.
1200 word minimun
.
Consider the impact of the Vietnam War on American culture. In the d.docx
Consider the impact of the Vietnam War on American culture. In the decades prior to the 1980s, two issues beset American culture: civil rights and the Vietnam War. Both were televised directly into living rooms on all three channels. On college campuses throughout the world, but especially on American campuses, antiwar protests were routine. Hippies often were thought to conduct themselves on the premises of antiwar, free sex, and lots of drugs. The music that emerged from this era is still famously current and listened to today. It was an era of convertibles, gas guzzlers, freedom, and endless summers. Then that generation grew into adults––your parents and grandparents. Writing with sensitivity to the nuances of the era, what happened to the dream?
This is seriously easy. Please I just need an outline and proposal! Got ripped off on anothe site, Have teo hours until deadline. What can you do?
.
Consider this hypothetical situationDavid Doe is a network .docx
Consider this hypothetical situation:
David Doe is a network administrator for the ABC Company. David is passed over for promotion three times. He is quite vocal in his dissatisfaction with this situation. In fact, he begins to express negative opinions about the organization in general. Eventually, David quits and begins his own consulting business. Six months after David’s departure, it is discovered that a good deal of the ABC Company’s research has suddenly been duplicated by a competitor. Executives at ABC suspect that David Doe has done some consulting work for this competitor and may have passed on sensitive data. However, in the interim since David left, his computer has been formatted and reassigned to another person. ABC has no evidence that David Doe did anything wrong.
What steps might have been taken to detect David’s alleged industrial espionage?
What steps might have been taken to prevent his perpetrating such an offense?
.
Consider the following scenarioIn the second week of your int.docx
Consider
the following scenario:
In the second week of your internship, the CIO approaches you and asks you to research electronic health records (EHRs). She says, “I must give a presentation at a staff meeting next week, and I’d like you to complete the research and create the slides and notes for me. The presentation must focus on EHRs, which our organization is considering implementing. Please be thorough with the speaker notes.”
The CIO adds that you must consider the effect of this technology on health care as well as the privacy and security implications of adopting the EHRs. Describe the HIPAA Privacy and Security Rules as well as the reasons those rules do or do not apply to this type of technology. These constraints are a major consideration for the staff when selecting new technology.
Develop
a 5- to 7-slide Microsoft® PowerPoint® slide presentation that includes the information the CIO requested in the scenario.
List
major points in the slides. Include detailed explanations in the speaker notes that correlate to each point.
Include
videos, audio, photos, diagrams, or graphs as appropriate.
Include
at least two references to support your presentation.
Format
your presentation consistent with APA guidelines.
.
Consider the following argument There are many arguments for the el.docx
Consider the following argument: There are many arguments for the elimination or modification of current U. S. drug laws, but one of the most persuasive involves what negative effects drug laws are having on society in comparison with the effects of the drugs themselves. In the past ten years, most forms of drug use have dropped significantly, especially among teens. Despite this, non-violent drug offenders accounted for 21.1 percent of the federal prison population. First time drug offenders serve, on average, a sentence three months longer than kidnappers, nine months longer than burglars, and thirty-three months longer than sex abusers. In 1992, the average cost of keeping an inmate in either state or federal prison was about $20,000 per prisoner per year. The United States has the highest incarceration rate in the world, with 455 prisoners per 100,000 population. It is maintaining these prisoners at great expense in an environment where they are unlikely to develop a socially constructive attitude. Perhaps it is time that we reconsider our attitudes toward those who choose to use drugs; failure to do so may cost society even more than it already has.
Determine whether or not the argument uses any deceptive statistics. Give your opinion on whether or not the argument has persuaded you. Explain why or why not.
Determine the primary ways in which statistics or authority are used in your current position in developing persuasive arguments, and provide examples of such use.
.
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