The Rasberry Pi is a 25 USD, credit-card sized computer that that plugs in to any HDMI TV and USB keyboard/mouse. It includes an ARM chip that is powerful enough to run Linux and a full version of Java SE including JavaFX. In this session you will get a chance to see Java and JavaFX technology running on a very accessible embedded platform. With a full Java Virtual Machine at your disposal, the possibilities are endless!
Episode #5 of ESPRESSO SHOTS OF BUSINESS WISDOM shares a thought on how "Customer-First" businesses should be organized.
For more business tid-bits, peruse my blog: brandautopsy.typepad.com. Or, visit my website to learn more about me ... www.brandautopsy.com
The Rasberry Pi is a 25 USD, credit-card sized computer that that plugs in to any HDMI TV and USB keyboard/mouse. It includes an ARM chip that is powerful enough to run Linux and a full version of Java SE including JavaFX. In this session you will get a chance to see Java and JavaFX technology running on a very accessible embedded platform. With a full Java Virtual Machine at your disposal, the possibilities are endless!
Episode #5 of ESPRESSO SHOTS OF BUSINESS WISDOM shares a thought on how "Customer-First" businesses should be organized.
For more business tid-bits, peruse my blog: brandautopsy.typepad.com. Or, visit my website to learn more about me ... www.brandautopsy.com
Slides for my talk at General Assembly's Web Dev bootcamp. Covers the motivations behind software testing, some theoretical background and hands-on exercises. Final challenge is testing a real-world like Node.js API using Mocha & Chai.
Imagine a situation where every commit spits out a build that can be deployed to production with confidence. In today's startup era, this can be a huge boost to business as it will reduce the time to market. UI Automation for mobile apps, be it native or hybrid, has been painful since long. But with mature frameworks coming up and Google/Apple realizing the importance of such tools, UI Automation is gaining traction in the mobile space.
This talk is basically to understand what and why of espresso along with automating a simple scenario using espresso.
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
Key Takeaways:
• Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
• Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
• Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
• Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.
10 Video Ideas Any Business Can Make RIGHT NOW!
You'll never draw a blank again on what kind of video to make for your business. Go beyond the basic categories and truly reimagine a brand new advanced way to brainstorm video content creation. During this masterclass you'll be challenged to think creatively and outside of the box and view your videos through lenses you may have never thought of previously. It's guaranteed that you'll leave with more than 10 video ideas, but I like to under-promise and over-deliver. Don't miss this session.
Key Takeaways:
How to use the Video Matrix
How to use additional "Lenses"
Where to source original video ideas
Core Web Vitals SEO Workshop - improve your performance [pdf]Peter Mead
Core Web Vitals to improve your website performance for better SEO results with CWV.
CWV Topics include:
- Understanding the latest Core Web Vitals including the significance of LCP, INP and CLS + their impact on SEO
- Optimisation techniques from our experts on how to improve your CWV on platforms like WordPress and WP Engine
- The impact of user experience and SEO
SMM Cheap - No. 1 SMM panel in the worldsmmpanel567
Boost your social media marketing with our SMM Panel services offering SMM Cheap services! Get cost-effective services for your business and increase followers, likes, and engagement across all social media platforms. Get affordable services perfect for businesses and influencers looking to increase their social proof. See how cheap SMM strategies can help improve your social media presence and be a pro at the social media game.
The Secret to Engaging Modern Consumers: Journey Mapping and Personalization
In today's digital landscape, understanding the customer's journey and delivering personalized experiences are paramount. This masterclass delves into the art of consumer journey mapping, a powerful technique that visualizes the entire customer experience across touchpoints. Attendees will learn how to create detailed journey maps, identify pain points, and uncover opportunities for optimization. The presentation also explores personalization strategies that leverage data and technology to tailor content, products, and experiences to individual customers. From real-time personalization to predictive analytics, attendees will gain insights into cutting-edge approaches that drive engagement and loyalty.
Key Takeaways:
Current consumer landscape; Steps to mapping an effective consumer journey; Understanding the value of personalization; Integrating mapping and personalization for success; Brands that are getting It right!; Best Practices; Future Trends
When most people in the industry talk about online or digital reputation management, what they're really saying is Google search and PPC. And it's usually reactive, left dealing with the aftermath of negative information published somewhere online. That's outdated. It leaves executives, organizations and other high-profile individuals at a high risk of a digital reputation attack that spans channels and tactics. But the tools needed to safeguard against an attack are more cybersecurity-oriented than most marketing and communications professionals can manage. Business leaders Leaders grasp the importance; 83% of executives place reputation in their top five areas of risk, yet only 23% are confident in their ability to address it. To succeed in 2024 and beyond, you need to turn online reputation on its axis and think like an attacker.\
Key Takeaways:
- New framework for examining and safeguarding an online reputation
- Tools and techniques to keep you a step ahead
- Practical examples that demonstrate when to act, how to act and how to recover
For too many years marketing and sales have operated in silos...while in some forward thinking companies, the two organizations work together to drive new opportunity development and revenue. This session will explore the lessons learned in that beautiful dance that can occur when marketing and sales work together...to drive new opportunity development, account expansion and customer satisfaction.
No, this is not a conversation about MQLs and SQLs. Instead we will focus on a framework that allows the two organizations to drive company success together.
The What, Why & How of 3D and AR in Digital CommercePushON Ltd
Vladimir Mulhem has over 20 years of experience in commercialising cutting edge creative technology across construction, marketing and retail.
Previously the founder and Tech and Innovation Director of Creative Content Works working with the likes of Next, John Lewis and JD Sport, he now helps retailers, brands and agencies solve challenges of applying the emerging technologies 3D, AR, VR and Gen AI to real-world problems.
In this webinar, Vladimir will be covering the following topics:
Applications of 3D and AR in Digital Commerce,
Benefits of 3D and AR,
Tools to create, manage and publish 3D and AR in Digital Commerce.
It's another new era of digital and marketers are faced with making big bets on their digital strategy. If you are looking at modernizing your tech stack to support your digital evolution, there are a few can't miss (often overlooked) areas that should be part of every conversation. We'll cover setting your vision, avoiding siloes, adding a democratized approach to data strategy, localization, creating critical governance requirements and more. Attendees will walk away with actions they can take into initiatives they are running today and consider for the future.
First Things First: Building and Effective Marketing Strategy
Too many companies (and marketers) jump straight into activation planning without formalizing a marketing strategy. It may seem tedious, but analyzing the mindset of your targeted audiences and identifying the messaging points most likely to resonate with them is time well spent. That process is also a great opportunity for marketers to collaborate with sales leaders and account managers on a galvanized go-to-market approach. I’ll walk you through the methods and tools we use with our clients to ensure campaign success.
Key Takeaways:
-Recognize the critical role of strategy in marketing
-Learn our approach for building an actionable, effective marketing strategy
-Receive templates and guides for developing a marketing strategy
How to Use AI to Write a High-Quality Article that Ranksminatamang0021
In the world of content creation, many AI bloggers have drifted away from their original vision, resulting in low-quality articles that search engines overlook. Don't let that happen to you! Join us to discover how to leverage AI tools effectively to craft high-quality content that not only captures your audience's attention but also ranks well on search engines.
Disclaimer: Some of the prompts mentioned here are the examples of Matt Diggity. Please use it as reference and make your own custom prompts.
Financial curveballs sent many American families reeling in 2023. Household budgets were squeezed by rising interest rates, surging prices on everyday goods, and a stagnating housing market. Consumers were feeling strapped. That sentiment, however, appears to be waning. The question is, to what extent?
To take the pulse of consumers’ feelings about their financial well-being ahead of a highly anticipated election, ThinkNow conducted a nationally representative quantitative survey. The survey highlights consumers’ hopes and anxieties as we move into 2024. Let's unpack the key findings to gain insights about where we stand.
Digital marketing is the art and science of promoting products or services using digital channels to reach and engage with potential customers. It encompasses a wide range of online tactics and strategies aimed at increasing brand visibility, driving website traffic, generating leads, and ultimately, converting those leads into customers.
https://nidmindia.com/
Monthly Social Media News Update May 2024Andy Lambert
TL;DR. These are the three themes that stood out to us over the course of last month.
1️⃣ Social media is becoming increasingly significant for brand discovery. Marketers are now understanding the impact of social and budgets are shifting accordingly.
2️⃣ Instagram’s new algorithm and latest guidance will help us maintain organic growth. Instagram continues to evolve, but Reels remains the most crucial tool for growth.
3️⃣ Collaboration will help us unlock growth. Who we work with will define how fast we grow. Meta continues to evolve their Creator Marketplace and now TikTok are beginning to push ‘collabs’ more too.
2. WHAT SECTIONS TO HAVE?
I decided on these six sections of the website. The research into other
music acts websites proved these sections to be popular and widely used
in the industry. This means that they are popular with fans as they
obviously work well on all the current music acts websites out there.
These six allows the user to explore the website content freely, the titles
are at the top of all the pages to allow navigation of the site to be easy
and clear.
I wanted to make sure the user had enough options to explore but not be
over loaded with information as this would not aid the interactive feeling
I was after.
3. As the home page is always the most viewed
page of any on a website, I wanted it to be eye
catching and exciting.
The theme that I chose definitely exhibits these
qualities that I was after for the website and once
I discovered I could use video instead of a still
image for the background, this made the look
and feel of the home page very innovative.
The home page consists of the initial large close
up shot of the artist holding the microphone as
featured in the video. Then the user can scroll
down and see information about the single and
view the full music video. Further down, there is a
still that continues the theme from the music
video and has a positive quote from the artist.
Below this is information about where to buy the
album.
HOME
4. ABOUT
Continuing the moving background, I chose the close up shot of the
artists hand on the microphone for the ‘about’ page. This is due to do
the intimate feeling about this shot which relates to the information
about the artist lower down on this page.
5. MUSIC
The background for this page felt natural to use a shot of a musical instrument from
the video shoot. This show in particular has a raw look and feeling to it due to the
unsteady movement of the camera towards the drum kit.
This is a good introduction to this music page as just by having this visual portrays
the type of music she makes, which is a raw, live feeling sort of music from the R&B
genre.
6. TOUR
This shot for the background seemed a
perfect fit to the ‘tour’ page.
The pure black background makes the
action seem like it could be anywhere,
allowing the fan to perhaps imagine it
to be at a gig they will attend.
Also, this is a action that drummers do
to kick start a show therefore giving the
impression to the user that they should
buy tickets to experience the rest of the
show that they have been briefly
introduced to in their mind.
7. PHOTOS
Due to the framing of this shot, the vision of it is very photogenic compared to
the rest of the shots used in the video, as it is the least conventional and most
experimental.
Therefore it introduces this photo gallery page with natural ease, whilst still
conveying the message of music by the artist to the user.
8. CONTACT
With this background, it doesn't exactly
relate to the page contents of ‘contact’
information, however I simply wanted
to carry on the message of the music
and continue with the theme of shots
from the music video.
For this page, I added contact
information about the recording
company, a section for fans to keep up
to date with the artist by subscribing
and a section to get in touch for any
queries. This was all based on research
I conducted previously.