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Design Sprints
AJ&Smart
Special Touches That Make
Your Sprints Kickass
Prepared by
Jake Knapp
AUTHOR OF SPRINT
AJ&Smart is the go-to partner for Design Sprints.
With masterful facilitation and product design, they
can help any team stop wasting time, get aligned,
and make months of progress in just two days.
FM T W T
Map
Sketch
Decide
Story-board
type
Proto-
Test!
Full team Full team
Prepared by !4
Apple
Best Apps of
the year 2015
Google
Best Apps of
the year 2015
SXSW 2016
Winner Mobile
Innovation
Webby Award
Mobile Best
Practices 2016
Ran 8 sprints
Rapid sketching Prototype Real app (1.0)
Share bar
Prepared by !9
Dee
• Australian
• 10 years product design experience
• Product Strategy Mentor for Google
startup accelerator
• Runs the Global Service Jam in
Berlin
• Head of Design Sprint training at
AJ&Smart
In-Person training
around the world
Online Design
Sprint
Masterclass
1. How to prepare for a Sprint
2. Facilitation secrets

To add confidence and relieve stress
3. How to give clear instructions
4. Special touches 

To make your Sprints unforgettable
AJ&Smart
The next 24 minutes…
How to Prepare
How we used to do it…
• Expert Interviews
• Map
• Long Term Goal
• Sprint Questions
• Lightning Demos
• And start to collect potential user testers
Now we prepare draft versions of:
(Total prep time 3-4 hours)
You’re already on-boarding
your client/participants to
the Sprint before it starts!
Facilitation
Secrets
Set Expectations
And preparing participants emotionally
“This will probably feel too rushed”
“It will feel like we’re losing ideas”
“This might feel uncomfortable”
“It’s normal to not have any ideas yet”
“It’s normal to feel like it’s not going to work”
Note
Stick
Vote
Prioritise
Cutting out
discussion
(Note & Vote)
My ideas
Note Vote PrioritiseStick
Note & Vote (together, alone)
Examples
Long Term Goal Sprint Questions Pre-Storyboard
How to Give
Clear Instructions
There’s a formula!
Give context not just instructions
1. What
2. Why
3. How
What Why Why How How
There’s a formula!
Give context not just instructions
Use Insight Statements
“The big idea with this exercise is…”
“The most important thing about this is…”
“The way to do this exercise well is…”
Use Insight Statements
“The way to do this exercise
well is to use all of your dots!”
“The big idea with this is to collect
the opinions of the group”
Special Touches
M T W T
Goal & Sprint
Questions
Sketch
Heat-map Vote
Story-board
Whole Group Whole Group
F
Test!Map
Decider Vote
Straw-poll Vote
Prototype
Lightning
Demos
Whole Group
Expert
Interview
Original
Sprint
M T W T
Goal & Sprint
Questions
Sketch
Heat-map Vote
Story-board
Whole Group Whole Group
F
Test!Map
Decider Vote
Straw-poll Vote
Prototype
Lightning
Demos
Expert
Interview
Design
Sprint 2.0
Prepared by
What to
watch next?
Prepared by
100+ hours of Design Sprint videos
Prepared by
Daily stories about running a Design Sprint agency on Instagram
Prepared by
Free 1 Hour Webclass
How we made the jump to work exclusively in Design Sprints
Thank you :)
That’s the end!
Click here to register
for the free webclass

https://bit.ly/2xXTTUT
BONUS
MATERIAL:
Dealing with
Skeptics and
Trouble-makers
“Typical” types
BetaAlpha
Power

-Hungry
The Leader
needs:
To be validated
To be empowered
To feel in control
Knowledge

-Driven
The Expert
needs:
Provided room
for expertise
To be consulted
Process

-Oriented
The Team Player
needs:
Clear direction
Not put on the spot
Gamma
To be given tasks
Resistance

-Oriented
The Disruptor
needs:
To be given space
for new ideas
To be asked for input
Omega
Mitigating troublemakers
1. Set expectations
2. Capture ideas (and move on)
3. Use a question “parking lot”
4. Use note & vote
5. Give tasks
G
A O
A B O
A B
G O
“That’s really interesting.
Can you tell me what’s
behind you asking that?”
Gives you
thinking time
Show that it’s very specific
to one person’s situation
Very detailed.
Can answer later
Validates
the asker
Prepared by
Remote
Sprints
Prepared by
Remote Sprints: Top 3 things that change
1. Timing
2. More Confusion
3. Digital v Physical
More time explaining. Blocks of individual work. Do the prep!
Don’t do it with first-timers! Spend time onboarding (use our videos).
Use a good digital tool (I’ve heard of one called MURAL)
Prepared by
https://uxplanet.org/from-idea-to-appstore-a-design-sprint-case-study-a7781093de8d

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