This proposal outlines a plan for developing a new website for a company. It discusses how websites have become essential for businesses to connect with customers and manage data. The proposal describes objectives like providing online services and information about the company. It proposes a methodology including design, programming, testing, and maintenance. A phase plan and budget are presented, followed by an analysis of risks and benefits. The conclusion states that a properly planned, developed, and promoted website can be a valuable tool for businesses.

1. PROPOSAL
FOR
WEB DEVELOPMENT

2. INTRODUCTION
With the advancement of the use of internet, website has become a necessity so that a company can
stay ahead from rest of their competitors. In 2005 only 16% of the world was using internet and in
2013, 39% of the world is using internet. So, no. of internet users are increasing. In such a scenario, a
website is a must for a company to reach among thousands of customers without actually being there.
It’s not just about reaching out to the customers, but also to manage their data and to manage the
data of employees so that multiple branches remain strongly connected.
Website is a set of related web pages typically served from a single web domain. A website is hosted
on at least one web server, accessible via a network such as the internet or a private local area
network through an internet address known as a uniform resource locator. All publicly accessible
websites collectively constitute the world wide web.
Web development is a broad term for the work involved in developing a web site for the internet
(world wide web) or an intranet (a private network). Web development can range from developing the
simplest static single page of plain text to the most complex web-based internet applications,
electronic businesses, and social network services.

3. STATEMENT OF PURPOSE
A settled company which does not have a well-developed website loses lots of
customers. Websites are useful in maintaining a virtual contact which helps the
company to gather and exchange the data inside its network. Employees can
access this data at any time and from anywhere. When the company is searched
online via any search engine like Google, this site gives easy access to the
customers making the company more connected and reachable to the people.
Also, a website can serve as a medium for people to register their complaints or
feedback regarding the company.
This saves a lot of time and resources for the company and its clients. Making the
company’s work more efficient and easy as compared to when there is no website.

4. OBJECTIVES
• Provides a mechanism to support internet based services, programs and projects for the
company.
• Uses dynamic website features to communicate information about the company’s project.
• Provides contact information and links to related websites.
• Makes project documents available online.
• Increases awareness of company’s features, interactivity and smart services.
• Allows for the delivery of accurate and reliable information about services, activities,
events, support and programs.
• Supports and enhances existing services, training programs and business-to-business
opportunities.

5. METHODOLOGY
• Web-site design
Creation and organization of web pages, maintain the color scheme and style of any existing
promotional materials.
• Technical authoring
Gather all required text or information, related hyperlinks, and text structuring sections etc.
• Data entry.
Creation and maintenance of databases used by a web application. Provide a dynamic back-end
interface to allow company to manage its content in all sections of the website. Provide a user
manual and/or short (2-hour) training session to the company to prepare them for the entry of
data on their website.
• Graphics design.
Use digital format for all text, information and/or visual content (photographs, diagrams, etc.)
Included in the site, creation of 2D images using graphics design tools.

6. • 3d and vr design.
Creation of 3d objects and environments with which the user can interact.
• Sound engineering.
Adaptation of existing audio tracks for use at web applications.
• Animation and video editing.
Building movies from existing images, video, text and sound.
• Programming.
Creation of server-side software and client-side programs that replace browsers.
• Languages used :
Html, html5, css, css3, jquery, javascript, php, mysql,

7. PHASE PLANNING
Phase Details
Intake and
Estimating
Gathering all the data to be
displayed on the website
Information
Architecture
Structuring the website
according to the company
Programming &
Content Migration
Building the website on web
server after getting data
from first two phases
Visual Design Designing the website

8. Phase Details
Theming/Template Designing elements are translated
into code and laid onto the
website
Soft-Launch & Testing Rectifying all errors
Launch Launching the website
Maintenance Updating the site to prevent
unwanted attacks

9. BUDGET
Task Cost
Domain name $10/year
Hosting $10 to $100 a year
Web planning, designing &
development time
$60
Maintenance $500/year
Online marketing $350/month
Newsletters $100 - $400

10. Task Budget
Advertising integration $200
Photo gallery $150 - $200
Metrics $200 - $2000
On and off page optimization $500 - $700
Social media $500 - $2000
Total (Max) $6250

11. RISK ANALYSIS
• A critical third-party being unavailable could result in core feature of your
application (login, etc.) Not functioning, which could result in loss of customers
or bad press.
• A failure in the caching layer could result in massive strain put on the database,
which could cause latency or downtime.
• An overly complex application or system architecture could mean that when
something goes wrong, it’s incredibly difficult to diagnose.
• Security threats to web sites and web applications (web apps). Data centers and
other assets used for hosting web sites and their associated systems can be
caught from any types of threat.
• Hacking is one of most common threat for websites.

12. BENEFITS
• Consistent brand identity
• More visitors who stay on the page
• More customers
• Distinction from competitors
• Form, structure and purpose to content
• Polished details
• Objective perspective
• Less spending down the road

13. • Reliable partnership
• Room for development
• Less bugs and cross browser compatibility
• Increased search engine visibility
• Greater reachability of your business profile
• 24/7 availability
• Time-saving

14. CONCLUSION
A website can be a valuable tool to any business. Planning, developing,
and promoting a website properly is the only way to ensure that the
website will be successful. The “success” of a website can only be
determined by obtaining consistent, reliable information on customer
behavior and striving to constantly improve the website to benefit
customers. A successful website will take a “customer-centric” approach
and aim to keep user needs the top priority at all times. Success will
ultimately be determined by the satisfaction of the customer, and the
ability to improve the information and services that a business offers as
technology advances.