Chapter 9, Web 2.0 and Social Media for Business, 3rd EditionRoger McHaney
Slides for Chapter 9 of
Web 2.0 and Social Media for Business:
Business in a Connected World
3rd Edition, 2016
Dr. Roger McHaney, Dr. David Sachs
http://bookboon.com/en/web-2-0-and-social-media-for-business-ebook
Chapter 10, Part A, Web 2.0 and Social Media for Business, 3rd EditionRoger McHaney
Slides for Chapter 10 Part A of
Web 2.0 and Social Media for Business:
Business in a Connected World
3rd Edition, 2016
Dr. Roger McHaney, Dr. David Sachs
http://bookboon.com/en/web-2-0-and-social-media-for-business-ebook
Chapter 1 Part A, Web 2.0 and Social Media for Business, 3rd EditionRoger McHaney
Slides for Chapter 1, Part A of
Web 2.0 and Social Media for Business:
Business in a Connected World
3rd Edition, 2016
Dr. Roger McHaney, Dr. David Sachs
http://bookboon.com/en/web-2-0-and-social-media-for-business-ebook
This presentations intended audience is a user group setting. The focus is to discuss social software and it's role in business. The key products discussed are Twitter, Facebook and LinkedIn. The premise is that if free, consumer-based products are not embraced within an organization, an enterprise-grade system will not be considered. The goal is to encourage companies to embrace these technologies and use them to grow their business.
A history and description of social media channels for small to medium sized businesses. Motaz Hajaj presented this to the Jeddah Chamber 26 December, 2016.
Chapter 9, Web 2.0 and Social Media for Business, 3rd EditionRoger McHaney
Slides for Chapter 9 of
Web 2.0 and Social Media for Business:
Business in a Connected World
3rd Edition, 2016
Dr. Roger McHaney, Dr. David Sachs
http://bookboon.com/en/web-2-0-and-social-media-for-business-ebook
Chapter 10, Part A, Web 2.0 and Social Media for Business, 3rd EditionRoger McHaney
Slides for Chapter 10 Part A of
Web 2.0 and Social Media for Business:
Business in a Connected World
3rd Edition, 2016
Dr. Roger McHaney, Dr. David Sachs
http://bookboon.com/en/web-2-0-and-social-media-for-business-ebook
Chapter 1 Part A, Web 2.0 and Social Media for Business, 3rd EditionRoger McHaney
Slides for Chapter 1, Part A of
Web 2.0 and Social Media for Business:
Business in a Connected World
3rd Edition, 2016
Dr. Roger McHaney, Dr. David Sachs
http://bookboon.com/en/web-2-0-and-social-media-for-business-ebook
This presentations intended audience is a user group setting. The focus is to discuss social software and it's role in business. The key products discussed are Twitter, Facebook and LinkedIn. The premise is that if free, consumer-based products are not embraced within an organization, an enterprise-grade system will not be considered. The goal is to encourage companies to embrace these technologies and use them to grow their business.
A history and description of social media channels for small to medium sized businesses. Motaz Hajaj presented this to the Jeddah Chamber 26 December, 2016.
Enterprises have moved beyond Sharepoints and intranets; this Webcast takes a closer look at the social-networking tools that enterprises are using (Facebook, Twitter, and wikis, to name a few) to empower employees, disseminate information, and keep tabs on customer requirements and feedback. We look at how these new tools foster collaboration and create new ways to share enterprise data, allowing end users to unlock value and insights that were previously inaccessible.
Jennifer Lindsay is principal of Jennifer Lindsay Digital and is an Emmy-nominated Web strategy consultant. She has demonstrated expertise in connecting with key influencers through utilization of cutting edge social media, SEO, SEM, content strategy, Web 2.0, PR 2.0 and Internet/content management and digital methodologies for major B2B and B2C clients including Microsoft.
Chapter 10, Part B, Web 2.0 and Social Media for Business, 3rd EditionRoger McHaney
Slides for Chapter 10 Part B of
Web 2.0 and Social Media for Business:
Business in a Connected World
3rd Edition, 2016
Dr. Roger McHaney, Dr. David Sachs
http://bookboon.com/en/web-2-0-and-social-media-for-business-ebook
Chapter 4 Part C, Web 2.0 and Social Media for Business, 3rd EditionRoger McHaney
Slides for Chapter 4, Part C of
Web 2.0 and Social Media for Business:
Business in a Connected World
3rd Edition, 2016
Dr. Roger McHaney, Dr. David Sachs
http://bookboon.com/en/web-2-0-and-social-media-for-business-ebook
Setting The Stage For Extending Our Reach: An Overview Of Web 2.0 Tools And R...kennbicknell
PowerPoint presentation of a workshop delivered by Kenn Bicknell (Metro Librarian) to L.A. As Subject members regarding how to approach Web 2.0 tools and their applications, delivered in Los Angeles at LACMTA Headquarters on March 24, 2009.
The Glossary of Social Media Terms is a resource from Hot Potato Social Media. Learn about the key terms used in social media marketing - you may even learn about some new social media sites!
Appendix A Part B, Web 2.0 and Social Media for Business, 3rd EditionRoger McHaney
Slides for Appendix A Part B of
Web 2.0 and Social Media for Business:
Business in a Connected World
3rd Edition, 2016
Dr. Roger McHaney, Dr. David Sachs
http://bookboon.com/en/web-2-0-and-social-media-for-business-ebook
Companies benefit from Web 2.0 investmentSustainly
The latest research from Deutsche Bank shows that 20% of US and European companies use social media channels for business purposes. But, these are only the most transparent companies. More DB research can be found at: www.dbresearch.com
Social Media Web Marketing Nov 2009 Wk1PCM creative
This five day workshop looks at the phenomenon called Web 2.0 as a "Super User" not a developer, visiting integrated web services, social technologies and resources applying them directly to business. We explore free online business tools, the usefulness of Social Networking, subscriber multi media platforms and collaborative wikis with business in mind.
Practical sessions will enable students to embed badges and widgets to their own web sites and gain a perspective of the dynamic content possible when commissioning a bespoke site from a web design company.
The course also looks at business attitudes to IT, particularly Fun vs. Work, security, personal identity, behaviour and etiquette taking a look at the debate around Internet morality and ethics in a world of faceless communication mediums.
This course introduces the concepts of extracting, embedding, aggregating and linking to and from social media platforms sharing content for business benefit encouraging promotion of a band across multiple user environments in the context of the Internet and the World Wide Web. The course provides students with an understanding of how Web 2.0, social media and online world has evolved and which technologies currently contribute to creating successful businesses online interaction specifically for them.
Day One
• Defining Social Media, Social Web and Web 2.0 for business use
• The modern day browser wars
• Integrated web services
• Services provided by Yahoo, Google and OpenID
• 7 Roads – 3*3 Concepts – 5 Steps
• An overview of social media integration
• Digital identity and your Internet footprint
• Brand consistency online
• Networking & E-networking
Social Media notes for 2.5 hour workshop. National Service grantees, AmeriCorps, Senior Corps, VISTA and Learn and Serve America. Including Social Media Game.
Enterprises have moved beyond Sharepoints and intranets; this Webcast takes a closer look at the social-networking tools that enterprises are using (Facebook, Twitter, and wikis, to name a few) to empower employees, disseminate information, and keep tabs on customer requirements and feedback. We look at how these new tools foster collaboration and create new ways to share enterprise data, allowing end users to unlock value and insights that were previously inaccessible.
Jennifer Lindsay is principal of Jennifer Lindsay Digital and is an Emmy-nominated Web strategy consultant. She has demonstrated expertise in connecting with key influencers through utilization of cutting edge social media, SEO, SEM, content strategy, Web 2.0, PR 2.0 and Internet/content management and digital methodologies for major B2B and B2C clients including Microsoft.
Chapter 10, Part B, Web 2.0 and Social Media for Business, 3rd EditionRoger McHaney
Slides for Chapter 10 Part B of
Web 2.0 and Social Media for Business:
Business in a Connected World
3rd Edition, 2016
Dr. Roger McHaney, Dr. David Sachs
http://bookboon.com/en/web-2-0-and-social-media-for-business-ebook
Chapter 4 Part C, Web 2.0 and Social Media for Business, 3rd EditionRoger McHaney
Slides for Chapter 4, Part C of
Web 2.0 and Social Media for Business:
Business in a Connected World
3rd Edition, 2016
Dr. Roger McHaney, Dr. David Sachs
http://bookboon.com/en/web-2-0-and-social-media-for-business-ebook
Setting The Stage For Extending Our Reach: An Overview Of Web 2.0 Tools And R...kennbicknell
PowerPoint presentation of a workshop delivered by Kenn Bicknell (Metro Librarian) to L.A. As Subject members regarding how to approach Web 2.0 tools and their applications, delivered in Los Angeles at LACMTA Headquarters on March 24, 2009.
The Glossary of Social Media Terms is a resource from Hot Potato Social Media. Learn about the key terms used in social media marketing - you may even learn about some new social media sites!
Appendix A Part B, Web 2.0 and Social Media for Business, 3rd EditionRoger McHaney
Slides for Appendix A Part B of
Web 2.0 and Social Media for Business:
Business in a Connected World
3rd Edition, 2016
Dr. Roger McHaney, Dr. David Sachs
http://bookboon.com/en/web-2-0-and-social-media-for-business-ebook
Companies benefit from Web 2.0 investmentSustainly
The latest research from Deutsche Bank shows that 20% of US and European companies use social media channels for business purposes. But, these are only the most transparent companies. More DB research can be found at: www.dbresearch.com
Social Media Web Marketing Nov 2009 Wk1PCM creative
This five day workshop looks at the phenomenon called Web 2.0 as a "Super User" not a developer, visiting integrated web services, social technologies and resources applying them directly to business. We explore free online business tools, the usefulness of Social Networking, subscriber multi media platforms and collaborative wikis with business in mind.
Practical sessions will enable students to embed badges and widgets to their own web sites and gain a perspective of the dynamic content possible when commissioning a bespoke site from a web design company.
The course also looks at business attitudes to IT, particularly Fun vs. Work, security, personal identity, behaviour and etiquette taking a look at the debate around Internet morality and ethics in a world of faceless communication mediums.
This course introduces the concepts of extracting, embedding, aggregating and linking to and from social media platforms sharing content for business benefit encouraging promotion of a band across multiple user environments in the context of the Internet and the World Wide Web. The course provides students with an understanding of how Web 2.0, social media and online world has evolved and which technologies currently contribute to creating successful businesses online interaction specifically for them.
Day One
• Defining Social Media, Social Web and Web 2.0 for business use
• The modern day browser wars
• Integrated web services
• Services provided by Yahoo, Google and OpenID
• 7 Roads – 3*3 Concepts – 5 Steps
• An overview of social media integration
• Digital identity and your Internet footprint
• Brand consistency online
• Networking & E-networking
Social Media notes for 2.5 hour workshop. National Service grantees, AmeriCorps, Senior Corps, VISTA and Learn and Serve America. Including Social Media Game.
The communicator's role must evolve to a more open structure in support of the public's abilities enabled through Web 2.0 technologies - the new 'YOU'ser model must be embraced!
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A presentation on how etailers can use social media more
A presentation on how etailers can use social media, next to their response orientated efforts like Search Engine- and Affiliate marketing.
I keep updating it constantly, don't hesitate to contact me for the latest edition.
Setting The Stage For Extending Our Reach: An Overview of Web 2.0 Tools and R...kennbicknell
PowerPoint presentation of a workshop held by Kenn Bicknell (Librarian, Los Angeles County Metropolitan Transportation Authority) for L.A. As Subject members, March 24, 2009
Setting The Stage For Extending Our Reach: An Overview Of Web 2.0 Tools And R...kennbicknell
PowerPoint presentation of a workshop delivered by Kenn Bicknell (Metro Librarian) to L.A. As Subject members regarding how to approach Web 2.0 tools and their applications, delivered in Los Angeles at LACMTA Headquarters on March 24, 2009.
Setting The Stage For Extending Our Reach: An Overview of Web 2.0 Tools and R...kennbicknell
PowerPoint presentation of a workshop held by Kenn Bicknell (Librarian, Los Angeles County Metropolitan Transportation Authority) for L.A. As Subject members, March 24, 2009
The Art of the Pitch: WordPress Relationships and SalesLaura Byrne
Clients don’t know what they don’t know. What web solutions are right for them? How does WordPress come into the picture? How do you make sure you understand scope and timeline? What do you do if sometime changes?
All these questions and more will be explored as we talk about matching clients’ needs with what your agency offers without pulling teeth or pulling your hair out. Practical tips, and strategies for successful relationship building that leads to closing the deal.
Key Trends Shaping the Future of Infrastructure.pdfCheryl Hung
Keynote at DIGIT West Expo, Glasgow on 29 May 2024.
Cheryl Hung, ochery.com
Sr Director, Infrastructure Ecosystem, Arm.
The key trends across hardware, cloud and open-source; exploring how these areas are likely to mature and develop over the short and long-term, and then considering how organisations can position themselves to adapt and thrive.
Smart TV Buyer Insights Survey 2024 by 91mobiles.pdf91mobiles
91mobiles recently conducted a Smart TV Buyer Insights Survey in which we asked over 3,000 respondents about the TV they own, aspects they look at on a new TV, and their TV buying preferences.
Elevating Tactical DDD Patterns Through Object CalisthenicsDorra BARTAGUIZ
After immersing yourself in the blue book and its red counterpart, attending DDD-focused conferences, and applying tactical patterns, you're left with a crucial question: How do I ensure my design is effective? Tactical patterns within Domain-Driven Design (DDD) serve as guiding principles for creating clear and manageable domain models. However, achieving success with these patterns requires additional guidance. Interestingly, we've observed that a set of constraints initially designed for training purposes remarkably aligns with effective pattern implementation, offering a more ‘mechanical’ approach. Let's explore together how Object Calisthenics can elevate the design of your tactical DDD patterns, offering concrete help for those venturing into DDD for the first time!
DevOps and Testing slides at DASA ConnectKari Kakkonen
My and Rik Marselis slides at 30.5.2024 DASA Connect conference. We discuss about what is testing, then what is agile testing and finally what is Testing in DevOps. Finally we had lovely workshop with the participants trying to find out different ways to think about quality and testing in different parts of the DevOps infinity loop.
Generating a custom Ruby SDK for your web service or Rails API using Smithyg2nightmarescribd
Have you ever wanted a Ruby client API to communicate with your web service? Smithy is a protocol-agnostic language for defining services and SDKs. Smithy Ruby is an implementation of Smithy that generates a Ruby SDK using a Smithy model. In this talk, we will explore Smithy and Smithy Ruby to learn how to generate custom feature-rich SDKs that can communicate with any web service, such as a Rails JSON API.
Securing your Kubernetes cluster_ a step-by-step guide to success !KatiaHIMEUR1
Today, after several years of existence, an extremely active community and an ultra-dynamic ecosystem, Kubernetes has established itself as the de facto standard in container orchestration. Thanks to a wide range of managed services, it has never been so easy to set up a ready-to-use Kubernetes cluster.
However, this ease of use means that the subject of security in Kubernetes is often left for later, or even neglected. This exposes companies to significant risks.
In this talk, I'll show you step-by-step how to secure your Kubernetes cluster for greater peace of mind and reliability.
Accelerate your Kubernetes clusters with Varnish CachingThijs Feryn
A presentation about the usage and availability of Varnish on Kubernetes. This talk explores the capabilities of Varnish caching and shows how to use the Varnish Helm chart to deploy it to Kubernetes.
This presentation was delivered at K8SUG Singapore. See https://feryn.eu/presentations/accelerate-your-kubernetes-clusters-with-varnish-caching-k8sug-singapore-28-2024 for more details.
State of ICS and IoT Cyber Threat Landscape Report 2024 previewPrayukth K V
The IoT and OT threat landscape report has been prepared by the Threat Research Team at Sectrio using data from Sectrio, cyber threat intelligence farming facilities spread across over 85 cities around the world. In addition, Sectrio also runs AI-based advanced threat and payload engagement facilities that serve as sinks to attract and engage sophisticated threat actors, and newer malware including new variants and latent threats that are at an earlier stage of development.
The latest edition of the OT/ICS and IoT security Threat Landscape Report 2024 also covers:
State of global ICS asset and network exposure
Sectoral targets and attacks as well as the cost of ransom
Global APT activity, AI usage, actor and tactic profiles, and implications
Rise in volumes of AI-powered cyberattacks
Major cyber events in 2024
Malware and malicious payload trends
Cyberattack types and targets
Vulnerability exploit attempts on CVEs
Attacks on counties – USA
Expansion of bot farms – how, where, and why
In-depth analysis of the cyber threat landscape across North America, South America, Europe, APAC, and the Middle East
Why are attacks on smart factories rising?
Cyber risk predictions
Axis of attacks – Europe
Systemic attacks in the Middle East
Download the full report from here:
https://sectrio.com/resources/ot-threat-landscape-reports/sectrio-releases-ot-ics-and-iot-security-threat-landscape-report-2024/
Dev Dives: Train smarter, not harder – active learning and UiPath LLMs for do...UiPathCommunity
💥 Speed, accuracy, and scaling – discover the superpowers of GenAI in action with UiPath Document Understanding and Communications Mining™:
See how to accelerate model training and optimize model performance with active learning
Learn about the latest enhancements to out-of-the-box document processing – with little to no training required
Get an exclusive demo of the new family of UiPath LLMs – GenAI models specialized for processing different types of documents and messages
This is a hands-on session specifically designed for automation developers and AI enthusiasts seeking to enhance their knowledge in leveraging the latest intelligent document processing capabilities offered by UiPath.
Speakers:
👨🏫 Andras Palfi, Senior Product Manager, UiPath
👩🏫 Lenka Dulovicova, Product Program Manager, UiPath
8. Tectonic Plates Shifting Era of Citizenship People expect a relationship with companies/brands Change in Behavior From what you want to what you need
9.
10. Web 2.0The participative web Tools in the hands of users User-generated content Focus on the user/participant "the wildly read-write web*1 billion+ global users (2006)focused on communitiesblogssharing contentWikipediaXML, RSSweb applicationstagging ("folksonomy")cost per clickword of mouth SAAS (Software as a Service) inter‐personal connectivity connectivity between applications Collective intelligence Web 3.0"the portable personal web"focused on the individual life streamconsolidating dynamic contentthe semantic webwidgets, drag & drop mash upsuser behavior ("me-onomy")iGoogle, NetVibesuser engagementadvertainment Web 1.0The web as publishing mediumRevolutionary, but still predominantly one-way / asymmetricalFocus on the web site"the mostly read only web"45 million global users (1996)Focused on companiesHome pagesOwning contentHTML, portalsweb formsdirectories (taxonomy)Netscapepages viewsRead Only Weblimited user interactionkeyword‐based (dumb) search “Web 2.0 is a move from personal websites to blogs and blog site aggregation, from publishing to participation, from web content as the outcome of large up-front investment to an ongoing and interactive process, and from content management systems to links based on tagging (folksonomy)". "Web 2.0" facilitates interactive information sharing, interoperability, user-centereddesign and collaboration on the World Wide Web. Examples of Web 2.0 include web-based communities, hosted services, web applications, social-networking sites, video-sharing sites, wikis, blogs, mashupsand folksonomies. A Web 2.0 site allows its users to interact with other users or to change website content, in contrast to non-interactive websites where users are limited to the passive viewing of information that is provided to them. From read-only material to the "bottom-up", with many users being contributors and producers of information, as well as the traditional consumers.
12. How tagging will shape the future search vocabularies describing “things”:properties, domains, personsspecifying relations between resourcesmanaging knowledge about things Knowledge about resources can be shared within a given community of practice structuring information conform to different points of view. Web 2.0 A platform that give users the possibility (liberty) to control their data
16. Dispersion of Authority Newspaper readership is down 30% In 2008 in US more people rely on the Internet (40%) for news than rely on newspapers (35%) People will watch 100 million videos on YouTube today 79% of all adults are online – for an average of 33 hours per week 40% of all Americans will end a text message today; 90% of those will be read while billions of emails will be deleted without being opened One in 10 Americans online are now on Twitter People visit 114 domains and visit 2500 web pages each month
19. Customer service and tips on Twitter100M active users. Greatest growth is from people age 35-49 Two Thirds of people online now use social networking or blogging Wikipedia—120M visitors a month 5.5 billion unique video feeds in April; #2 most popular search engine Twitter grew 1,382% in last 12 months; More than 7M US visitors in Feb. 23% of mobile users in the UK, and 19% in the US visited social network site Social search depends on content and relationships. There are more searches being conducted inside social networks such as Twitter.
41. Understanding the Jargon Social Networks Collaborative Tools Customers Service Networks Location Video/Music Podcasts Documents Events Emails Wiki Pictures Training Libraries Web Bookmarking Presentation Website/page creation RSS, news feeds Mind-mapping Travel/tourism Discussion Social Bookmark Comment and Reputation Crowd sourced Content Macromedia Life streams SMS/Voice Blog Platforms Blog Conversations Blog Communities
56. Provide a connection to their audience and peers
57. Start a wider conversation with their marketplace
58. Use the Web to demonstrate their value message-- Backbone Media
59. Blog? Blogger? Blogging? Adam is a blogger and he is currently blogging about Effile Tower on his new travel blog. The blogosphere will enjoy his new blog post Why Blog
72. How to Market Yourself on the Web Use Your Real Name ditch any nickname you’ve used in 8th grade Be Consistent And Professional color schemes, profile pictures, etc. Get Your Own Site is yourname.com available? Buy it! Use Social Networking Sites contribute to the conversation Read And Comment Like Crazy google reader should be your best friend Strike A Balance be professional but have a personality Google Your Name look at the results, and if you wouldn’t want a boss to see it, take it down Rethink Who’s Listening Think of It as an Investment might cost a few bucks, but huge payoffs BE SOCIAL quit saying you don’t ‘get it’ ... and just try it network. network. network post links. answer questions. ask questions. share tips. before you start don’t leave you page blank Your Google Search Is Your Business Card
73. Browse Right Let’s start with the right ride to take us where we need to go. There are many web browsers out there, but some seem to offer more than others. Let’s stay focused on the most open and platform independent browsers.
74. Task 1: Creating The Personal Cloud Yay!!! Mine! Mine! It’s All Mine! How do I drive this thing?
75.
76.
77. Creating the Personal Cloud in One Simple Step: Roadmap It seems complex but is as simple as breathing. We want information to travel in and out in a simple and sensible manner. These tools do precisely that with minimal effort. The Digital You @ the Local Computer Your Friends Stuff
78.
79. Sharing and Collaboration Google Office Make the Drop DropBox Recommendation for You to Start Registering and Participate In Social Networking Photos/Videos Blogs Document Sharing Bookmarks/Tagging
80. Training Backup Customer Service N/W Mozy Backup Payments Travel/Tour/Location Lifestream SMS/Task Mgt Digital Assets Mindmap Digsby Online Help
81. We await you suggestions of any useful Tools/Web Site to be shared by RES staff write to mkhan@res.com.kw