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Some Fast Thoughts On Web 2 V3

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Marc Danziger
Marc Danziger

Web 2.0 involves many-to-many conversations on the internet instead of one-way publishing of content. It allows for collaboration and user-generated content through tools like blogs, wikis, tags, forums and RSS feeds. Dell got in trouble because they did not listen to customer feedback on blogs and forums, but later recovered by embracing Web 2.0 principles like opening communication channels and actively engaging with customers. The key aspects of Web 2.0 are communication, lightweight tools, and an organizational model that empowers employees and customers.

Technology
1 of 26
Some Fast Thoughts On Web 2.0 Marc Danziger National Competency Leader Web 2.0 and Community [email_address] June 11, 2008
What the heck do we mean “Web 2.0”? ,[object Object],[object Object],[object Object]
How does that work? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Where can we go see it? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Why does it matter? ,[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],June 2005:
November 2005: ,[object Object],[object Object],[object Object],[object Object]
What did Dell do then? ,[object Object],[object Object],[object Object],[object Object]
The most popular idea? ,[object Object],[object Object],[object Object]
Why did Dell get in trouble? ,[object Object],[object Object],Blogs didn’t cause Dell’s problems. The problems were there and customers were mad – but unheard. No one at Dell – or outside Dell – listened to them. Once the media started talking about them – triggered in part by Jeff’s blog posts – then they had quite an impact.
Conversation is the Heart of Web 2.0 ,[object Object],[object Object],[object Object],[object Object]
3 ‘legs’ of Web 2.0 ,[object Object],[object Object],[object Object]
Web 2.0 Technology ,[object Object],[object Object],[object Object]
What are Web 2.0 features & tools? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Connection-Driven ,[object Object],[object Object]
Content Anytime ,[object Object],[object Object],[object Object],[object Object]
Content Anyplace ,[object Object],[object Object]
Collaboration ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Small Things, Rapidly Done ,[object Object],[object Object],[object Object],[object Object],[object Object]
Personalized Selection of Content ,[object Object],[object Object],[object Object]
Web 2.0 Communication ,[object Object],[object Object],[object Object],[object Object],Corporations are made of People! –Who knew?
The Web 2.0 Organization Model ,[object Object]
Operational Detachment Alpha – a Special Forces ‘A team’ ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Enterprise 2.0 ,[object Object],[object Object],[object Object]
How Could Web 2.0 Concepts, Features & Tools Be Applied to you? ,[object Object],[object Object],[object Object],[object Object]
Some Resources ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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Some Fast Thoughts On Web 2 V3

  • 1. Some Fast Thoughts On Web 2.0 Marc Danziger National Competency Leader Web 2.0 and Community [email_address] June 11, 2008
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