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VMworld 2013: Exploring Technology Trends within Financial Services
The document discusses the challenges faced by the financial services industry, including slow time to market, cost reduction pressures, and customer retention issues. It emphasizes the importance of agile infrastructure and application availability, advocating for IT as a service (ITaaS) to enhance efficiency and responsiveness. The proposed solutions include automated provisioning, multi-channel business strategies, and clear service definitions to drive value and cost transparency in IT management.
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VMworld 2013: Exploring Technology Trends within Financial Services
- 1. Exploring Technology Trends withinFinancial Services Scott Key, VMware Brian Martinez, VMware OPT4980 #OPT4980
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- 6. 6 VMware & FinancialServices (and how it relates to Halloween)
- 7. 7 Business Issues FacingFinancial Services Time to Market too slow for new products/functionality/regulation • Competition drives need to be first to market • Unstable markets and economy leads to unplanned activity • Managed Service that provides clarity around the offering • Uncertainty around regulation & fear of not being able to scale to manage Resiliency/Availability of Applications for Customers • Majority of customers depend on applications for 100% of their interaction • If applications are not available 24/7, customers will leave • Applications must remain available even during disasters Customer Retention/Attraction • Generational gap – existing customers vs. new • Need for multi-channel business • Trust issues after financial crisis Cost Reduction • Margins continue to get smaller • Regulatory changes decreasing fee revenue, adding reporting/retention cost • Financial Services stocks still not strong after crisis
- 8. 8 How Can ITHelp with These Issues? Biggest FS internal customer for Central IT is business aligned development teams What do they need? They need environments quickly for new functionality Apps need better QoS and reliability with real time 24/7 availability Agility to scale Apps up and out quickly at a low cost At the end of the day…it is all about the App and getting functionality out ahead of the competition
- 9. 9 So How DoesIT Show Value to the Business? Infrastructure is becoming a commodity… Central IT Teams must focus on the Apps No more Infrastructure and OS, then throw it over the wall to the business…you will be replaced Central IT teams must understand and get involved with the business and the applications… Give the development teams ready to use environments quickly, not just infrastructure… IT as a Service
- 10. 10 Typical Timeline ForDevelopment Environment Request Manually Provision VM’s/ OS Install Configure/ Connect Approvals/ Capacity Planning/ Change Mgmt Manually Install Apps Environment Ready to use 2 wks2 wks1 wk2 wks1 d 0 15 30 45 60 Days Implement IaaS Same processes as Physical, time saved using VM’s Average of 45-60 days
- 11. 11 Implement true automation…not the man behind the curtain IaaS XaaS
- 12. 12 Request Automatically Provision VM’s/ OSInstall Configure/ Connect Approvals/ Capacity Planning/ Change Mgmt Manually Install Apps Environment Ready to use 2 wks2 wks1 d2 wks1 d 0 15 30 45 60 Days Implement Service Catalog & Definition IaaS Timeline for Development Environment Automated VM provisioning gains some time, and is an important foundation…but does not really move the needle
- 13. 13 Self-Service Timeline forDevelopment Environment Automatically Provision VM’s/ OS Install via Self Catalog & Definition by Requester Configure/ Connect Manually Install Apps Environment Ready to use 2 wks2 wks1 d 0 15 30 45 60 Days Implement EaaS Environment as a Service A Service Catalog can cut out the early processes and keep the user interface consistent for the requestor, but it still takes a month…
- 14. 14 EaaS Timeline forDevelopment Environment Automatically Provision VM’s/ OS Install & Environment via Self Catalog & Definition by Requester Environment Ready to use 1 d 0 15 30 45 60 Days EaaS can give the developer an environment to use almost instantly Policy based App Deployment vCloud Automation Center (IaaS Automation ) VMWare Application Director (EaaS PaaS & DBaaS Automation ) vCloud Director vSphere
- 15. 15 So How DoYou Get to IT as a Service? Technology People Process IaaS EaaS, PaaS, SaaS, DBaaS, DaaS
- 16. 16 People (There are plentyof sessions on the technology)
- 17. 17 Traditional Team Alignment Monitoring Hypervisor Networking Storage X86Hardware Services Virtualization Team Network Team Storage Team Application Virtualization Team Virtualization Team & Eyes on Glass Application Dev/Support
- 18. 18 New Team Alignment Monitoring Hypervisor Networking Storage X86Hardware Application Cloud Support Team Application Dev/Support Services
- 19. 19 Sample Converged Architecturein the SDDC Model Legend = 10 Gbps IP Connectivity = FC Connectivity = Converged Connectivity WAN VM Teleportation Datacenter #1 – Core 1 Virtual Machines App OS App OS App OS ESX Server Virtual Machines App OS App OS App OS ESX Server Virtual Machines App OS App OS App OS ESX Server Virtual Machines App OS App OS App OS ESX Server Virtual Machines App OS App OS App OS ESX ServerDistributed vSwitch SAN Fabric Core Switches Unified Storage 2 x NAS X-Blades 4 x 1GbE for NFS/CIFS Front-end Connectivity Ultra Flex Array Connectivity 8 x 4GB FC & 4 x 10GB ISCSI Storage Virtualization Unified Blade Chassis ` Datacenter #2 – Core 2 Virtual Machines App OS App OS App OS ESX Server Virtual Machines App OS App OS App OS ESX Server Virtual Machines App OS App OS App OS ESX Server Virtual Machines App OS App OS App OS ESX Server Virtual Machines App OS App OS App OS ESX Server Distributed vSwitch SAN Fabric Core Switches Unified Storage 2 x NAS X-Blades 4 x 1GbE for NFS/CIFS Front-end Connectivity Ultra Flex Array Connectivity 8 x 4GB FC & 4 x 10GB ISCSI Storage VIrtualization Unified Blade ChassisOTV
- 20. 20 SDDC Organization Overview– Greenfield Org Service design and build lead Service management lead Portfolio/catal og manager Relationship manager SLA/OLA manager Finance manager Procurement / Vendor mana- ger Project manager Risk manager Service delivery lead Enterprise architect Cloud automation lead Cloud auto- mation engi- neer Service operations lead Lead solution architect Virtualization architect Security architect Storage architect Network architect Platform architect System engineer Incident support lead Incident support analyst NOC analyst Data center lead Data center operator Engineering lead System admins Platform admins Security admins Network engineer System analyst Platform analyst Service organization lead
- 21. 22 Process (There are stillplenty of sessions on the technology)
- 22. 23 Creating a NewApproach The road to a new approach requires the right people at the table at the onset • Security Risk requires a lead time to review the process • Business leads must be comfortable with the technology • Guidelines must be clear and published (as part of the service definition) • Support teams must be clear on rules of engagement and escalation procedures Actionable Strategy
- 23. 24 Service Definition A servicedefinition defines the contract between you and your customer • Define work windows • Clarify notification process • Ensure clearly defined SLEs (Service Level Expectation) • List pricing and utilization costs (More on that shortly) • Define available reporting • Layout process for requesting a non-standard request
- 24. 25 IT as aService Model Consumers Providers Business Alignment IT Efficiency Dynamic Multi-tenant Infrastructure Built on Virtual Virtual Infrastructure Dynamic Multi-tenant Infrastructure Built on Virtual Virtual Infrastructure Virtual Data Centers Dynamic Multi-tenant Infrastructure Advanced continuous availability firewall and network Software defined network and security Automated disaster recovery planning, testing, and execution Provisioning & Management of IT Services in vSphere environments Virtualized infrastructure with policy-based automation External Management Adapters (incident, release, change, and other management processes) 3rd Party, Physical, and Public Cloud Support Service Catalog and Automation Services Automation of datacenter services; automated configuration and deployment of multi-tier Applications; Service configuration management; Service reporting Self Service Request Portal Programmable; subscriber, identify and access management Policy-based Automation & Governance Engine IaaS PaaS XaaSDaaS Cloud Orchestration Software as a Service Applications Portal DBAAS PerformanceManagement DaytoDayOperations CapacityManagement CostReporting&Accountability ApplicationAwareness&Monitoring Metering SLA Managemen t ITVendor Governance Financial Managemen t Billing Forecasting Demand Managemen t Dashboards
- 25. 26 VMware Cloud ManagementSolutions vCenter Operations Mgmt IT Business Mgmt Cloud Service Automation IaaS PaaS DaaS Application Director vSphere SDDC Hardware vCloud Service Providers Hyper- visors Other Service Providers
- 26. 27 Process – FinancialManagement (Have we mentioned all the great sessions on the technology)
- 27. 28 How Easily CanYou Answer These Questions? 1. What services do you offer? What do they cost? 2. Are you cost competitive with industry benchmarks? 3. Where would you cut to take costs out of IT? 4. Are you making decisions based on facts or gut feel? 5. What does the business get with each service? 6. Can you show how the pieces of IT come together to deliver value? 7. Do you have a plan to move from where you are to where you need to be?
- 28. 29 If You CannotShow the Value and Savings… There are None Must have transparency related to cost Need to be able to do apple to apples comparisons against third party providers…show you can compete! Virtually impossible to do TCO and ROI studies if you do not know the cost…how will you sell the future vision? Move ALL infrastructure assets to a central IT cost center Charge based on tiers and SLA’s Start with a show back model, then switch to chargeback Build confidence with the business and executives by showing them real cost and more importantly real savings You must find and collect the data!
- 29. 30 Visualization • Service Levels •Vendor Accountability Service Quality Management VMware IT Business Management Domains & Capabilities PPM/PSA Storage IT Monitoring Service Desk CMDB SharePoint, Internal Cost Models, Apps, Vendor Invoices… GL, COA & Expenses Private Cloud Public Cloud IT Financial Management • Costs • Services • Planning IT Benchmarking • Objective Evidence • Functional Peers Services Portfolio • Data Collection & Validation • Security • 3rd Party Connectors • Data Import/Export • Observation Engine • Scalability Automation Platform • IT Cost Modeling • Analytics Fact-Based Approach to Run IT Like a Business
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- 31. 32 Other VMware ActivitiesRelated to This Session HOL: HOL-SDC-1314 vCloud Suite Use Cases - Application Provisioning (PaaS) Group Discussions: OPT1004-GD IT Financial Management for the Cloud with Khalid Hakim
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- 34. Exploring Technology Trends withinFinancial Services Scott Key, VMware Brian Martinez, VMware OPT4980 #OPT4980