This document provides information about NOAH Conference Berlin 2019 and the company NOAH. Some key points: - NOAH offers a mobility solution called VIRTUO that provides car rentals from 1-30+ days through an app-based experience with a fleet of premium vehicles. - Their customers include young urban residents and those taking weekend, holiday, or business trips who are moving away from car ownership. - NOAH sees an opportunity in the €450 billion long-distance mobility market in Europe, which is currently 75% served by cars. - NOAH aims to create a unique car rental experience to make owning or renting elsewhere irrelevant, providing proximity, comfort, and accessibility advantages without

1. NOAH Conference Berlin 2019

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3. NOAH Conference Berlin
2019
VIRTUO : a mobility solution
• Car rental by the day up to 30+ days with an unparalleled level
of experience
• The best alternative to car ownership for longer distance
travel
• App-based experience with a fully-managed fleet of pristine &
premium cars

4. Our customers
• Young urban residents (B2C & B2B) across Europe that are
moving away from car ownership
• Weekend / Holiday trips + Business trips
• Based in city-centres or travel hubs (train stations &
airports)
NOAH Conference Berlin
2019
31 y.o 3,5 days450kms
AVG User Age AVG Distance AVG Duration

5. NOAH Conference Berlin
2019
The long-distance mobility segment is giganticTechNon-tech
Short distance
< 100 kms
Long distance
100-800 kms

6. NOAH Conference Berlin
2019
An overlooked €450Bn opportunity in Europe alone
• ~ 5 000 kms per year (European
travelers)
~3
~35
~110
75%
(~300Bn)
• 150 euros on average per trip
• ~ 10 trips > 100 kms per year
• 75% of all trips done by car
~75%
(€340Bn)
~25%
(€110Bn)

7. NOAH Conference Berlin
2019
People are moving away
from car ownership in cities
• Idle waste : cars spend 96% of their time sitting idle and taking
up space in cities
• Cities are saturated and need to change : congestion reduction
as number 1 priority in European cities
• Change in values/attitudes among the new generations

8. NOAH Conference Berlin
2019
Cars will remain the best form of
transportation for long-distance
travel
Current undeniable advantages :
• Practical: the only end-to-end transportation mode
• Freedom: allows spontaneous & more complex trips
• Affordable: cost per km can be cheaper than rail & air
Future conveniences :
• Autonomous features will transform lost time into
productive time

9. NOAH Conference Berlin
2019
Traditional Car Rental is a nightmare
Never ending
queues
Endless
Paperwork
Never receive the
car you booked
Radical lack of
transparency
A $60Bn industry at the hands of 5 legacy car rental companies

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Our mission:
« Create a unique experience of car rental to make renting
elsewhere or owning a car completely irrelevant »
Comfort
End-to-end best in class product
Cars around you (<10min) & offering delivery
services to your door
New cars, guaranteed models - cleaned &
inspected after every rental. Choice among
different brands and drivetrains
Proximity
Accessibility
Provide all the advantages of personal cars without any of the
disadvantages

11. NOAH Conference Berlin
2019
An instant car rental solution
Register Book Unlock Inspect & Drive
An ever-improving product & experience that is finely tuned to the needs of the new generation

12. NOAH Conference Berlin
2019
A transformational business approach
We use technology to build a business that is 100% mobile, allowing us to operate in a way not seen in the
industry before
Flexible supply of connected cars : short-
term leasing agreements with
automakers
Proprietary tools: fleet and yield management
tools, demand prediction algorithm, fraud &
security detection
Logistics company : full-stack approach, using
fleet connectivity and customer data to bring
efficiency & agility
No capex : no real estate investment,
just leased parking bays with major car
parks

13. NOAH Conference Berlin
2019
NOAH Conference Berlin
2019
Paris
Bordeaux
Barcelona
Aix-en-Provence
Bruxelles
Lille
Toulouse
Manchester
Edinburgh
Madrid
Avignon
Marseille
Nice
Toulon
London
Lyon
A proven ability to scale fast and create traction
Pan-european mobility service available across 4 countries in only 3 years
• 4 countries (FR, BE, UK, SP) + 15 cities
• London growing 2x faster than Paris
• 2,500+ cars
June
2016
Bookings
June
2019

14. Our success so far:
€30M funding
• Best-in class quality ratings :
• NPS score of 80 x3 times higher than industry &
remained strong despite growth
• Appstore ratings of 4,8
• Trustpilot rates us “Excellent”
• Our repeat rate is x3 superior than the car rental industry
with very strong LTV at 12months
• 60% of our clients are coming from word-of-mouth

15. Vision:
“To transition cities from car ownership to car usership by
reinventing how cars are used by offering greener and smarter
solutions to help people and cities breathe and flow more easily.”
Car usership Car mileage should be shared
Greener
Introduction of the latest electric and
hybrid vehicles
Smarter
Reduce unused cars in cities, unlocking
greener spaces and reducing congestion
Breathe & flow
Roll out state of the art autonomous cars for
better & safer travel

16. NOAH Conference Berlin
2019
~3
~35
~110
75%
(~300Bn)
~75%
(€340Bn)
~25%
(€110Bn)

17. Selected Completed NOAH Transactions
Focus on Leading European Internet companies
Covering over 400 companies across 25 online
verticals, a broad range of over 500 investors as
well as 100+ online-focused corporates
Deep understanding of industry dynamics
Ability to add value beyond banking advice
Facilitates overall process and minimizes
management distraction
NOAH Advisors is globally well connected
and has direct access to virtually all key
players in the industry
Knowledge of and strong relationships with
potential buyers’ key decision makers
Proactively finds and unlocks attractive
investment opportunities for leading investors
Annual NOAH Conference in its 10th year
Over 40 years of combined relevant M&A experience
Routine execution of M&A and financing transactions
with sizes of several billion euros
30 successfully completed NOAH Advisors transactions
underline successful transfer of M&A competencies to
the Internet sector
Entrepreneurial mind-set, focused on growing the
business and establishing a reputation for excellence
Ability to deliver top results in short time frames
Highly success-based compensation structures align
interests of clients and NOAH Advisors, and demonstrate
conviction to deliver top results
Creative deal solutions
Unique Industry Know-How
Unmatched Network and Relationships
Strong Investment Banking Competence
Full Commitment - We Are Entrepreneurs!
EUROPE’S LEADING INTERNET
CORPORATE FINANCE BOUTIQUE®
The NOAH Advisors Core Banking Team
Marco Rodzynek
Managing Director & Founder
Jan Brandes
Managing Director
Nikhil Parmar
Director
Olek Skwarczek
Associate
Lukas Schlund
Analyst
December 2014 October 2014
Sale of 100% of
for $800m to
Exclusive Financial Advisor to
Fotolia and the Selling Shareholders
Sale of 100% of
for €80m to
Exclusive Financial Advisor to
Trovit and its Shareholders
October 2016
Investment in
Exclusive Financial Advisor to KäuferPortal
and its Shareholders
by
84% Ownership
December 2016
August 2017
Financial Advisor to Silver Lake
Financial Advisor to EMK Capital
Investment in
Acquisition of a Majority Stake in
by
by
at a valuation of $200m
November 2019 July 2019
September 2018
Financial Advisor to MagicLab
Financial Advisor to AU10TIX
and its shareholders
Financial Advisor to 10bis
and its shareholders
Acquisition of a 79% stake in $60m Investment in
Sale of 100% in
by
at a valuation of ~$3 billion
at a valuation of $260m by
for €135m to
10Bis