Author: Viktorija Mažeikienė, Mykolas Romeris University

1. Media Literacy in
Higher Education
Viktorija Mažeikienė
Mykolas Romeris University

2. Composite concept of media and information
literacy
(UNESCO Global Media and Information Literacy Assessment Framework)

3. Media literacy and media education
Lithuania
 Education Development
Centre (Ugdymo plėtotės
centras) projects,
development of materials and
teacher support
 Integration of MIL elements in
school programmes
(Information Technologies,
Ethics, Civic Education,
Languages, Literature,
Economics, etc.)
 NGO Meno avilys (Media
Education Centre) initiative
Film at My School
Spain
 Explicit philosophical and conceptual
foundation (endogenous and
multidimensional education vision
following P. Freire, A. Toffler, etc.)
 Regional programmes and projects
related to media education by
regional governments
 Joint initiatives among journalists
and primary and secondary school
teachers
 Courses and seminars focusing on
the development of media literacy at
universities
 The Spanish Open University UNED
initiatives

4. What does it mean to be literate
in contemporary society?
 Changing preferences: Are books dead?
Will image overcome text? Linear traditional
texts vs. fragmentary multimodal new media
texts
 Informational overabundance: how does
it affect our perception of the world and our
learning?
 Is there an inconsistency between knowing
about the need for critical thinking and
our practical use it of under the pressure
of information overload? Why?