Misty Weaver LavaCon Empathy in Editorial Strategy 2014Misty Weaver
Working the Content System: Building empathy in editorial strategy. Focus on the internal audience to build systems and bust silos, while increasing likelihood of successful processes and projects.
Presentation from Paddy Moogan on How Brands can Work with Bloggers. Learn how to decide which bloggers to work with and what kind of campaigns you can run with them to benefit your business.
Effective Planning for Small to Medium Sized Agencies | BrightonSEO 2018 | P...Briony Gunson
Best practice advice for Operations to ensure you plan effectively as an organisation, to provide both the best work for your clients and ensure you run your own agency effectively as a business as well. I've drawn on advice from various industry experts on the topics of tracking time, scope of work and over-servicing, outlining best practice recommendations and common pitfalls/challenges. This is from the point of view of a small independent owner-run agency, but draws on examples from my time at network media agencies as well.
This was presented at the conference BrightonSEO in September 2018: https://brightonseo.com/conference-talk/effective-planning-for-small-medium-agencies-consultancies/
How to come up with content ideas for your digital campaignsPaddy Moogan
Presented at Reaktor Breakpoint 2015 by Paddy Moogan. Describing how to come up with content ideas and promote them as part of your content marketing campaign.
Misty Weaver LavaCon Empathy in Editorial Strategy 2014Misty Weaver
Working the Content System: Building empathy in editorial strategy. Focus on the internal audience to build systems and bust silos, while increasing likelihood of successful processes and projects.
Presentation from Paddy Moogan on How Brands can Work with Bloggers. Learn how to decide which bloggers to work with and what kind of campaigns you can run with them to benefit your business.
Effective Planning for Small to Medium Sized Agencies | BrightonSEO 2018 | P...Briony Gunson
Best practice advice for Operations to ensure you plan effectively as an organisation, to provide both the best work for your clients and ensure you run your own agency effectively as a business as well. I've drawn on advice from various industry experts on the topics of tracking time, scope of work and over-servicing, outlining best practice recommendations and common pitfalls/challenges. This is from the point of view of a small independent owner-run agency, but draws on examples from my time at network media agencies as well.
This was presented at the conference BrightonSEO in September 2018: https://brightonseo.com/conference-talk/effective-planning-for-small-medium-agencies-consultancies/
How to come up with content ideas for your digital campaignsPaddy Moogan
Presented at Reaktor Breakpoint 2015 by Paddy Moogan. Describing how to come up with content ideas and promote them as part of your content marketing campaign.
How Structured Content Increases the ROI of Your ContentDNN
Content that is modular, structured and semantically rich can attain almost magical powers. These powers make your content have more marketing impact -- and ultimately can increase your content ROI -- no matter whether that content is part of your website, newsletter, blog, or mobile application.
In this presentation, Colleen Jones, CEO of Content Science, will detail the benefits of structured content and provide examples you can apply to your content.
She’ll detail how content can be organized for better distribution and discovery, all while delighting your customers and users.
You’ll gain actionable knowledge about structured content as well as ideas to drive better results from your marketing and a higher ROI on your content.
Dennis Goedegebuure, VP of SEO & Growth at Fanatics Inc., discusses the content brand pyramid at the 2015 SEJ Summit in Dallas, sponsored by Searchmetrics.
Summary:
Dennis breaks down his own formula, honed from his years at eBay and AirBnB for a "content brand pyramid", which outlines how to create and execute on content campaigns that boost and complement your search optimization goals.
The Future for Marketers - Trends and what they meanPaddy Moogan
The Future for Marketers presented by Paddy Moogan. This deck covers some of the current trends we're seeing in digital including artificial intelligence, content marketing and mobile marketing.
Cut the Crap: Next Level Content Audits with Crawlers - Sam Marsden, SEO & Co...DeepCrawl
Sites with any level of content production quickly build up pages that are outdated and left unmanaged, crawl budget can be wasted on low quality pages, penalties may be incurred and organic search visibility can be lost for the pages that matter most on a site.
Sam will be sharing a new framework for conducting regular content audits that make use of many data sources but that are time efficient to implement and put you in the best position to make decisions on how to deal with the content on the sites you manage.
Sam will examine the different data sources that you can bring together from commonly used tools and how to anchor this with crawl data in unique and original ways to assess onsite engagement and performance in search.
Reactivating Twitter accounts: proven techniques and methods - BrightonSEO Ap...AlexandraTachalova
I mostly deal with my clients’ dull Twitter accounts; they have roughly 100-500 followers, but no one has truly been investing in them. This forces me to create scalable methods to reactivate them and I want to share which activities I have found truly effective.
Findable, Usable, Meaningful: Content for User ExperienceMisty Weaver
Findability Day, Stockholm, Sweden, 2016
Structuring content and using content strategy to create experiences for people that are findable, usable, and meaningful.
Today, the majority of your content lives on your website. Tomorrow, it needs to go much further.
According to Sara Wachter-Boettcher, “As devices and channels multiply, we need content that can go more places, more easily.”
In this presentation, Sara, author of the book “Content Everywhere: Strategy and Structure for Future-Ready Content,” shows you how to create purposeful, modular and re-usable content.
You’ll create content once, then re-use it on websites, microsites, kiosks and even smartwatches.
Why PR is Positioned to Rule SEO: PRSA STLElasticity
In the last few years, the practice of search engine optimization has changed dramatically. While once SEO was dominated by a left-brain analytical approach, ruled by spreadsheets and meticulously constructed formulas, today what Google values the most in 2014 is precisely what public relations professionals have done for decades. In this presentation, we’ll walk through what Google is looking for in 2014 and how PR professionals can capitalize on the new convergence imperative.
Create the Ultimate SEO Toolbelt | Ralegh SEO Meetup | Lee KennedyLee Kennedy
Learn about creating the ultimate SEO toolbelt with Lee Kennedy, Search Director at Coalmarch Productions!
Walk through Awareness, Productivity, and Efficiency tools and processes in this Raleigh SEO Meetup presentation.
This was a talk I gave to the group at SEOyvr in Vancouver on February 2016. My talk was about how evergreen content can create an SEO fly wheel. I walked through several different examples, and described these strategies can benefit any SEO.
Gc let's put some strategy in our content strategy - van ue may 2019Content Strategy Inc.
Vancouver Experience Meetup Group (VanUE) presenation, May 2019. Learn how to make sure that your content strategy is strategic, by following a strategic canvas framework.
Building A Content Marketing Discipline (Version 2.0)Petra Neiger
The components, roles and responsibilities of a successful content marketing discipline, and how to get there from content strategy to content operations.
www.barclayjones.com
Slideshare is an excellent tool for recruiters. However, your content needs to be easily discoverable and well produced for it to have the desired effect. There could be all of the business owners in the world on Slideshare but without great content, you wont be able to influence them.
Here are our 11 tips for producing great content on Slideshare:
Get your content found
1) Use key words well
2) Get your presentation on LinkedIn
3) Jazz up your thumbnail
4) Cross pollinate you social platforms
5) #Include #hashtags
Engage your audience
6) Size Matters
7) Mix up your medium
8) Utilise Slideshare’s infographic player
9) Drive content to your site
10) Use analytics
11) Re-upload your presentations
Access this slideshare on our blog too: http://www.barclayjones.com/blog/social-media-for-recruiters/6-more-tips-for-getting-your-slideshare-content-seen/
SPARK 2016: Searching for the Content Bigfoot: How to Create a Data-Driven Co...TrackMaven
See Dayna Rothman's presentation from Spark 2016, TrackMaven's annual digital marketing summit focused on the intersection of marketing art and science. Learn more at spark.trackmaven.com
Like Bigfoot and the Loch Ness Monster, creating a fully data-driven content marketing strategy and tracking true ROI seems to the stuff of myths. However, with crafty pre-planning, the right tools, and proper insight, you can truly tackle the content marketing mythical beast of ROI.
Join Dayna Rothman, Senior Director of Brand, Content, and Demand Generation at EverString and Author of Lead Generation for Dummies as she discusses how she built EverString's data-driven content program.
Reducing Digital clutter: How to clean up the back of Your houseMatthew Grocki
Organizations love to produce content, but the majority suck at making it available to internal resources and external audiences. In the race to provide more content for our audiences, we’ve created a systematic web of back-end digital clutter. In this talk, you’ll see how a cluttered internal content environment at a leading medical device company meant the difference between life and death. Fret not—we can fix this. Matthew will demonstrate how organizations in healthcare, technology, and financial services are cleaning up the back of their house, and how it has translated to richer content experiences for their audiences.
How Structured Content Increases the ROI of Your ContentDNN
Content that is modular, structured and semantically rich can attain almost magical powers. These powers make your content have more marketing impact -- and ultimately can increase your content ROI -- no matter whether that content is part of your website, newsletter, blog, or mobile application.
In this presentation, Colleen Jones, CEO of Content Science, will detail the benefits of structured content and provide examples you can apply to your content.
She’ll detail how content can be organized for better distribution and discovery, all while delighting your customers and users.
You’ll gain actionable knowledge about structured content as well as ideas to drive better results from your marketing and a higher ROI on your content.
Dennis Goedegebuure, VP of SEO & Growth at Fanatics Inc., discusses the content brand pyramid at the 2015 SEJ Summit in Dallas, sponsored by Searchmetrics.
Summary:
Dennis breaks down his own formula, honed from his years at eBay and AirBnB for a "content brand pyramid", which outlines how to create and execute on content campaigns that boost and complement your search optimization goals.
The Future for Marketers - Trends and what they meanPaddy Moogan
The Future for Marketers presented by Paddy Moogan. This deck covers some of the current trends we're seeing in digital including artificial intelligence, content marketing and mobile marketing.
Cut the Crap: Next Level Content Audits with Crawlers - Sam Marsden, SEO & Co...DeepCrawl
Sites with any level of content production quickly build up pages that are outdated and left unmanaged, crawl budget can be wasted on low quality pages, penalties may be incurred and organic search visibility can be lost for the pages that matter most on a site.
Sam will be sharing a new framework for conducting regular content audits that make use of many data sources but that are time efficient to implement and put you in the best position to make decisions on how to deal with the content on the sites you manage.
Sam will examine the different data sources that you can bring together from commonly used tools and how to anchor this with crawl data in unique and original ways to assess onsite engagement and performance in search.
Reactivating Twitter accounts: proven techniques and methods - BrightonSEO Ap...AlexandraTachalova
I mostly deal with my clients’ dull Twitter accounts; they have roughly 100-500 followers, but no one has truly been investing in them. This forces me to create scalable methods to reactivate them and I want to share which activities I have found truly effective.
Findable, Usable, Meaningful: Content for User ExperienceMisty Weaver
Findability Day, Stockholm, Sweden, 2016
Structuring content and using content strategy to create experiences for people that are findable, usable, and meaningful.
Today, the majority of your content lives on your website. Tomorrow, it needs to go much further.
According to Sara Wachter-Boettcher, “As devices and channels multiply, we need content that can go more places, more easily.”
In this presentation, Sara, author of the book “Content Everywhere: Strategy and Structure for Future-Ready Content,” shows you how to create purposeful, modular and re-usable content.
You’ll create content once, then re-use it on websites, microsites, kiosks and even smartwatches.
Why PR is Positioned to Rule SEO: PRSA STLElasticity
In the last few years, the practice of search engine optimization has changed dramatically. While once SEO was dominated by a left-brain analytical approach, ruled by spreadsheets and meticulously constructed formulas, today what Google values the most in 2014 is precisely what public relations professionals have done for decades. In this presentation, we’ll walk through what Google is looking for in 2014 and how PR professionals can capitalize on the new convergence imperative.
Create the Ultimate SEO Toolbelt | Ralegh SEO Meetup | Lee KennedyLee Kennedy
Learn about creating the ultimate SEO toolbelt with Lee Kennedy, Search Director at Coalmarch Productions!
Walk through Awareness, Productivity, and Efficiency tools and processes in this Raleigh SEO Meetup presentation.
This was a talk I gave to the group at SEOyvr in Vancouver on February 2016. My talk was about how evergreen content can create an SEO fly wheel. I walked through several different examples, and described these strategies can benefit any SEO.
Gc let's put some strategy in our content strategy - van ue may 2019Content Strategy Inc.
Vancouver Experience Meetup Group (VanUE) presenation, May 2019. Learn how to make sure that your content strategy is strategic, by following a strategic canvas framework.
Building A Content Marketing Discipline (Version 2.0)Petra Neiger
The components, roles and responsibilities of a successful content marketing discipline, and how to get there from content strategy to content operations.
www.barclayjones.com
Slideshare is an excellent tool for recruiters. However, your content needs to be easily discoverable and well produced for it to have the desired effect. There could be all of the business owners in the world on Slideshare but without great content, you wont be able to influence them.
Here are our 11 tips for producing great content on Slideshare:
Get your content found
1) Use key words well
2) Get your presentation on LinkedIn
3) Jazz up your thumbnail
4) Cross pollinate you social platforms
5) #Include #hashtags
Engage your audience
6) Size Matters
7) Mix up your medium
8) Utilise Slideshare’s infographic player
9) Drive content to your site
10) Use analytics
11) Re-upload your presentations
Access this slideshare on our blog too: http://www.barclayjones.com/blog/social-media-for-recruiters/6-more-tips-for-getting-your-slideshare-content-seen/
SPARK 2016: Searching for the Content Bigfoot: How to Create a Data-Driven Co...TrackMaven
See Dayna Rothman's presentation from Spark 2016, TrackMaven's annual digital marketing summit focused on the intersection of marketing art and science. Learn more at spark.trackmaven.com
Like Bigfoot and the Loch Ness Monster, creating a fully data-driven content marketing strategy and tracking true ROI seems to the stuff of myths. However, with crafty pre-planning, the right tools, and proper insight, you can truly tackle the content marketing mythical beast of ROI.
Join Dayna Rothman, Senior Director of Brand, Content, and Demand Generation at EverString and Author of Lead Generation for Dummies as she discusses how she built EverString's data-driven content program.
Reducing Digital clutter: How to clean up the back of Your houseMatthew Grocki
Organizations love to produce content, but the majority suck at making it available to internal resources and external audiences. In the race to provide more content for our audiences, we’ve created a systematic web of back-end digital clutter. In this talk, you’ll see how a cluttered internal content environment at a leading medical device company meant the difference between life and death. Fret not—we can fix this. Matthew will demonstrate how organizations in healthcare, technology, and financial services are cleaning up the back of their house, and how it has translated to richer content experiences for their audiences.
How to Build Brand Image with Creative Gift DesignYANG DESIGN
The first gift design guidebook in the world, and lists the seven gift design strategies that Yang Design summarized over the few years of design practice.
As one of the responsible design consultancies, YANG DESIGN need to face 3 levels in product design: the first level is to create commercial value for commissioned clients, the second level is to meet the needs of users, and the third level is not to increase the burden and resource consumption of earth.
Culture of Content: Bridging the Gap Between Content Leadership and Creative ...Andrea Goulet
What holds brands back from creating engaging, effective content typically isn’t talent, but rather a complex cobweb of rules, regulations and business processes that get in the way.
The best content marketing brands embrace a “culture of content.” They have a collaborative spirit. Leaders know how to articulate visions. Messaging foundations are documented. Approvals are swift and nimble. And creative professionals have the resources they need to execute engaging content in real time.
This is an overview of some of the latest tools and considerations to achieve better load times in Wordpress that I presented at the Pubcon Austin regional conference.
Scaling the Content Audit: ConfabMN 2014 Misty Weaver
How to scale content audits to map your ecosystem. Methods for quantitative, qualitative, and competitive analysis. This is intended as an introduction and work of inspiration, if you have questions about details involved in research please contact me via Twitter at @meaningmeasure. Let's get a lot of people to help provide answers that benefit all of us :)
A keynote on aliens, nuclear waste, wicked problems, and the one big thing that unites everyone working in user experience: AMBIGUITY.
See a video and the full transcript of this keynote at http://www.jonathoncolman.org/2015/05/21/wicked-ambiguity/
How do you solve the world’s hardest problems? And how do you respond if they’re unsolvable? As user experience professionals, we're focused on people who live and work in the here and now. We dive into research, define the problem, break down silos, and build value by focusing on intent.
But how does our UX work change when a project lasts not for one year, or even 10 years, but for 10,000 years or more? Enter the “Wicked Problem,” or situations with so much ambiguity, complexity, and interdependencies that—by definition—they can’t be solved.
Using real-world examples from NASA’s Voyager program, the Yucca Mountain Nuclear Waste Repository, and other long-term UX efforts, we’ll talk about the challenges of creating solutions for people whom we’ll never know in our lifetimes. The ways we grapple with ambiguity give us a new perspective on our work and on what it means to build experiences that last.
Originally presented as the opening keynote for the 2014 Society for Technical Communication Summit in Phoenix, Arizona. Redeveloped as the opening keynote for the 2015 Confab Central conference and presented on May 21, 2015 in Minneapolis, Minnesota.
Content Strategy Spectrum - Cait Vlastakis Smith - Centerline DigitalCenterline Digital
The Content Marketing Institute describes two types of content strategists:
- Front-end content strategists are more focused on marketing goals, the customer-facing experience, and content messaging.
- Back-end content strategists are more focused on content structure, scalability and platform.
However, these types of content strategists should be seen as a dichotomy of roles. They’re intimately connected and ultimately working toward the same goal: bringing clarity to information, delivering value to users and creating cognitive ease.
In this presentation, we break down the roles and then show how they only exist in combination.
Learn more: http://www.centerline.net
Content Strategy in a Gutenberg World Lightning Talk at WordCamp Phoenix 2019Jamie Schmid
This presentation is a review of the ways the new block editor can affect the way you run your website, manage content and build sites for others. It covers Roles and Editorial Workflow, Author UX and Scaling and Distribution.
Content Life Cycle: A Strategic Compass STC Summit 2013ClearPath, LLC
Use the content life cycle to help identify business requirements for how content must be treated, handled, and processed. This session will demonstrate how to analyze the content life cycle for workflow improvements, automation, and ways to measure cost, and provide the basis for identifying hardware, software, and human requirements.
Today, everyone is pushing content. Some feel that it is important to produce content everyday to be on the top of the SERP. While others feel they need something new everyday for social media or email campaign. To some extent, it is true that if you are not producing enough content, your competitors will. Hence, it is important that we have to produce content at a very fast pace.
But, at the same time, it is important that your content stands apart. Else you would soon become a part of the content deluge. If your content is not liked, it certainly won't spread. Lesser page views means low ranking for the targeted keywords or phrases. This brings us to the second conclusion: the content should be high quality.
Over the past five years, we’ve seen the rise of social media, the advent of mobile, the (constant) evolution of SEO, the invention of responsive design, and now the industry mandate of content marketing. And yet—despite the fact that everything requires it—content remains a fundamental challenge for all of our organizations. Too much content, or not enough. Producing content in silos, but no backing from leadership to break down the barriers. No central governance in place, but too many internal politics to make it a reality. Seriously—how are we supposed to deal with “digital transformation” if we still can’t agree on what content should go on the homepage of our website? With her typical pragmatism and humor, Kristina shares insights on what’s next (and what’s needed) for content strategy in 2015.
www.mima.org
Content Strategy 2015: Marketing, Mobile, and the EnterpriseKristina Halvorson
Content remains a fundamental challenge for all of our organizations. Instead of talking about "what's next," let's talk about what's needed. Find out what basic questions every company should ask in 2015 before committing budget to new content marketing and management programs.
What is a Product Manager? by Datank.ai's Product ManagerProduct School
Main takeaways:
- What is a Product Manager?
- What are some Product Manager archetypes?
- What does a day in the life of a Product Manager look like?
- How do you become a Product Manager?
How to manage web projects without setting your hair on fireKathy Gill
It seems like everyone in the organization believes they know what makes a website "work" despite having no design training. Managers insist that "their" pages look or act in ways directly contrary to the rest of the website. Or the web.
What are the unique characteristics of the web that make managing design a challenge? How can we empower stakeholders while also creating a seamless user experience? And how would an iterative, collaborative design process facilitate a responsive web, one where sites work well on phones, tablets and desktops?
The Great Dis-Content: Tackling Content in a Website RedesignAndrea Zoellner
*** These slides accompany a talk given at WordCamp Kansas City on June 11, 2016. ***
Revamping the design of a website can be a fun and exciting project. Hopefully, the result is a prettier and more user-friendly site. But don’t forget about content! It’s easy to be consumed by theme design and features while overlooking the impact of a content review on the success of your website redesign.
I’ll share best practices for good website content, audits, and page rewrites while handling the challenges of simultaneous design and text overhauls.
This talk is aimed at webmasters, small business owners, web developers, or anyone interested in tips for effective copywriting, information hierarchy, and project management.
How to Use Data to Build Products by Tradesy Product AdvisorProduct School
Main takeaways:
- Product Management is probably the most exciting function in technology organizations - it's an art and science that's well-suited for certain personalities
- The goal of a good Product Manager is NOT to launch a product - rather, it's to move a planned metric in the right direction by the right amount
- A good Product Manager can answer the question, "How did your product do yesterday?" We can't answer that without a well-defined analytics strategy and data requirements built into our products
Case Study: How Marriott International Employs a Content-Driven Global Extran...Amanda Tevis
Learn how the leading world-class Travel Company with over 4,000 properties across 18 brands and 230,000 Marriott Global Source Users, delivers amazing customer experiences. Through Marriott's Content-Driven Global Extranet.
How to Use Data to Build Products by Tradesy Product AdvisorProduct School
In this presentation:
-Product Management is probably the most exciting function in technology organizations - it's an art and science that's well-suited for certain personalities
-The goal of a good Product Manager is NOT to launch a product - rather, it's to move a planned metric in the right direction by the right amount
-A good Product Manager can answer the question, "How did your product do yesterday?" We can't answer that without a well-defined analytics strategy and data requirements built into our products
Editorial Strategy as Empathy for the Internal UserMisty Weaver
Presentation at IA/UX Meetup Seattle on August 12th with James Sweeney.
5 steps for User Experience and Content Strategy professionals in creating internal systems that help staff deliver content.
How to tackle multichannel content audits Misty Weaver
Talk from ConveyUX Feb 5, 2014 Seattle. Why we conduct content audits, considering content as part of an ecosystem, types of audits. Special considerations for multichannel auditing and considering connections between all your content channels.
Presentation by Kelsye Nelson and Misty Weaver at Lean Startup Seattle December 2, 2013
Content Strategy and Marketing for the Lean Startup: An exercise in editorial calendar, using templates and creating / repurposing content for multiple channels.
LavaCon Case Study: Content Audit Reel Grrls Misty Weaver
Preview version of talk for #LavaCon 2013
How ReelGrrls.com Recovered a Content Initiative Gone Astray: Case Study of Content Audit in the Classroom. Content strategy students partner with nonprofit organize to better understand and improve their digital communications.
Putting your research deliverables together and starting down the path to a discovery report, recommendations and a content strategy. Beautiful images from Jonathan Colman and my recent trip to South Africa inspired this presentation.
ER(Entity Relationship) Diagram for online shopping - TAEHimani415946
https://bit.ly/3KACoyV
The ER diagram for the project is the foundation for the building of the database of the project. The properties, datatypes, and attributes are defined by the ER diagram.
This 7-second Brain Wave Ritual Attracts Money To You.!nirahealhty
Discover the power of a simple 7-second brain wave ritual that can attract wealth and abundance into your life. By tapping into specific brain frequencies, this technique helps you manifest financial success effortlessly. Ready to transform your financial future? Try this powerful ritual and start attracting money today!
1.Wireless Communication System_Wireless communication is a broad term that i...JeyaPerumal1
Wireless communication involves the transmission of information over a distance without the help of wires, cables or any other forms of electrical conductors.
Wireless communication is a broad term that incorporates all procedures and forms of connecting and communicating between two or more devices using a wireless signal through wireless communication technologies and devices.
Features of Wireless Communication
The evolution of wireless technology has brought many advancements with its effective features.
The transmitted distance can be anywhere between a few meters (for example, a television's remote control) and thousands of kilometers (for example, radio communication).
Wireless communication can be used for cellular telephony, wireless access to the internet, wireless home networking, and so on.
Multi-cluster Kubernetes Networking- Patterns, Projects and GuidelinesSanjeev Rampal
Talk presented at Kubernetes Community Day, New York, May 2024.
Technical summary of Multi-Cluster Kubernetes Networking architectures with focus on 4 key topics.
1) Key patterns for Multi-cluster architectures
2) Architectural comparison of several OSS/ CNCF projects to address these patterns
3) Evolution trends for the APIs of these projects
4) Some design recommendations & guidelines for adopting/ deploying these solutions.
9. is a distributed activity
not just a job title
Content Strategy
@meaningmeasure
10. is a plan for the creation, publication,
and governance of useful, usable
content
Content Strategy
@meaningmeasure
11. “Useful, usable content is a
process, not a product. It needs
people who are responsible for
ongoing, editorial oversight. Set
standards to inform changes
and inspire growth.”
– From Content Strategy for the Web by Kristina Halvorsonhttp://contentstrategy.com
12. “Useful, usable content is a
process, not a product. It needs
people who are responsible for
ongoing, editorial oversight. Set
standards to inform changes
and inspire growth.”
– From Content Strategy for the Web by Kristina Halvorsonhttp://contentstrategy.com
89. Books
Content Audits and Inventories, Paula Land
http://xmlpress.net/content-strategy/audits-and-inventories/
Content Strategy at Work, Margot Bloomstein
http://appropriateinc.com/book/
Nicely Said, Nicole Fenton and Kate Kiefer Lee
http://www.nicelysaid.co/
Pandemic, Board Game
http://www.zmangames.com/pandemic-universe.html
90. All the links! Will one day be here
http://www.slideshare.net/mdawnweaverhttp://contentstrategy.com
http://abbytheia.com/makesense/
http://karenmcgrane.com/2010/11/03/we-are-all-content-strategists-now/
http://www.richardingram.co.uk/2010/08/approaches-to-web-content-strategy/
https://searchenginewatch.com/sew/how-to/2269352/designing-a-content-strategy-to-destroy-your-seo-nemesis
http://content-insight.com/
https://uxmag.com/articles/from-content-audit-to-design-insight
https://muyiwaokeola.wordpress.com/2012/04/10/how-to-experience-positive-transformation-3/
http://appropriateinc.com/book/
http://www.britopian.com/2012/08/12/operationalize-your-content-marketing-strategy/
http://www.contentstrategyinc.com/how-to-use-a-raci-chart-to-define-content-roles-and-responsibilities/
http://www.uxforthemasses.com/design-critiques/
https://www.smashingmagazine.com/2013/01/effectively-planning-ux-design-projects/
https://uxmag.com/articles/re-introducing-page-description-diagrams
http://nicolefenton.com/interface-writing/
http://mailchimp.com/about/style-guide/
http://www.slideshare.net/dmolsenwvu/death-of-lorem-ipsum-and-pixelperfect-content-minnewebcon-version
http://www.uxbooth.com/articles/using-proto-content-for-a-better-user-experience/
http://www.wearerecurve.com/blog/the-inverted-pyramid-a-content-framework/