The idea is very basic: Corporates should have their own facebook platforms expecially for their field services like sales, services and marketing. Employees or channels which are in cooperation with the main body of the echosystem can better teach each other, can better compete and can better collaborate - let them do but listen carefully !
Provides practical tips on how to prepare to enter the marketplace with your product. Relevant for all start-ups that are still in a development phase and contemplating the various pieces that need to be in place for product launch.
Is Your Product Launch Doomed
10 ways to identity an impending product launch disaster.
The process of introducing a product to market is a serious undertaking. Unfortunately for many companies it’s merely an afterthought; a set of deliverables created from a checklist at the end of product development. There are ten easily identifiable signs that can help forecast if a product launch may be in trouble. Signs you can address and fix before the launch becomes a disaster.
How you communicate with clients, anticipate their needs, share insights of value, and keep enlightening them along the way — these elements require go-to-market execution just as much as introducing a new digital banking solution.
While the scope of a successful go-to-market execution strategy will vary, the following three essentials are critical:
• Client Focus – Which clients and prospects, industries and regions are you targeting, and why?
• Value – Do your products demonstrate measurable and direct value to meet clients' critical needs?
• Competition – Are your products, people and value proposition best in class?
The Product Marketing function is not very well defined. This presentation clarifies roles, responsibilities, skill sets and interactions with other teams in an organization.
The ideas on this presentation were developed after 20 years of product marketing experience at startups to Fortune 50 companies.
Provides practical tips on how to prepare to enter the marketplace with your product. Relevant for all start-ups that are still in a development phase and contemplating the various pieces that need to be in place for product launch.
Is Your Product Launch Doomed
10 ways to identity an impending product launch disaster.
The process of introducing a product to market is a serious undertaking. Unfortunately for many companies it’s merely an afterthought; a set of deliverables created from a checklist at the end of product development. There are ten easily identifiable signs that can help forecast if a product launch may be in trouble. Signs you can address and fix before the launch becomes a disaster.
How you communicate with clients, anticipate their needs, share insights of value, and keep enlightening them along the way — these elements require go-to-market execution just as much as introducing a new digital banking solution.
While the scope of a successful go-to-market execution strategy will vary, the following three essentials are critical:
• Client Focus – Which clients and prospects, industries and regions are you targeting, and why?
• Value – Do your products demonstrate measurable and direct value to meet clients' critical needs?
• Competition – Are your products, people and value proposition best in class?
The Product Marketing function is not very well defined. This presentation clarifies roles, responsibilities, skill sets and interactions with other teams in an organization.
The ideas on this presentation were developed after 20 years of product marketing experience at startups to Fortune 50 companies.
This lecture provides practical tips on how to prepare to enter the marketplace with your product. It is relevant for all start-ups that are still in a development phase and contemplating the various pieces that need to be in place for product launch. Case studies are used to emphasize the importance of taking a customer-centred approach to market entry and illustrate the barriers to scaling and selling your product.
Part of Entrepreneurship 101
http://www.marsdd.com/events/details.html?uuid=20ce3dd2-da9d-499d-a277-655f29487de6
Go to market strategy ppt kapil rawal (1).1SomnathShah1
News media includes all those facts which had happened around us or has been happening around us these are very important for us because we must have knowledge about it so what's the problem we are going to share you those facts, let's begin.
Planning a Product launch ? Here is a guideline/template for Defining a Go To Market Strategy. The deck would be more apt for Technology Product / Solution launch. Feel free to download and customize the deck for your needs.
Understand the market landscape by employing Market Opportunity Analysis PowerPoint Presentation Slides. Utilize our content-ready opportunity analysis plan PPT templates to summarize the data of the market survey. Take advantage of our self-explanatory business opportunity analysis PowerPoint slideshow to understand the market landscape. Our ready-to-use market drivers PowerPoint layouts consist of high-quality templates such as key statistics, market survey templates, market survey-graphical representation, market analysis, opportunity size triangulation, market intelligence framework, product opportunity evaluation, bottom-up and top-down approach, Ansoff matrix for the market analysis, etc. Utilize this easy-to-use market intelligence framework PPT to understand your true competitors. By taking the help of this Ansoff matrix for market analysis PPT visuals company can analyze and plan the strategies for growth with the. Therefore, download the modern-designed business growth opportunities PowerPoint presentation to and identify the gap in the market and to understand the business environment factors. https://bit.ly/3ys9QA6
Within the world of marketing there are numerous areas of specialization. One of the most critical, and often one of the most confusing and least understood, is Product Marketing. This blog will help you quickly and easily understand what product marketing does, where product marketing is located within the organization, and why product marketing provides such a critical marketing function.
This award willing article was published twice intenationally. The article presents important considerations (with examples) that are needed to create and optimize channel sales of services .
There are numerous marketing areas of specialization. One of the most critical, and often confusing, is Product Marketing.
This short presentation will help you quickly and easily understand what product marketing is, where it sits within the organization, and what it does.
This lecture provides practical tips on how to prepare to enter the marketplace with your product. It is relevant for all start-ups that are still in a development phase and contemplating the various pieces that need to be in place for product launch. Case studies are used to emphasize the importance of taking a customer-centred approach to market entry and illustrate the barriers to scaling and selling your product.
Part of Entrepreneurship 101
http://www.marsdd.com/events/details.html?uuid=20ce3dd2-da9d-499d-a277-655f29487de6
Go to market strategy ppt kapil rawal (1).1SomnathShah1
News media includes all those facts which had happened around us or has been happening around us these are very important for us because we must have knowledge about it so what's the problem we are going to share you those facts, let's begin.
Planning a Product launch ? Here is a guideline/template for Defining a Go To Market Strategy. The deck would be more apt for Technology Product / Solution launch. Feel free to download and customize the deck for your needs.
Understand the market landscape by employing Market Opportunity Analysis PowerPoint Presentation Slides. Utilize our content-ready opportunity analysis plan PPT templates to summarize the data of the market survey. Take advantage of our self-explanatory business opportunity analysis PowerPoint slideshow to understand the market landscape. Our ready-to-use market drivers PowerPoint layouts consist of high-quality templates such as key statistics, market survey templates, market survey-graphical representation, market analysis, opportunity size triangulation, market intelligence framework, product opportunity evaluation, bottom-up and top-down approach, Ansoff matrix for the market analysis, etc. Utilize this easy-to-use market intelligence framework PPT to understand your true competitors. By taking the help of this Ansoff matrix for market analysis PPT visuals company can analyze and plan the strategies for growth with the. Therefore, download the modern-designed business growth opportunities PowerPoint presentation to and identify the gap in the market and to understand the business environment factors. https://bit.ly/3ys9QA6
Within the world of marketing there are numerous areas of specialization. One of the most critical, and often one of the most confusing and least understood, is Product Marketing. This blog will help you quickly and easily understand what product marketing does, where product marketing is located within the organization, and why product marketing provides such a critical marketing function.
This award willing article was published twice intenationally. The article presents important considerations (with examples) that are needed to create and optimize channel sales of services .
There are numerous marketing areas of specialization. One of the most critical, and often confusing, is Product Marketing.
This short presentation will help you quickly and easily understand what product marketing is, where it sits within the organization, and what it does.
NPS nedir ve işletmelerde kalıcı müşteri deneyimi için nasıl ölçülür ?Dr.Hakan Tetik
NPS Nedir ve nasıl uygulanır?
Net Promoter Score = Net Destekçi Oranı olarak bilinen ve temelde bir soru ve bir skordan oluşan etkin bir ölçümleme yöntemidir. Uzun anketler yerine, müşteriye temas edilen anda sorulabilen ve işletmelerin orta(uzun vadede müşteri yaklaşımları konusunda ölçülebilir sonuçlar üreten bir sistematiktir.
Tüm işletmelerde personalar önem taşıyor. Başta pazarlama ekipleri dahil olmak üzere özellikle Müşteri deneyimi yönetimi konusunda araştırma halinde olan işletmelerde çok önemlidir.
Müşteri deneyimi nedir ?
Müşteri deneyiminde fark nasıl yaratılır,
NPS ile deneyimde ölçümleme nasıl olur ?
Deneyim haritası nasıl hazırlanır? Müşteri deneyimi yönetimi nedir ?
Marka değerine etkisi nedir ?
CRM ve müşteri memnuniyeti ile nasıl farklılaştırılmalıdır?
Müşteri deneyimi yönetimi fazları nasıl olabilir ?
Strateji nedir ? Stratejik Düşünme & Stratejik PlanlamaDr.Hakan Tetik
Strateji kavramı aslında iki bileşenden oluşur : Stratejik Düşünme ve Stratejik Planlama. Stratejik Düşünme daha bireysel bir yetkinliktir ve geleceği tahmin ederek arzu edilen geleceği resmetmeye yardımcı olur. Stratejik Planlama ise daha kurumsal bir yetkinliktir ve geleceğe giden yolun adımların planlar.
Here’s your digital marketing playbook for the retail industry in 2021Jeremy Mays
One of the biggest mistakes that brick-and-mortar retailers can make is to dismiss online marketing. In an increasingly competitive marketplace filled with change and innovation, small businesses are now having to compete with larger organizations like never before. It’s no longer good enough to rely solely on word-of-mouth for increased business and new customers. Retailers must now provide an omnichannel shopping experience that brings people in and brings people back.
What does this have to do with online marketing? More or less, everything. If you want to achieve retail success, you need to have a strategy that leverages not only social media and email, but one that also gets creative and makes good use of new forms of marketing.
We’ve built a digital marketing strategy playbook for the retail industry to give you the tools and techniques to grow your brand.
2021 digital marketing playbook fitnessJeremy Mays
Whether you’re a solo personal trainer or a huge, all inclusive gym brand, digital marketing and content creation has become a pinnacle component of your marketing and brand awareness efforts. From buying ads across social channels to lure new members into the gym with sweaty, sexy interactive videos that target people based on location and other demographics, to wildly popular (during the height of the pandemic) live group workout streaming that people were (and still are) able to tap into through their instagram accounts to maintain their fitness.
There seem to be endless strategies at your disposal when thinking about your digital marketing efforts in 2021.
We’ve built a digital marketing strategy playbook for the fitness industry to give you the tools and techniques to grow your brand.
Social has played an essential, introductory role in brands’ digital transformation. It has shown tangible results and allowed to track change and progress.
But how can you leverage any social media operation to transcend beyond its direct impact? This webinar explores the future and evolution of content studios, from social only to full-on digital.
Considering CRM’s vital importance in the world of business, Insights Success has curated the list of “The 10 Most Disruptive CRM Solution Providers 2018” which have added value to the solutions of various organizations and helped them to offer best possible services to their customers.
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What is the Marketing?
What is Digital transformation means?
What is Digital Transformation for Marketing?
Understanding Digital Transformation
What are the Benefits of Digital Transformation?
Why is transformation needed now?
The first step towards transformation
The 5-step approach to digital marketing transformation
The value of digital Transformation for Marketing
The exciting implications for marketing transformation in an ever-evolving digital world
How digital transformation can revolutionize marketing
The role of digital transformation in driving customer experience
5 Big Fundamentals of Digital Marketing Transformation
The digital marketing transformation challenge
7 Roadblocks to Digital Marketing Transformation
Your 2019 Digital Marketing Transformation Strategy
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As a business owner in Delaware, staying on top of your tax obligations is paramount, especially with the annual deadline for Delaware Franchise Tax looming on March 1. One such obligation is the annual Delaware Franchise Tax, which serves as a crucial requirement for maintaining your company’s legal standing within the state. While the prospect of handling tax matters may seem daunting, rest assured that the process can be straightforward with the right guidance. In this comprehensive guide, we’ll walk you through the steps of filing your Delaware Franchise Tax and provide insights to help you navigate the process effectively.
Falcon stands out as a top-tier P2P Invoice Discounting platform in India, bridging esteemed blue-chip companies and eager investors. Our goal is to transform the investment landscape in India by establishing a comprehensive destination for borrowers and investors with diverse profiles and needs, all while minimizing risk. What sets Falcon apart is the elimination of intermediaries such as commercial banks and depository institutions, allowing investors to enjoy higher yields.
Enterprise Excellence is Inclusive Excellence.pdfKaiNexus
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Improving marketing in B2B using Social Networking
1. Improving marketing in B2B using Social
Networking
Running examples....
Hakan TETİK (Ph.D.)
2. Who we are ?
We empower companies with technology
We differentiate them in strategy, marketing and sales
We manage their corporate marketing activities
We are the leading provider* of consultancy with
technological approach
We have talented and technical stuff (35+),
2 Phd, 4 Master, >30 Graduate.... 10 Engineers
We are based in
İstanbul (Projects, Business Development,CRM, Consultancy),
İzmit Teknokent (Software Services, Marketing Machine),
We are in touch with 5000+ customers every day,
We are the “Turkcell 3G Award” Winner
* in Turkey
2
3. “Purpose of Existence...”
We support companies with solutions and
services to do sales, marketing &
communication better using state-of-teh
start technologies
We unify Mobile (SMS, MMS), Internet (E-
mail, Web), Fixed line channels and
customers (B2B & B2C) and gather data to
help companies give critical business
decisions.
3
4. Dataport Services
Project &
Marketing Software CRM &
Business
Machine Solutions Consultancy
Development
Direct Sales Teleport Mobile Portal Projects
Marketing
Diaport
Indirect Sales Loyalty Clubs
Mediport Digital
Marketing
Telesales Farmaport CRM Projects
Corporate
Avport Messaging
Telemarketing SaaS
Maliport
Interactive Agency
Emlakport Consultancy Consultancy
Marketing
4
5. The “facebook” of your echosystem !
INTRODUCING THE RUNNING
SYSTEM: SALESCLUB 4 CRM
6. SalesClub4CRM
This presentation Idea
demonstrates the
capabilities of
SalesClub4CRM through Overview
examples.
Now You can;
• build brand and product Functions
awareness
• get recommended to the
customer
• increase sell-through
Biz Model
• improve customer service
8. Idea
Are you winning on the retail floor? The
clutter is all around us, too many brands,
too many features, too many messages all
vying for that same consumer’s dollar.
You’re locked in a battle for hearts and
minds….but have you enlisted those people
on the front line?
You better sign them up. They’re the #1
influencer of buying decisions…over 67% in
fact. Do they know your story?
9. Idea
How can we influence the point of sale
through an interactive real time platform
which connects you directly to sales people
and them to each other ?
How can we build brand awareness and
increase the sell-through using a state-of-
the-art “emotional” technology.
We work with you on your message, create
an interactive tool out of it, and deliver it for
you to the salesperson, 24/7, That is our
idea!
11. Our basic targets Highly motivation
Increase in communication
Performance monitoring
Increase in capabilities
12. Achieve your Brand and Sales Goals
Create higher demand by
influencing those who
influence your sales.
Sales people are the
number one in-store
influencer swaying more
than 67% of buying
decisions at the point of
sale.
Studies show;
• A greater than 30%
increase in sales over a 5-
week period after interactive
product training
13. Complete the Sales Cycle
You have spent your money
marketing and building
demand for your products,
now leverage your
marketing dollars at the
point of sale by delivering a
clear and concise Brand
and Product message to the
salesperson.
Equip your sales force,
24/7, with an interactive
training tool, allowing more
time for them to focus on
sales and support.
14. Deliver the Message
Enhance your existing tools
into a customized
interactive program
employing dynamic content,
instructional design.
Learn & Earn incentives,
and a clear and concise
Brand message.
We create a customized
user experience to leverage
your existing sales training
program and seamlessly
integrate your existing
marketing message.
15. Connect with Motivated Salespeople
Increase the participation at
the retail level and place
your products in the hands
of opinion leaders.
Interactive forums create
community and encourage
communication, providing
critical brand/product
feedback and discussion
with the people on the front
line.
16. Track your Success in Real Time
Advanced reporting tools
allow you to track ROI in
real time. Measure results
by Brand, product,
territory, and store. Track
training against sales to
improve underperforming
accounts, target key retail
markets, or learn what
went right or wrong at the
point of sale.
17. FEATURES ADVANTAGES BENEFITS
Brand/Product Trainings Delivers Brand message and builds Affect the 67% of retail buying decisions which
(web & 3G mobile) Product knowledge for your network 24-7 are made at the point of Sale
Your vertical salesClub Single access point to reach the salespeople Simplified registration and ease of navigation.
portal marketed who influence the majority of retail Improved reporting and metrics
to your retail network buying decisions generation increases retail participation
Learn and Earn Rewards retail participation with Product Increases participation at the retail level
and Brand incentives and places your product in the hands of
opinion leaders
Turn-Key Makes online training easy for vendors to Start influencing the sale immediately.
initiate. No programming and no IT The most cost effective way to deliver your
support required Brand promise and increase your sell-through
Question based rewarded Effective training; easily learned, retained Gets the needed know-how through. Case
interactive content to train and applied studies, questionnaires, chatting show a
salespeople while gambling greater than 30% increase in sales over a
3 month period and maintain greater than
a 20% increase over a 6 month period
Strategic product launch Quickly deliver your new Brand message Retail salespeople are the #1 influencer
support based on loyalty to the retail community of retail buying decisions
activities and video
Advanced reporting and Allows both vendors and retailers to track Track against sales, improve
metrics training and measure results by brand, underperforming accounts, target key
product, store and employee retail markets
Add to your tool box Equips your salespeople with an Motivates your team and gives them
interactive training tool more time to sell
20. Some functions...
The platform has today* My network
ready-to-use 32 functions. News & announcements
There are always new ones Rewarder
on development. Forum
A short list is on the right; Live cast
some explanations of some Chat
function will follow in the 3d gallery
next slights. Info cube
It is the ultimate interface Survey (mini & maxi)
to communicate with all 3G mobile & video
layers inside the value Info board (weather, traffic etc.)
chain. Case board (complaints,offers
etc.)
What happens today
* September 2009
...
21. Get in them in Interaction !
Your Salespeople are your
frontiers. They are alone in
their war and need realtime
support.
Nowbody cares of them.
You never understand their
feelings unless you let them
get in interaction with others
like them.
Basic idea; it is their facebook,
people who make sales
22. Get them motivated !
People want to share their
feelings, services and are in a
process to market
themselves...
Using interactive messaging
solutions they are able to do it.
23. Get them self trained !
You are not able to train them ?
Using the self training tools,
salespeople are able to train
themselves and will be rewarded
accordingly.
You will know who “knows” but is
not performing well, you will know
who “doesnt know” is not
performing well too.
They will teach each other based
on question-answer interactions.
24. Let them know about their performance !
It is important to show them
how they are perfotming...
They are in a race, and the
winner is...