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OCR –
Level 3 Cambridge Introductory Diploma in
Media
Unit 30:
UK Media Publishing
Name: Tom Evenden
Candidate Number: 2048
Center Name: St. Andrew’s Catholic School
Center Number: 64135
Slide 4 ... Proposal for VOLUME
Slide 5 ... Proposal
Slide 6 ... Different Name Ideas
Slide 7 ... Different Colour Ideas
Slide 8 ... Ideas
Slide 9 ... VOLUME
Slide 10 ...Font Style
Slide 11 ...House Style
Slide 12 ...Locations Recce
Slide 13 ...Photography Plan
Slide 14 ... Props
Slide 15 ... Location Hazards
Slide 16 ...Photography Consent Form
Slide 17 ... Equipment Costs Breakdown
Slide 18 ...Publicising Job Roles
Slide 19 ...Publicising Job Roles Image
Slide 20 ... Distribution
Slide 21 ...How to make a Facebook Page
Slide 22 ... How to make a Twitter Page
Slide 23 ... Budget Plan
Slide 24 ... Printing Cost
Slide 25 ... Ideas for the interview
Slide 26 ... Images of Influence
Slide 27 ... Comparison
Slide 28 ... Digital Front Cover
Slide 29 ... Differences and Similarities
Slide 30 ... Differences and Similarities (DPS)
Slide 31 ...Flat Plan
Slide 32 ... Interview Analysis
Slide 33 ... Hand Drawn Draft
Slide 34 ... Hand Drawn Draft Labelled
Slide 35 ...Photo shoot
Slide 36 ... Photography Plan
Slide 37 ... Setting up Equipment
Slide 38 ... Permission Needed
Slide 39 ... Test Photography
Slide 40 ... Operating DTP Tools
Slide 41 ... Safe Working Practices
Slide 42 ... Safe Working Practices - Continued
Slide 43 ... Linking & Naming Layers
Slide 44 ... Step by Steps Front Cover
Slide 45 ... Front Cover Step by Step Images
Slide 46 ... Step by Steps DPS
Slide 47 ... DPS Step by Step Images
Slide 48 ... Feedback
Slide 49 ... Feedback and Changes made
Slide 50 ... Future Editions
Slide 51 ... Differences and Similarities
Slide 52 ... Final Front Cover
Slide 53 ... Final DPS
Slide 54 ... Conclusion
Before making my magazine, it was best
to plan a proposal of what I will be doing.
This screenshot (right) is of the proposal
that I had for VOLUME. This helped me
out because it helped to make it more
official to the ideas that I had for the two
different ideas that I had.
For this, I created a table (1 per
magazine) to pan out some more ideas
to have within my magazine.
For example one of the points I made
within the tables, was ‘Genre’ which
explain the different genre(s) I had within
the two different ideas for the magazine.
My Magazine is called . The main colour of my
magazine will be & because it will go with
who is the artist on the front cover, because VIBE changes
their colours for nearly every magazine they publish to
match the artist on the front cover. This connotes that it
will appeal to my target audience which are teenagers
and/or young adults. The genre of the magazine will be
R&B, Pop and Hip Hop. My slogan of the magazine will be
‘The UK’s number 1 thing to pump up the’ which will be
above the title which will make it look like it is suppose to
say ‘The UK’s number 1 thing to pump up the ’.
Different Names for the
Magazine
Sound beat
Sound beat could be used as
a title because it is relevant
tot the type of magazine I am
creating. It would appeal to
the target audience because
it is relevant to the genre of
the magazine to make it
easier to notice what the
magazine is about just by the
front cover masthead
Rhythm
I thought of this title for the
magazine because this magazine
features R&B music, along with
pop. This would appeal to the
target audience because the
name is relative to the genre of
the magazine so the audience
know what the magazine is
about, not basing it on the front
pictures all the time.
Volume
I chose Volume as my title of
my magazine because it is
relevant to the genre, it is
easy to remember for the
target audience, it can stand
out and it can be easy to use a
slogan (e.g. Pump up the
VOLUME!)
V
I thought of this magazine name
related to the magazine ‘Q’, I chose
‘V’ because ‘V’ could stand for
volume. This would illustrate to the
target audience this magazine is
mainly for teenagers but still for
young adults
Pump it up
I thought of this
magazine name because
of the saying ‘Pump up
the Volume’. I thought
this would emphasize to
the viewers that this
magazine is more to
teenagers
Prime of Sound
I thought of this
title for the
magazine because it
makes the magazine
sound important
and powerful. This
would make the
viewer think this
magazine is the true
nature of the music
they are passionate
about
Sound Wave
I thought of Sound Wave because
it clearly connotes in its title what
it is about. This would appeal to
the target audience because it is a
simple title of which can easily be
remembered and probably stand
out as a magazine masthead
Super-Sound
I thought of Super-Sound
because it connotes to the
target audience what this
magazine is based on. This
would appeal to the target
audience because its
simple and to the point
Different Colours for the
Magazine
Red – (Prime of Sound)
I like the colour red for
the magazine because
again it is eye-catching
to help get new
viewers or to make it
easy for the viewers to
find it more easier.
Blue
I thought of the colour
blue for my main colour
because it relates to
teenagers more than
adults but it can relate to
boys more than girls
Green
Green may be a good colour
for my magazine because it
is different to many colours
other magazines have.
However it may not be eye-
catching for viewers
Orange – (VOLUME)
I like the colour orange for my magazine colour because it is
different to many magazines, because they choose eye-
catching colours or black and white –this also makes it easy
for the viewer to easily spot the magazine as they shall know
Purple
Purple may be a good
colour because its bright
and catches the eye of the
viewer but, it may show it
could appeal more to girls
than boys
Yellow
I like the colour
yellow because it
can easily catches
the eye of the
viewer. I also like
this colour because
it appeals to
teenagers and
young adult (my
target audience)
Font style
Colours
For my magazine, I intend to position it as a new product launched as it’s
marketplace with hope that over months or years, it will become the market
leader as it gets more and more popular. Furthermore, if the magazine
manages to get more popular I may have more ideas to put in more
information or more things to appeal to the target audience.
My magazine will be mainly competing against Vibe, even though this is what
my magazine is based on. I will be competing with Vibe because Vibe includes
the same genre as my magazine, which may end both magazine doing similar
interviews, so to stop this I will have to make sure my magazine can bet Vibe
of the marketplace.
My target audience will be mainly for teenagers and young adults (13+). My
magazine will appeal to my target audience through the colours and pictures
used within my magazine. My target gender within my magazine will be for
both genders, I will illustrate this within my magazine with the use of colours
and information used which can appeal to them.
For my font style, I used the website
DaFont.com, from this I managed to
get a whole range of different styles
best for my magazine. In the end I
narrowed it down to these four
examples (left). In the end I went
with my final font (circled), I chose
it because I feel that it meets all the
required standards needed for my
magazine (e.g. Related to music,
Eye-catching and different to other
music magazine fonts).
Throughout my magazine, ‘VOLUME’ will
maintain the same colours of orange, and
black. I will also include the logo on every page
possible in the magazine. This maintains a
‘house style’ throughout the magazine and
continuously reminds the reader that they are
reading a ‘VOLUME’ magazine because of the
same colours within each magazine.
Before taking my pictures, I needed a good idea of what I needed for
the two pictures I will be taking for the Front Cover and the Double
page spread and whether I will use props within my pictures.
At first I had the idea of having the model looking sad for the front
cover, because within the article, it was about the artist going through
a tough time in their career so I thought having the model look sad, it
would become more eye-catching for the spectators to find out why
the artist is so upset.
In the end I decided that I will have two pictures of the artist
modelling. This is because it allows the spectator to see their artist
looking their best for the magazine which can connote how my
magazine is a professional magazine. I took both pictures in the
corridor because it has a plain background. I also included no props for
the picture, this is because then I can get 100% focus on the artist only
and is cheaper to fund.
Outfit
• Top Shop Parker Coat (Navy Blue)
• Long-sleeved black cropped top
• Navy Blue Skinny Jeans
Location
Corridor with a plain background
For my location in the corridor, I have had to take
a look to find any hazards to be aware of.
Fortunately, my location was to take the pictures
in the corridor. The hazards I had to take care of
where to make sure the corridor was safe. For
this I made sure to arrange an appropriate time,
make sure the floor wasn’t wet (incase Rhia or
myself could slip over) and that the corridor was
clear of clutter so then Rhia and I could not
accidently fall over any obstacles.
I will not be needing any Props of light. This is
because I will be taking my images in the
daytime, and I would like to have the focus on the
artist, and props may distract that. The model will
be wearing casual clothes for the magazine, this
is because it keeps to the idea of the magazine
being for teenagers and young adults. If they
were to wear something formal, then the
magazine may have the impression that it is for
adults.
Here is the location where I managed to
take the images:
Before taking the pictures of the model,
Rhia, I had to make a photography consent
form that she needed to sign in order for
VOLUME to take the pictures.
This would mean that she gave me her full
permission to being photographed - so that
it would be fine for the image being
published both online and in print.
I found that the best way to gain permission
was to talk to the artist and send an email
describing what they have to wear, the
location and time of the shooting.
Within the form, it said that the individual
who signed the form would allow VOLUME
to take their pictures for promotional
reasons only to the magazine and the
magazine’s website.
As the individual was not over 18 years of
age, the models parent/guardian had to
also sign the form.
Computer x10 Dell Desktop PC Computer Set - 17" Flat LCD Monitor - Optiplex Series Desktop - 1GB - 80GB - Wireless
Internet Ready WIFI - Keyboard - Mouse - Power cord - Windows XP Pro SP3 Pre-installed
£55.49 x 10 = £554.90
Camera x5 Nikon Coolpix L330 Compact Digital Camera - Black (20.2MP, 26x Optical Zoom) 3.0 inch LCD
£92.89 x 5 = £464.45
Printer x3 Epson Expression Home XP-322 All-in-One Printer with WiFi/Epson Connect (Print/Scan/Copy)
£49.00 x 3 = £147.00
Tripod x3 Hama Star 61 Tripod
£14.00 x 3 = £42.00
Photoshop x10 for 3 months £38.73
Desk x10 Home office Desk with 4 drawers 1 Shelf - Color: Beech Effect
£64.99 x 10 = £649.90
Desk Seats x10 Outdoortips Adjustable Fabric Mesh Seat Backrest Executive Office Computer Desk Chair
£35.99 x 10 = £359.90
Paper 5 Star Premier A4 Copier Paper Smooth Ream-Wrapped 80gsm High White - 5 x 500 Sheets
£14.49
Printer Ink 20 inks, Compatible Printer Inks Cartridges
£8.99
Pens Staedtler Stick 430 F-9CP5 Ballpoint Pen Fine Ballpoint Pen Fine - Black (Pack of 50)
£9.33
Property office space for 3
months
CO-WORK CANNON STREET
£749
Water machine BRITA XXL Optimax Cool Water Filter, 8.5 L – White
£26.18
As my magazine will be part of the SpinMedia
institution, I have created a page through Photoshop
on their website to demonstrate how the product
will look across the e-media platform.
This will be one of the main ways to recruit people
to work for VOLUME. I have made sure to include on
the page the ident of VOLUME, the first magazine
issue front cover (which will change within each
issue on the website) and some information about
how VOLUME appeals to the public. I think it is
important to have the people, I would be recruiting,
to have the same passion to my magazine and music
as this guarantees that the content VOLUME
publishes is of the highest standard. Finally, I have
included some evidence of synergy with Facebook,
Twitter and Instagram at the bottom of the page to
denote that VOLUME has a Facebook, Twitter and
Instagram page. I have also included VOLUME’s
website URL and the CEO’s (Chief Executive Officer)
contact number.
Social Media:
I have decided to advertise my magazine through social media sites on the internet
(an example of below the line marketing).
I choose to advertise my magazine this way because it is the cheaper option and also
this is the best way to advertise my magazine for the generation who have grown up
with this type of social media knowledge.
Another reason behind having the idea of advertising through social media, is to the
fact that this is a quick and easy way to advertise.
Facebook
Twitter
To create a Facebook page for you brand you
must:
Step 1:
Go to facebook.com/pages/create
Step 2:
Click to choose a Page category
Step 3:
Select a more specific category from the
dropdown menu and fill out the required
information
Step 4:
Click ‘Get Started’
Step 5:
Follow the on-screen instructions
https://en-gb.facebook.com/help/104002523024878
To create a twitter page for your brand, you must:
Step 1:
Go to http://twitter.com and find the sign up box, or go directly to
https://twitter.com/signup.
Step 2:
Enter your full name, phone number, and a password.
Click Sign up for Twitter.
Step 3:
In order to verify your phone number, we will send you an SMS text
message with a code. Enter the verification code in the box
provided.
Step 4:
Once you've clicked Sign up for Twitter, you can select a username
(usernames are unique identifiers on Twitter) — type your own or
choose one we've suggested. We'll tell you if the username you
want is available.
Step 5:
Double-check your name, phone number, password, and username.
Step 6:
Click Create my account. You may be asked to complete a ‘Captcha’
to let them know that you're ‘human’.
Printing Cost: £8710 for 60 pages
Overall cost of Office supplies: £3064.87
8710 + 3064.87 = 11,774.87
Selling Magazine for: £1.99
I will make 10,000 copies of the magazine
10,000 x 1.99 = 19,900
Photography Studio Rent Cost
Cost: £115
19,900 – 115 = £19,785
19,785 – 11,774.87 = 8010.13
If I manage to make approximately £8010.13
I used a website to help
calculate how much it would
cost for my magazine to be
printed. It came out as £8710,
so if I charge the customers
£1.99 for the magazine, I can
make the money back and also
make a profit
I had different ideas for the
interview. I decided in the end I
would conduct the interview through
and make it in the end giving the
outline of the interview instead of
the Question and Answers. This is
because VIBE didn’t do the Q&A in
their interviews and gave out the
basic outline of the interview to the
spectator with a few quotes and a
picture
I will use these two front cover pictures for my inspiration when I
was planning out what my front cover will look like because this
gives out a good idea of what body language the artist can give
which can relate to what Rhia can do for my front cover of my
magazine, I will mostly be using the Nicki Minaj front cover
because it looks more neat, tidy and professional.
Coverline
Coverline
Artist
Number of objects and
activity for the
spectator (e.g. 8 ways
to dress like a pop-star)
Other artists that have been
interviewed for this issue of the
magazine
Website URL
Slogan Name of Magazine
New issue
Name of
the main
artist
Main Headline
Coverline
Issue number
Price
Logos of the
social sites this
magazine is
connected to
Barcode
SpinMedia
Date when the
magazine was
released
Magazine Promotion
Different background Same font
Different angle of font
The artist in the same location of the magazine
with similar camera angles
Colours
Location of title, barcode and cover lines in the
same place
Main Headline in different place Has a website connoted on the front cover
Artists either looking at the camera or not
looking at the camera
Both have the word ‘New’ in the corner of the
first letter
Name of Artist will be in a completely different
font
Close-Up of waist upwards
Use of colour Both issues used the same colour as they’re front cover
VIBE interview is briefly a similar story to VOLUME Keeping the clothes the same
No use of Drop Capital for the interview No use of Q & A in both of the interviews, instead both
give off the relevant features of the interview
The picture includes the entire band compared to
VOLUME who uses the main artist in the band
Use quotes in different coloured letters and sizes
Artist is sitting down in interview of VIBE whereas Artist
is standing in VOLUME
Similar camera close-up used
Both Interviews include a Stand First to briefly introduce
the viewers
Both interviews format the Pull-Quotes in different font
and sizes to the interview itself
Here is my magazine flat plan. Within
it, it connotes what will be included in
the magazine. Throughout the
magazine I have tried to make sure
the magazine can keep to the subject
of music. It involves articles, Top of
the Charts, Upcoming Gigs and much
more. What I find important within
the flat plan is on page 1, it will have
the picture of next months magazine,
this will illustrate to the reader what
to look for in the shops for the next
issue of VOLUME.
I interviewed Harrison for his opinion for
my magazine. I did this to make sure that
he, as an example for readers, felt that my
magazine could stand up to the standards
that he was looking for to see if he would
actually read my magazine, if available in
shops. For this I asked him a range of
different questions, for example:
• Do you think my price of the magazine
is appropriate?
• Do you like the logo for VOLUME? Why?
• Would you prefer a copy through social
media and websites?
• Would you suggest any articles you
would personally add?
My hand drawn draft is going
to be helpful whilst making my
magazine front cover (and
magazine itself) because it
clearly illustrates where
certain parts of the magazine
should be and final ideas on
how the front page will be laid
out, also the hand drawn draft
gives out certain features (e.g.
colour) which I can use to add
to the magazine itself which
can make it seem more better
to the target audience.
Coverline
Coverline
Artist
Number of objects and
activity for the
spectator (e.g. 8 ways
to dress like a pop-star)
Other artists that have been
interviewed for this issue of the
magazine
Website URL
Slogan
Name of Magazine
New issue
Name of
the main
artist
Main Headline
Coverline
Issue number
Price
Logos of the
social sites this
magazine is
connected to
Barcode
SpinMedia
Date when the
magazine was
released
Magazine Promotion
Before taking my pictures, I needed a good idea of what I needed for
the two pictures I will be taking for the Front Cover and the Double
page spread and whether I will use props within my pictures.
At first I had the idea of having the model looking sad for the front
cover, because within the article, it was about the artist going through
a tough time in their career so I thought having the model look sad, it
would become more eye-catching for the spectators to find out why
the artist is so upset.
In the end I decided that I will have two pictures of the artist
modelling. This is because it allows the spectator to see their artist
looking their best for the magazine which can connote how my
magazine is a professional magazine. I took both pictures in the
corridor because it has a plain background. I also included no props for
the picture, this is because then I can get 100% focus on the artist only
and is cheaper to fund.
For the Front Cover and DPS I used:
• Camera (Nikon D3100)
• Tripod (Nikon)
• SD Card – 4GB
With all of these resources, I was given permission from Mr Crafts to use the
Camera, Tripod and SD Card to make my Front Cover and DPS.
I used the tripod because it managed to keep the image in focus and straight,
this helped the image not to blur, and it is the professional way to get a
professional picture needed for the front cover
For this unit I managed to find my locations, risks and legal/ethical issues
within my magazine print media product. I also managed to understand
finding the solutions to any risks or issues that I identified. Furthermore, I
have used my understanding of the hazards of where I am taking my pictures
for the magazine. Also I have emailed Mr Crafts to be sure that it is ok for me
to take my pictures outside his classroom in the corridor.
Here is the pictures that I took for the
front cover and DPS of my magazine. I
wanted, within the front cover picture,
my model use the same body language
than the one in my inspiration front
cover from VIBE Magazine. This is
because it makes the artist look as the
main attraction.
Quick selection tool (W) – I used this tool to select the areas needed, then inversed the
selection to crop out the background in order to put on my magazine and look professional
and put the main focus on the artist
Eye-Dropper Tool – The eye-dropper tool is used to pick up a colour value from the canvas
Ruler Tool – This tool was helpful because it allowed me to line up all the layers correctly on
both the Front Cover and DPS – this helped to make the magazine look more professional
Layers – This allowed me to organise my magazine on which layer should be in front of
another Layer (e.g. I had Rhia as an artist in front of the Masthead which connotes how
Rhia is the main story/very important to the music genre)
Mask – I used the mask tool to keep the individual hairs that the quick selection tool could
not keep to keep the picture more realistic and professional to the spectator
Pen Tool – I used the pen tool (P) along with the ruler tool to create the layer boxes that the
text was written in and create my large letter at the beginning of my article (drop capital)
this wrapped text around the drop capital
Text Tool – I used the text tool to write down quotes, advertisements and the article (Also
from this I used different fonts and colours to create a more eye-catching Front Cover and
DPS)
Zoom tool – I used the zoom tool to go into detail of making changes to pictures, writing
and colours
Eye dropper tool
The eye-dropper tool was used within the making of my magazine in order to pick up a
colour value from the canvas so that the house style of the magazine was more
secure.
The eye-dropper tool also managed to help save the colour swatch for my magazine.
This meant I could repeat the exact same colour throughout the making of my
magazine as it could be saved, and labeled, in Photoshop and so I can adapt this for
future editions.
Pen Tool:
The pen tool is a tool that helps to make a perfect line/box layer for an object within
Photoshop. It uses mathematical points to define their shape and other
characteristics.
I used the pen tool (P) along with the ruler tool to create the layer boxes that the text
was written in and create my large letter at the beginning of my article (drop capital)
this wrapped text around the drop capital.
This helped to make new layers and basic outlines for future editions, so that is can be
adapted.
Throughout the time that I had to design my front cover and DPS for VOLUME
Magazine, I labeled certain layers.
This was helpful to me so I could work out where all my layers where, and whether
some layers needed to overlap other layers. This was also helpful because it helps out
for any future designs because the labeled layers will connote where everything is and
where everything should be.
Furthermore, I also linked some of the labeled layers. This was because it helped to
speed up time for me in order to move layers to certain areas, at the same time and in
the same size.
Layers
(Labeled)
Linked
Layers
To start off making my magazine, I imported the picture I had earlier taken of my model for
the front cover. Secondly, I put in another picture – the masthead which I had saved as a
jpeg image. From this I managed to put the picture of my model in front of the masthead,
this would give off the impression that my artist is the main focus of this months magazine.
After that, I imported another jpeg picture of a barcode I had saved from the internet and
around it I imported small icons of logos( ) to connote how my magazine has their
own pages on the internet for socialising with and updating about what is included in the
magazine. Also, underneath the barcode I included the date of the release of the magazine
and the publisher’s logo ( ).
Next, I briefly included what is inside the magazine, the artist aside (e.g. ‘Why is Will upset
with his music?’), keeping the font in the same style, size and colour to the other brief cover
lines. To help keep the cover lines away from my main artists picture, I used the ruler and
pen tool to draw textboxes in a neat and specialised way. Then, I made the main headline,
from this I kept the text in the same style, font and colour to the cover lines, but I put the
artist name in a different colour and made the size of her name larger – from this the artists
name is eye-catching and helps the spectator know who the main artist is.
Moreover, I then started to add in the final touches to the front cover. I managed to put the
slogan above the masthead, and the name of the magazines website at the bottom of the
magazine.
Corrections
made
Final
Firstly for the making of my DPS, I set out the layout. From this, I used the ruler tool (R) to help design neatly
and to help know where and what I needed to put within it. The first layer I put within my DPS was the second
picture of my artist I had taken, after this I was able to use the pen tool to create the text boxes around the
artist – this managed to illustrate how my artist is the main attraction within my DPS, as well as my magazine
altogether.
Thirdly, I decided to put in the article that I had written for my magazine – making sure they were the same
style, font, colour and size. Within the article I had other quotes, from this I changed the font and colour for the
quotes to connote how this was the artist saying these quotes to the spectator. On top of the article I put the
quote from the artist within the interview, this specific quote was used to sum up the article and was
highlighted in the colour of the artists name (as seen on the front cover) to illustrate how it was the artist said
this quote.
After that, I then decided to put in the main title for the interview in the colour of the front cover’s main colour.
However, I put this title in a different font a size to connote how this not only the title for the magazine, but
also the main article for the magazine. I used some tools throughout the making of my DPS, the ‘Quick
selection tool’ (W) to crop out the background from the pictures that I took, it helped because it selected the
areas needed. Then, I could inverse the selection to crop out the background in order to put on my magazine
and look professional and put the main focus on the artist. Also, the ‘Eye Dropper Tool’ was used to pick up a
colour value from the canvas.
Beneath the article within my DPS, to fill the unwanted space, I decided to add in more, used, quotes from the
artist – this also impacts the situation of the artist to the spectator.
Finally, I put in the stand first. This gave out the brief situation that my artist was in, to help intrigue the
spectator and get an impression of the artist to those who are unaware of who the artist is.
Corrections
made
Final
Witness Statement Comments
Mr Crafts Miss Hanks
I think what I did strongly in my pitch was that smartly and
prepared I was for my presentation. This is important because I
wanted to make my magazine to look professional as I was
representing my magazine. I also thought I found myself
prepared as I had rehearsed myself of what I was going to talk
about, also I used a script to help me to remember important
and relative parts for the magazine.
However, to make my pitch better, I would still have to include
more connotations behind the title and more information
(related to the theory of needs) to the audience. With these
points, it could give the audience more of an idea and
understand of my magazine.
After my pitch I managed to receive feedback
on what went well, and how I could improve.
The things on how I could improve was to add
more information to the work.
The first part of feedback was to include any
further templates/other made front cover
designs. I used the outline of the first
magazine I made because that is mainly what I
will use for each magazine, however the
colour may change per issue of the magazine.
The second thing I changed was to add in the
Maslow’s Hierarchy of Needs theory and Katz -
Uses & Gratifications theory because this was
the best way to discuss the reasons behind my
target audience.
These changes are important to the magazine
because it manages to make it easier for
buyers to understand the magazine better of
what is happening.
Here is the basic outline for the future
editions of my magazine.
This will be helpful for the helpful for
VOLUME to make their future editions of
the upcoming magazines because it will
help to save time by using a template
instead of starting from scratch at the
beginning.
By saving time of the front cover, it can help
put time towards other activities that need
to be done before the next deadline of the
magazine.
Having the magazine labeled, for example
‘Main Headline’ can also help to save time
for people who need to get the magazine
finalized because it clearly states where
everything should be within the magazine
front cover.
Different background Same font
Different angle of font The artist in the same location of the magazine
with similar camera angles
Colours Location of title, barcode and cover lines in the
same place
Main Headline in different place Has a website connoted on the front cover
Artists either looking at the camera or not
looking at the camera
Both have the word ‘New’ in the corner of the
first letter
Here is the Front Cover for my
magazine. What I like about this
Front Cover is that it is filled up with
information that this magazine issue
is including. This is important
because it briefly connotes to the
spectator what this magazine does
and what the magazine is about.
What I also like about this magazine
is the fact that I have included the
logos of Facebook, twitter and
Instagram. This will connote to the
readers that this magazine uses
Social Media to market the
magazine, and they can get involved
more with the magazine.
Here is my Double Page Spread
(DPS). Within it is the main article of
the artist that VOLUME had
interviewed for. What I like about
this DPS is that I have kept the pages
neat, this will give the impression of
professionalism to the spectators.
What is most important to this DPS
is the colour within it. This means
that I have used the same style and
colour that the Front Cover used
which helps illustrate and emphasize
that this is the main article.
In conclusion, I think I managed to make a decent magazine. I managed to find my
location risks and other issues within my magazine print media product. Furthermore,
I have used my understanding of the hazards of where I am taking my pictures for the
magazine. I like how I managed to keep to the subject of music, and managed to keep
to the target audience that I am aiming for, especially through the social pages I
created through Facebook and twitter. However my magazine could be improved by
creating a Instagram page for spectators to get involved in, as well as being another
form of below the line marketing.

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VOLUME Magazine

  • 1. OCR – Level 3 Cambridge Introductory Diploma in Media Unit 30: UK Media Publishing Name: Tom Evenden Candidate Number: 2048 Center Name: St. Andrew’s Catholic School Center Number: 64135
  • 2.
  • 3. Slide 4 ... Proposal for VOLUME Slide 5 ... Proposal Slide 6 ... Different Name Ideas Slide 7 ... Different Colour Ideas Slide 8 ... Ideas Slide 9 ... VOLUME Slide 10 ...Font Style Slide 11 ...House Style Slide 12 ...Locations Recce Slide 13 ...Photography Plan Slide 14 ... Props Slide 15 ... Location Hazards Slide 16 ...Photography Consent Form Slide 17 ... Equipment Costs Breakdown Slide 18 ...Publicising Job Roles Slide 19 ...Publicising Job Roles Image Slide 20 ... Distribution Slide 21 ...How to make a Facebook Page Slide 22 ... How to make a Twitter Page Slide 23 ... Budget Plan Slide 24 ... Printing Cost Slide 25 ... Ideas for the interview Slide 26 ... Images of Influence Slide 27 ... Comparison Slide 28 ... Digital Front Cover Slide 29 ... Differences and Similarities Slide 30 ... Differences and Similarities (DPS) Slide 31 ...Flat Plan Slide 32 ... Interview Analysis Slide 33 ... Hand Drawn Draft Slide 34 ... Hand Drawn Draft Labelled Slide 35 ...Photo shoot Slide 36 ... Photography Plan Slide 37 ... Setting up Equipment Slide 38 ... Permission Needed Slide 39 ... Test Photography Slide 40 ... Operating DTP Tools Slide 41 ... Safe Working Practices Slide 42 ... Safe Working Practices - Continued Slide 43 ... Linking & Naming Layers Slide 44 ... Step by Steps Front Cover Slide 45 ... Front Cover Step by Step Images Slide 46 ... Step by Steps DPS Slide 47 ... DPS Step by Step Images Slide 48 ... Feedback Slide 49 ... Feedback and Changes made Slide 50 ... Future Editions Slide 51 ... Differences and Similarities Slide 52 ... Final Front Cover Slide 53 ... Final DPS Slide 54 ... Conclusion
  • 4. Before making my magazine, it was best to plan a proposal of what I will be doing. This screenshot (right) is of the proposal that I had for VOLUME. This helped me out because it helped to make it more official to the ideas that I had for the two different ideas that I had. For this, I created a table (1 per magazine) to pan out some more ideas to have within my magazine. For example one of the points I made within the tables, was ‘Genre’ which explain the different genre(s) I had within the two different ideas for the magazine.
  • 5. My Magazine is called . The main colour of my magazine will be & because it will go with who is the artist on the front cover, because VIBE changes their colours for nearly every magazine they publish to match the artist on the front cover. This connotes that it will appeal to my target audience which are teenagers and/or young adults. The genre of the magazine will be R&B, Pop and Hip Hop. My slogan of the magazine will be ‘The UK’s number 1 thing to pump up the’ which will be above the title which will make it look like it is suppose to say ‘The UK’s number 1 thing to pump up the ’.
  • 6. Different Names for the Magazine Sound beat Sound beat could be used as a title because it is relevant tot the type of magazine I am creating. It would appeal to the target audience because it is relevant to the genre of the magazine to make it easier to notice what the magazine is about just by the front cover masthead Rhythm I thought of this title for the magazine because this magazine features R&B music, along with pop. This would appeal to the target audience because the name is relative to the genre of the magazine so the audience know what the magazine is about, not basing it on the front pictures all the time. Volume I chose Volume as my title of my magazine because it is relevant to the genre, it is easy to remember for the target audience, it can stand out and it can be easy to use a slogan (e.g. Pump up the VOLUME!) V I thought of this magazine name related to the magazine ‘Q’, I chose ‘V’ because ‘V’ could stand for volume. This would illustrate to the target audience this magazine is mainly for teenagers but still for young adults Pump it up I thought of this magazine name because of the saying ‘Pump up the Volume’. I thought this would emphasize to the viewers that this magazine is more to teenagers Prime of Sound I thought of this title for the magazine because it makes the magazine sound important and powerful. This would make the viewer think this magazine is the true nature of the music they are passionate about Sound Wave I thought of Sound Wave because it clearly connotes in its title what it is about. This would appeal to the target audience because it is a simple title of which can easily be remembered and probably stand out as a magazine masthead Super-Sound I thought of Super-Sound because it connotes to the target audience what this magazine is based on. This would appeal to the target audience because its simple and to the point
  • 7. Different Colours for the Magazine Red – (Prime of Sound) I like the colour red for the magazine because again it is eye-catching to help get new viewers or to make it easy for the viewers to find it more easier. Blue I thought of the colour blue for my main colour because it relates to teenagers more than adults but it can relate to boys more than girls Green Green may be a good colour for my magazine because it is different to many colours other magazines have. However it may not be eye- catching for viewers Orange – (VOLUME) I like the colour orange for my magazine colour because it is different to many magazines, because they choose eye- catching colours or black and white –this also makes it easy for the viewer to easily spot the magazine as they shall know Purple Purple may be a good colour because its bright and catches the eye of the viewer but, it may show it could appeal more to girls than boys Yellow I like the colour yellow because it can easily catches the eye of the viewer. I also like this colour because it appeals to teenagers and young adult (my target audience)
  • 9. For my magazine, I intend to position it as a new product launched as it’s marketplace with hope that over months or years, it will become the market leader as it gets more and more popular. Furthermore, if the magazine manages to get more popular I may have more ideas to put in more information or more things to appeal to the target audience. My magazine will be mainly competing against Vibe, even though this is what my magazine is based on. I will be competing with Vibe because Vibe includes the same genre as my magazine, which may end both magazine doing similar interviews, so to stop this I will have to make sure my magazine can bet Vibe of the marketplace. My target audience will be mainly for teenagers and young adults (13+). My magazine will appeal to my target audience through the colours and pictures used within my magazine. My target gender within my magazine will be for both genders, I will illustrate this within my magazine with the use of colours and information used which can appeal to them.
  • 10. For my font style, I used the website DaFont.com, from this I managed to get a whole range of different styles best for my magazine. In the end I narrowed it down to these four examples (left). In the end I went with my final font (circled), I chose it because I feel that it meets all the required standards needed for my magazine (e.g. Related to music, Eye-catching and different to other music magazine fonts).
  • 11. Throughout my magazine, ‘VOLUME’ will maintain the same colours of orange, and black. I will also include the logo on every page possible in the magazine. This maintains a ‘house style’ throughout the magazine and continuously reminds the reader that they are reading a ‘VOLUME’ magazine because of the same colours within each magazine.
  • 12.
  • 13. Before taking my pictures, I needed a good idea of what I needed for the two pictures I will be taking for the Front Cover and the Double page spread and whether I will use props within my pictures. At first I had the idea of having the model looking sad for the front cover, because within the article, it was about the artist going through a tough time in their career so I thought having the model look sad, it would become more eye-catching for the spectators to find out why the artist is so upset. In the end I decided that I will have two pictures of the artist modelling. This is because it allows the spectator to see their artist looking their best for the magazine which can connote how my magazine is a professional magazine. I took both pictures in the corridor because it has a plain background. I also included no props for the picture, this is because then I can get 100% focus on the artist only and is cheaper to fund.
  • 14. Outfit • Top Shop Parker Coat (Navy Blue) • Long-sleeved black cropped top • Navy Blue Skinny Jeans Location Corridor with a plain background
  • 15. For my location in the corridor, I have had to take a look to find any hazards to be aware of. Fortunately, my location was to take the pictures in the corridor. The hazards I had to take care of where to make sure the corridor was safe. For this I made sure to arrange an appropriate time, make sure the floor wasn’t wet (incase Rhia or myself could slip over) and that the corridor was clear of clutter so then Rhia and I could not accidently fall over any obstacles. I will not be needing any Props of light. This is because I will be taking my images in the daytime, and I would like to have the focus on the artist, and props may distract that. The model will be wearing casual clothes for the magazine, this is because it keeps to the idea of the magazine being for teenagers and young adults. If they were to wear something formal, then the magazine may have the impression that it is for adults. Here is the location where I managed to take the images:
  • 16. Before taking the pictures of the model, Rhia, I had to make a photography consent form that she needed to sign in order for VOLUME to take the pictures. This would mean that she gave me her full permission to being photographed - so that it would be fine for the image being published both online and in print. I found that the best way to gain permission was to talk to the artist and send an email describing what they have to wear, the location and time of the shooting. Within the form, it said that the individual who signed the form would allow VOLUME to take their pictures for promotional reasons only to the magazine and the magazine’s website. As the individual was not over 18 years of age, the models parent/guardian had to also sign the form.
  • 17. Computer x10 Dell Desktop PC Computer Set - 17" Flat LCD Monitor - Optiplex Series Desktop - 1GB - 80GB - Wireless Internet Ready WIFI - Keyboard - Mouse - Power cord - Windows XP Pro SP3 Pre-installed £55.49 x 10 = £554.90 Camera x5 Nikon Coolpix L330 Compact Digital Camera - Black (20.2MP, 26x Optical Zoom) 3.0 inch LCD £92.89 x 5 = £464.45 Printer x3 Epson Expression Home XP-322 All-in-One Printer with WiFi/Epson Connect (Print/Scan/Copy) £49.00 x 3 = £147.00 Tripod x3 Hama Star 61 Tripod £14.00 x 3 = £42.00 Photoshop x10 for 3 months £38.73 Desk x10 Home office Desk with 4 drawers 1 Shelf - Color: Beech Effect £64.99 x 10 = £649.90 Desk Seats x10 Outdoortips Adjustable Fabric Mesh Seat Backrest Executive Office Computer Desk Chair £35.99 x 10 = £359.90 Paper 5 Star Premier A4 Copier Paper Smooth Ream-Wrapped 80gsm High White - 5 x 500 Sheets £14.49 Printer Ink 20 inks, Compatible Printer Inks Cartridges £8.99 Pens Staedtler Stick 430 F-9CP5 Ballpoint Pen Fine Ballpoint Pen Fine - Black (Pack of 50) £9.33 Property office space for 3 months CO-WORK CANNON STREET £749 Water machine BRITA XXL Optimax Cool Water Filter, 8.5 L – White £26.18
  • 18. As my magazine will be part of the SpinMedia institution, I have created a page through Photoshop on their website to demonstrate how the product will look across the e-media platform. This will be one of the main ways to recruit people to work for VOLUME. I have made sure to include on the page the ident of VOLUME, the first magazine issue front cover (which will change within each issue on the website) and some information about how VOLUME appeals to the public. I think it is important to have the people, I would be recruiting, to have the same passion to my magazine and music as this guarantees that the content VOLUME publishes is of the highest standard. Finally, I have included some evidence of synergy with Facebook, Twitter and Instagram at the bottom of the page to denote that VOLUME has a Facebook, Twitter and Instagram page. I have also included VOLUME’s website URL and the CEO’s (Chief Executive Officer) contact number.
  • 19.
  • 20. Social Media: I have decided to advertise my magazine through social media sites on the internet (an example of below the line marketing). I choose to advertise my magazine this way because it is the cheaper option and also this is the best way to advertise my magazine for the generation who have grown up with this type of social media knowledge. Another reason behind having the idea of advertising through social media, is to the fact that this is a quick and easy way to advertise. Facebook Twitter
  • 21. To create a Facebook page for you brand you must: Step 1: Go to facebook.com/pages/create Step 2: Click to choose a Page category Step 3: Select a more specific category from the dropdown menu and fill out the required information Step 4: Click ‘Get Started’ Step 5: Follow the on-screen instructions https://en-gb.facebook.com/help/104002523024878
  • 22. To create a twitter page for your brand, you must: Step 1: Go to http://twitter.com and find the sign up box, or go directly to https://twitter.com/signup. Step 2: Enter your full name, phone number, and a password. Click Sign up for Twitter. Step 3: In order to verify your phone number, we will send you an SMS text message with a code. Enter the verification code in the box provided. Step 4: Once you've clicked Sign up for Twitter, you can select a username (usernames are unique identifiers on Twitter) — type your own or choose one we've suggested. We'll tell you if the username you want is available. Step 5: Double-check your name, phone number, password, and username. Step 6: Click Create my account. You may be asked to complete a ‘Captcha’ to let them know that you're ‘human’.
  • 23. Printing Cost: £8710 for 60 pages Overall cost of Office supplies: £3064.87 8710 + 3064.87 = 11,774.87 Selling Magazine for: £1.99 I will make 10,000 copies of the magazine 10,000 x 1.99 = 19,900 Photography Studio Rent Cost Cost: £115 19,900 – 115 = £19,785 19,785 – 11,774.87 = 8010.13 If I manage to make approximately £8010.13
  • 24. I used a website to help calculate how much it would cost for my magazine to be printed. It came out as £8710, so if I charge the customers £1.99 for the magazine, I can make the money back and also make a profit
  • 25. I had different ideas for the interview. I decided in the end I would conduct the interview through and make it in the end giving the outline of the interview instead of the Question and Answers. This is because VIBE didn’t do the Q&A in their interviews and gave out the basic outline of the interview to the spectator with a few quotes and a picture
  • 26. I will use these two front cover pictures for my inspiration when I was planning out what my front cover will look like because this gives out a good idea of what body language the artist can give which can relate to what Rhia can do for my front cover of my magazine, I will mostly be using the Nicki Minaj front cover because it looks more neat, tidy and professional.
  • 27.
  • 28. Coverline Coverline Artist Number of objects and activity for the spectator (e.g. 8 ways to dress like a pop-star) Other artists that have been interviewed for this issue of the magazine Website URL Slogan Name of Magazine New issue Name of the main artist Main Headline Coverline Issue number Price Logos of the social sites this magazine is connected to Barcode SpinMedia Date when the magazine was released Magazine Promotion
  • 29. Different background Same font Different angle of font The artist in the same location of the magazine with similar camera angles Colours Location of title, barcode and cover lines in the same place Main Headline in different place Has a website connoted on the front cover Artists either looking at the camera or not looking at the camera Both have the word ‘New’ in the corner of the first letter Name of Artist will be in a completely different font Close-Up of waist upwards
  • 30. Use of colour Both issues used the same colour as they’re front cover VIBE interview is briefly a similar story to VOLUME Keeping the clothes the same No use of Drop Capital for the interview No use of Q & A in both of the interviews, instead both give off the relevant features of the interview The picture includes the entire band compared to VOLUME who uses the main artist in the band Use quotes in different coloured letters and sizes Artist is sitting down in interview of VIBE whereas Artist is standing in VOLUME Similar camera close-up used Both Interviews include a Stand First to briefly introduce the viewers Both interviews format the Pull-Quotes in different font and sizes to the interview itself
  • 31. Here is my magazine flat plan. Within it, it connotes what will be included in the magazine. Throughout the magazine I have tried to make sure the magazine can keep to the subject of music. It involves articles, Top of the Charts, Upcoming Gigs and much more. What I find important within the flat plan is on page 1, it will have the picture of next months magazine, this will illustrate to the reader what to look for in the shops for the next issue of VOLUME.
  • 32. I interviewed Harrison for his opinion for my magazine. I did this to make sure that he, as an example for readers, felt that my magazine could stand up to the standards that he was looking for to see if he would actually read my magazine, if available in shops. For this I asked him a range of different questions, for example: • Do you think my price of the magazine is appropriate? • Do you like the logo for VOLUME? Why? • Would you prefer a copy through social media and websites? • Would you suggest any articles you would personally add?
  • 33. My hand drawn draft is going to be helpful whilst making my magazine front cover (and magazine itself) because it clearly illustrates where certain parts of the magazine should be and final ideas on how the front page will be laid out, also the hand drawn draft gives out certain features (e.g. colour) which I can use to add to the magazine itself which can make it seem more better to the target audience.
  • 34. Coverline Coverline Artist Number of objects and activity for the spectator (e.g. 8 ways to dress like a pop-star) Other artists that have been interviewed for this issue of the magazine Website URL Slogan Name of Magazine New issue Name of the main artist Main Headline Coverline Issue number Price Logos of the social sites this magazine is connected to Barcode SpinMedia Date when the magazine was released Magazine Promotion
  • 35.
  • 36. Before taking my pictures, I needed a good idea of what I needed for the two pictures I will be taking for the Front Cover and the Double page spread and whether I will use props within my pictures. At first I had the idea of having the model looking sad for the front cover, because within the article, it was about the artist going through a tough time in their career so I thought having the model look sad, it would become more eye-catching for the spectators to find out why the artist is so upset. In the end I decided that I will have two pictures of the artist modelling. This is because it allows the spectator to see their artist looking their best for the magazine which can connote how my magazine is a professional magazine. I took both pictures in the corridor because it has a plain background. I also included no props for the picture, this is because then I can get 100% focus on the artist only and is cheaper to fund.
  • 37. For the Front Cover and DPS I used: • Camera (Nikon D3100) • Tripod (Nikon) • SD Card – 4GB With all of these resources, I was given permission from Mr Crafts to use the Camera, Tripod and SD Card to make my Front Cover and DPS. I used the tripod because it managed to keep the image in focus and straight, this helped the image not to blur, and it is the professional way to get a professional picture needed for the front cover
  • 38. For this unit I managed to find my locations, risks and legal/ethical issues within my magazine print media product. I also managed to understand finding the solutions to any risks or issues that I identified. Furthermore, I have used my understanding of the hazards of where I am taking my pictures for the magazine. Also I have emailed Mr Crafts to be sure that it is ok for me to take my pictures outside his classroom in the corridor.
  • 39. Here is the pictures that I took for the front cover and DPS of my magazine. I wanted, within the front cover picture, my model use the same body language than the one in my inspiration front cover from VIBE Magazine. This is because it makes the artist look as the main attraction.
  • 40. Quick selection tool (W) – I used this tool to select the areas needed, then inversed the selection to crop out the background in order to put on my magazine and look professional and put the main focus on the artist Eye-Dropper Tool – The eye-dropper tool is used to pick up a colour value from the canvas Ruler Tool – This tool was helpful because it allowed me to line up all the layers correctly on both the Front Cover and DPS – this helped to make the magazine look more professional Layers – This allowed me to organise my magazine on which layer should be in front of another Layer (e.g. I had Rhia as an artist in front of the Masthead which connotes how Rhia is the main story/very important to the music genre) Mask – I used the mask tool to keep the individual hairs that the quick selection tool could not keep to keep the picture more realistic and professional to the spectator Pen Tool – I used the pen tool (P) along with the ruler tool to create the layer boxes that the text was written in and create my large letter at the beginning of my article (drop capital) this wrapped text around the drop capital Text Tool – I used the text tool to write down quotes, advertisements and the article (Also from this I used different fonts and colours to create a more eye-catching Front Cover and DPS) Zoom tool – I used the zoom tool to go into detail of making changes to pictures, writing and colours
  • 41. Eye dropper tool The eye-dropper tool was used within the making of my magazine in order to pick up a colour value from the canvas so that the house style of the magazine was more secure. The eye-dropper tool also managed to help save the colour swatch for my magazine. This meant I could repeat the exact same colour throughout the making of my magazine as it could be saved, and labeled, in Photoshop and so I can adapt this for future editions.
  • 42. Pen Tool: The pen tool is a tool that helps to make a perfect line/box layer for an object within Photoshop. It uses mathematical points to define their shape and other characteristics. I used the pen tool (P) along with the ruler tool to create the layer boxes that the text was written in and create my large letter at the beginning of my article (drop capital) this wrapped text around the drop capital. This helped to make new layers and basic outlines for future editions, so that is can be adapted.
  • 43. Throughout the time that I had to design my front cover and DPS for VOLUME Magazine, I labeled certain layers. This was helpful to me so I could work out where all my layers where, and whether some layers needed to overlap other layers. This was also helpful because it helps out for any future designs because the labeled layers will connote where everything is and where everything should be. Furthermore, I also linked some of the labeled layers. This was because it helped to speed up time for me in order to move layers to certain areas, at the same time and in the same size. Layers (Labeled) Linked Layers
  • 44. To start off making my magazine, I imported the picture I had earlier taken of my model for the front cover. Secondly, I put in another picture – the masthead which I had saved as a jpeg image. From this I managed to put the picture of my model in front of the masthead, this would give off the impression that my artist is the main focus of this months magazine. After that, I imported another jpeg picture of a barcode I had saved from the internet and around it I imported small icons of logos( ) to connote how my magazine has their own pages on the internet for socialising with and updating about what is included in the magazine. Also, underneath the barcode I included the date of the release of the magazine and the publisher’s logo ( ). Next, I briefly included what is inside the magazine, the artist aside (e.g. ‘Why is Will upset with his music?’), keeping the font in the same style, size and colour to the other brief cover lines. To help keep the cover lines away from my main artists picture, I used the ruler and pen tool to draw textboxes in a neat and specialised way. Then, I made the main headline, from this I kept the text in the same style, font and colour to the cover lines, but I put the artist name in a different colour and made the size of her name larger – from this the artists name is eye-catching and helps the spectator know who the main artist is. Moreover, I then started to add in the final touches to the front cover. I managed to put the slogan above the masthead, and the name of the magazines website at the bottom of the magazine.
  • 46. Firstly for the making of my DPS, I set out the layout. From this, I used the ruler tool (R) to help design neatly and to help know where and what I needed to put within it. The first layer I put within my DPS was the second picture of my artist I had taken, after this I was able to use the pen tool to create the text boxes around the artist – this managed to illustrate how my artist is the main attraction within my DPS, as well as my magazine altogether. Thirdly, I decided to put in the article that I had written for my magazine – making sure they were the same style, font, colour and size. Within the article I had other quotes, from this I changed the font and colour for the quotes to connote how this was the artist saying these quotes to the spectator. On top of the article I put the quote from the artist within the interview, this specific quote was used to sum up the article and was highlighted in the colour of the artists name (as seen on the front cover) to illustrate how it was the artist said this quote. After that, I then decided to put in the main title for the interview in the colour of the front cover’s main colour. However, I put this title in a different font a size to connote how this not only the title for the magazine, but also the main article for the magazine. I used some tools throughout the making of my DPS, the ‘Quick selection tool’ (W) to crop out the background from the pictures that I took, it helped because it selected the areas needed. Then, I could inverse the selection to crop out the background in order to put on my magazine and look professional and put the main focus on the artist. Also, the ‘Eye Dropper Tool’ was used to pick up a colour value from the canvas. Beneath the article within my DPS, to fill the unwanted space, I decided to add in more, used, quotes from the artist – this also impacts the situation of the artist to the spectator. Finally, I put in the stand first. This gave out the brief situation that my artist was in, to help intrigue the spectator and get an impression of the artist to those who are unaware of who the artist is.
  • 48. Witness Statement Comments Mr Crafts Miss Hanks I think what I did strongly in my pitch was that smartly and prepared I was for my presentation. This is important because I wanted to make my magazine to look professional as I was representing my magazine. I also thought I found myself prepared as I had rehearsed myself of what I was going to talk about, also I used a script to help me to remember important and relative parts for the magazine. However, to make my pitch better, I would still have to include more connotations behind the title and more information (related to the theory of needs) to the audience. With these points, it could give the audience more of an idea and understand of my magazine.
  • 49. After my pitch I managed to receive feedback on what went well, and how I could improve. The things on how I could improve was to add more information to the work. The first part of feedback was to include any further templates/other made front cover designs. I used the outline of the first magazine I made because that is mainly what I will use for each magazine, however the colour may change per issue of the magazine. The second thing I changed was to add in the Maslow’s Hierarchy of Needs theory and Katz - Uses & Gratifications theory because this was the best way to discuss the reasons behind my target audience. These changes are important to the magazine because it manages to make it easier for buyers to understand the magazine better of what is happening.
  • 50. Here is the basic outline for the future editions of my magazine. This will be helpful for the helpful for VOLUME to make their future editions of the upcoming magazines because it will help to save time by using a template instead of starting from scratch at the beginning. By saving time of the front cover, it can help put time towards other activities that need to be done before the next deadline of the magazine. Having the magazine labeled, for example ‘Main Headline’ can also help to save time for people who need to get the magazine finalized because it clearly states where everything should be within the magazine front cover.
  • 51. Different background Same font Different angle of font The artist in the same location of the magazine with similar camera angles Colours Location of title, barcode and cover lines in the same place Main Headline in different place Has a website connoted on the front cover Artists either looking at the camera or not looking at the camera Both have the word ‘New’ in the corner of the first letter
  • 52. Here is the Front Cover for my magazine. What I like about this Front Cover is that it is filled up with information that this magazine issue is including. This is important because it briefly connotes to the spectator what this magazine does and what the magazine is about. What I also like about this magazine is the fact that I have included the logos of Facebook, twitter and Instagram. This will connote to the readers that this magazine uses Social Media to market the magazine, and they can get involved more with the magazine.
  • 53. Here is my Double Page Spread (DPS). Within it is the main article of the artist that VOLUME had interviewed for. What I like about this DPS is that I have kept the pages neat, this will give the impression of professionalism to the spectators. What is most important to this DPS is the colour within it. This means that I have used the same style and colour that the Front Cover used which helps illustrate and emphasize that this is the main article.
  • 54. In conclusion, I think I managed to make a decent magazine. I managed to find my location risks and other issues within my magazine print media product. Furthermore, I have used my understanding of the hazards of where I am taking my pictures for the magazine. I like how I managed to keep to the subject of music, and managed to keep to the target audience that I am aiming for, especially through the social pages I created through Facebook and twitter. However my magazine could be improved by creating a Instagram page for spectators to get involved in, as well as being another form of below the line marketing.

Editor's Notes

  1. Adapt for other lessons