This document is a Twitter cheat sheet outlining steps to effectively create and manage a Twitter presence for a company. It covers essential actions such as adding a logo and description, following relevant accounts, scheduling tweets, analyzing engagement, and utilizing hashtags for trending topics. The guide also emphasizes the importance of creating a unique Twitter persona and interacting with followers.

1. TWITTER
CHEAT SHEET
STEP 2:
Add a logo, leaderboard
pic and a brief company
description. Also include
a link to your website.
STEP 3:
Start following companies
and people relevant to
your industry. You can
follow up to 1000 people
at any one time.
STEP 4:
Construct a plan and
schedule your tweets and
twit pics. Determine your
Twitter persona. Are you
informative, cheeky,
customer focused?
STEP 5:
Use a free analytics tool
like Twitology. It’s a great
way to view engagement
and find out who your
avid followers are.
STEP 6:
Build lists to group people you
follow in certain categories. It’s
the fastest way to track
different trends and tweets
from around the world.
STEP 1:
Build a twitter page
with your company name.
If it isn’t available try using
different characters till you come
up with something suitable.
120 CHARACTERS
You get 140 characters to post on Twitter. Try to do it in 120
characters so you people can Retweet you easily
RETWEET (RT)
RT @username when you forward on someone’s tweet. It’s
good manners to put RT @username before the copied tweet
eg RT @kingcreativem we’ve got loads of free social media tips
for your business
@
Use this to talk to other users with @username (no space
between @ and their name) eg @kingcreativem thanks for the
great twitter tips!
DM
Short for direct message. It’s how people on Twitter send private
messages. Found on the right hand column of your homepage.
TRENDING
The hottest topics on Twitter from around the world.
These are often news stories or jokes. Found on the
right side of your homepage.
#
A hashtag helps spread information on Twitter while
also helping to organise it. Many trending topics have a
hashtag before them.
#FollowFriday
Think of interesting people you already follow and
recommend them to others.
#Fridayfun
Show the human side of your company and post
something fun to your followers on Friday.
© 2014 by King Creative Media v1
Copyright holder is licensing this under the Creative Commonds License, Attribution 3.0. Please feel free to post this on your blog or email, tweet & share it with whomever.
King Creative Media www.kingcreative.com.au info@kingcreative.com.au @kingcreativem