Are you struggling to turn your event participants into fundraisers? Slides from a webinar featuring Event 360’s Jeff Shuck and Blackbaud’s Amy Braiterman answering your questions about converting more of your event participants into fundraisers. Ever wonder which participants are more likely to fundraise than others, what strategies work for zero dollar participants vs. existing fundraisers or how you can best utilize incentives?
What Fundraisers Can Do to Retain Year-End DonorsBloomerang
So you've generated a lot of new donations during the final weeks of the year. Now what? Will they give again?
Let's figure out how to get the next gift in 2022!
In this session you’ll learn:
Easy, actionable tips to keep those donors giving over the long term
The research you really need to know conducted by the nonprofit sector’s leading authorities on building donor loyalty
Whether you are a large or small organization, these donor retention strategies can work wonders for your bottom line. If you put these principles into action, you'll see astounding results.
Description: A good fundraising pyramid has a strong base of support from many individual donors who give smaller gifts. For many donors, this is their point of entry to your organization. Moving donors up the pyramid through their giving is imperative to building our organizations capacity to grow and serve our communities. Major gift donors are those we reach out to individually, one-on-one. How we do this effectively and based on donor needs.
This interactive session will answer your questions and present how to: Determine who are your potential major donors and how many you can handle effectively, Use electronic screening-if appropriate, Use tools effectively to engage donors from annual giving to major gift giving, Engage the Board in giving and getting, Determine case for support, and Create a cultivation and solicitation plan for each donor.
Recruiting and Building a Strong and Effective BoardBloomerang
https://bloomerang.co/resources/webinars/
Today more than ever nonprofits boards are expected to raise significant amounts of money. Join Keith Curtis and Jay Love for a discussion on nonprofit boards. Keith’s extensive work with nonprofits over the past 30 years has provided the opportunity to interact with a wide variety of nonprofit boards of different sizes and levels of experience.
Measure of Success: Creating Tools and Process to Report ImpactBloomerang
https://bloomerang.co/resources/webinars/
Marie Palacios will explain what donors want to know, why it is crucial, and how to share your past achievements, so donors contribute to your future goals.
The role of the board in fundraising is often a touchy topic. Discover the source of the tension - from both sides of the coin. Learn how you can engage your organization's board of directors and strengthen their role as part of a highly functioning development team. Cynthia Armour (author of Charity Village's Fundraising Q & A for four years) will provide practical tips and tools for building board confidence and raising more money.
Learning Objectives:
Identify the challenges and benefits of board
engagement
Summarize best practices in board’s fundraising
role and how staff can foster engagement
Provide practical tips and tools for successful
board involvement
Join the conversation on Twitter using the hashtag #BoardStrategy and be sure to follow us @CharityLifeCA!
What are Simple Development Systems and How Can They Help You?Bloomerang
https://bloomerang.co/resources/webinars/
Pamela Grow will help you discover a road-map to creating sustainable fundraising revenue throughout the year.
The Artful Solicitor: Successful Major Gift Moves Management4Good.org
Major gifts fundraising is highly individualized. It focuses on the 10 percent who can give the 90 percent. Unlike direct response and special events, a major gift solicitation is most likely to succeed only when you physically and psychologically get in "front" of your prospects. Involvement is the key.
Moves Management, initially developed by G.T. "Buck" Smith and David Dunlop at Cornell University, is a disciplined process of relationship management that is the best way to assure the maximum return on investment. During the webinar, we will examine the process and explore the methods of moves management from prospect identification and research through involvement, solicitation and stewardship.
Lori and Sean from The Connected Brand share their expertise on how strong brands are built, why this matters to charitable organizations of all sizes, and the common misconceptions about what brands are. They will also be sharing a donor journey tool that attendees can take away and put into action.
What Fundraisers Can Do to Retain Year-End DonorsBloomerang
So you've generated a lot of new donations during the final weeks of the year. Now what? Will they give again?
Let's figure out how to get the next gift in 2022!
In this session you’ll learn:
Easy, actionable tips to keep those donors giving over the long term
The research you really need to know conducted by the nonprofit sector’s leading authorities on building donor loyalty
Whether you are a large or small organization, these donor retention strategies can work wonders for your bottom line. If you put these principles into action, you'll see astounding results.
Description: A good fundraising pyramid has a strong base of support from many individual donors who give smaller gifts. For many donors, this is their point of entry to your organization. Moving donors up the pyramid through their giving is imperative to building our organizations capacity to grow and serve our communities. Major gift donors are those we reach out to individually, one-on-one. How we do this effectively and based on donor needs.
This interactive session will answer your questions and present how to: Determine who are your potential major donors and how many you can handle effectively, Use electronic screening-if appropriate, Use tools effectively to engage donors from annual giving to major gift giving, Engage the Board in giving and getting, Determine case for support, and Create a cultivation and solicitation plan for each donor.
Recruiting and Building a Strong and Effective BoardBloomerang
https://bloomerang.co/resources/webinars/
Today more than ever nonprofits boards are expected to raise significant amounts of money. Join Keith Curtis and Jay Love for a discussion on nonprofit boards. Keith’s extensive work with nonprofits over the past 30 years has provided the opportunity to interact with a wide variety of nonprofit boards of different sizes and levels of experience.
Measure of Success: Creating Tools and Process to Report ImpactBloomerang
https://bloomerang.co/resources/webinars/
Marie Palacios will explain what donors want to know, why it is crucial, and how to share your past achievements, so donors contribute to your future goals.
The role of the board in fundraising is often a touchy topic. Discover the source of the tension - from both sides of the coin. Learn how you can engage your organization's board of directors and strengthen their role as part of a highly functioning development team. Cynthia Armour (author of Charity Village's Fundraising Q & A for four years) will provide practical tips and tools for building board confidence and raising more money.
Learning Objectives:
Identify the challenges and benefits of board
engagement
Summarize best practices in board’s fundraising
role and how staff can foster engagement
Provide practical tips and tools for successful
board involvement
Join the conversation on Twitter using the hashtag #BoardStrategy and be sure to follow us @CharityLifeCA!
What are Simple Development Systems and How Can They Help You?Bloomerang
https://bloomerang.co/resources/webinars/
Pamela Grow will help you discover a road-map to creating sustainable fundraising revenue throughout the year.
The Artful Solicitor: Successful Major Gift Moves Management4Good.org
Major gifts fundraising is highly individualized. It focuses on the 10 percent who can give the 90 percent. Unlike direct response and special events, a major gift solicitation is most likely to succeed only when you physically and psychologically get in "front" of your prospects. Involvement is the key.
Moves Management, initially developed by G.T. "Buck" Smith and David Dunlop at Cornell University, is a disciplined process of relationship management that is the best way to assure the maximum return on investment. During the webinar, we will examine the process and explore the methods of moves management from prospect identification and research through involvement, solicitation and stewardship.
Lori and Sean from The Connected Brand share their expertise on how strong brands are built, why this matters to charitable organizations of all sizes, and the common misconceptions about what brands are. They will also be sharing a donor journey tool that attendees can take away and put into action.
There’s a lot more to fundraising than just asking for the gift! There are 8 steps you can take to ensure a more stable future for your organization.
Join Kirsten Bullock and Jay Love for a discussion on fundraising and donor retention. Kirsten will draw on her years of experience to present a high level view of the eight steps to fundraising success, and Jay will offer best practices in donor retention to make sure you hold onto those donors!
At the Chamber's 8/14 Non-Profit Roundtable ArtsCenter Executive Director, Art Menius shared with members the keys to building a strong board for non-profit organizations.
https://bloomerang.co/resources/speaking/
Fundraisers spend a lot of time acquiring new donors, and with good cause. However, in order to create a long-lasting relationship, the most critical gift isn’t the first; it’s the second.
In this session, we will make the case for why development professionals should concentrate on acquiring a donor’s second gift in order to achieve sustainable funding, high donor retention rates and high donor lifetime values.
You’ll see examples that can be implemented by any organization, whether you are a one-person shop or a large development department. The results can be astounding when put into daily use!
Learning Outcomes:
Explore current research on donor loyalty and retention
Understand the importance of donor lifetime value
Learn new donor communications techniques that get the second gift
https://bloomerang.co/resources/webinars
Tammy Zonker will teach you about the five donor love languages and how to speak the love language your donor prefers; radically improving your donor retention rates.
MPWS Building a Culture of Philanthropy Training for FundraisersMatthew Wasserman
When development operations are out of sync with the rest of the organization, fundraising can be even more challenging. However, when members of your organization understand and embrace your development work, you can better engage more donors and your whole organization benefits.
This training focuses on bringing your colleagues from other departments into fundraising and creating collaboration in your efforts by breaking down silos and building bridges for your colleagues to cross into the realm of philanthropy.
Fundraising Crash Course by Jeanne Minnicks surveys the strategies, goals, and relationships necessary for a successful development department.
For a Follow Up Whitepaper, Visit:
http://go.donorpro.com/5-modern-fundraising-strategies-nuture-prospects
In the nonprofit and charitable sector, the weeks between October 1 and New Year’s Eve is known as “The Giving Season.” Charities see a large amount of their donations come in at this time and special campaigns are in full force.
How does your organization prepare for this demanding and exciting time? This webinar provides you with tips, advice and ideas to make this year's Giving Season a smooth success!
Lisa Hoffman, Nonprofit Consultant
Whether your organization is new to individual fundraising, or has an established program, you will learn tactics and techniques critical to success in this interactive workshop. Lisa will approach the topic from a continuum perspective, beginning with finding new donors, and concluding with exquisite stewardship once they have given."
Organizations greatest fundraising challenge is retaining and cultivating new donors. In 2010 crowd sourcing social good hit unprecedented levels and grassroots activism has proven a viable method for not only raising funds, but also building a community and spreading awareness for your nonprofit. Grassroots fundraising allows your organization to let go of the reigns and empower passionate supporters to raise more money than they ever thought possible for your cause.
We’ll be looking at organizations and individuals who have run successful grassroots fundraisers, for example a gal who raised over $120,000 with a personal paddleboard event that drew media attention.
Webinar Outline: In this 1-hour webinar we’ll teach you the fundamentals of running a successful grassroots fundraiser and show you examples and the numbers to back it up. We’ll also provide the essential tools to get your organization started, including how to set goals, create a plan, gather a support team, communicate your vision, and execute.
What You’ll Learn:
• What is Grassroots fundraising? And why should you do it?
• What are the essential tools needed to run a successful fundraiser?
• How to develop a creative grassroots fundraiser
• Ways to engage your donors, volunteers and board
• How to incorporate grassroots fundraising into your overall fundraising goals
Guest Presenter: Laura Reino, FirstGiving - As a Sr. Sales Consultant at FirstGiving, Laura works with nonprofits to help them exceed their fundraising goals. By demonstrating how organizations can leverage technology and social media to not only raise more funds, but also build awareness and support, Laura helps nonprofits broaden their traditional ideas of fundraising to make them more successful and sustainable for the future.
Kay is a veteran volunteer, development officer, and consultant whose books, presentations,
and consulting have changed the vocabulary of the development profession and inspired countless individuals and organizations to perform at the highest levels. In her keynote, she will share what she has learned, what we can learn from what she has learned, and what she sees for the future of our profession.
Digging Deeper Into Donor Preferences | AFPFC 2016Abila
At the 2015 AFP International Fundraising Conference, Abila debuted its Donor Engagement Study, diving into the disconnect between nonprofit best practices and donor preferences. We wanted to take that study one step further with our 2016 Donor Engagement Study, digging deeper into donor engagement preferences specifically around content, recognition, events, and volunteering. This session was a special sneak preview of the results, where we shared key findings and insights into how donors want to be engaged and what activities nonprofits are doing that drive them away.
Full study available: www.abila.com/DonorLoyaltyStudy
Speakers:
Rich Dietz, Director of Fundraising Strategy
Tad Druart, VP of Marketing
Great Fundraising Events - From Experience to TransformationBloomerang
https://bloomerang.co/resources/research/events/
Fundraising events have become an increasingly important and ubiquitous tool for nonprofit organizations.
But what is it that ultimately makes an event “successful?” and how can events provide new and potentially exciting forms of value for participants?
This session will dive into new Bloomerang-funded research from the Rogare Fundraising Think Tank at Plymouth University, which outlines for the first time what overarching factors may have a part to play in distinguishing genuinely outstanding fundraising events from merely ‘average’ ones.
Learning Outcomes:
Discover how your own efforts compare with an international focus group
Learn the critical success factors that lead to event success
Uncover key recommendations for creating memorable experiences
Young Professionals and Junior Boards: Beyond the Kid’s Table to Meaningful E...Bloomerang
https://bloomerang.co/resources/webinars/
As young professionals who have served both as members and staff managers of these groups, Sarah Willey and Corinne Austin will lead you through the research on Next Gen supporters, challenges to anticipate, and steps your organization can take to start a new young friends board from scratch OR to maximize the potential of your existing group.
How, when and why to secure planned gifts that bring real returns.
Components and relative benefits of bequests in wills, annuities, a variety of trusts, retirement accounts and other planned gifts to nonprofits are described.
Why nonprofit board trustees, senior managers, advancement professionals, every staff member and stakeholders can help stimulate the easiest gifts to make – planned gifts that secure an institution’s future!
Roles of planned giving newsletters, seminars, financial and legal advisors, board trustees and individual visits.
There’s a lot more to fundraising than just asking for the gift! There are 8 steps you can take to ensure a more stable future for your organization.
Join Kirsten Bullock and Jay Love for a discussion on fundraising and donor retention. Kirsten will draw on her years of experience to present a high level view of the eight steps to fundraising success, and Jay will offer best practices in donor retention to make sure you hold onto those donors!
At the Chamber's 8/14 Non-Profit Roundtable ArtsCenter Executive Director, Art Menius shared with members the keys to building a strong board for non-profit organizations.
https://bloomerang.co/resources/speaking/
Fundraisers spend a lot of time acquiring new donors, and with good cause. However, in order to create a long-lasting relationship, the most critical gift isn’t the first; it’s the second.
In this session, we will make the case for why development professionals should concentrate on acquiring a donor’s second gift in order to achieve sustainable funding, high donor retention rates and high donor lifetime values.
You’ll see examples that can be implemented by any organization, whether you are a one-person shop or a large development department. The results can be astounding when put into daily use!
Learning Outcomes:
Explore current research on donor loyalty and retention
Understand the importance of donor lifetime value
Learn new donor communications techniques that get the second gift
https://bloomerang.co/resources/webinars
Tammy Zonker will teach you about the five donor love languages and how to speak the love language your donor prefers; radically improving your donor retention rates.
MPWS Building a Culture of Philanthropy Training for FundraisersMatthew Wasserman
When development operations are out of sync with the rest of the organization, fundraising can be even more challenging. However, when members of your organization understand and embrace your development work, you can better engage more donors and your whole organization benefits.
This training focuses on bringing your colleagues from other departments into fundraising and creating collaboration in your efforts by breaking down silos and building bridges for your colleagues to cross into the realm of philanthropy.
Fundraising Crash Course by Jeanne Minnicks surveys the strategies, goals, and relationships necessary for a successful development department.
For a Follow Up Whitepaper, Visit:
http://go.donorpro.com/5-modern-fundraising-strategies-nuture-prospects
In the nonprofit and charitable sector, the weeks between October 1 and New Year’s Eve is known as “The Giving Season.” Charities see a large amount of their donations come in at this time and special campaigns are in full force.
How does your organization prepare for this demanding and exciting time? This webinar provides you with tips, advice and ideas to make this year's Giving Season a smooth success!
Lisa Hoffman, Nonprofit Consultant
Whether your organization is new to individual fundraising, or has an established program, you will learn tactics and techniques critical to success in this interactive workshop. Lisa will approach the topic from a continuum perspective, beginning with finding new donors, and concluding with exquisite stewardship once they have given."
Organizations greatest fundraising challenge is retaining and cultivating new donors. In 2010 crowd sourcing social good hit unprecedented levels and grassroots activism has proven a viable method for not only raising funds, but also building a community and spreading awareness for your nonprofit. Grassroots fundraising allows your organization to let go of the reigns and empower passionate supporters to raise more money than they ever thought possible for your cause.
We’ll be looking at organizations and individuals who have run successful grassroots fundraisers, for example a gal who raised over $120,000 with a personal paddleboard event that drew media attention.
Webinar Outline: In this 1-hour webinar we’ll teach you the fundamentals of running a successful grassroots fundraiser and show you examples and the numbers to back it up. We’ll also provide the essential tools to get your organization started, including how to set goals, create a plan, gather a support team, communicate your vision, and execute.
What You’ll Learn:
• What is Grassroots fundraising? And why should you do it?
• What are the essential tools needed to run a successful fundraiser?
• How to develop a creative grassroots fundraiser
• Ways to engage your donors, volunteers and board
• How to incorporate grassroots fundraising into your overall fundraising goals
Guest Presenter: Laura Reino, FirstGiving - As a Sr. Sales Consultant at FirstGiving, Laura works with nonprofits to help them exceed their fundraising goals. By demonstrating how organizations can leverage technology and social media to not only raise more funds, but also build awareness and support, Laura helps nonprofits broaden their traditional ideas of fundraising to make them more successful and sustainable for the future.
Kay is a veteran volunteer, development officer, and consultant whose books, presentations,
and consulting have changed the vocabulary of the development profession and inspired countless individuals and organizations to perform at the highest levels. In her keynote, she will share what she has learned, what we can learn from what she has learned, and what she sees for the future of our profession.
Digging Deeper Into Donor Preferences | AFPFC 2016Abila
At the 2015 AFP International Fundraising Conference, Abila debuted its Donor Engagement Study, diving into the disconnect between nonprofit best practices and donor preferences. We wanted to take that study one step further with our 2016 Donor Engagement Study, digging deeper into donor engagement preferences specifically around content, recognition, events, and volunteering. This session was a special sneak preview of the results, where we shared key findings and insights into how donors want to be engaged and what activities nonprofits are doing that drive them away.
Full study available: www.abila.com/DonorLoyaltyStudy
Speakers:
Rich Dietz, Director of Fundraising Strategy
Tad Druart, VP of Marketing
Great Fundraising Events - From Experience to TransformationBloomerang
https://bloomerang.co/resources/research/events/
Fundraising events have become an increasingly important and ubiquitous tool for nonprofit organizations.
But what is it that ultimately makes an event “successful?” and how can events provide new and potentially exciting forms of value for participants?
This session will dive into new Bloomerang-funded research from the Rogare Fundraising Think Tank at Plymouth University, which outlines for the first time what overarching factors may have a part to play in distinguishing genuinely outstanding fundraising events from merely ‘average’ ones.
Learning Outcomes:
Discover how your own efforts compare with an international focus group
Learn the critical success factors that lead to event success
Uncover key recommendations for creating memorable experiences
Young Professionals and Junior Boards: Beyond the Kid’s Table to Meaningful E...Bloomerang
https://bloomerang.co/resources/webinars/
As young professionals who have served both as members and staff managers of these groups, Sarah Willey and Corinne Austin will lead you through the research on Next Gen supporters, challenges to anticipate, and steps your organization can take to start a new young friends board from scratch OR to maximize the potential of your existing group.
How, when and why to secure planned gifts that bring real returns.
Components and relative benefits of bequests in wills, annuities, a variety of trusts, retirement accounts and other planned gifts to nonprofits are described.
Why nonprofit board trustees, senior managers, advancement professionals, every staff member and stakeholders can help stimulate the easiest gifts to make – planned gifts that secure an institution’s future!
Roles of planned giving newsletters, seminars, financial and legal advisors, board trustees and individual visits.
Deliver Real Results Through SegmentationJono Smith
Be a scientist in your communications department: segment messages, customize content, and deliver results. Sure, you have a plan for communicating with your constituents online, but are you doing it in the most analytical way possible? Different people respond to different messages in different ways, based on their affinity to your cause and their past or current behaviors. This session will share lessons learned from segmenting online communications for some of the largest fundraising events in the country. From identifying audience segments to targeting communications, to tracking the final results of each campaign, this session will feature strategies for increasing your marketing and fundraising results through more targeted online communication
AdNet - Nonprofit Research, Philanthropic Consulting, and Family Planning Rep...lpomara
January 22, 2014 AdNet Webinar: What tools, reports and summary frameworks are you using to report back to your donors? ur works consists of strategic planning sessions, family philanthropy retreats, end-of-year snapshots and nonprofit briefs … how do we most effectively report back to donors so that they fully experience the added value of our community knowledge and philanthropic expertise? Reports and strategy session summaries can take a lot of time and they can waver between the objective and the subjective. Some donors like it brief, like to dig into data, and clearly see a roadmap for progress. Other donors like to understand their values and motivations, understand their relationship to giving, see dynamic visuals, and involve family. If you are interested in learning how some other community foundations are structuring reports and creating consulting summaries, this is a webinar for you. [This webinar is an encore presentation from the 2013 AdNet Conference.] Adnet is the (www.adnetcf.org) premier professional organization for advancement professionals in the community foundation world.
With 17 weeks left until Giving Tuesday, the time to start planning your End of Year campaign is now. Our fundraising and user experience experts discuss tips, trends, and strategies to jump-start your End of Year planning.
Apresentação sobre Grandes Doações, por Eva Aldrich, da CFRE, realizada durante o Festival ABCR 2017, em São Paulo, entre os dias 17 e 19 de maio de 2017.
Fact-packed presentation from the 2013 DMA Washington Nonprofit Conference. Chuck is the Founder of Target Analytics and Chief Scientist at Blackbaud. Read the companion blog post at: http://www.event360.com/blog/identify-and-invest-in-your-most-passionate-supporters/
The Journey to Year-Round Engagement with your Fundraising Event ParticipantsJono Smith
We believe that events are means to an end. They bring an element that no other development tool can match: the experience of face-to-face interaction with your mission and with others who are passionate about your cause. We also believe that in order to maximize events as a fundraising tool, you must have a plan to engage them from the moment they register all the way through to the finish line (and beyond).
This session, Jeff Shuck President of Event 360, takes you through the event journey − from best practices in event recruitment, to how to turn participants into fundraisers and finally, how to continue momentum with your event participants throughout the year.
4 Steps to Converting Event Donors Into Long-Term DonorsJono Smith
Your event is over and you have a new pool of donors that have been introduced to your organization. How do you turn this group of one-time supporters into long-term advocates and donors?
Download Event 360's new white paper to learn how to build your donor pipeline by identifying, engaging, qualifying and cultivating your event donors.
More Than Just An E-Mail: Segmenting Messages, Customizing Content and Delive...Jono Smith
Sure, you have a plan for communicating with your constituents online, but are you doing it in the most analytical way possible? Different people respond to different messages in different ways, based on their affinity to your cause and their past or current behaviors. This session will share lessons learned from segmenting online communications for some of the largest fundraising events in the country. From identifying audience segments, to targeting communications, to tracking the final results of each campaign, this session will feature strategies for increasing your marketing and fundraising results through more targeted online communication.
Nonprofit Fundraising: How to increase response rates through segmentation & ...Jono Smith
Jeff Shuck's slides from the Resource Alliance's 2011 Fundraising Online virtual conference. Formerly known as IFC Online, Fundraising Online is the world's best 100% online fundraising conference.
The session covered how to segment with descriptive analysis; how to target with predictive analysis; and, how to analyze the impact of your segmentation and targeting strategy.
Exercising for a good cause regained its fundraising momentum in 2010 after a very challenging 2009, according to the Run Walk Ride Fundraising Council, the leading authority on athletic event fundraising.
The top thirty “thon” fundraising programs generated $1.65 billion in gross revenue for charity last year, up $28.1 million or 1.74% from 2009 levels. Twenty of the top 30 programs experienced revenue growth, a welcome change from 2009 when 20 groups experienced revenue shrinkage, the council’s fifth annual “Run Walk Ride Thirty” study reports.
“We’re not out of the woods, but a combination of better program management and a somewhat better economy made 2010 an up year,” said David Hessekiel, president of the council which held its annual conference in Atlanta. In contrast, revenue for the top 30 programs dropped by 7.6% in 2009.
Increased participation at the same time that nonprofits trimmed 961 underperforming walks and runs from event schedules demonstrates improved program management, Hessekiel said. More than 11.3 million people participated in the top thirty programs in 2010, an increase of more than a quarter million compared to 2009. Nonprofits staged or sent participants to 36,968 events in 2010.
Twenty of the top thirty programs experienced revenue growth in 2010, the mirror image of 2009 when 20 programs brought in lower revenue, according to the survey, a summary of which can be found on www.runwalkride.com .
The top five programs by total revenue in 2010 were:
$416.5 million (-0.1%) Relay for Life American Cancer Society*
$121.9 million (+1.3%) Race for the Cure Susan G. Komen for the Cure
$102.3 million (+2.3%) March for Babies March of Dimes
$ 97.0 million (-2.0%) Team in Training Leukemia & Lymphoma Society
$ 90.3 million (-0.2%) Start! Heart Walk American Heart Association
“The top five demonstrate the diversity in this field,” said Hessekiel. “With a short walk, a 5-K run, a relay and an individual endurance program, thon fundraising offers healthy ways to help others for everyone from the couch potato to the driven athlete.” said Hessekiel.
It took gross revenue of $7.8 million for the Pelotonia Ride to snag the 30th spot on the 2010 list, a first appearance for Columbus, Ohio ride to raise money for cancer research.
Looking ahead, survey respondents forecast a median revenue growth figure of 6% in 2011, aggressive growth compared to this year’s 1% increase.
The Run Walk Ride Thirty is based on survey responses from the professionals who manage major athletic event fundraising programs. A study summary is available at www.runwalkride.com . A CD with extensive survey data is available for purchase on the group’s website and is provided at no cost to dues-paying RWRFC members.
A Scientist in Your Event Fundraising DepartmentJono Smith
Presented at the 2011 Run Walk Ride Fundraising Conference in Atlanta, Georgia.
Sure, you have a plan for communicating with your constituents online, but are you doing it in the most analytical way possible? Different people respond to different messages in different ways, based on their affinity to your cause and their past or current behaviors. This session will share lessons learned from segmenting online communications for some of the largest fundraising events in the country. From identifying audience segments, to targeting communications, to tracking the final results of each campaign, this session will feature strategies for increasing your marketing and fundraising results through more targeted online communication.
This session will be targeted to organizations who are already utilizing basic e-mail communications methods with their constituent populations. We will give you strategies and tactics to take your communications to the next level.
Session Takeaways:
1) How to segment with descriptive analysis
2) How to target with predictive analysis
3) How to analyze the impact of your segmentation & targeting strategy
Rethinking Online Marketing: Using Inbound Marketing to Grow Your FundraisingJono Smith
A fundamental decision nonprofit marketers must make when developing a marketing communications strategy is whether to push, pull or both. A push strategy relies on outbound marketing and means you are going to interrupt people and buy (advertising), beg (media and public relations) or bug (email marketing, direct mail, telemarketing) them for attention. A pull strategy relies on inbound marketing and means you are going to try and earn people's attention by developing great content and amplifying that content with social marketing and making it easy to find out about your cause through search engine optimization.
A Nonprofit's Guide to Event Fundraising AnalyticsJono Smith
This 18-page guide is designed to help event fundraisers move beyond only reporting the past and start using analytics to predict the future. A case study featuring the Komen Global Race for the Cure highlights how analytics helped formulate the steps the organization took to transform their highly attended event into a strong fundraising event.
Discover the innovative and creative projects that highlight my journey throu...dylandmeas
Discover the innovative and creative projects that highlight my journey through Full Sail University. Below, you’ll find a collection of my work showcasing my skills and expertise in digital marketing, event planning, and media production.
Premium MEAN Stack Development Solutions for Modern BusinessesSynapseIndia
Stay ahead of the curve with our premium MEAN Stack Development Solutions. Our expert developers utilize MongoDB, Express.js, AngularJS, and Node.js to create modern and responsive web applications. Trust us for cutting-edge solutions that drive your business growth and success.
Know more: https://www.synapseindia.com/technology/mean-stack-development-company.html
Kseniya Leshchenko: Shared development support service model as the way to ma...Lviv Startup Club
Kseniya Leshchenko: Shared development support service model as the way to make small projects with small budgets profitable for the company (UA)
Kyiv PMDay 2024 Summer
Website – www.pmday.org
Youtube – https://www.youtube.com/startuplviv
FB – https://www.facebook.com/pmdayconference
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Tata Group Dials Taiwan for Its Chipmaking Ambition in Gujarat’s DholeraAvirahi City Dholera
The Tata Group, a titan of Indian industry, is making waves with its advanced talks with Taiwanese chipmakers Powerchip Semiconductor Manufacturing Corporation (PSMC) and UMC Group. The goal? Establishing a cutting-edge semiconductor fabrication unit (fab) in Dholera, Gujarat. This isn’t just any project; it’s a potential game changer for India’s chipmaking aspirations and a boon for investors seeking promising residential projects in dholera sir.
Visit : https://www.avirahi.com/blog/tata-group-dials-taiwan-for-its-chipmaking-ambition-in-gujarats-dholera/
"𝑩𝑬𝑮𝑼𝑵 𝑾𝑰𝑻𝑯 𝑻𝑱 𝑰𝑺 𝑯𝑨𝑳𝑭 𝑫𝑶𝑵𝑬"
𝐓𝐉 𝐂𝐨𝐦𝐬 (𝐓𝐉 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧𝐬) is a professional event agency that includes experts in the event-organizing market in Vietnam, Korea, and ASEAN countries. We provide unlimited types of events from Music concerts, Fan meetings, and Culture festivals to Corporate events, Internal company events, Golf tournaments, MICE events, and Exhibitions.
𝐓𝐉 𝐂𝐨𝐦𝐬 provides unlimited package services including such as Event organizing, Event planning, Event production, Manpower, PR marketing, Design 2D/3D, VIP protocols, Interpreter agency, etc.
Sports events - Golf competitions/billiards competitions/company sports events: dynamic and challenging
⭐ 𝐅𝐞𝐚𝐭𝐮𝐫𝐞𝐝 𝐩𝐫𝐨𝐣𝐞𝐜𝐭𝐬:
➢ 2024 BAEKHYUN [Lonsdaleite] IN HO CHI MINH
➢ SUPER JUNIOR-L.S.S. THE SHOW : Th3ee Guys in HO CHI MINH
➢FreenBecky 1st Fan Meeting in Vietnam
➢CHILDREN ART EXHIBITION 2024: BEYOND BARRIERS
➢ WOW K-Music Festival 2023
➢ Winner [CROSS] Tour in HCM
➢ Super Show 9 in HCM with Super Junior
➢ HCMC - Gyeongsangbuk-do Culture and Tourism Festival
➢ Korean Vietnam Partnership - Fair with LG
➢ Korean President visits Samsung Electronics R&D Center
➢ Vietnam Food Expo with Lotte Wellfood
"𝐄𝐯𝐞𝐫𝐲 𝐞𝐯𝐞𝐧𝐭 𝐢𝐬 𝐚 𝐬𝐭𝐨𝐫𝐲, 𝐚 𝐬𝐩𝐞𝐜𝐢𝐚𝐥 𝐣𝐨𝐮𝐫𝐧𝐞𝐲. 𝐖𝐞 𝐚𝐥𝐰𝐚𝐲𝐬 𝐛𝐞𝐥𝐢𝐞𝐯𝐞 𝐭𝐡𝐚𝐭 𝐬𝐡𝐨𝐫𝐭𝐥𝐲 𝐲𝐨𝐮 𝐰𝐢𝐥𝐥 𝐛𝐞 𝐚 𝐩𝐚𝐫𝐭 𝐨𝐟 𝐨𝐮𝐫 𝐬𝐭𝐨𝐫𝐢𝐞𝐬."
Affordable Stationery Printing Services in Jaipur | Navpack n PrintNavpack & Print
Looking for professional printing services in Jaipur? Navpack n Print offers high-quality and affordable stationery printing for all your business needs. Stand out with custom stationery designs and fast turnaround times. Contact us today for a quote!
Cracking the Workplace Discipline Code Main.pptxWorkforce Group
Cultivating and maintaining discipline within teams is a critical differentiator for successful organisations.
Forward-thinking leaders and business managers understand the impact that discipline has on organisational success. A disciplined workforce operates with clarity, focus, and a shared understanding of expectations, ultimately driving better results, optimising productivity, and facilitating seamless collaboration.
Although discipline is not a one-size-fits-all approach, it can help create a work environment that encourages personal growth and accountability rather than solely relying on punitive measures.
In this deck, you will learn the significance of workplace discipline for organisational success. You’ll also learn
• Four (4) workplace discipline methods you should consider
• The best and most practical approach to implementing workplace discipline.
• Three (3) key tips to maintain a disciplined workplace.
Falcon stands out as a top-tier P2P Invoice Discounting platform in India, bridging esteemed blue-chip companies and eager investors. Our goal is to transform the investment landscape in India by establishing a comprehensive destination for borrowers and investors with diverse profiles and needs, all while minimizing risk. What sets Falcon apart is the elimination of intermediaries such as commercial banks and depository institutions, allowing investors to enjoy higher yields.
Enterprise Excellence is Inclusive Excellence.pdfKaiNexus
Enterprise excellence and inclusive excellence are closely linked, and real-world challenges have shown that both are essential to the success of any organization. To achieve enterprise excellence, organizations must focus on improving their operations and processes while creating an inclusive environment that engages everyone. In this interactive session, the facilitator will highlight commonly established business practices and how they limit our ability to engage everyone every day. More importantly, though, participants will likely gain increased awareness of what we can do differently to maximize enterprise excellence through deliberate inclusion.
What is Enterprise Excellence?
Enterprise Excellence is a holistic approach that's aimed at achieving world-class performance across all aspects of the organization.
What might I learn?
A way to engage all in creating Inclusive Excellence. Lessons from the US military and their parallels to the story of Harry Potter. How belt systems and CI teams can destroy inclusive practices. How leadership language invites people to the party. There are three things leaders can do to engage everyone every day: maximizing psychological safety to create environments where folks learn, contribute, and challenge the status quo.
Who might benefit? Anyone and everyone leading folks from the shop floor to top floor.
Dr. William Harvey is a seasoned Operations Leader with extensive experience in chemical processing, manufacturing, and operations management. At Michelman, he currently oversees multiple sites, leading teams in strategic planning and coaching/practicing continuous improvement. William is set to start his eighth year of teaching at the University of Cincinnati where he teaches marketing, finance, and management. William holds various certifications in change management, quality, leadership, operational excellence, team building, and DiSC, among others.
Improving profitability for small businessBen Wann
In this comprehensive presentation, we will explore strategies and practical tips for enhancing profitability in small businesses. Tailored to meet the unique challenges faced by small enterprises, this session covers various aspects that directly impact the bottom line. Attendees will learn how to optimize operational efficiency, manage expenses, and increase revenue through innovative marketing and customer engagement techniques.
Business Valuation Principles for EntrepreneursBen Wann
This insightful presentation is designed to equip entrepreneurs with the essential knowledge and tools needed to accurately value their businesses. Understanding business valuation is crucial for making informed decisions, whether you're seeking investment, planning to sell, or simply want to gauge your company's worth.
1. FIVE QUESTIONS:
TURNING EVENT PARTICIPANTS INTO
FUNDRAISERS
February 22, 2010
Amy Braiterman, Principal Strategy Consultant, Blackbaud
Jeff Shuck, President/CEO, Event 360, Inc.
02/25/2011 1
2. EVENT FUNDRAISING WITH BLACKBAUD
More than $1.3 billion raised
37,000 events and counting
17M participants & 31M donors
Average participant sends 27 emails
1 in 4 FAF emails convert
FAF emails have a 90 percent greater open rate
Average online gift size: $60
American Heart Association, Alzheimer’s Association,
Arthritis Foundation, Autism Speaks, LIVESTRONG,
Best Buddies International, Rodman Ride and
National Down Syndrome Society
02/25/2011 2
6. WHY TURN EVENT PARTICIPANTS INTO
FUNDRAISERS?
• You need money. Just showing up at the event does not help
you achieve your mission.
- Fundraising allows you to carry out your programming.
• You are not a party planner. In the typical event without a
fundraising minimum, about 70% of participants
do not fundraise.
- You end up covering costs and not raising any money for your
mission.
• You are a fundraiser. The event is created as the
reason for the ASK.
- Make sure you tell your participants why fundraising is important.
02/25/2011 6
7. Where do I start?
When in the lifecycle of
the event?
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8. WHERE DO I START?
• With an ASK. You can insert an ask anywhere in your lifecycle.
• Start at the beginning. From the moment a participant
registers, emphasize the importance of fundraising:
- Implement a registration fee.
- Suggest a minimum fundraising amount.
- Encourage self-donation.
• Maintain the momentum. Foster a fundraising culture
throughout the event lifecycle:
- Recognize individual’s fundraising progress.
- Encourage participants to enlist others for support.
02/25/2011 8
9. Who should I focus on?
How do I find them?
02/25/2011 9
10. PARTICIPANT DRIVERS
Affinity to an activity
• I like to walk.
Affinity to a third party group
• I’m supporting my school/church/office as a team.
Affinity to participants or individuals
• I like to spend time with my friends.
Affinity to a cause
• I want to help find a cure.
Affinity to an organization
• I believe in this Foundation’s work.
02/25/2011 10
11. WHO SHOULD I FOCUS ON? WHERE ARE THEY?
• Cast a narrow net. A successful fundraising event cannot be
everything to everyone.
• Be specific. Start with a specific target market to yield
the best results.
- People who are directly affected by your cause.
- People who are passionate about your event’s activity.
• Find out why. What drives your current constituents to
support your cause?
- Build a case for participation and fundraising based upon what
motivates them.
02/25/2011 11
13. WHICH PARTICIPANTS ARE MORE LIKELY TO
FUNDRAISE?
• Connected to cause. Individuals who have been personally
touched by your cause and mission.
• Team members. People who join with friends and family on a
team have more support and more motivation to fundraise.
• Alumni. Return participants know that they can do it and are
willing to continue being an advocate for you.
• If a participant falls into multiple categories, they are likely to
fundraise even more.
- Acknowledge these key fundraising drivers and speak to them in
your event communications.
02/25/2011 13
14. WHICH PARTICIPANTS ARE MORE LIKELY TO
FUNDRAISE?
Additional Indicators
• Fundraising goal
• Personalize their webpage
• Sending Friends Asking Friends emails
• Received donations
• Make a personal contribution
• Not a team of one
• Have they reached out to you?
02/25/2011 14
15. Are there specific
strategies that work to turn
zero balance participants
into fundraisers?
02/25/2011 15
16. HOW DO YOU TURN A ZERO-BALANCE PARTICIPANT
INTO A FUNDRAISER?
• Ask, ask, ask. Make a strong ask to all of your participants.
Repeat the ask of your zero-balance participants.
• Be direct. Tell them that participation is not enough and that
you need fundraising to carry out your mission and
programming.
• Use incentives carefully. Use time-based incentives with an
expiration date to get them to take action faster.
• It isn’t easy to move this group. It’s often more effective to focus
efforts on your actively fundraising participants.
02/25/2011 16
17. Are there specific
strategies that work to get
existing fundraisers
to raise more?
02/25/2011 17
18. HOW DO I GET FUNDRAISERS TO RAISE MORE?
• Emphasize the cause. This is the main reason that they are
fundraising. Illustrate your impact through meaningful stories.
• Be straightforward. Tell them to do more, because you need
more for your mission.
- Encourage repeat participants to increase their goals from last year.
• Tell them about everyone else. Letting people know how
much the “average” participant fundraises shows them what
levels are attainable.
• Say thank you. Acknowledge their specific efforts. Recognition
is a powerful motivator.
02/25/2011 18
20. HOW CAN I BEST USE INCENTIVES?
• Recognition, not reward. Focus on using incentives as a
thank you mechanism. A prize is nice, but people want to see
you achieve your mission.
• Give them a deadline. A time-based incentive can motivate
fundraising spikes.
- “Raise $100 by this Friday and be eligible for…”
02/25/2011 20
21. How do I measure
the impact I’m making?
02/25/2011 21
22. HOW DO I MEASURE IMPACT?
• Totals. More than just overall dollars and participants.
- Total number of donors, gifts
• Individual performance. Look at the amount raised “per”
participant, team, etc.
• Median, not average. The middle gives you a more
representative snapshot of what your participants are doing.
- Median amount raised, gift size
• Growth. Compare your numbers to last year and the year prior.
Use the data to make informed decisions on next year.
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