The document outlines a strategic plan for a retail group aiming to become a market leader in Indian retail by enhancing customer satisfaction and expanding to 150 outlets by 2011, targeting a 15% market share. Key business functions include merchandising, vendor management, and inventory control, with specific IT budgets allocated for operations, promotions, and analytics. The document also discusses IT infrastructure enhancements, including ERP systems, digital marketing, and integrated workflows to improve operational efficiency.

1. Managing IT Infrastructure
Tuesday, November 24, 2009
10:39 AM
1. Business Objective
2. Business Functions
3. Key Business Indicators
4. Geography
5. Budget for IT
Industry: Retail
Torture Group
Roles
• Integration Officer, CIO (Devang)
• Engagement Manager, EM (Swati)
• IS Audit (Abhinav Goyal)
• System Administrator (Dhananjay )
• Analytics Officer, CAO (Pritika)
• Quality Officer (Smriti)
Business Objective
To become the market leader in Indian retail by guaranteeing satisfaction with what a customer
buys and delivering a pleasant shopping experience
o Value for customer
o Easy availability of products and services
o Accessibility
o Customer Satisfaction
o To come up with 150 outlets in tier1 and tier2 cities
o To capture the market share of 15% by 2011
Business Functions
• Merchandising
• Vendor relationship Management
• Inventory/Warehousing Management
• Store Space management (Store Operations)
• Finance
• HR
Key Business Indicator
• Sales/Sq. ft
• Profit Margin
• Revenue/Quarter
• Operating cost as % of sales/ store
• Customer retention rate as % of repeat purchases
Geography
• Metros
• Tier 1
• Tier 2

2. IT Budget
6-8% of the revenue
o 2-3% operations
o 1-2% promotions
o 2% analytics
IT in Retail
ERP - SAP Retail
Vendor Management Portal (KM)
Demand Planning (CPRF)
Supply Chain Tracking/Automation
Website analytics
Back-office integration
Inventory Optimization
Space Optimization (Plan-o-Gram)
Finance (IFRS complaint report generation)
Warehouse Management System (WMS)
RFID/Bar code
Workforce Management System
MBQ
Digital Marketing platform / Mobile wallet
POS-Shopping cart integration
Security hardware
e-Retailing
CRM
Managing IT (Policies and Procedures)

3. Case Study Solution
04 December 2009
11:00
Introduction:
CIO (Devang)
Procurement, Selling and Billing department have created their own space
No Proper monitoring
Lack of Integration
Procurement department not able to leverage forecasting made by selling department
Approach
Through Wave
3 main groups (Selling, Procurement & Billing)
3 moderators
Sharing wave Platform
Create Wave add recipients…… the 3 moderators can access any wave.
This will result in Enterprise 2.o