Now that your Facebook Business Page is set up, the next question is, who would you like to connect with, and how do you build an audience?
There is no point in having an amazing Facebook Page if no one knows about it. Without an audience, you have no one to share posts with or to have conversations with.
To start building your audience, look first to your current customers or clients and supporters of your business to Like your Page. Your existing clients and supporters are the people most likely to read your posts, most likely to Share your posts and most likely to engage with your Page.
A Simple Facebook Marketing Guide for Food and Beverage BrandsStrutta
In this simple Facebook marketing guide for Food and Beverage brands, you'll find the following:
1. How to audit your Facebook Page in 20 seconds
2. How to assess your current situation
3. How to set a solid Facebook marketing strategy and calendar
4. Which promotions to run for your objectives
5. Examples and case studies from savvy non profits
6. Tips and best practices for success
From Strutta, your 'Enter to Win' contest and social media promotion experts. Facebook Preferred Marketing Developers.
The Big Social Media Brand LookBook via MarketoFlutterbyBarb
The Big Social Media Brand LookBook via Marketo. Social Media is all about the visuals. Whether it is your cover photo on Facebook, your sponsored update on LinkedIn, or your Instagram post, you need to attract the attention of your audience in an immediate, engaging, and relevant way.
A picture means a thousand words on social, and today’s marketers have to hit the right notes to get heard through all of the noise on each channel.
Now that your Facebook Business Page is set up, the next question is, who would you like to connect with, and how do you build an audience?
There is no point in having an amazing Facebook Page if no one knows about it. Without an audience, you have no one to share posts with or to have conversations with.
To start building your audience, look first to your current customers or clients and supporters of your business to Like your Page. Your existing clients and supporters are the people most likely to read your posts, most likely to Share your posts and most likely to engage with your Page.
A Simple Facebook Marketing Guide for Food and Beverage BrandsStrutta
In this simple Facebook marketing guide for Food and Beverage brands, you'll find the following:
1. How to audit your Facebook Page in 20 seconds
2. How to assess your current situation
3. How to set a solid Facebook marketing strategy and calendar
4. Which promotions to run for your objectives
5. Examples and case studies from savvy non profits
6. Tips and best practices for success
From Strutta, your 'Enter to Win' contest and social media promotion experts. Facebook Preferred Marketing Developers.
The Big Social Media Brand LookBook via MarketoFlutterbyBarb
The Big Social Media Brand LookBook via Marketo. Social Media is all about the visuals. Whether it is your cover photo on Facebook, your sponsored update on LinkedIn, or your Instagram post, you need to attract the attention of your audience in an immediate, engaging, and relevant way.
A picture means a thousand words on social, and today’s marketers have to hit the right notes to get heard through all of the noise on each channel.
Pinterest - Colonizing the Web's Inspiration PlatformBBDO
Since its launch in March 2010, Pinterest has grown faster than any other social network in the US, including Facebook and Twitter. Now with nearly 50 million users worldwide, the site has nurtured a devoted and highly engaged user base. People a...
50 POWERFUL TIPS ON HOW TO GROW FACEBOOK GROUP ENGAGEMENT? PART 1/2Anjuli Gopalakrishna
Are you struggling to grow engagement on a Facebook Group you started?
Or Do You intend to start one and want to know all about how to grow a highly engaged active Facebook Group Community?
Then this is the place for you to get 50 powerful tips curated from the top experts on the topic and brought to you in the form of this blog post. Best Part, you can choose to consume this content in the fashion that suits you the best.
This is a presentation I gave at the DMA 2010 conference in San Francisco. The description of the session is: The challenge of social media is in how to make being personal cost efficient, and the solution is in the creating and relying on the right methodology. In this session, Jeff Hilimire introduces a new process called OFFER (Optimizing Facebook For Earnings and Relationships) that virtually automates successful outcomes.
Social Media for Real Estate Agents discusses the impact of social media for buying and selling real estate. In this presentation about real estate, agents and real estate professionals can learn to own their share of any real estate market.
Free Social Media Marketing Dictionary - http://www.socialmediasecond.com/
Seminar - Successful Social Media Campaign in 15 Minutes Per Day http://skl.sh/1aEu610
Facebook social media marketing presentation given to local San Luis Obispo small business owners.
Prevail PR
2220 Exposition Dr., San Luis Obispo, CA 93401
(805) 456-8636
http://prevailpr.com/
Pinterest - Colonizing the Web's Inspiration PlatformBBDO
Since its launch in March 2010, Pinterest has grown faster than any other social network in the US, including Facebook and Twitter. Now with nearly 50 million users worldwide, the site has nurtured a devoted and highly engaged user base. People a...
50 POWERFUL TIPS ON HOW TO GROW FACEBOOK GROUP ENGAGEMENT? PART 1/2Anjuli Gopalakrishna
Are you struggling to grow engagement on a Facebook Group you started?
Or Do You intend to start one and want to know all about how to grow a highly engaged active Facebook Group Community?
Then this is the place for you to get 50 powerful tips curated from the top experts on the topic and brought to you in the form of this blog post. Best Part, you can choose to consume this content in the fashion that suits you the best.
This is a presentation I gave at the DMA 2010 conference in San Francisco. The description of the session is: The challenge of social media is in how to make being personal cost efficient, and the solution is in the creating and relying on the right methodology. In this session, Jeff Hilimire introduces a new process called OFFER (Optimizing Facebook For Earnings and Relationships) that virtually automates successful outcomes.
Social Media for Real Estate Agents discusses the impact of social media for buying and selling real estate. In this presentation about real estate, agents and real estate professionals can learn to own their share of any real estate market.
Free Social Media Marketing Dictionary - http://www.socialmediasecond.com/
Seminar - Successful Social Media Campaign in 15 Minutes Per Day http://skl.sh/1aEu610
Facebook social media marketing presentation given to local San Luis Obispo small business owners.
Prevail PR
2220 Exposition Dr., San Luis Obispo, CA 93401
(805) 456-8636
http://prevailpr.com/
This webinar from 4/26/2011 goes over the top 40 pages on Facebook as chosen by Likeable Media. We also highlight the top 20 pages from our client base and give you tips on how to make your organization more likeable.
Build Your Social Strategy in 30 Minutes - WOMM-ULikeable Media
This session was an interactive workshop at WOMM-U focused on building your brand's social media strategy. Through a variety of brainstorming sessions, practicums, and activities, attendees walked away with an actionable plan for your brand's social media complete with KPIs, voice strategy, crisis management, response guidelines, and more. Each participant created a personalized social strategy for their brand. Led by Likeable Media employees Cara Friedman, Project Director, and Frank Emanuele, Account Manager.
Shut Up and Listen: How Listening Will Earn Your Brand More Money Than Talkin...Carrie Kerpen
Companies have always struggled with how to listen at scale. Before social media, you could really listen to only one person at a time. Now, organizations can listen to hundreds, thousands and millions of people at once. Your prospects and customers are on Twitter, Facebook, LinkedIn and other social networks. It's your responsibility to find them, listen to them and engage with them. In this can't miss presentation, Carrie Kerpen shares challenges and tips that focus on better listening that will help transform how you communicate with your clients, competitors, consumers and employees.
It is better to be an expert than say you are one. Images by Kris Klop: http://clearskyphotography.com/ Created by Bruce Kasanoff. I help clients be clear, credible and compelling. Please follow me on LinkedIn http://www.linkedin.com/influencer/36792 or visit http://www.kasanoff.com
Gamification in 2012: Trends in Consumer and Enterprise Markets with MetricsWanda Meloni
M2 Research is a market advisory company focused on emerging trends in entertainment, tools and technologies. We provide in depth coverage on mobile, social, demographics, non-gaming applications. Visit us at www.m2research.com.
The (Im)possible Role of the Social Media ManagerCarrie Kerpen
Your social media team is falling short -- and it's not their fault. It's time to reevaluate your business objectives and SPARK across departments. Learn how to create a Social Media Forum that staffs for success.
How does one decide if a Metric qualifies as a Key Performance Indicator? and if so, what are the characteristics of an excellent online marketing KPI?
Congratulations Graduate! Eleven Reasons Why I Will Never Hire You.Mark O'Toole
Over the past 20 years, I’ve been in hiring roles and have received thousands of resumes from new college graduates. I’ve interviewed many for real jobs and done my share of informational interviews. Sometimes I’ve hired people into entry-level positions. More often though, I haven’t.
Those who did not get the job were sometimes just not the right fit. Other times, they were trumped by a more impressive candidate or victim to some other random event mostly out of their control.
Too many had the background to make the cut or at least garner a second interview. But disastrous interviewing skills brought you down.
Here are my top reasons why I will never hire you.
This report presents all the key statistics, data and behavioural indicators for social, digital and mobile channels around the world. Alongside regional pictures that capture the stats for every nation on Earth, we also present in-depth analyses for 24 of the world's largest economies: Argentina, Australia, Brazile, Canada, China, France, Germany, India, Indonesia, Italy, Japan, Mexico, Nigeria, Poland, Russia, Saudi Arabia, Singapore, South Africa, South Korea, Turkey, Thailand, the UAE, the UK, and the USA. For other reports in this series, please visit http://wearesocial.sg/tag/sdmw
If you're not telling your story I assure you your competitor is telling theirs, and by default, it's already more compelling.
In this session you’ll learn just what makes Facebook a real phenomenon in relationship marketing. We’ll show you how to leverage Facebook to correctly position your business above your competitors and stay there.
The Social Media Master Series, brought to you by Z Interactive, is presented by Harrison Blum and Anthony D’Ambrosio who carry over 10 years of experience in brand strategy, digital advertising and social media. While Z Interactive may have a young history, it is a company with an unparalleled track record with brands such as On The Border, Live nation and the artist Coldplay under their belts. Their team is second to none in their ability to take new and growing businesses to the next level using both traditional and new marketing platforms.
In this session you will gain valuable insight on how to build a strong brand on the most popular social media network. We’ll show you how to leverage Facebook to not only reach your target audience for your business but how to convert them into “actual” paying customers, and keep them coming back. The Social Media Master Series is part of a series of 90 minute sessions that build upon each other and offered each month (session locations may vary).
Social Media Success in 2014 is a huge resource for many social media platforms in today's marketing world.
There are many hotlinks inside to tools that will help you manage your social media presence doing more with less effort and time!
Social Ape Workshop - Intro To Facebook For Businesssocialape
This presentation is tailored to those who already have a Facebook business page but would like to increase their reach and brand awareness even further than their current effort have produced. Information includes the best times to post to Facebook, free tools to create content, tips to create content that will resonate with your fans, the type of content that will garner the most reach, how to successfully run contests in compliance with Facebook regulations, etc. Stay tuned for more workshops from Social Ape!
Building your Business with Facebook PagesFlutterbyBarb
Building your Business with Facebook Pages via Facebook, Inc.
Maximizing Your Facebook Page in 3 Easy Steps: 1 Start the conversation, 2 Expand your fan base, and 3 Analyze and optimize
In this presentation, Digital Marketing Strategist Amberly Rundell reviewls the top 53 social media marketing tips for malls as well as a few of her favorite tools she uses for her clients on a daily basis.
In this presentation, she covers way to optimize your profiles, creative contest ideas, tips to get more engagement online, how to grow your followers, creative content ideas and more!
To learn how you can get a custom social media strategy plan for your shopping mall or retail store, visit us online at www.mannixmarketing.com or give us a call today at (518)743-9424.
Social Media Strategy for Tropical Smoothie CaféNicole Vecchio
A thorough social media strategy and plan for Tropical Smoothie Café. Covers everything from social media audit to the results after the new strategies and tactics have been implement for a month. Includes all information on the brand's social media platforms.
How to Use Facebook Pages to Build Brand Enthusiasm and Attract Customers - h...Chris Heiler
How to Use Facebook to Build Brand Enthusiasm and Attract Customers
There is a new marketing battleground. Perhaps you've heard of it--the Internet? The ultimate battle for consumer attention currently rages on Facebook. With over 200 million users in the United States, Green Industry companies are scurrying to join the battle. The marketing weapon of choice: Facebook Pages. Creating a Facebook Page for your green industry company is only the first small step. Building an active fan base that generates business is the real challenge--but also a huge opportunity.
Here's what we cover in this special presentation:
• Why you should care about Facebook and how it can help your business.
• How to separate your personal life from professional life on Facebook
• How to use your "real time" Facebook Page as the perfect complement to your "static" company website
• How to create a content plan that encourages interaction and participation on your Facebook Page.
• Proven ways to attract fans and get people to "like" your Page
Pokémon Go is an augmented reality mobile app, and the game has launched and grown at phenomenal rates. Pokémon Go is already on more than twice as many phones as Tinder, has twice the engagement rates of Snapchat and Instagram, and already has a higher percentage of daily active users than Twitter.
Businesses with a physical location can stand to make real money leveraging this virtual game that has hordes of people outside playing every day and night.
This presentation outlines the top five social media trends in 2015 along with actionable next steps for brands to take to begin integrating them into their social media strategy. Also included are a few predictions of what's to come in the space.
There's Life Beyond Facebook: Big Brands On Small NetworksLikeable Media
Since brands across the globe are using Facebook and Twitter regularly, and networks like Pinterest, Vine, and Instagram are all gaining steam, it’s worth looking at brands that act as “early adopters,” those that push forward and hop onto emerging, niche networks. While large networks have the user numbers, smaller networks often have added benefits that can’t be matched. In this can't miss webinar, Carrie Kerpen highlights some examples of big brands benefiting from smaller networks.
Your Guide To Social Advertising For The Holiday SeasonLikeable Media
Tim Bosch, Director of Media Planning and Buying of Likeable Media, discusses the benefits of Facebook Page post ads, conversion tracking, and graph search for discovering new Facebook ad targeting.
This webinar will outline the current state of social advertising, tips on effectively managing your Facebook advertising campaigns, and how ads will help your business to obtain better ROI this holiday season.
8 Ways To Determine If Your Brand Is LikeableLikeable Media
As much as consumers would like to think that they make purchase decisions solely based on hard facts such as price and quality, the truth remains that we live in a world of emotional decision makers—not robots. Consumers base decisions on their personal feelings toward a brand, connections they may have, and ultimately how likeable they find a brand.
If you were asked, "Is your brand likeable?" would you know the answer? Or better yet, would you be able to prove it? In this can't miss webinar, Cara Friedman of Likeable Media identifies what it means to be likeable on social media and begins the conversation of how to measure likeability. Register now and really learn what it means to be likeable.
The Most Likeable Senior Executives OnlineLikeable Media
Did you know that 68% of CEOs have absolutely no social presence? In this can't miss webinar, Carrie Kerpen, CEO of Likeable Media, is recognizing the Senior Executives who understand social media. Learn what it means to be likeable and find out who made our list of The Top 10 Most Likeable Senior Executives Online.
With the rise of social media outlets like Vine, Snapchat and Tumblr, there's a clear evolution toward content that is more and more short-form. Longer videos and blogs are being replaced with six-second clips, short GIFs and 140-character quips.
This 90-minute webinar for those working with social media will discuss how to adapt to the always-changing digital world, with emphasis on a few effective practices for making content shorter and more engaging. It will provide examples of brands that have done so and discuss why they've been so successful.
The (Im)possible Role of the Social Media ManagerLikeable Media
Your social media team is falling short -- and it's not their fault. It's time to reevaluate your business objectives and SPARK across departments. Learn how to create a Social Media Forum that staffs for success.
Likeable U: How #Museums Use #Niche Networks For Content Marketing
Top 40 facebook pages 2010
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6. But with Social Media, the definition of “Friends” has changed drastically
7. There are over 450 million users of Facebook, many of whom spend time over 2 hours per day on the site. It’s not just for kids anymore! The most rapidly growing demos on the most rapidly growing social network are adults 55+! Ad targeting opportunities are unparalleled! You can target by: age, town, interests, job title, company, and hundreds of other keyword categories. Facebook’s natural virality allows users to endorse your center with the click of a button to hundreds of their friends. Your BUSINESS!
8. The Top 25 Client Fan Pages on Facebook as voted by Likeable Disclosure: These are all current or former clients of Likeable . We didn’t allow clients to be eligible for our Top 40, but we wanted to showcase some of our favorites. Introducing…
12. We love their interactive welcome tab and their graphics! We also like the consistency of their content and the integration of the blog. facebook.com/MarriedNY
61. facebook.com/MedievalTimes This page is really fan-orientated! We like the Medieval Joke Contest and their promotions for fans. Great call-to-action to Become a Fan.
62. Your Future at Deloitte(New Zealand) We love their Live and Interactive tab. We also like the consistency and responsiveness of this page.
63. facebook.com/European.Tours We like that Go Ahead Tours focuses on building a community of travelers with their Connect Tab. This results in lots of pictures and comments shared.
66. facebook.com/Edutopia We love the integration of YouTube and Social RSS. This page has really engaging and consistent content using polls, videos and links.
67. We liked their diversified and fun content. The Join the Team tab shows how this page is fan oriented. facebook.com/TequilaWhisperer
68. facebook.com/QueenOfYourOwnLife Great page name (something people would really become a fan of) Integrate Blog, Twitter, and Youtube, This page has beautiful tabs. Really branded by sticking to a theme (respond to fan comments by saying Queen[name of the person who commented)
69. Center On Media And Child Health We really like the consistency of this page’s content, their great use of videos and the integration of similar non-profit pages!
70. We love Motorola’s Tabs! Really Fun and creative! The content is engaging and generates lots of comments from the fans. facebook.com/Motorola
75. The Question is… How can you make your Facebook Fan Page an award-winning quality page?
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77. Hypertarget Your Perfect Customers using Facebook Ads Creation of hyper-targeted Facebook ads, building your audience Target: Real Estate agents Target: Real Estate brokers Target: Specific agencies looking to target for upcoming events Example Ad:
78. Creation of hyper-targeted Facebook ads, building your fan (and customer) base Target: Women age 20 – 40 in New York, NY Target: Upper West Siders Target: Students from key New York colleges/universities Target: Men and Women 20 – 40 in New York, NY Example Ad: Hypertarget Your Perfect Customers using Facebook Ads
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80. Engage with us @likeablemedia on Twitter Ask us questions @ http://facebook.com/LikeableMedia Or, call us anytime @ 718.416.2899 ***ReTweet this presentation for a chance to win a FREE month of consultation, and gift cards from our clients! ($8,000 value). We’ll draw from all eligible entries using twitRand on May 17 th , 2010. We’ll update this slideshow with the winner shortly thereafter. Thank You!