Three Digital Trends for the New Decade: (Indonesia)yoshi fe
Three Digital Trends for the New Decade:
Building marketing strategies that are real-time, highly visible and data-driven
Curated by Steve Rubel, SVP, Director of Insights, Edelman Digital, March 2010
Session by Andrew Wyckoff, Director, Science, Technology and Innovation, OECD
Digitalisation has been underway for 50 years but crossed a critical threshold in last few years when over 80% of citizens in OECD countries had broadband subscriptions with the majority accessing the Internet via a smartphone. This era of ubiquitous computing is transformational, and the widespread deployment of this infrastructure means that products, activities and interactions are increasingly "digital" and can be easily shared, stored or exchanged globally via the Internet. As a consequence, data flows have grown and are a new raw material for innovation in industry and society, unleashing new business models and modes of social interaction. This transformation is just beginning and is poised to grow significantly as networked sensors and things become common-place. These changes are disruptive and also at odds with public policies – many of which are legacies of a pre-digital, analogue era. Reducing this gap and equipping policy-makers with ways to proactively seize the potential benefits and address the challenges related to digitalisation is at the core of a new cross-sectoral, multi-year project within the OECD.
These technological trends are not limited to one policy area, but their effects are particularly evident in the labour market, where they are profoundly affecting the nature of work, the structure and nature of the work environment, and the very nature of being an employee. We can’t predict exactly what the world of work will look like in the future or the specific types of jobs that will exist. What is clear, however, is that most sectors are already being affected. The platform (e.g. ‘sharing’, ‘gig’) economy offers workers great opportunities, including the flexibility of freelancing and holding multiple jobs (or gigs) to top up their income. At the same time, these new forms of work are challenging traditional institutions based on a unique employer-employee relationship. For instance, as new ways of organising work shift risk towards individual workers, who are increasingly in charge of their own training and of securing old-age and health insurance, existing models of social protection will need to be overhauled. How policy-makers, companies, employees and educators will adapt to these changes will mark the difference between being successful and being left behind.
Three Digital Trends for the New Decade: (Indonesia)yoshi fe
Three Digital Trends for the New Decade:
Building marketing strategies that are real-time, highly visible and data-driven
Curated by Steve Rubel, SVP, Director of Insights, Edelman Digital, March 2010
Session by Andrew Wyckoff, Director, Science, Technology and Innovation, OECD
Digitalisation has been underway for 50 years but crossed a critical threshold in last few years when over 80% of citizens in OECD countries had broadband subscriptions with the majority accessing the Internet via a smartphone. This era of ubiquitous computing is transformational, and the widespread deployment of this infrastructure means that products, activities and interactions are increasingly "digital" and can be easily shared, stored or exchanged globally via the Internet. As a consequence, data flows have grown and are a new raw material for innovation in industry and society, unleashing new business models and modes of social interaction. This transformation is just beginning and is poised to grow significantly as networked sensors and things become common-place. These changes are disruptive and also at odds with public policies – many of which are legacies of a pre-digital, analogue era. Reducing this gap and equipping policy-makers with ways to proactively seize the potential benefits and address the challenges related to digitalisation is at the core of a new cross-sectoral, multi-year project within the OECD.
These technological trends are not limited to one policy area, but their effects are particularly evident in the labour market, where they are profoundly affecting the nature of work, the structure and nature of the work environment, and the very nature of being an employee. We can’t predict exactly what the world of work will look like in the future or the specific types of jobs that will exist. What is clear, however, is that most sectors are already being affected. The platform (e.g. ‘sharing’, ‘gig’) economy offers workers great opportunities, including the flexibility of freelancing and holding multiple jobs (or gigs) to top up their income. At the same time, these new forms of work are challenging traditional institutions based on a unique employer-employee relationship. For instance, as new ways of organising work shift risk towards individual workers, who are increasingly in charge of their own training and of securing old-age and health insurance, existing models of social protection will need to be overhauled. How policy-makers, companies, employees and educators will adapt to these changes will mark the difference between being successful and being left behind.
9 Trends That Will Shape Digital Marketing in 2016Webrepublic
In a fast changing industry, it’s key to understand which trends drive future growth. In this presentation, we take a look at the forces that will shape digital marketing in the months to come. From HTML5 to Storytelling, this is how your marketing efforts will make a difference in 2016.

How Visualizing 70,000 Bits of Data Can Make Your Organization a Media StarTheCommunicationsNetwork
Data is an integral part of our lives. Because data is so important, individuals without a background in data journalism have learned how to transpose raw data into readable charts and graphs. Organizations that use data to back up their claims are viewed as more transparent and reliable. Data visualization makes it easier to find patterns, locate disparities, and translate into action. But companies that use data visualization to share information should also be careful not to over-complicate the information they present to the public. For example, David Montgomery, data journalist for City Lab, said there is nothing self-intuitive about understanding a scatter plot. Because of this, Benjamin Spoer, data team manager for City Health Dashboard, said those working on data visualization should work with information stakeholders from the beginning of the project, design visualization tools that make big data understandable, and make sure the finished product is easy to understand and isn’t overly complex.
This panel will discuss how changes taking place in real estate, transportation, retail and socialization will impact how cities are built, how people live and how communities come together.
Presented and prepared for AMA-Richmond Social Media SIG held on April 22, 2010. AMA is American Marketing Association of Richmond VA. SIG is special interest group.
Presented by Sally Witzky, Chief Social Media Strategist for Traction Group, a social media marketing agency in Richmond VA.
Sources for charts: SAI, TechCrunch, Mashable, etc. Please refer to the owners for further information.
This presentation was produced simply to give an overview of the current State of the Union of social media based on industry sources.
IMS NY: Social Networks are Eating Traditional MarketingOpenMatters
This presentation was given to a senior group of marketing executives in NYC in February 2012 about how social and mobile networks are eating the world - countries and companies - and organizations marketing budgets and the 4ps for success,l
History has many examples of powerful companies that seem to be unbeatable. Then in a short time they become irrelevant due to new companies with new ideas. One of the factors in such transformation is technology. Never in history has technological change been so important in building and destroying companies. We look at few examples of successful companies that fail to address the chaning times and become disrupted. We also look at why technology emerges when it does and why some ideas can only be realised when certain conditions are met.
In this first lecture we set the tone for the course and define the themes that we will be looking at.
9 Trends That Will Shape Digital Marketing in 2016Webrepublic
In a fast changing industry, it’s key to understand which trends drive future growth. In this presentation, we take a look at the forces that will shape digital marketing in the months to come. From HTML5 to Storytelling, this is how your marketing efforts will make a difference in 2016.

How Visualizing 70,000 Bits of Data Can Make Your Organization a Media StarTheCommunicationsNetwork
Data is an integral part of our lives. Because data is so important, individuals without a background in data journalism have learned how to transpose raw data into readable charts and graphs. Organizations that use data to back up their claims are viewed as more transparent and reliable. Data visualization makes it easier to find patterns, locate disparities, and translate into action. But companies that use data visualization to share information should also be careful not to over-complicate the information they present to the public. For example, David Montgomery, data journalist for City Lab, said there is nothing self-intuitive about understanding a scatter plot. Because of this, Benjamin Spoer, data team manager for City Health Dashboard, said those working on data visualization should work with information stakeholders from the beginning of the project, design visualization tools that make big data understandable, and make sure the finished product is easy to understand and isn’t overly complex.
This panel will discuss how changes taking place in real estate, transportation, retail and socialization will impact how cities are built, how people live and how communities come together.
Presented and prepared for AMA-Richmond Social Media SIG held on April 22, 2010. AMA is American Marketing Association of Richmond VA. SIG is special interest group.
Presented by Sally Witzky, Chief Social Media Strategist for Traction Group, a social media marketing agency in Richmond VA.
Sources for charts: SAI, TechCrunch, Mashable, etc. Please refer to the owners for further information.
This presentation was produced simply to give an overview of the current State of the Union of social media based on industry sources.
IMS NY: Social Networks are Eating Traditional MarketingOpenMatters
This presentation was given to a senior group of marketing executives in NYC in February 2012 about how social and mobile networks are eating the world - countries and companies - and organizations marketing budgets and the 4ps for success,l
History has many examples of powerful companies that seem to be unbeatable. Then in a short time they become irrelevant due to new companies with new ideas. One of the factors in such transformation is technology. Never in history has technological change been so important in building and destroying companies. We look at few examples of successful companies that fail to address the chaning times and become disrupted. We also look at why technology emerges when it does and why some ideas can only be realised when certain conditions are met.
In this first lecture we set the tone for the course and define the themes that we will be looking at.
Welcome to San Francisco!
We are excited to be bringing you the second Lucene Revolution event, following quickly on the
success of our 2010 conference in Boston last year. In addition to all the great feedback we received
after Boston, many people asked about bringing the conference to the West Coast – and here we
are. It’s great to host the community here in our home state of California.
There’s now no question: the revolution is in full swing, and Lucene and Solr are shaping the future
of search. The diverse range of search technology and applications is without a doubt one of its
greatest strengths. For the extended community and ecosystem of open source search, Lucene
Revolution is an unmatched opportunity to learn, network, share experiences, see how others have
changed the world of search.
Three Digital Trends for the New Decade: (Indonesia) by Steve RubelEdelman Digital
Three Digital Trends for the New Decade:
Building marketing strategies that are real-time, highly visible and data-driven.
Curated by Steve Rubel, SVP, Director of Insights, Edelman Digital, March 2010
Six Digital Trends To Watch by Steve Rubel and David ArmanoEdelman Digital
This is a slideshow where we identify key digital trends and how your organization needs to plan accordingly for them.
We believe these trends are not future gazing but what’s happening at this very moment and that they will cause organizations to adapt to change, adopt new practices and innovate accordingly.
Presentation by Steve Rubel and David Armano
30 trends that will shape European web & digital media business in 2012Marc Ziegler
In 2011, over 940 web companies in the fields of ecommerce, advertising and digital media have been funded by US investors with a volume of more than 13,6 billion US$. This is the tip of the iceberg of our analysis that investigated most investments by US venture capital companies and business angel in 2011. Beside the data we collected, I wanted to find out, which specific trends in each of the most relevant web business segments can be derived from the identified investment patterns and which impact these trends will have on investment behavior in Europe/Germany.
more on http://www.medien.nrw.de
How can you overcome barriers such as old legacy systems and darwinian technology platforms in creating a sustainable business/IT alignment Roadmap? Enterprise 2.0 helps you to quickly deploy lightweight applications and leverage Core IT Systems through a conversational and business layer
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Fallon Brainfood x VCU Brandcenter: The Engagement OpportunityAki Spicer
Aki Spicer, Fallon's Director of Digital Strategy conducted a workshop at VCU Brandcenter's Executive Training Program for account planners.
"The Engagement Opportunity" outlines the evolving role and function of strategic planning in this age of digital and social technologies and proposes a methodology for integrated creative ideation.
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Community Systems Digital Economic Development Summit - October 21 2014Ben Wright
Community Systems presents the economic development industry's first Digital Economic Development Summit, at the International Economic Development Conference in Fort Worth, Texas
This presentation shows the financial sector trends and the importance of social media in regaining the customer confidence and trust, increasing the market share, streamlining the operation, reducing cost and generating profit. It also provides exposures over the innovative ideas utilizing social media and concludes with a high level technical and operational framework for the way forward. The financial sector can be considered as a model for other sectors, you will discover many useful ideas and practical practices when drilling and digging deeper into each sector. By: Ahmed Buhazza.
Social Media Transformers in THE NEW FINANCIAL WORLD!!!Ahmed Buhazza
This presentation shows the financial sector trends and the importance of social media in regaining the customer confidence and trust, increasing the market share, streamlining the operation, reducing cost and generating profit. It also provides exposures over the innovative ideas utilizing social media and concludes with a high level technical and operational framework for the way forward. The financial sector can be considered as a model for other sectors, you will discover many useful ideas and practical practices when drilling and digging deeper into each sector.
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https://alandix.com/academic/papers/synergy2024-epistemic/
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GDG Cloud Southlake #33: Boule & Rebala: Effective AppSec in SDLC using Deplo...James Anderson
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Three digital trends for the new decade by steve rubel
1. Three Digital Trends for the New Decade:
Building marketing strategies that are real-time, highly visible and data-driven
Curated by Steve Rubel, SVP, Director of Insights
March 2010
23. “IN 2009, MORE DATA WILL
BE GENERATED BY
INDIVIDUALS THAN IN THE
ENTIRE HISTORY OF
MANKIND THROUGH 2008.”
- ANDREAS WEIGEND,
FORMER CHIEF SCIENTIST,
AMAZON.COM
23
27. • Search engines have a global
active reach of 86 percent of
THE SEARCH ENGINE LANDSCAPE: all users (Nielsen)
BY THE NUMBERS
• Yahoo! enjoys 50% of
searches in the Japanese
search market (comScore)
• Therefore, Google is every
business’ home page
• News and streams drive
searches, searches drive news
and streams
“Business card as search result” by Jeff McNeil
27
34. THE DATA DECADE:
SOCIAL MEDIA PRESENTATION
DIY INSIGHTS AND SITUATIONAL AWARENESS
35.
36. “THE GREAT INFLECTION IS THE
MASS DIFFUSION OF LOW-
COST, HIGH-POWERED
INNOVATION TECHNOLOGIES
— FROM HAND-HELD
COMPUTERS TO WEB SITES
THAT OFFER ANY IMAGINABLE
SERVICE — PLUS CHEAP
SOCIAL MEDIA CONNECTIVITY. THEY ARE
PRESENTATION
TRANSFORMING HOW
BUSINESS IS DONE.”
- NYT COLUMNIST, THOMAS
FRIEDMAN ON THE DO-IT-
YOURSELF ECONOMY
37. I: TAP INTO FREE TOOLS AND
BECOME DATA JUNKIES
37
38. II: LOOK FOR UN-MET NEEDS AND USE THE
DATA TO PLAN PRODUCTS AND CAMPAIGNS
38
39. II: MAP NETWORKS TO UNDERSTAND HOW TO
USE THEM EFFICIENTLY AND EFFECTIVELY
39
41. Three Digital Trends for the New Decade:
Building marketing strategies that are real-time, highly visible and data-driven
Curated by Steve Rubel, SVP, Director of Insights
March 2010