Who will survive, in a world, where everything is equal, and all businesses digitize their products, services and transactions. Who will survive, when the competitive set reaches parity, in terms of supporting all core transactions with a Digital interface? The survivors will differentiate through Experience. - See more at: http://visual.ly/you-are-now-technology-business#sthash.FIaJ9kWu.dpuf

1. Ascend to the Cloud.
Your Products Have Been Digitized.
Your Services Have Been Digitized.
User Experience is Your Differentiator.
PRODUCTS
SERVICES
YOUR
BUSINESS
MUSIC PUBLISHING
VIDEO GAMES TELEVISION
TRAVEL BANKING/FINANCIAL SVCS.
*Mobile and Tablet Gaming are Gaining
Momentum w/Platform Gamers
*No Broadcast or Cable TV, but still watching
Content on Connected TVs
* Mobile is Revolutionizing the Way We Bank* 90% of all travelers book their travel online.
*40% Increase in Worldwide
Streaming Music Subscriptions.
2012
2014
31%
53%
+ 22%
*International Federation of the Phonographic Industry * 2011 Aptara Survey of Publishing Professionals
*2014 Entertainment Software Association * Connected Home Report, NPD Group, May 2013
*2013 LMTC.com (Last Minute Travel) Global Trends Report
*Jonathan Lupo, “Digital Survival Guide.2014”
* 2013 Mobile Finance Trends and Innovations - Corporate Insights, Inc.
85%
10%
40%
5%
Publishers plan to produce
eBooks and Print
Publishers plan to
produce eBooks
INSTEAD of Print
Are unsure.
*eBooks are a Staple Product in the
Publishing Industry.
2011 2014
Transform your Business into a
Technology Business.
11M
28M
40%
83%
of Major Banks offer
Mobile Deposit of Checks
AGE
65+
18-24
ROI LOYALTY
SURVIVAL
* High Customer Experience Index (CXi) scores
mean more customers will purchase again
*Every dollar spent on UX brings in between $2
and $100 dollars in return
*Fast Company, 2012 * Forrester Research, "The Business Impact of Customer Experience, 2014".
+
SATISFACTION
*”Who will survive in a world where everything is equal,
and all businesses digitize their products, services and
transactions? Who will survive when the competitive set
reaches parity, in terms of supporting all core transactions
with a Digital interface?
The survivors will differentiate through Experience.”
Design by Jonathan Lupo @userexperience