The Experience Design Process (for Responsive Design)

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The Experience Design Process (for Responsive Design)

  1. 1. Experience Design, Now.
  2. 2. Mobile will soon overtake the desktop, as the dominant internet platform.
  3. 3. Multi-device ownership is a reality.
  4. 4. CSS media queries are an official web standard.
  5. 5. So?
  6. 6. Designers (UX + Visual + Tech) need to evolve.
  7. 7. What’s the new process?
  8. 8. Step 1 – Clearly define the “service.”
  9. 9. Step 2a – Start from scratch…
  10. 10. Step 2b – …or Evolve an existing channel.
  11. 11. Step 3 – Measure and optimize.
  12. 12. Why do it?
  13. 13. Experts agree. The process is different.

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