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age 
The majority of the answers I received were people 
aged from 15-24 years old. Therefore I should aim 
my magazine at people in this category. I could take 
things like convergent media as technology is 
advancing for this generation of people. 
Gender 
Most of the people that answered this 
questionnaire were female. I should target a female 
audience however still include features that would 
appeal to males and any other gender 
Genre 
As the rock/pop rock/punk genre was the most 
popular genre that shall be my main target audience. 
However I could include some other genres as they 
had similar results.
Readers 
The majority of the people that did the questionnaire 
said they don’t read magazines. I would have to 
include a unique selling point such as posters or star 
quality. 
Selling format 
Most of the people I asked said they prefer to buy 
each magazine individually, however 20%said they 
would prefer a subscription. I could make an offer 
with a subscription service to get more people to buy 
it because subscription ensures weekly sales. 
Content 
There is a mixed opinion on what the content of my 
magazine should contain. However as more people 
selected interviews I should have about 40% content 
of interviews and everything else about 20% each.
Price 
The majority of the people said that they 
would pay £0.99-£1.49. As the mean age group 
is 15-25 I would expect this to make it 
affordable for them. 
House style 
I should keep my magazine layout consistent in 
every issue however I will probably change the 
colour scheme on most issues as 40% of 
people said I wouldn’t affect their decision to 
buy it. 
Pull outs 
There is a split between vouchers and posters. 
I should alternate between them each week as 
they both could be a unique selling point. Or 
keep them both as a constant. 20% of people 
also said they would like a CD so I could 
include those monthly.

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Survey results

  • 1. age The majority of the answers I received were people aged from 15-24 years old. Therefore I should aim my magazine at people in this category. I could take things like convergent media as technology is advancing for this generation of people. Gender Most of the people that answered this questionnaire were female. I should target a female audience however still include features that would appeal to males and any other gender Genre As the rock/pop rock/punk genre was the most popular genre that shall be my main target audience. However I could include some other genres as they had similar results.
  • 2. Readers The majority of the people that did the questionnaire said they don’t read magazines. I would have to include a unique selling point such as posters or star quality. Selling format Most of the people I asked said they prefer to buy each magazine individually, however 20%said they would prefer a subscription. I could make an offer with a subscription service to get more people to buy it because subscription ensures weekly sales. Content There is a mixed opinion on what the content of my magazine should contain. However as more people selected interviews I should have about 40% content of interviews and everything else about 20% each.
  • 3. Price The majority of the people said that they would pay £0.99-£1.49. As the mean age group is 15-25 I would expect this to make it affordable for them. House style I should keep my magazine layout consistent in every issue however I will probably change the colour scheme on most issues as 40% of people said I wouldn’t affect their decision to buy it. Pull outs There is a split between vouchers and posters. I should alternate between them each week as they both could be a unique selling point. Or keep them both as a constant. 20% of people also said they would like a CD so I could include those monthly.