Steven Cook bio April 2014
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Steven has over 25 years of experience as a global strategic brand marketer and Chief Marketing Officer for Fortune 50 companies like GM, P&G, Coca-Cola, and Samsung Electronics. He has experience building both consumer-facing and business-to-business brands across various industries. Currently, Steven works as an executive advisor for startups, provides CMO services through his company FortuneCMO.co, and writes for publications like Forbes and CMO.com.
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Robin LaRocco 2016
Robin LaRocco is a marketing and sales professional with over 15 years of experience in the technology industry. She has held various roles such as Marketing Director, Regional Sales Manager, Business Development Manager, and Marketing Manager. Her experience includes managing social media, website design, marketing campaigns, sales, vendor relationships, and team leadership. She has a proven track record of exceeding sales goals.
ChrisCarlstrom-Resume
Christopher R. Carlstrom has over 10 years of experience in strategic marketing, sales, and brand growth for national and regional companies. He is skilled in product positioning, branding, event management, promotional visibility, training, and team building. Currently he is the Sales & Marketing Director for Reel Big Media, where he is responsible for new customer acquisition and ensuring clients' marketing, creative, and production needs are met. He has extensive experience managing accounts and developing marketing strategies in the beverage, media, and technology industries.
Elizabeth a frederick resume3
Elizabeth Frederick has over 20 years of experience in marketing and advertising leadership roles, including experience with both B2B and B2C clients. She is a highly motivated leader who excels at developing innovative client solutions, product launches, and process efficiencies. Her skills include marketing strategies, account leadership, sales support, branding, and relationship building across departments.
HipBrand Capabilities
HipBrand Group is a marketing firm that builds customized marketing programs for companies throughout the Southeast. They create brand positioning, advertising, digital tools, interactive campaigns, and social media programs. Their team has extensive experience developing brands and strategic messaging. They provide services including branding, digital media, public relations, social media, and more. Their client list includes companies in various industries such as healthcare, banking, and food.
Chris Lott Resume 2016.1_V_3
Christopher K. Lott has over 20 years of experience in marketing, business development, and strategic planning. He has held director-level positions at several large companies, including Green Dot, KPMG, and PricewaterhouseCoopers. Lott has a track record of developing and implementing strategic plans that increase sales and acquire new clients. He also has expertise in marketing analytics, budgeting, and client relations.
HipBrand Banking Services
HipBrand specializes in innovative marketing strategies and technology solutions for the banking industry.
The Marketing Leaders Guide To 2022
I reached out to eight CMO’s, VP’s and Marketing Directors and asked them ten questions to help Marketing Leaders shape your department, to help you to consider what training will be needed for you and your team and what skills and developmental areas are going to be so important to make 2022 successful.
The questions asked:
What was your biggest Marketing lesson from 2021?
What are the most important skills to have for Marketing leaders to succeed in 2022?
Which skills are you looking for your team members to improve in 2022?
What three skills are you going to personally improve in 2022?
Which channel(s) do you expect to explode in popularity and must be used in 2022?
Which brands really impressed you in 2021 and why?
What are your three big Marketing predictions for 2022?
How would you recommend Marketing leaders keep their company up to date with important industry shifts and performance changes?
What is your best piece of advice for Marketing Leaders managing their fellow management team members?
Do you have two pieces of advice that will help Marketing leaders to thrive in 2022?
A huge thanks to John Oberlin-Harris, Sophie Collins, Paul Lewis, Lorna Perrin, Charlotte Rush, Harry Lang, Jess Hall, Nick Bottai
Thanks for reading,
Danny Denhard
Dir mktg welty_kim_081610
Kim Welty has over 20 years of experience in marketing management and product branding. She has held various marketing roles at companies like Niles Audio, Monster Cable Products, and Panamax, where she was responsible for marketing strategy, branding, product launches, budget management, and events. Her accomplishments include successful product launches that increased sales, developing branding guidelines, and reducing project time and costs. She has a background in finance, marketing, and management.
dlkilgallen_2016
Danni-Lynn Kilgallen has over 15 years of experience in account management, marketing, merchandising, field operations, and project management in the consumer electronics industry. She currently works as a Business Development Manager for Advantage Solutions, managing an $8 million business and portfolio of clients. Previously, she held roles such as Regional Manager for Premium Retail Services and Client Services Manager for BDS Marketing, where she established contracts, analyzed reporting results, and provided performance management. Kilgallen has a proven track record of achieving sales targets, implementing strategic initiatives, and developing partnerships with clients and customers.
Resume
Lori Woolfrey is a passionate marketing leader with expertise in retail, e-commerce, consumer packaged goods, food and beverage. She has experience leading high growth, mature and turnaround businesses through transformative change. As the co-founder and VP of Marketing of Oregon Chai, she was largely responsible for developing the brand from inception to its $75 million acquisition. She has held director level marketing positions at New Seasons Market and Scenic Fruit Company where she developed brand strategies and led marketing teams. Her experience spans consulting, startups, and executive leadership roles where she has delivered dramatic growth and profitability.
Amy Bourne Resume
Marketing executive with proven business acumen and creative expertise. Passionate about developing innovative marketing strategies, leading internal teams, and communicating results-oriented vision to achieve highly valued results. A diverse background in B2B & B2C organizations with demonstrated ability to work across various categories and with a multitude of stakeholders.
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