Starting a YouTube Channel
YouTube is one of the most popular video-sharing platforms online and is watched by people all over the world. Have you ever dreamed of starting a YouTube channel of your own but not sure where to start? Are you worried about a lack of funds or equipment? In this class, we will explore how to start a YouTube channel with the technology you already have on hand. We will talk about how to set up your channel and how to manage expectations. We will explore best practices for filming and posting videos. We will also look at different editing and sharing possibilities. This workshop is for those just beginning a channel and those who want to improve their channel. Presenter: Rachel Eichen has over 10 years of in-person and remote teaching experience in a variety of industries including: casinos, financial institutions, restaurants, hospitals, and libraries. She even taught computer classes on a cruise ship! In a former life, she was a technical writer. Rachel holds a Master’s degree in Library & Information Science and a bachelor’s degree in Technical Writing. She currently lives just outside of Las Vegas and works for the casino industry.
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Starting a YouTube Channel
- 2. Which letter describes you? • A - My library does NOT have a YouTube channel • B - My library has a YouTube channel but does not update it regularly • C - My library has a YouTube channel and updates regularly Or “don’t know”
- 3. Overview Why? Basic Essentials Libraries & YouTube Best Practices
- 4. Why? https://www.business2community.com/infographics/state-of-youtube-in-2021-infographic-02416065
- 5. Not just for funny cat videos
- 7. You can make money, but don’t expect to.
- 11. Use what you have to record
- 12. What can you upload? • Tutorials • Book Reviews/Announcements • Event Recaps or Recordings • Storytimes (be careful of copyright)
- 13. You can upload webinars too! https://support.zoom.us/hc/en-us/articles/360028478292-Live-streaming-meetings-webinars-on-YouTube
- 14. Editing nice, but not required
- 19. Best Practices
- 20. • Good title and description • Playlists to organize • Create a standard format • Watch before you publish When uploading..
- 22. Let's Go to YouTube!
- 23. If you want to spend a little
- 24. Resources • YouTube Editor Guide • Librarians on YouTube Series • YouTube for Librarians • My Planning YouTube Channel
Editor's Notes
- I'm part of the team that manages the Plano Public Library YouTube channel: https://www.youtube.com/c/PlanoPublicLibrary We have so much on there, from live streams of virtual programs, to overview of resources and collections, and so much more. We utilize a team of staff to help record content and add captions, which helps us continuously upload videos on a weekly basis.
- I love jbrary for story time content
- My colleagues have developed a great catalog of content—300+ webinars and storytimes. We house a portal page on our website for the top playlists: champaign.org/youtube. It’s been a lot of fun to provide the branding and develop an organization for them. We tend to use long form video descriptions which provide great SEO and have led to new customers from outside our area.