Start your blog! Your point checklist!
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This document provides tips for starting a successful blog, including determining your target audience and niche, setting goals, learning about your ideal reader, choosing keywords, creating a publishing schedule, optimizing posts for SEO, and measuring results. Key steps are asking yourself why you want to blog, focusing your content on a specialized theme or topic, setting measurable goals, and analyzing metrics to improve performance over time. The author recommends regularly publishing optimized posts to build traffic and links while tracking key metrics with Colibri to gain insights.
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http://www.localpoint.com/
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1) It discusses understanding your target audience by researching who, what, when, where, why they visit your blog using analytics, surveys and polls.
2) It emphasizes the importance of planning blog content based on what your visitors want and monitoring analytics and your blog to make necessary changes.
3) It offers tips for maintaining motivation to continue blogging, such as pacing yourself, reevaluating goals, planning, brainstorming, and interacting with other bloggers.
The document provides high-level advice and considerations for starting a successful blog.
Why & how to blog
This document provides an overview of business blogging and how to get started. It discusses what a blog is, popular blogging platforms like WordPress and HubSpot, and how blogging can support business goals at each stage of the customer journey. The document also provides tips on how to write great blog posts, including components like titles, images, and calls-to-action. Additionally, it discusses where to find blog post ideas and additional resources for business blogging.
The Fundamentals of Blogging 2014 - Class #3 HubSpot Inbound Academy Certific...
Blogging is critical to inbound success.
Blog posts not only allow you to demonstrate thought leadership, they allow you to educate your prospects, answer their questions and solve their problems.
Blog posts are also incredible at enhancing the search engine optimization of your website and help to generate more visits, leads and customers. In this class, you'll learn how to utilize your own blog to achieve your business goals.
This class fits into the "Attract" stage of Inbound Methodology - we write blog posts to attract the right kind of website visitors to our site.
http://academy.hubspot.com/inbound-marketing-certification/attract/blogging
The Fundamentals of Blogging
Blogging is critical to inbound marketing success. Blog posts not only allow you to demonstrate thought leadership, but they allow you to educate your prospects, answer their questions and solve their problems. Blog posts are also incredible at enhancing the search engine optimization of your website. They help to generate more visits, leads and customers.
This presentation is part of HubSpot's complimentary Inbound Certification. Get started at: http://academy.hubspot.com/certification
5 Validated User Acquisition Strategies For Your B2B Startup
A comprehensive list of customer acquisition strategies for startups in the B2B sphere. Learn how to growth hack any startup.
How to generate 1,000 visitors to any site
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Blogging For Business With Social Networks 2010 Edition
This is a NEW Class for Spring 2010!
www.ForwardProgress.NET
This NEW Complimentary Webinar will provide an educational overview on the lowest most cost-effective method of lead generation on the internet today - Social Networks. This particular course will focus on how people are generating more leads by BLOGGING in conjunction with their Social Networks.
While blogging has been around for a while, there are new techniques for lead generation. We focus on LinkedIn, Twitter, and Facebook in this series being used with WordPress.
Stop dabbling and let us show you how the pros are doing this!
Learn How To:
-Understand Blogs
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-How to start a Blog
-How to get started
-How to leverage your network
In less than one hour we will show you how to generate more business from Blogs and Social Networks and why they work.
Elementary marketing a to z
The document introduces Elementary Marketing and its accompanying e-book as a resource for aspiring entrepreneurs that aims to clearly explain the basics of making money online in a concise manner. It notes that there is too much information available online that does not effectively teach people how to establish an online business. Elementary Marketing seeks to provide a good starting point for people who are just getting started or suffering from an overload of information. The e-book will cover topics from A to Z to help readers generate online revenue.
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Are you tired of seeing your business's online visibility plummet from hope to despair? When it comes to SEO tactics, many businesses find themselves grappling with challenges that lead them to abandon their strategies altogether. In a digital landscape that's constantly evolving, staying on top of SEO best practices is crucial to maintaining a competitive edge.
In this blog, we delve deep into the top 10 reasons why businesses ditch SEO tactics, uncovering the pain points that may resonate with you:
1. Algorithm Changes: The ever-changing algorithms can leave businesses feeling like they're chasing a moving target. Search engines like Google frequently update their algorithms to improve user experience and provide more relevant search results. However, these updates can significantly impact your website's visibility and ranking if you're not prepared.
2. Lack of Results: Investing time and resources without seeing tangible results can be disheartening. The absence of immediate results often leads businesses to lose faith in their SEO strategies. It's important to remember that SEO is a long-term game that requires patience and consistent effort.
3. Technical Challenges: From site speed issues to complex metadata implementation, technical hurdles can be daunting. Overcoming these challenges is crucial for SEO success, as technical issues can hinder your website's performance and user experience.
4. Keyword Competition: Fierce competition for top keywords can make it hard to rank effectively. Businesses often struggle to find the right balance between targeting high-traffic keywords and finding less competitive, niche keywords that can still drive significant traffic.
5. Lack of Understanding of SEO Basics: Many businesses dive into the complex world of SEO without fully grasping the fundamental principles. This lack of understanding can lead to several issues:
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On-Page Optimization: Ignorance regarding crucial on-page elements such as meta tags, headers, and content structure.
Technical SEO Best Practices: Overlooking essential aspects like site speed, mobile responsiveness, and crawlability.
Backlinks: Not understanding the value of high-quality backlinks from reputable sources.
Analytics: Failing to track and analyze data prevents businesses from optimizing their SEO efforts effectively.
6. Unrealistic Expectations and Timeframe: Entrepreneurs often fall prey to the allure of quick fixes and overnight success. Unrealistic expectations can overshadow the reality of the time and effort needed to see tangible results in the highly competitive digital landscape. SEO is a long-term strategy, and setting realistic goals is crucial for success.
#SEO #DigitalMarketing #BusinessGrowth #OnlineVisibility #SEOChallenges #BostonSEO
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This session is your key to unlocking the secrets of successful digital marketing campaigns and maximizing your business's online potential.
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Basic Management Concepts., “Management is the art of getting things done thr...
The managers achieve organizational objectives by getting work from
others and not performing in the tasks themselves.
Management is an art and science of getting work done through people.
It is the process of giving direction and controlling the various activities
of the people to achieve the objectives of an organization Management is a universal process in all organized, social and economic activities. Wherever
there is human activity there is management.
Management is a vital aspect of the economic life of man, which is an organized group activity. A
central directing and controlling agency is indispensable for a business concern. The productive
resources –material, labour, capital etc. are entrusted to the organizing skill, administrative ability
and enterprising initiative of the management. Thus, management provides leadership to a
business enterprise. Without able managers and effective managerial leadership the resources of
production remain merely resources and never become production. Management occupies such an
important place in the modern world that the welfare of the people and the destiny of the country
are very much influenced by it.
1.2 MEANING OF MANAGEMENT
Management is a technique of extracting work from others in an integrated and co-ordinated
manner for realizing the specific objectives through productive use of material resources.
Mobilising the physical, human and financial resources and planning their utilization for business
operations in such a manner as to reach the defined goals can be benefited to as management.
1.3 DEFINITION OF MANAGEMENT
Management may be defined in many different ways. Many eminent authors on the subject have
defined the term "management". Some of these definitions are reproduced below:
In the words of George R Terry - "Management is a distinct process consisting of planning,
organising, actuating and controlling performed to determine and accomplish the objectives by the
use of people and resources".
According to James L Lundy - "Management is principally the task of planning, co¬ordinating,
motivating and controlling the efforts of others towards a specific objective",
In the words of Henry Fayol - "To manage is to forecast and to plan, to organise, to command, to
co-ordinate and to control".
According to Peter F Drucker - "Management is a multipurpose organ that manages a business and
manages managers and manages worker and work".
In the words of J.N. Schulze - "Management is the force which leads, guides and directs an
organisation in the accomplishment of a pre-determined object".
In the words of Koontz and O'Donnel - "Management is defined as the creation and maintenance
of an internal environment in an enterprise where individuals working together in groups can
perform efficiently and effectively towards the attainment of group goals".
According to Ordway Tead - "Management is the process and agency which directs and guides the
operations of an organisation in realising of established aim
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Start your blog! Your point checklist!
- 1. Start Your Blog! Your Point Checklist! Karol Pokojowczyk from Colibri.io
- 2. Are you thinking about writing a blog? You should! Take a look below for more insight into how to start.
- 3. Ask yourself why you want to write a blog
- 4. • You have to be consequent in the things you are doing. You must ask yourself WHY you want to have a blog and turn this WHY into your main motivators.
- 6. • You must know what your blog will focus on. You cannot write about everything neither for everyone. It is necessary to have a specialized theme that people can learn from.
- 8. • 20% more traffic, 10% more conversions or 5% more leads. Whatever it is, you have to create a goal. If you reach it you have to create a new one, if not ask yourself why and improve your tactics.
- 9. Think about your ideal reader
- 10. • What does this person likes? What are his interests and finally what is he willing to read. If you can answer these questions you will be able to write the perfect article.
- 11. Find about ten keywords
- 12. • Keywords should be related to your niche and blog topics. Having a short list enables you to focus your content on these phrases. Write at least one column for each keyword.
- 14. • Use your topics as the basis for your editorial plan. Think about how often you can commit to publishing information.
- 15. • It’s better to start with less posts and to expand your publishing schedule over time.
- 16. Write blog posts
- 17. • It creates free PR. Business bloggers are often interviewed by journalists as industry experts.
- 18. • Get some press! You will have to start probably with some smaller blogs but they can also create you some value backlinks.
- 19. Optimize your blog posts for SEO
- 20. • At a minimum, include your keyword in the title and URL. Have at least one link to your older posts and one link to a third party entity.
- 22. • Measure your conversions and your traffic. You can do it with Colibri. You have to analyze where your traffic is coming from and which post are the best for your blog
- 23. • Colibri is a tool to measure the effectiveness of your SEO and online marketing efforts to get insights and improve your goal conversions.
- 24. This article was originally published on GrowthHacker.am. Find out more: Start Your Blog! Your Point Checklist!
- 25. Author: Karol Pokojowczyk CEO Colibri IO @KarolPokojowczy @Colibri IO