Standard chartered marketing campign
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The document summarizes a marketing campaign for Standard Chartered involving a football carnival event to be held from June 15-17, 2012 in Singapore. It will feature a football tournament and appearances by top Liverpool players selected through a Facebook poll. On event days, social media will be used to track supporter numbers for competing teams. The event will include funfair games, retail vendors like Adidas, and food/beverage stalls while being supported by medical services from the Red Cross. Floor plans show the layout of the tournament and space allocations for tenants and endorsers.
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• Availability of cash, strong balance sheet
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• Respectable brand
Weaknesses
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• Complex Launch
• New Process
• Dependence on Infrastructure partners
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• Customer Power
• Under developed eco-system
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• Low social media penetration (6%)
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• Lifestyle trends
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Social Media Marketing Checklist
marketing checklist
social media strategy checklist
social media checklist
social media marketing strategy 2023
Social Media Action Plan Template
Here is a simple template for developing a social media action plan -- from tying to broad business goals and designing a listening program to picking to tools to meet your goals and measuring results.
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Social Networking World Forum How To Run A Social Media Campaign On Faceboo...
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You've Created a Social Media Campaign - Now What? Measuring the success of ...
You've Created a Social Media Campaign - Now What? Measuring the success of ...
How to plan a social media campaign for your business
How to plan a social media campaign for your business
Virgin america airline campign Experience the experience
Virgin america airline campign Experience the experience
Intro to Social Media, Social Media Tools, Social Media Campaign
Intro to Social Media, Social Media Tools, Social Media Campaign
Ford's European social media campaign for the Fiesta
Ford's European social media campaign for the Fiesta
Similar to Standard chartered marketing campign
The Fashion Hunt Proposed By Skyshinesolution
This document proposes a fashion designer talent hunt event organized by Skyshinesolution. It will be hosted in major cities across India like Ranchi, Bangalore, Pune, and Indore. Several famous fashion designers have agreed to be on the judging panel. There are various sponsorship packages available for organizations wanting to participate ranging from platinum to standard sponsorships that provide different benefits like information sessions, panel discussions, publicity in event materials and media coverage. Interested sponsors can contact Tausif Ahmad for registration. The event aims to bring together fashion designers and prospective employers.
Agora startup idol March 9 - April 30 2012
This document describes a new startup competition called Startup Idol that will take place virtually in March 2012. It will give startups worldwide a platform to pitch to investors and gain exposure, feedback, and traction for their companies. The competition will be structured like a tournament over several rounds, with the top startups advancing. Startups can gain customers, mentors, and investment opportunities. Sponsors and partners are being sought to support and participate in this new platform for connecting startups and investors globally. An investor is quoted saying this approach maximizes opportunities for participation by overcoming geographical barriers.
Promoting and marketing your community games
This document provides guidance on promoting and marketing Community Games events at the local level. It discusses linking events to the Olympic and Paralympic values, identifying target audiences and their motivations, developing messaging around the benefits of participation, and creating a marketing plan. Support resources from the Community Games program are also outlined, including templates, workshops, and an online community for sharing best practices. The overall aim is to help local organizers effectively promote their events and encourage community participation.
Tips for Finding an Event Sponsor
SponsorHub, the leader in sponsorship measurement and Eventbrite, the leading event ticketing platform, offer actionable tips on how to garner sponsorships for an event.
Miracleventz profile
This document provides information about an event management and promotion company located in Aurangabad, India. The company has over 10 years of experience organizing and completing over 150 successful promotion and marketing events. They offer a wide range of services including events, promotions, branding, sound and lighting systems, and wedding planning. They have experience working with many large clients across various industries. The company aims to provide professional and customized services to meet clients' needs and goals. They work closely with clients throughout the entire event planning and execution process.
Blue ramp - Full Service marketing and events Agency
Blue Ramp provides full-service event management and destination management services. They offer expertise in event ideation, planning, marketing, execution, and management. Their services include brand creation, festival curation, sports facility development, event management, exhibitions, digital marketing, and more. They have experience managing various events such as concerts, cultural festivals, conferences, exhibitions, and more. Their goal is to work collaboratively with clients to ensure event success.
Best Practices in P2P Fundraising
On September 16, Mike Johnston gave a presentation on Peer-to-peer fundraising, and best practices at the Internet Fundraising Seminar Toronto
Service marketing (1) final
This document presents a marketing project for an event management company called Event Emporium. It discusses segmenting their target market as corporate companies and business professionals aged 22-50 in major cities. It aims to position itself as providing a 360-degree experience with innovative technology and competitive advantages. The marketing mix discusses promoting events through various traditional and digital channels. It also covers pricing models, physical event planning and delivery considerations, and ensuring customer satisfaction. Benchmarks and sales projections are provided, along with the revenue model and overall costs to the company.
Agency games 2012
Silverball is proposing The Agency Games, an event to be held on November 10th, 2012 that will bring together advertising, marketing, PR and media agencies in Kenya. The event will involve agency teams of 10 people competing in challenges over 6 hours, with the winning team receiving KSh 500,000. Agencies will register and pay a fee to participate. The goal is to create a networking forum for creative professionals and celebrate agency work through an interactive event.
Webinar: DIY Acquisition
Knock your DIY acquisition out of the park! Learn the tip and tricks to making your P2P event program successful in every aspect. Co-hosted by Canadian Cancer Society!
Event management courses
This document discusses event planning and management. It covers types of events, the event management process, market research, venue selection, event marketing, and evaluation. It also provides overviews of different roles in event planning like meeting planners, event coordinators, and teams involved like content, marketing, media, business development, sales, and public relations. Evaluation involves getting feedback from attendees and clients to improve future events.
Activation Conceptual Proposal for SHARP MATSURI 2015
As one of the electronic leader manufacturer industries in the world, SHARP continuously brings many activation event to make people not just buy its products but also to love them.
In Indonesia, the SHARP's MATSURI event already held in several cities and gain many benefits because of this activation program.
This proposal is a sample of activation program that can be used for learning and studying how to held the similar events and gain benefits for client and its customers.
DMG 2015 Event Partnership Package
DhamalMasti Group is a non-profit that organizes community events celebrating festivals for all ages. They have hosted successful Navratri Garba events for 8 years, bringing together expatriates in the Greater Toronto Area. In 2015, they plan to host their Dandia Dhamal event on October 17th, featuring live music, food, and prizes to an expected audience of over 6,000 people. The document outlines various partnership opportunities and benefits for sponsors to get involved.
Yazoo park
The document describes the digital marketing services provided by Fruitbowl, an agency. They specialize in designing websites and content, development, search engine optimization, social media marketing, pay-per-click advertising, link building, mobile and social media apps, brand recognition, reputation management, online advertising, and public relations. The agency can help with generating online leads, market research, competitor analysis, increased customer connectivity, and promoting brands online to drive awareness, recognition, traffic, and higher sales. An example case study describes Fruitbowl's multi-channel marketing strategy for an event at Yazoo Park in Mumbai that included radio, college presentations, taxi/bus advertising, spa promotions, corporate outreach, and newspaper ads as well
Marketing on a Shoestring
This document provides low-cost marketing strategies for small organizations. It recommends using social media like Facebook, Twitter, and YouTube which have high numbers of monthly users. Blogs can humanize your business and build credibility. A simple website with links to social media can drive traffic. Email marketing builds a contact database. Public relations efforts like news releases can reach media. Networking through local groups and submitting to community calendars are also suggested. The overall message is marketing does not require large budgets but creative ideas and consistent effort across various affordable channels.
Event Marketing | Pirate Skills | Ben Sufiani
Hosting your own events is one the best ways to build real human connections with your peers and customers. It might not be as scalable as Facebook Ads or Adwords, but things to live streaming events can reach a ton of people these days.
Organizing events is lots of work, and even if you have a cool event idea, tickets just won't sell themselves, whether your event is a free meetup or a 1000€ conference. Let's share our experience and best practices in building and promoting awesome events:
- Finding the right event format
- Planning a series of events
- Having a promotional plan
- Following up with attendees
- Being present on the right platforms
- And much more
Watcht the live stream here on Facebook:
https://www.facebook.com/pirateskills/videos/877372455767334/
Cheers,
Ben
_________________________________
Ben Sufiani
Pirate Skills
a: Im Mediapark 5, 50670 Cologne, Germany
w: pirateskills.com
e: ben@pirateskills.com
Indiegogo Lab Presentation February 5th
The document outlines an Indiegogo Lab presentation on crowdfunding best practices. The agenda includes sections on pitching a campaign, creating perks, and promoting a campaign. Key tips discussed are planning the pitch video and text to tell a compelling story, creating perks that motivate contributions, building support networks before launch, and maintaining active engagement during the campaign through emails, social media, and events. The goal is to help campaigns raise funds and connect with audiences on Indiegogo's flexible crowdfunding platform.
What Sponsors Really Want -- Get Sponsorship Right From The Start
Event planners often struggle with finding the right sponsor companies, creating new and improved package benefits and getting sponsors to invest their money, time and effort into events. Now you’ll have the answers to all of your questions and more, straight from the sponsors themselves! Join industry experts from companies that regularly sponsor events to find out how to win sponsors over at your event.
Indiegogo lab presentation - beginner 05_28
The document outlines an Indiegogo Lab presentation for beginners on running a successful crowdfunding campaign. The agenda includes pitching a campaign idea, creating perks, and promoting a campaign. Tips are provided on writing an effective pitch, video, and text. Creating valuable perks and fulfillment strategies are also discussed. The presentation emphasizes building support networks, strong pre-launch planning, email marketing, and using social media and referral programs for promotion.
Carlo Capalbo, Emotions behind the world of running
This document discusses running events and the Running Mall in Prague. It summarizes that running events have grown in popularity globally as a leisure activity. The Running Mall serves as a hub for the running community, housing the RunCzech organizing team, a running club, and amenities like a fitness center and store. It aims to bring people together around running and inspire participation through initiatives like a running league competition.
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Blue ramp - Full Service marketing and events Agency
Blue ramp - Full Service marketing and events Agency
Activation Conceptual Proposal for SHARP MATSURI 2015
Activation Conceptual Proposal for SHARP MATSURI 2015
What Sponsors Really Want -- Get Sponsorship Right From The Start
What Sponsors Really Want -- Get Sponsorship Right From The Start
Carlo Capalbo, Emotions behind the world of running
Carlo Capalbo, Emotions behind the world of running
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Standard chartered marketing campign
- 1. Standard Chartered Marketing Campaign Presented By: Choo Wei Qiang Gerald Wu Xiang Xiang Eelynn Kang Taiping Raj Kumar
- 2. Agenda Introduction New Event How we do it Social media happening on event day Tenants and Endorsers Tournament layout Floor plan for Tenants and Endorsers
- 3. Introduction What’s your Perspective of Standard Chartered? Banks? Marathons?
- 4. New Event Stand Chart Football Carnival Why • To give people a different perspective How • Organize tournament • Bring down Liverpool players • Co-ordinate a Carnival When • 15June 2012 to 17June 2012 • 9 am To 6pm
- 5. How We Do It Social Media Platform used How ? • Using Facebook poll to find out who the public desire to see
- 6. How We Do It Top 5 Votes • Top 5 Liverpool players with the most votes will be invited to come to Singapore for this event.
- 7. Social Media on event day Stand Chart Champ Supporter • To garner as many supporter as they can How ? • Competitor tee will be printed with QR-code • Friends will have to come down to the venue to scan the QR-code • QR-code will direct them to a page for check-in and comment on the team and event • Team with the most supporter at the end of the event will be the Champ Supporter • A screen will be on the event side to allow teams to view the number of supporter they have
- 8. Tenants and Endorsers Who will be there ? Funfair • Uncle Ringo Retail outlet • Adidas • Weston pte ltd Food & Beverages • Pizza Hut • Pasta Mania • Pasar Malam vendor (Ramly and etc) • KOI Medical Service • Singapore RedCross Society
- 10. Tenants and Endorsers floor plan
- 11. THANK YOU FOR YOUR KIND ATTENTION
- 12. Q&A