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Ann Ranson
• Building Your Personal
Brand
• Creating a Personal
Marketing Plan
• Marketing Strategies to
Build Your Reputation
• Personal Marketing
Strategies
• What is a brand?
• Know thyself.
• Talents & Strengths
• What do you want to be
known for?
• What’s your vision?
• Your mission?
• Your goals?
• How do others perceive you?
• Obnoxious
• Dated
• Professional
• What image?
• Are you consistent?
• Do you make a statement?
• What makes you unique?
• Get involved
• Build Trust
• Network
• Servant Leadership
• Present
• Positivity
• Prepare
• Promote
• Perform
• The Icarus Deception by Seth Godin
• Daring Greatly by Brene Brown
• The Brand Called You by Tom Peters (Fast Co)
• Book Yourself Solid, chapter 3 by Michael Port
• Now Discover Your Strengths by Marcus
Buckingham & Donald Clifton
• www.CoreClarity.net
• Risky is the New Safe by Randy Gage
• Edelman Trust Barometer
What you receive:
One Day, One-on-One, Custom
•Choose to Focus On:
•Target Market
•USP
•Tagline, byline & elevator speech
•Brand audit
•Marketing Strategies
•And EVERYONE will leave with an initial
action plan!
Regular Price: $1897 Conference Price: $1597
What you receive to get it done
Now:
•Five Audio Discs with
instructions and tips
•White Paper: “The Case for
Socially Responsible Strategy”
•BL3 Assessment Tool
•SWOT Analysis
•Worksheets
Finish the workbook, and have
a completed Strategic Plan!
Regular Price: $297 Conference Price: $197
What you receive to get it done
Now:
•One Audio Disc with instructions
and tips
•Target Market Worksheet
•SWOT Analysis
•Brand Audit checklist
•Marketing Calendar
•PLUS extra Worksheets
Finish the workbook, and have
a completed Strategic Plan!
Regular Price: $197 Conference Price: $97
•Decide what you want to be
known for
•Identify your strengths
•What is your vision and mission?
•Set your goals & objectives
•Review & prioritize your marketing
strategies
•Complete your marketing plan
•Do it NOW!
Ann Ranson
president, Bottom Line 3 Marketing
email: ann@annranson.com

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  • 2. • Building Your Personal Brand • Creating a Personal Marketing Plan • Marketing Strategies to Build Your Reputation • Personal Marketing Strategies
  • 3. • What is a brand? • Know thyself. • Talents & Strengths • What do you want to be known for?
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  • 5. • How do others perceive you? • Obnoxious • Dated • Professional • What image? • Are you consistent? • Do you make a statement? • What makes you unique?
  • 6. • Get involved • Build Trust • Network • Servant Leadership
  • 7. • Present • Positivity • Prepare • Promote • Perform
  • 8. • The Icarus Deception by Seth Godin • Daring Greatly by Brene Brown • The Brand Called You by Tom Peters (Fast Co) • Book Yourself Solid, chapter 3 by Michael Port • Now Discover Your Strengths by Marcus Buckingham & Donald Clifton • www.CoreClarity.net • Risky is the New Safe by Randy Gage • Edelman Trust Barometer
  • 9.
  • 10.
  • 11. What you receive: One Day, One-on-One, Custom •Choose to Focus On: •Target Market •USP •Tagline, byline & elevator speech •Brand audit •Marketing Strategies •And EVERYONE will leave with an initial action plan! Regular Price: $1897 Conference Price: $1597
  • 12. What you receive to get it done Now: •Five Audio Discs with instructions and tips •White Paper: “The Case for Socially Responsible Strategy” •BL3 Assessment Tool •SWOT Analysis •Worksheets Finish the workbook, and have a completed Strategic Plan! Regular Price: $297 Conference Price: $197
  • 13. What you receive to get it done Now: •One Audio Disc with instructions and tips •Target Market Worksheet •SWOT Analysis •Brand Audit checklist •Marketing Calendar •PLUS extra Worksheets Finish the workbook, and have a completed Strategic Plan! Regular Price: $197 Conference Price: $97
  • 14. •Decide what you want to be known for •Identify your strengths •What is your vision and mission? •Set your goals & objectives •Review & prioritize your marketing strategies •Complete your marketing plan •Do it NOW!
  • 15. Ann Ranson president, Bottom Line 3 Marketing email: ann@annranson.com

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