This study analyzed the relationship between electricity consumption and other factors like tariffs using a VAR model. The results of the variance decomposition showed that tariff shocks did not impact consumption for the first 5 years but led to significant changes thereafter. The impulse response analysis found that tariff shocks reduced electricity consumption significantly after 5 years, with consumption returning to previous levels only by the 21st year. Therefore, the government's 2014 policy to reduce consumption through higher tariffs would start showing effects after 2019.