New product ..new idea

3. Our goal is to put renewable energy
solutions literally in the hands of millions
of people world wide –bringing clean and
affordable energy to every person who
needs it regardless of geography or
economic standing.

5. A solution for all your power
problems
A solar charger that charges all your
electronic devices like :
Mobile
Digital cameras
Smart Phone
iPod
MP3
Laptops

6. Marketing objectives:
• To create product awareness among
consumers
• To achieve sales of 2 units in the 1st year of
operation
• To create multiple distribution channels
Financial objectives :
• To achieve breakeven in the initial year of its
inception

8. What’s Solar ?
Multi utility charger running on a
solar system
What does it offer ?
High mobility users, places having
electricity shortages, devices requiring
high power consumption

9. •Saying goodbye to all your “battery low” light
blinking is what the solar chargers are all about
• Charges all your gizmos gadgets from
mobile to iPods
With Solar
No charger
No electricity
No plug point
No battery

10. Radio chanel Hoardings

11. Estimation
Raw material costs : 40% of product selling price
Other expense costs : 45% of product selling price

12. Retail sales:
To target to 1500 retailers by offering high
margins on achieving sales volume.
• Bulk sales:
Targeting ALCATEL in a tie up to sell our
product through its distribution channels
• Direct marketing:
Employment of competitive sales force to
increase brand awareness and direct sales