Has your institution established rules for using social media? Do you know how Commonwealth law may be at odds with social networking companies’ policies? Learn about free speech, copyright and liability issues, and more.
Jeffrey Hawkins, University Legal Counsel, PA State System of Higher Education
Paul Redfern, Director of Web Communications & Electronic Media, Gettysburg College
Has your institution established rules for using social media? Do you know how Commonwealth law may be at odds with social networking companies’ policies? Learn about free speech, copyright and liability issues, and more.
Jeffrey Hawkins, University Legal Counsel, PA State System of Higher Education
Paul Redfern, Director of Web Communications & Electronic Media, Gettysburg College
From the Bootcamp series (http://www.dent.umich.edu/informatics/bootcamp), this presentation provides an overview of social networks being used with health care communities for consumers and providers.
Using Social Media to Build Community Support for School InitiativesCharlene Blohm
This is one of the handouts prepped for the "Using Social Media to Build Community Support for School Initiatives" roundtable discussion during the Consortium for School Networking (CoSN) conference held in Austin in March 2009. Props to Kristen Plemon who found the district examples listed here.
As part of the 5th Philippine Healthcare Social Media Summit 2019 #HCSMPH2019 at the Waterfront Hotel in Cebu City, Track B involved choosing platforms for social media depending on one's purpose and based on the target audience.
Use of social media for public health promotionHelen Madamba
A short talk with medical technology students of the Velez College for the seminar on "Cyber Etiquette: A Social Responsibility on Health Promotion for the Society" February 15, 2020 from 1pm to 5pm.
During the time of COVID-19 use of social media in medicine is as relevant than ever and should be maximized by healthcare professionals as a public health tool for health education and promotion to ensure the impact on healthcare is a positive one.
Social Networks and International EducationGene Begin
An hour-long presentation for Boston-Area Study Abroad Advisors designed to give an overview of various socia media platforms, including their use as communication and promotional tools for international education.
Presentation on how to share metrics about communications impact with administrators at the annual meeting of the Association of Communication Excellence in Charleston, South Carolina 2015. By Beth Forbes and Joan Crow, Purdue University, and Suzanne Steel, The Ohio State University
Successfully Using Online Social Networking to Engage Students and ColleaguesLiz Gross, Ph.D.
How many of us have created a Facebook Page or a Twitter account for our office, only to let it die out a few weeks later? To successfully use social networking sites, we need to stay engaged and have "friends," "fans" and "followers" who interact with us. This presentation demonstrates social networking best practices used by a professional in UW–Milwaukee University Housing and allows participants to explore how social networking can contribute to their own professional development.
From the Bootcamp series (http://www.dent.umich.edu/informatics/bootcamp), this presentation provides an overview of social networks being used with health care communities for consumers and providers.
Using Social Media to Build Community Support for School InitiativesCharlene Blohm
This is one of the handouts prepped for the "Using Social Media to Build Community Support for School Initiatives" roundtable discussion during the Consortium for School Networking (CoSN) conference held in Austin in March 2009. Props to Kristen Plemon who found the district examples listed here.
As part of the 5th Philippine Healthcare Social Media Summit 2019 #HCSMPH2019 at the Waterfront Hotel in Cebu City, Track B involved choosing platforms for social media depending on one's purpose and based on the target audience.
Use of social media for public health promotionHelen Madamba
A short talk with medical technology students of the Velez College for the seminar on "Cyber Etiquette: A Social Responsibility on Health Promotion for the Society" February 15, 2020 from 1pm to 5pm.
During the time of COVID-19 use of social media in medicine is as relevant than ever and should be maximized by healthcare professionals as a public health tool for health education and promotion to ensure the impact on healthcare is a positive one.
Social Networks and International EducationGene Begin
An hour-long presentation for Boston-Area Study Abroad Advisors designed to give an overview of various socia media platforms, including their use as communication and promotional tools for international education.
Presentation on how to share metrics about communications impact with administrators at the annual meeting of the Association of Communication Excellence in Charleston, South Carolina 2015. By Beth Forbes and Joan Crow, Purdue University, and Suzanne Steel, The Ohio State University
Successfully Using Online Social Networking to Engage Students and ColleaguesLiz Gross, Ph.D.
How many of us have created a Facebook Page or a Twitter account for our office, only to let it die out a few weeks later? To successfully use social networking sites, we need to stay engaged and have "friends," "fans" and "followers" who interact with us. This presentation demonstrates social networking best practices used by a professional in UW–Milwaukee University Housing and allows participants to explore how social networking can contribute to their own professional development.
Using Social Media in Substance Abuse Treatment and RecoveryJennifer Iacovelli
Using Social Media in Substance Abuse Treatment & Recovery was presented at the New England School of Best Practices in Addiction Treatment on September 15, 2011 in Waterville, New Hampshire by Jennifer Barbour of Another Jennifer Writing Lab.
How to use social media to engage independent school audiences like prospective students, parents and alumni. Delivered as a workshop for the Association of Independent Schools of New England.
The Power Point to support my presentation on use of Social Media in higher education. NISOD Conference on Teaching and Leadership Excellence, May 30 2011
Social media is redefining the world of marketing and public relations. It is no longer a question of whether or not we engage, but rather how we do so. The way in which companies interact with employees, customers, and other businesses via social media networks is more important. In
this real time environment the challenge is to engage in a way that encourages participation. Join us for an encompassing look at how social media can work in your business environment.
As more institutions are allowing social media application use, medical libraries should investigate whether they should use Facebook and Twitter in the outreach efforts.
Presented at the October 2009 Midwest MLA Conference In Columbus, OH.
Social Media Marketing for B2B Business Development - Business Marketing Asso...Erin Moloney
In this presentation that I gave to the Business Marketing Association's St. Louis, MO chapter on April 1, 2010, I go over the best sites to analyze for driving more leads into the sales pipeline for a B2B organization.
Presented in April 2010 at the National Hospice and Palliative Care Organization's conference, this slideshow discusses demographics, strategy, HIPAA concerns, social media policies and specific pros and cons for Facebook, Twitter, YouTube and blogging.
With a focus on diversity in graduate education, this session will discuss how units can maintain effective outreach, recruitment, and retention during a time of economic austerity. How can you keep diversity a priority when budgets are being cut? How can you recruit, when travel budgets have been reduced? How can you compete for and maintain a robust, diverse community of graduate scholars, with limited funding? Representatives from the University of Washington Graduate Opportunities & Minority Achievement Program will discuss these questions and share some of the strategies being implemented by graduate programs to counteract the effects of operating on a strained budget. Initiatives using traditional, web 2.0 (social media), and collaborative strategies will be discussed. Participants are encouraged to share their own best practices.
Dr. Sibrina Collins' presentation at the 2008 Western Association of Graduate Schools conference. Presentation covers recruitment strategies ranging from traditional (turntables) to more current and innovative (iPods). To contact Dr. Collins, please visit: Wooster.edu
Presentation by Dr. Sibrina Collins during the 2008 McNair/EIP Conference at the University of Washington. To reach Dr. Collins, please visit: Wooster.edu
This ppt by Dr. Sibrina Collins (formerly of UW, now at Wooster) discusses her journey through grad school and tips for (minority) grad students. Topics include: Masters vs. PhD, Graduate School Landscape, Common language, phrases, and acronyms, Who are the major players?, The Dating Game: Choosing a Research Mentor, Family Support: The Research Group, Unwritten Rules of Graduate School, Telling Your Story: Research Conferences. To contact Dr. Collins, visit the Wooster.edu site.
The simplified electron and muon model, Oscillating Spacetime: The Foundation...RitikBhardwaj56
Discover the Simplified Electron and Muon Model: A New Wave-Based Approach to Understanding Particles delves into a groundbreaking theory that presents electrons and muons as rotating soliton waves within oscillating spacetime. Geared towards students, researchers, and science buffs, this book breaks down complex ideas into simple explanations. It covers topics such as electron waves, temporal dynamics, and the implications of this model on particle physics. With clear illustrations and easy-to-follow explanations, readers will gain a new outlook on the universe's fundamental nature.
Normal Labour/ Stages of Labour/ Mechanism of LabourWasim Ak
Normal labor is also termed spontaneous labor, defined as the natural physiological process through which the fetus, placenta, and membranes are expelled from the uterus through the birth canal at term (37 to 42 weeks
This slide is special for master students (MIBS & MIFB) in UUM. Also useful for readers who are interested in the topic of contemporary Islamic banking.
Biological screening of herbal drugs: Introduction and Need for
Phyto-Pharmacological Screening, New Strategies for evaluating
Natural Products, In vitro evaluation techniques for Antioxidants, Antimicrobial and Anticancer drugs. In vivo evaluation techniques
for Anti-inflammatory, Antiulcer, Anticancer, Wound healing, Antidiabetic, Hepatoprotective, Cardio protective, Diuretics and
Antifertility, Toxicity studies as per OECD guidelines
This presentation was provided by Steph Pollock of The American Psychological Association’s Journals Program, and Damita Snow, of The American Society of Civil Engineers (ASCE), for the initial session of NISO's 2024 Training Series "DEIA in the Scholarly Landscape." Session One: 'Setting Expectations: a DEIA Primer,' was held June 6, 2024.
How to Add Chatter in the odoo 17 ERP ModuleCeline George
In Odoo, the chatter is like a chat tool that helps you work together on records. You can leave notes and track things, making it easier to talk with your team and partners. Inside chatter, all communication history, activity, and changes will be displayed.
A workshop hosted by the South African Journal of Science aimed at postgraduate students and early career researchers with little or no experience in writing and publishing journal articles.
Introduction to AI for Nonprofits with Tapp NetworkTechSoup
Dive into the world of AI! Experts Jon Hill and Tareq Monaur will guide you through AI's role in enhancing nonprofit websites and basic marketing strategies, making it easy to understand and apply.
19. Not ready for FB Your unit has “control issues” You are unwilling to become part of the Facebook community yourself You think it’s something students can manage You think you can manage it without some student involvement
20.
21. Twitter?! Huh? Personalized news feed A place to follow thought leaders in your fields of interest They have to be 140 characters or fewer
22. Twitter? So what? It grew by 1,382% year-over-year in Feb. ‘09 Grew from 5K tweets/day in ‘07 to 50M in ’10 Driver of news and referring traffic to sites Starting point to build relationships You don’t need to know people’s e-mail addresses to connect with them!
23. Twitter Pros Low technical skills Your department/school/college can have an ongoing presence in a Twitter “follower’s” routine, i.e. they look to you for info Typical Tweeters use the site at least daily, often hourly. BUT, this isn’t necessarily the pattern you have to follow. Pulse on your audience’s interests and trends Soundbites; easy to digest [vs. newsletters]
24. Twitter Cons Requires very regular maintenance 140-character limit may decrease depth of your engagements As Twitter usage increases, competition for attention increases.
25. Best Uses for Twitter News & event updates Emergency announcements Play-by-play reporting from conferences, lectures, sporting events, etc. To encourage conversation with and input from followers Eyewitness accounts (e.g. Haiti, Clemmons)
26. Examples: UW on Twitter UWNews: http://twitter.com/uwnews UWSportsNews: http://twitter.com/UWSportsNews UWTV: http://twitter.com/UWTV The Daily: http://twitter.com/thedaily The Henry: http://twitter.com/henryartgallery UW Career Center: http://twitter.com/uwcareercenter School of Public Health: http://twitter.com/uwsph Cliff Mass: http://twitter.com/cliffmass
27.
28. What is Linked in A site for professional networking Users post resumes, recommend colleagues’ job skills Has more than 36 60M members Organizations create groups to bring together people who want to be associated with their brand
29. Uses for Linked in For Q&A opportunities Monitor the competition Facilitate networking Provide profile information, like statistics, demographics, key links
30. UW on Linked in University of Washington campuses Foster School UW Medicine School of Law iSchool Libraries Alumni Group
50. Want to know more? Social Media Governance http://socialmediagovernance.com/policies.php UW Marketing Toolkit: https://www.washington.edu/externalaffairs/uwmarketing/toolkits/best-practices/ Mashable http://mashable.com/social-media/ Common Craft http://www.youtube.com/user/leelefever
51. Social Media & Retention Inigral http://blog.inigral.com/research-on-social networking-in-retention/ Virtual College Fairs.com http://collegerecruiting.virtualcollegefairs.com/wp/ .EduGuru http://doteduguru.com/
54. Sophia Agtarap sagtarap@uw.edu 206.543.9016 Grad.washington.edu/gomap GO-MAP, The Graduate School G-1 Communications Building
55. UW Grad School @uwgradschool @uwgomap Facebook.com/uwgradschool Facebook.com/uwgomap Flickr.com/uwgomap
Editor's Notes
Background about presenterWelcome! So glad you’re able to take a moment to have this conversation about what social media is (and isn’t), how and why other grad departments are using it, and why it’s important to consider folding it into your communications with prospective and current students as well as alumni.
social media overviewbest practicesnext steps
Last month we sent out a survey inquiring about tools you used to communicate with current and prospective students. May use a combination of email, phone, postal mail to communicate with students—integrated approachinterest in learning about social mediahow to use it
Survey results: 88% or 30 use email to communicate w/ current & prospective students—direct them to links,35%: phone calls
Survey results: Of all social media use, FB is highest.
http://www.facebook.com/pages/Seattle-WA/University-of-Washington/8829726273With Facebook growing another 14.9% from December to January, the site now reaches 68.5 million people each month, versus 58.5 million for MySpace.Data provided by CompeteGrowth rates: http://www.istrategylabs.com/2010/01/facebook-demographics-and-statistics-report-2010-145-growth-in-1-year/
In the same time span, MySpace dropped by 4% and Facebook grew by 228%. Data is from Nielson Onlinehttp://www.independent.co.uk/news/media/twitter-sees-astronomical-growth-investigates-ways-to-monetize-the-service-1908309.html
Tweet on Thursday-Friday. Most active http://techcrunch.com/2010/01/19/state-twittersphere-hubspot/
-it’s not a one-way street-if social media has taught us anything, it’s that people value a conversation rather than being talked at
Something new will come along. Be ready for that Don’t pour all your time into this changing media. Understand how to use it most efficiently and integrate it into your recruitment and communication plans.
Just because it reaches millions, doesn’t mean it will reach your audienceHow will you stand out?
Not meant to replace your current communication channels—use it to supplement. Have an integrated communication approach.
A tool to engage a wider audience
A transparent conversation with people you are building relationships withA community of people who are energized about communicating the work you do
Listening and responding
Feature video when you can
Feature video when you can
Tag people. Then their friends will see it and so on
Understand your audience
Encourage user generated content: students, faculty, other communities with which you interact
Teach everyone to be a communicatorTake every opportunity to tell your story—this means getting faculty/staff/student in the habit of collecting/sharing accomplishments.It is up to the Public Affairs professionals at each level to teach and enforce Air Force new media policy, by training and educating every Airman on the proper use and techniques for engaging in new media: http://www.livingstonbuzz.com/2009/03/24/every-airman-is-a-communicator/
Post weekly—stay current!It’s ok to keep a running list of factoids that you’d like to share with your community, but be sure to share breaking news in a timely manner.No piles on your desk.
Use photos! We like to find people we can identify with. As often as possible, use photos of students, faculty and staff in your departments.
Mind your manners. Make time to say thank you to those who join your group or post comments.
Use tools to help you manage your social media content.Not everything is a hammer