SlideShare a Scribd company logo
Social Media 101 Enhance your professional networks with integration of Social Media tools
Social Media? ,[object Object],[object Object],[object Object]
Social Media Use Data provided by GCI for M. D. Anderson Cancer Center 03/08
Social Media Use Data provided by GCI for M. D. Anderson Cancer Center 03/08
Social Media Use  Discovery of social media resources begins within  search engines Data provided by GCI for M. D. Anderson Cancer Center 03/08
Social Media Use The credibility of online health content is linked  to physician endorsements Data provided by GCI for M. D. Anderson Cancer Center 03/08
Social Media Use - Professional ,[object Object],[object Object],[object Object],According to a white paper from Manhattan Research, ‘Physicians and Web 2.0’…Physicians  are more likely  than consumers to use the web to access information   Data provided by GCI for M. D. Anderson Cancer Center 03/08
[object Object],[object Object],[object Object],[object Object],[object Object],Social Media Use - Professional Data provided by GCI for M. D. Anderson Cancer Center 03/08
Social Media Types ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Online Communities A  social network site  focuses on  building online communities  of people who share interests and activities, or who are interested in exploring the interests and activities of others.  Most social network services are web based and provide a variety of ways for users to interact, such as e-mail and instant messaging services.
Online Communities - Linkedin
Online Communities - Facebook
Online Communities - Facebook
Online Communities - Sermo
Online Communities - Sermo
Video Sharing Video Sharing  refers to websites or software where users can distribute their  video clips . The bulk of them offer  free services .  Many services have options for private sharing and other publication options. Video sharing services can be classified into several categories, among them: user generated video sharing websites, video sharing platform / white label providers and web based video editing.
Video Sharing – YouTube
Video Sharing - SciVee
Podcasting ,[object Object],[object Object],[object Object],[object Object],The term  podcast , like  broadcast , can refer either to the series of content itself or to the method by which it is syndicated; the latter is also called  podcasting .
Podcasting - iTunes
Podcasting
Blogs A blog  is a website where entries are made in  journal style  and displayed in a reverse chronological order. A typical blog combines text, images, and links to other blogs, web pages, and other media related to its topic. The  ability for readers to leave comments  in an interactive format is an important part of many blogs.
Blogs – Running a Hospital
Blogs – Guest Blogging
Micro Blogging Micro-blogging  is a form of blogging that allows users to write brief text updates (usually 140 characters)  Posts can either to be viewed by anyone or by a restricted group which can be chosen by the user. These messages can be submitted by a variety of means, including  text messaging, instant messaging, email, MP3 or the web .
MicroBlogging - Twitter
MicroBlogging - Twitter
Online Communities -  Assignment ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Wikis A  wiki  is a collection of web pages designed to enable anyone who accesses it to contribute or modify content. Wikis are often used to create  collaborative web sites  and to power community websites.
Wikis – Knol
Wikis – FLC
Wikis – MedPedia
Online Communities -  Assignment Be a Part of a Community A small group of faculty have been working to develop a community dedicated to creating patient cases for mixed use Join the Faculty Learning Community wiki http://mdaccflc.wetpaint.com/
Resource Sharing Resource sharing  is the publishing or transfer of a user's content like  digital photos, slide presentations online , thus enabling the user to share them with others (whether publicly or privately). This functionality is provided through both websites and applications that facilitate the upload and display of files.
Resource Sharing -Slideshare
Resource Sharing - Flickr
Support from M. D. Anderson ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Support from M. D. Anderson ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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Social Media Mogul Session1

  • 1. Social Media 101 Enhance your professional networks with integration of Social Media tools
  • 2.
  • 3. Social Media Use Data provided by GCI for M. D. Anderson Cancer Center 03/08
  • 4. Social Media Use Data provided by GCI for M. D. Anderson Cancer Center 03/08
  • 5. Social Media Use Discovery of social media resources begins within search engines Data provided by GCI for M. D. Anderson Cancer Center 03/08
  • 6. Social Media Use The credibility of online health content is linked to physician endorsements Data provided by GCI for M. D. Anderson Cancer Center 03/08
  • 7.
  • 8.
  • 9.
  • 10. Online Communities A social network site focuses on building online communities of people who share interests and activities, or who are interested in exploring the interests and activities of others. Most social network services are web based and provide a variety of ways for users to interact, such as e-mail and instant messaging services.
  • 16. Video Sharing Video Sharing refers to websites or software where users can distribute their video clips . The bulk of them offer free services . Many services have options for private sharing and other publication options. Video sharing services can be classified into several categories, among them: user generated video sharing websites, video sharing platform / white label providers and web based video editing.
  • 17. Video Sharing – YouTube
  • 18. Video Sharing - SciVee
  • 19.
  • 22. Blogs A blog is a website where entries are made in journal style and displayed in a reverse chronological order. A typical blog combines text, images, and links to other blogs, web pages, and other media related to its topic. The ability for readers to leave comments in an interactive format is an important part of many blogs.
  • 23. Blogs – Running a Hospital
  • 24. Blogs – Guest Blogging
  • 25. Micro Blogging Micro-blogging is a form of blogging that allows users to write brief text updates (usually 140 characters) Posts can either to be viewed by anyone or by a restricted group which can be chosen by the user. These messages can be submitted by a variety of means, including text messaging, instant messaging, email, MP3 or the web .
  • 28.
  • 29. Wikis A wiki is a collection of web pages designed to enable anyone who accesses it to contribute or modify content. Wikis are often used to create collaborative web sites and to power community websites.
  • 33. Online Communities - Assignment Be a Part of a Community A small group of faculty have been working to develop a community dedicated to creating patient cases for mixed use Join the Faculty Learning Community wiki http://mdaccflc.wetpaint.com/
  • 34. Resource Sharing Resource sharing is the publishing or transfer of a user's content like digital photos, slide presentations online , thus enabling the user to share them with others (whether publicly or privately). This functionality is provided through both websites and applications that facilitate the upload and display of files.
  • 37.
  • 38.