This document provides an introduction to social media for small green businesses. It defines social media as media where users engage socially, such as Facebook, versus traditional media like newspapers. It stresses the importance of claiming social media real estate under your business name on platforms like Facebook, Twitter, and YouTube. It recommends understanding your customers and competitors to develop a social media plan and budget. It advises starting small with a website, blog, and Facebook page and updating regularly for long-term social media success.

1. Social Media Intro for Green Small Business