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SOCIAL MEDIA ADVERTISING 
FACT FILE 
SEPTEMBER 2014 
Neuronimbus Software Services P. Ltd.
What Are We About To Tell You? 
Latest stats about 
advertising on Social 
Media in India
THE GOAL OF SOCIAL MEDIA IS TO TURN 
CUSTOMERS INTO A VOLUNTEER 
MARKETING NINJAS!!!
Facebook Facts 
CITY-WISE DISTRIBUTION AGE-WISE DISTRIBUTION 
Source: Ethinos Digital Marketing 
MUMBAI 
7.6 MILLION 
BENGALURU 
4.8 MILLION 
NEW DELHI 
10.8 MILLION 
HYDERABAD 
4.6 MILLION 
13 
25 
35 
45 
45+ 
72 Million 
26 Million 
7.2 Million 
4 Million 
AGE GROUP 
MALE USERS 
76% 
24% 
FEMALE USERS 
NUMBER OF USERS: 112 MILLION
Twitter Facts 
76%: Users visit 
Twitter at least 
once a day 
NUMBER OF USERS: 52 MILLION 
Late Night: The 
best time for 
Source: Ethinos Digital Marketing 
79%: Users use 
their mobile to 
access Twitter 
64%: Users use 
Twitter to follow 
brands 
33%: Users use 
Twitter while 
shopping 
Retweets 
29%: Users use 
Twitter to 
discover a new 
brand
There’s a best day for everything 
on Pinterest: 
Monday: fitness 
Tuesday: tech 
Wednesday: quotes 
Thursday: fashion 
Friday: humor 
Saturday: travel 
Sunday: food/crafts 
Pinterest Facts 
Source: Social Media Beast 
NUMBER OF USERS: 8.12 MILLION
Google+ Facts 
NUMBER OF USERS: 74.55 MILLION 
Source: Plus Demographics, Socialstatistics, 
aroundsocial, Mashable 
0% Widowed 
0% In a 
Domestic 
Partnership 
2.01% In an 
Open 
Relationship 
2.85% It’s 
Complicated 
1.73% 
Engaged 
4.74% In a 
Relationship 
12.23% 
Married 
76.02% 
Single 
Relationship Status
Google+ Facts 
NUMBER OF USERS: 74.55 MILLION 
Source: Plus Demographics, Socialstatistics, 
aroundsocial, Mashable 
[18-24] 
50.50% 
ESTIMATED USER: 
6,223,287 
[25-34] 
36.50% 
ESTIMATED USER: 
4,498,019 
[35-44] 
9.90% 
ESTIMATED USER: 
1,220,011 
[45-54] 
2.50% 
ESTIMATED USER: 
308,084 
[55+] 
0.70% 
ESTIMATED USER: 
86,263 
AGE- WISE
THANK YOU FOR SLIDING WITH US! 
FOR MORE INFORMATION, VISIT US AT: 
www.neuronimbus.com

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Social media facts 2014

  • 1. SOCIAL MEDIA ADVERTISING FACT FILE SEPTEMBER 2014 Neuronimbus Software Services P. Ltd.
  • 2. What Are We About To Tell You? Latest stats about advertising on Social Media in India
  • 3. THE GOAL OF SOCIAL MEDIA IS TO TURN CUSTOMERS INTO A VOLUNTEER MARKETING NINJAS!!!
  • 4.
  • 5. Facebook Facts CITY-WISE DISTRIBUTION AGE-WISE DISTRIBUTION Source: Ethinos Digital Marketing MUMBAI 7.6 MILLION BENGALURU 4.8 MILLION NEW DELHI 10.8 MILLION HYDERABAD 4.6 MILLION 13 25 35 45 45+ 72 Million 26 Million 7.2 Million 4 Million AGE GROUP MALE USERS 76% 24% FEMALE USERS NUMBER OF USERS: 112 MILLION
  • 6. Twitter Facts 76%: Users visit Twitter at least once a day NUMBER OF USERS: 52 MILLION Late Night: The best time for Source: Ethinos Digital Marketing 79%: Users use their mobile to access Twitter 64%: Users use Twitter to follow brands 33%: Users use Twitter while shopping Retweets 29%: Users use Twitter to discover a new brand
  • 7. There’s a best day for everything on Pinterest: Monday: fitness Tuesday: tech Wednesday: quotes Thursday: fashion Friday: humor Saturday: travel Sunday: food/crafts Pinterest Facts Source: Social Media Beast NUMBER OF USERS: 8.12 MILLION
  • 8. Google+ Facts NUMBER OF USERS: 74.55 MILLION Source: Plus Demographics, Socialstatistics, aroundsocial, Mashable 0% Widowed 0% In a Domestic Partnership 2.01% In an Open Relationship 2.85% It’s Complicated 1.73% Engaged 4.74% In a Relationship 12.23% Married 76.02% Single Relationship Status
  • 9. Google+ Facts NUMBER OF USERS: 74.55 MILLION Source: Plus Demographics, Socialstatistics, aroundsocial, Mashable [18-24] 50.50% ESTIMATED USER: 6,223,287 [25-34] 36.50% ESTIMATED USER: 4,498,019 [35-44] 9.90% ESTIMATED USER: 1,220,011 [45-54] 2.50% ESTIMATED USER: 308,084 [55+] 0.70% ESTIMATED USER: 86,263 AGE- WISE
  • 10. THANK YOU FOR SLIDING WITH US! FOR MORE INFORMATION, VISIT US AT: www.neuronimbus.com