It talks about why Social Media is important for any businesses, especially those in Nepal. Supported with data and facts, it justifies that the time is ripe for business to be more social and more approachable!
3. Data penetration in Nepal alone has reached
8.68 million subscribers
and is increasing by more than
1.84 million per year!
33% of population is already using internet, from last year’s 26%
Source: http://www.ktm2day.com/2013/08/27/nepal-witnesses-significant-growth-in-internet-services/
4. Mobile penetration alone is 72.58%!
Out of which 79.59% are in Facebook. !
And Twitter stands as 12th most visited site in Nepal with !
0.6% of total global users!
Source: http://www.slideshare.net/indradhoj/new-and-social-media-in-nepal-an-overview
11. Meanwhile in Nepal….
Average Engagement by Nepali Brands: 0.24%!
Average response rate: 54%!
Highest likes Facebook: 611,589 (Ncell)!
Highest number of followers in Twitter:11k (Ncell)!
Source: http://www.ekantipur.com/2014/08/16/business/nepali-businesses-jump-on-social-media-bandwagon/393666.html
12. Thus, it’s clear, Businesses in
Nepal have not been able to
!
!
tapSocial Media
Thus missing out on:
Potential Customers!
Customer Service and Satisfaction!
Global and Local Competition!
Cost-effective means of Advertisement
13. The more informative your
persuasive
advertising, ˝
the more ˝
!
!
it will be.
David Ogilvy
14. Let’s Change the Way we Advertise
Let’s Tell Wonderful Brand
Stories, Together!
–Sneha Koirala
snehakoirala@gmail.com
@Adruptweets