Social Media

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Social media is a powerful marketing tool for organizations to increase brand awareness, traffic to their website, feedback, and word-of-mouth. To use social media effectively, organizations should define clear objectives, engage multiple voices, share other relevant content, and blend social media with other marketing efforts. While social media can help spread messages virally, active participation is also needed to encourage sharing among contacts.

Social Media Marketing Time to get on the bus Chad Lewis-Ivy Tech Community College Continuing Education

Welcome to the new water-cooler Social media is here to stay. On Facebook… The fastest growing demographic is age 55+. The largest demographic is age 35-54. (iStrategyLabs) On Twitter… The fastest growing demographic is 18 and under. (comScore Media Metrix) YouTube is the second largest search engine. What we already know: an overview

Ivy Tech Kokomo has a Facebook page, a LinkedIn page, and a YouTube Channel. I tweet as Ivychad. What are you doing about it?

Designed for individuals, businesses, nonprofits, student groups, and other organizations

50% of our active users log on to Facebook in any given day

People spend over 700 billion minutes per month on FacebookWhat is facebook?

Micro-blogging site where users update their profiles with entries (“tweets”) of a maximum of 140 characters Users “follow” and are “followed” Can be used by individuals and businesses with ease What is twitter?

@ivychadchadlewis Ivy Tech Helping Boost Work Force Certifications http://lnkd.in/V9WVwq 25 AprviaLinkedInFavoriteReplyDelete The Anatomy of a tweet Shortened URL

Information is consumed and delivered differently. Facebook ,[object Object]

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This document discusses the importance of social media marketing. It provides statistics that show social media has become the number one online activity and 93% of marketers use social media for business. The top social media platforms are listed as Facebook, LinkedIn, email marketing, Twitter, Google+, YouTube and Pinterest. The document then offers tips for getting started with social media marketing such as choosing platforms, creating a calendar and tracking effectiveness. Consistency and allowing time for engagement are emphasized.

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This document provides an introduction to social media and its uses for recruiting and human resources professionals. It discusses several major social media platforms including Twitter, LinkedIn, and Facebook. For each platform, it outlines key statistics about user numbers and behaviors. The document encourages HR professionals to use social media to network, source candidates, build their personal brand, track industry leaders, and share knowledge. It argues that social media allows efficient access to knowledge from connections and helps amplify an employer's talent brand.

This document discusses social networking and personal branding. It begins by asking the reader to consider their online identity and presence. It then provides tips on using various social media platforms like LinkedIn, Twitter, and blogs to establish expertise, build connections, and influence others. The key recommendations are to set goals for social media use, listen to ongoing discussions, and create regular online content to engage an audience and measure the results of these networking and branding efforts.

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LinkedIn is a social media and employment platform that allows users to create a professional profile, engage with their network, find jobs, and develop their skills. Key features include creating a profile, connecting with others in one's professional network, accessing job listings, and joining relevant groups. The platform aims to enhance career growth and serves as a marketing tool for professionals.

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Monitoring and Managing Anomaly Detection on OpenShift Overview Dive into the world of anomaly detection on edge devices with our comprehensive hands-on tutorial. This SlideShare presentation will guide you through the entire process, from data collection and model training to edge deployment and real-time monitoring. Perfect for those looking to implement robust anomaly detection systems on resource-constrained IoT/edge devices. Key Topics Covered 1. Introduction to Anomaly Detection - Understand the fundamentals of anomaly detection and its importance in identifying unusual behavior or failures in systems. 2. Understanding Edge (IoT) - Learn about edge computing and IoT, and how they enable real-time data processing and decision-making at the source. 3. What is ArgoCD? - Discover ArgoCD, a declarative, GitOps continuous delivery tool for Kubernetes, and its role in deploying applications on edge devices. 4. Deployment Using ArgoCD for Edge Devices - Step-by-step guide on deploying anomaly detection models on edge devices using ArgoCD. 5. Introduction to Apache Kafka and S3 - Explore Apache Kafka for real-time data streaming and Amazon S3 for scalable storage solutions. 6. Viewing Kafka Messages in the Data Lake - Learn how to view and analyze Kafka messages stored in a data lake for better insights. 7. What is Prometheus? - Get to know Prometheus, an open-source monitoring and alerting toolkit, and its application in monitoring edge devices. 8. Monitoring Application Metrics with Prometheus - Detailed instructions on setting up Prometheus to monitor the performance and health of your anomaly detection system. 9. What is Camel K? - Introduction to Camel K, a lightweight integration framework built on Apache Camel, designed for Kubernetes. 10. Configuring Camel K Integrations for Data Pipelines - Learn how to configure Camel K for seamless data pipeline integrations in your anomaly detection workflow. 11. What is a Jupyter Notebook? - Overview of Jupyter Notebooks, an open-source web application for creating and sharing documents with live code, equations, visualizations, and narrative text. 12. Jupyter Notebooks with Code Examples - Hands-on examples and code snippets in Jupyter Notebooks to help you implement and test anomaly detection models.

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Social Media

1. Social Media Marketing Time to get on the bus Chad Lewis-Ivy Tech Community College Continuing Education

2. Welcome to the new water-cooler Social media is here to stay. On Facebook… The fastest growing demographic is age 55+. The largest demographic is age 35-54. (iStrategyLabs) On Twitter… The fastest growing demographic is 18 and under. (comScore Media Metrix) YouTube is the second largest search engine. What we already know: an overview

3. Ivy Tech Kokomo has a Facebook page, a LinkedIn page, and a YouTube Channel. I tweet as Ivychad. What are you doing about it?

5. Designed for individuals, businesses, nonprofits, student groups, and other organizations

6. More than 500 million active users

7. 50% of our active users log on to Facebook in any given day

8. Average user has 130 friends

9. People spend over 700 billion minutes per month on FacebookWhat is facebook?

10. Pages are meant to be the OFFICIAL Facebook presence of an organization. The “page-master” is unknown. Groups are meant to be used as a way to communicate with users who have a common bond. May not be official. The group-master is known. If you are an organization, do not establish an individual profile to represent the organization. Facebook Pages vs. groups

11. Micro-blogging site where users update their profiles with entries (“tweets”) of a maximum of 140 characters Users “follow” and are “followed” Can be used by individuals and businesses with ease What is twitter?

12. @ivychadchadlewis Ivy Tech Helping Boost Work Force Certifications http://lnkd.in/V9WVwq 25 AprviaLinkedInFavoriteReplyDelete The Anatomy of a tweet Shortened URL

13.

14. Event invitations and RSVPs

15.

16. Rapid and concealed conversation

17. It’s all in the pitchFacebook vs. twitter

18.

19. Increase “brand” awareness.

20. Increase feedback.

21. Increase word of mouth.Define your objectives.

22. Feature multiple voices (it’s a good thing). Share content from other sources. Get a professional when you need one. Know when you need help.

23. Don’t expect your viral media to spread itself, either. Blend social media with other media for the greatest effect. Use your network to your advantage. Consider social media advertising and other forms of online advertising. Viruses need hosts to Spread

24. Blogs are seen as the foundation for all other social media. Blogs require a sizeable time investment and careful strategy. Find a niche and work your way to success. What about blogs?

25. Have a plan. Participate, and encourage others to participate. Proofread your posts. Use URL shorteners. Be brief. Respond. Have some personality. Create unique posts. Invite your friends. Don’t be afraid. Quick tips of Social Media

26. HootSuite: Manage all of your social media accounts, search the Web for mentions, and get more statistics. Bit.ly: URL shortener Google Alerts: Get notice every time you’re mentioned on the Web. WordPress: Great for blogs and Web sites Other cool tools

27. http://www.youtube.com/watch?v=wr5CYR3UTwA Social media checklist

28. Chad Lewis-Continuing Education Coordinator Ivy Tech Community College--Kokomo clewis97@ivytech.edu459-0561 ext 528 facebook.com/Kokomo.WED Friend Me! @ivychad http://www.linkedin.com/pub/chad-lewis/15/a94/30a

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