Cement Marketing creates ties that bind through search engine and social marketing. But there is no quick mix or one size fits all. Every business has a different need. View this presentation for guidance on where to find yours.

1. FINDING YOUR VIRTUAL MIX
Where do you fit in the new Internet?

2. FACEBOOK HOME?
How social and search have transformed our daily
communication

3. FACEBOOK HOME?
How social and search have transformed our daily
communication

4. FACEBOOK HOME?
How social and search have transformed our daily
communication

5. FACEBOOK HOME?
How social and search have transformed our daily
communication

6. WHAT IS CEMENT?
a cement is a binder, a substance which sets and hardens independently, and can
bind other materials together. - Wikipedia

7. NO QUICK MIX

8. RESEARCH. RESEARCH.
Uncover the hidden truths about your audience using these tools:
• The Google Keyword Tool
• Your Website’s Analytics
• Monitor your brand’s presence in social media

9. MEET MARK
He and Cinderella have a lot in common

10. DAVID VS. GOLIATH
Main Street is now Google Street

11. AND THE WINNER IS?
WaterfordCrystalRepair.com is owned by Mark

12. THE BEST BEAN WON

13. THE RESULTS

14. THE RESULTS

15. THE RESULTS

16. Social Search
Website
YOUR ENGINES
Social and search marketing actually fuel each other, driving
traffic and visitors in both directions.

17. Text
THE RESULT?
Tracking every user action through Analytics

18. YOUR TURN.
What are your fears about social and
search marketing?
How close are you to finding your mix?