Media evaluation

2. Emergent Service Workers
This class group is financially insecure, scoring low for savings and
house value, but high for social and cultural factors. According to the
Great British Class Survey results, lots of people in this group:
 Are Young
 Enjoy a cultural social life
 Rent their homes – almost 90%

3. Large, bold masthead in a
bright colour. Attracts
peoples attention. Bright
colour would be more
appealing to a younger
audience (16-25).
Part of feature article
photograph blended into
background to give an
artistic affect.
Blue background colour
mixed with the red and
black text may be more a
appealing to a male
audience.
Casual clothes partly stereo
type the type of clothes
younger people wear which
makes that magazine suit
the 16-25 age range
Big, well known
bands/artists are made to
stand out so that it is clearly
visible. Will attract a
younger audience as this is
the type of audience that
they are most well known by
The pull quotes and puff’s
are clear and easy to read.
The bright colour
highlighting the key part of
the magazine catches
peoples eye. This clash
between the colours would
appeal more to a younger
audience as it is more
catching to younger people.
The red lines on either side
are the highlight key piece
of information on the front
cover which will attract
readers to it.

4. The black background
enables bright colours
to be used which
makes objects such as
the image and the text
stand out more to the
reader . The bright
colours will stand out
more to younger
readers as this is the
sort of thing that
attracts a lot of
younger readers.
The picture has been positioned with a clear
pose, and at a low angle facing upwards to give
the person more dominance. This will appeal to
my demographic as it symbolises younger
authority which young people may want more
of.
The article is clear is
and easy to read as it is
set out in columns,
which will appeal to
younger audience as it
draws the reader and
looks aesthetically
interesting read and to
look at.
The way one half of the image is
slightly faded into the background
gives the person almost a good side
and a bad side which can make the
target audience want to read to find
out what it is really about.
The page numbers
have the word ‘MIND’
next to them,
continually reminding
the reader of what
magazine they are
reading. This like a
qwerky feature to the
magazine which will
appeal to the
‘emergent service
workers’ age group.

5. Using the words ‘Inside
Mind’ instead of just
contents on its own
gives the contents page
more purpose and would
make more people
actually want to read it.
Bright colour scheme
attracts readers to it,
especially younger
readers as bright, bold
colours will attract them
to it.
The page is set out in
columns so that it is
easy to read, and by not
having too much writing
it appeals to my
demographic as it may
make more people read
it due to the fact it is
neat, organised and not
too wordy.
The images are clear and
follow convention. They
are also a mix in the fact
that two of the images
are making eye contact
with the reader, two are
mid-shots, and one a
full body shot which
gives the reader a variety
of different things which
should appeal and
attract them to it.