3. The masthead is placed on the top of
the page and therefore very easily
seen – attracting more readers as they
have been noticing the magazine’s
name several times. The white, simple
font is making the magazine-name
stand out from the more messy
background, and parts of “Replay” is
hidden behind the male on the cover
photo – suggesting that the readers
already know what magazine it is and
they don’t need to see the whole
name in order to recognize it.
The coverlines are revealing small
pieces about the articles in the
magazine which will make the browser
want to read more. The coloured
boxes behind the coverlines are
making them stand out from the page
and drawing the reader’s eye. Some of
the words are also highlighted, such as
‘hots’ and ‘nots’ to attract the
audience so that they would feel
persuaded to buy the magazine in
order to read what cool or lame.
The banner on the bottom of the page
is not only promising ‘exclusive’
posters – a highlighted word that will
attract the audience as they seem to
get these features no where else – but
according to my audience research,
freebies are highly popular among my
readers. By promoting the 3 posters
on my cover page I am therefore
guaranteed a couple more buyers.
The splash Image of the boy appeals to
my target audience which will either be
boys aspiring to be like him, or girls who
are attracted to him. The way he stares
straight into the camera might catch the
browser’s eye and make them feel
persuaded to buy the magazine. Since
the artist on the photo is quite young,
the youths and young adults can relate
to him and therefore want to read the
article about him – appealing to the
target audience for my magazine.
Competitions are a big hit among my magazine
readers as they love freebies. I have therefore chosen
to feature a few words about Lady Gaga’s new
perfume and the contest on the cover page as it will
attract more readers immediately.
The layout is adjusting to the portrait of
the boy, suggesting that he is very
important and not someone that the
audience should miss out on reading
about. The colour scheme is quite
neutral as none very masculine nor
feminine colours are used – appealing to
both females and males. Since I chose
not to use any popping colours such as
red or yellow, the magazine looks much
neater and attracts a mature and
understanding audience who buys the
magazine because of the quality and not
because it catches their attention on the
shelve or promotes itself so much.
The pull quote will attract the readers as
the fact that the artist is planning on a
European tour is very surprising and good
news for the fans. Since the magazine is
being published in the UK, a European
tour appeals to the magazine readers
which are most likely living in the UK and
interested in his music.
The sticker is placed closely to the artist’s face in order
to make the reviews easily noticed by the readers. The
strong colour and uncontroversial shape makes the
sticker pop out of the page and impossible to ignore.
4. The price is the smallest text on the cover page
because the readers will already feel so tempted
to buy the magazine after seeing all its features
that they do not care about the price.
** NOTE: I forgot to add the price (£3.50) and the
date underneath the barcode when I made the
magazine. Now it is too late, but I am going to
pretend like it is written there even though it
clearly isn’t.
6. The colour scheme used is very
colourful and interesting – appealing to
the youths and young adults who likes
excitement and lots of things going on
at a time. The colours were originally
supposed to appeal to a female
audience, but in the context with the
rest of the page, the colour scheme
balances out the femininity with the
two images of boys in urban locations.
I chose to use a lot of images because my
audience research showed me that most of
my readers cared more about looking at
photos than reading a lot of text. I
therefore sized them quite big, so that the
browsers would look at the pictures and
get inspired to read the corresponding
articles. The images are very different from
each others in angles and shots, suggesting
that the magazine can offer a lot of exiting
contents and therefore attracting more
people to read it.
The page numbers are emphasized by the
colourful shapes behind them which draws
attention as well as spicing up the page to
make it more interesting looking. The big
numbers make it easy for the audience to
flick to the right page straight away. The
most important article is attracting the
most readers as the page number is even
bigger and also screaming out “cover story”
which implies that the audience can’t miss
out on anything as important as this
interview.
The social media banner along the bottom of the
page is making it easier for the readers to interact
with the magazine on different platforms. This will
give the magazine more attention and readers.
The note from the editor will make the
readers feel like the magazine is aimed
specifically towards them. The casual
language and happy undertone will
make them feel persuaded to read what
is created so nicely to suit their needs,
and therefore buy the magazine. By
adding a photo of the editor as well, the
audience can get an idea of how the
people working behind the magic looks
like. They might feel like they are
getting to know the staff and buy the
magazine out of pure friendliness.
The girl in this photo is wearing flawless
makeup, styled hair and she is standing in a
very confident posture. This will appeal to
the young girls who will see her as a style
icon and someone to aspire to be like. The
article reinforces this point, as the readers
now exclusively can get to know her best
fashion and beauty tips by purchasing the
magazine.
The two categories organises the page
to make it neater looking, and easier to
gain an overview on. The audience will
also feel persuaded to read about the
‘one time only’ topics which are
exclusive and never to be seen in the
magazine again. The contest that is
featuring in the magazine will also
attract people to buy the magazine as
they believe they can win the
competition inside.
The headline on the contents page stands out, as
the bold font is coloured black on top of a white
background. This will catch the browser’s eye.
8. The big main photo is covering a whole page, attracting people to buy the magazine as
they can tear out the page and use the photo as a poster. My audience research also
showed me that the majority of my readers is more willing to look at photos than reading
a lot of text, so the big image will appeal to them.
The pull quote is
quite surprising and
funny, and it will
make the audience
want to read more
of the article to find
out whether or not
this statement is
true. It is written in
a bold, black font on
top of the white
background so that
it stands out and is
easily noticed by the
browser,
The sub-heading uses
quite short and snappy
words in order to make
the readers want to
know more about
everything. The name
of the artist is
highlighted in a
popping, blue colour as
he is a memorable
person who will attract
readers because of his
fame.
The image in the
middle of the interview
is standing out from
the rest of the page
with it’s circular shape.
The photo also helps
splitting the interview
up in smaller, more
organised parts so that
the layout looks more
professional and fun.
The headline is using a very bold, youthful font in an interesting colour in order to
draw attention towards the article. The font also reflects the exciting and urban style
of the magazine, as it is both the same colour and similar shaped to the graffiti on the
wall behind the boy on the main photo.
