Slice aggregates electronic receipts from online and in-store purchases across thousands of merchants to provide a centralized place for users to view, track, and manage all of their purchase information and receipts. This addresses the growing problem of consumers receiving billions of electronic receipts annually from various sources with no centralized way to access them. Slice aims to use detailed purchase data to provide highly personalized product recommendations and offers to empower consumers and generate leads and customer insights for brands and retailers. The company was founded by experienced entrepreneurs and has raised $9.4 million in funding to develop its platform and strategic partnerships.

1. Under the Radar
November 10, 2011

2. All Your Purchases in One Place
Link Track Manage
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3. Why is this a Problem?
• US consumers receive 8 billion electronic receipts annually from online commerce
• Represents 10 - 12 % of total retail
• Online retail, daily deals, travel
• Fastest growing segment of electronic receipts are from in store purchases
• Apple, Gap, Nordstrom, Sears, Kmart, Patagonia, Whole Foods, & many more
• Electronic payment systems are further accelerating the transition to electronic receipts
• 94% of US internet users have made an online purchase
• The US ranks 8th globally in % of people who shop online
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5. Slice Availability
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6. Unique Information Assets
• Detailed consumer purchase information
• Item level detail - sku level attributes and item taxonomy
• Historical - Identify purchase patterns and timing
• Cross merchant - thousands of merchants
• Updated in near real-time
• Prior purchase behavior is the best predictor of future purchase behavior
• Users’ personal information is always kept private and secure
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7. Empowering Consumers, Brands & Retailers
• Consumers:
• Highly relevant product recommendations
• Custom curated offers
• Provide retailers and brands with a unique information for:
• Lead generation - customer acquisition & conquesting
• Customer retention & loyalty - percent of wallet
• Next generation capabilities:
• Improved ad targeting systems
• Social product discovery (link social and purchase graph) - i.e. “What cameras have my friends purchased?”
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8. Strategic Relationships
• Email Providers
• Brands & Retailers
• Social Networks & Search Providers
• Data Informatics Companies
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9. About Us
Scott Brady, CEO Harpinder Madan, Product Eric Botto, Engineering
• Team
– Experienced founding team, met at the Stanford GSB and worked together for 11 years
– Previously founded FiberTower, raised $223 million, sold in $1.5 billion merger
– Scott was also the co-founder CTO at SQL Financials and Clarus
– 36 people, headquartered in Palo Alto and a development center in Ukraine
– Technical Advisory Board - Sep Kamvar (Stanford CS Professor, ex-Google), Taher Haveliwala (ex-
Google), Damon Horowitz (Google, founder Aardvark)
• Funding
– $9.4M Series A
– Lightspeed, DCM, Eric Schmidt (Innovation Endeavors), Mike Maples (Floodgate), Mark Goines,
Rick Thompson, and Michael Birch
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