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Sendgrid

The document discusses SendGrid, an email delivery service. It outlines SendGrid's services for increasing email deliverability through techniques like DKIM, SPF, and monitoring. It presents SendGrid's pricing plans and metrics on emails sent. The CEO discusses how SendGrid helps clients outsource email delivery for scalability and deliverability while minimizing complaints.

Technology◦Business◦
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Isaac Saldana, CEO
Increases email deliverability
Email Categories Personal Marketing Transactional
Friend Requests
Twitter Followers
Shipping Alerts
20% Emails Missing or Caught by Spam Filters
1% yearly email = $14 million
DKIM DomainKeys ISP Rate Limits SPF CAN-SPAM Unsubscribe Links Delivery Monitoring RDNS Feedback Loops Soft & Hard Bounces Content Filtering Whitelisting
ISP Delivery Monitoring Easy integration | Hosted service | Zero coding
Enterprise Delivery Monitoring
Segment Email Streams
Identify ROI & Complaints
Own IP Addresses Isolate email reputation Shared IPs 90% deliverability Own domain Whitelabel Protect companies from own users Messaging spam Comment spam Isolated Reputation
Before SendGrid
After SendGrid
Direct Ad campaigns Social media marketing Open source integration Distribution channels Hosting companies Systems administrators Web development firms Customer Acquisition
Market Size Marketing 100 million/day Transactional 600 million/day
Many others…
Revenue Model Basic Silver Gold Platinum Monthly Price $9.95 $79.95 $199.95 $799.95 Email Credits 10,000 50,000 100,000 500,000 Price per email (thereafter) $0.001 $0.00075 $0.00050 $0.00045 Open Tracking Click Tracking Custom IP White label Reseller Panel Priority Support
Competition Services Products SendGrid Deliverability Scalability Metrics Enhancement --- Integration Administration Affordability Flexibility --- ---
Launched August, 2009 Over 1 billion emails sent Over 2000 companies 50% direct 50% resellers Funded &Profitable Progress
Clients Outsource to scalable email infrastructure Increase email deliverabilty Hosting Partners Minimize abuse complaints Generate revenue Increate customer email deliverability Goals
Isaac Saldana, CEO Email: isaac@sendgrid.com Phone: 951-314-5355 Twitter: @isaldana Thank You