Goldrun Presents at Under the Radar

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Goldrun Presents at Under the Radar

  1. 1. Shai Rao Co-Founder & VP of Business DevelopmentFriday, November 11, 2011
  2. 2. HOW DO RETAILERS REACH SHOPPERS WHO NOW “LIVE” THROUGH THEIR PHONESFriday, November 11, 2011
  3. 3. HOW DO RETAILERS REACH SHOPPERS WHO NOW “LIVE” THROUGH THEIR PHONESFriday, November 11, 2011
  4. 4. THE GOLDRUN SOLUTION USE MOBILE TO GO VIRTUALFriday, November 11, 2011
  5. 5. THE GOLDRUN SOLUTION USE MOBILE TO GO VIRTUALFriday, November 11, 2011
  6. 6. VIRTUAL PHOTOBOOTHSFriday, November 11, 2011
  7. 7. VIRTUAL PHOTOBOOTHSFriday, November 11, 2011
  8. 8. V-COMMERCEFriday, November 11, 2011
  9. 9. V-COMMERCEFriday, November 11, 2011
  10. 10. CAMPAIGN RESULTS AND CLIENT ROI COST $25K COST $5000 PRODUCTION 3 Week PRODUCTION 1 Week LOCATIONS 44 Store Locations LOCATIONS 2 (Venice Beach/ Washington Sq Park) DURATION 4 Weeks DURATION 1 Day 20K Shoppers engaged 26000 tweets 10K Shared online images 600 pairs of sneakers sold 5K New customer contacts $5mm in earned media Highest Web Traffic in Companyʼs HistoryFriday, November 11, 2011
  11. 11. TRACTION Clients Virtual Catwalks Rodeo Drive Holiday GuidesFriday, November 11, 2011
  12. 12. INTERACTIVE RETAIL ENVIRONMENTSFriday, November 11, 2011
  13. 13. MANAGEMENT TEAM VIVIAN ROSENTHAL $1.2M ANGEL ROUND CLOSED IN APRIL 2011 Founder & CEO Investors •Top 50 Global Creatives 2010, •Ed Mathias, Managing Director, Carlyle Group Creativity Magazine •Jeremy Zimmer, Founding Partner of UTA •Co-founded digital design •Jon Ledecky, CEO Ascend Acquisition Corporation studio Tronic whose clients include AT&T, Nike, GE, •Billy Lazarous, Partner at United Talent Agency Microsoft, Sony & Target •Jim Hauslein, Former CEO of Sunglass Hut •Mark Ein, CEO of Venturehouse Group SHAILESH RAO •Sachin Jade, Klifer Capital VP Business Development •Executive Editor of Surface Magazine 2004-2008 •Launched Listen.com, a Rhapsody subsidiaryFriday, November 11, 2011
  14. 14. OUR ASK TECHNOLOGY PARTNERS CLIENTS •Telecom Carriers •Fashion Brands •Mobile Chipmakers •Big Box Retailers •Device Manufacturers •Mall Property Groups •Analytics Firms •Department Stores •Mobile Ad Firms •Film & TV studios •Sports Franchises STRATEGIC PARTNERS •Live Event Producers & Venues •Series A VCs •International Launch Partners •Global Advertising Agencies •Mobile and Social Game Publishers Shailesh Rao GoldRun VP Business Development 132 W 28th St, 4th Fl. shai@goldrungo.com New York, NY 10016Friday, November 11, 2011

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