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Varsha Rana  PG-06-095 Vishal Wadekar  PG-06-119 BRAND REPORTERS
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[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Portfolio
Brand Report Card 3 8 Monitoring 3 10 Support 4 9 Brand Management 3 2 7 Integrated marketing activity 3 4 Portfolio 2 2 5 Brand consistent 4 2 Positioning 3 6 Value 1 2 3 Relevance 4 4 1 Delivering customer's desires Priorities for  improvements based on C2 & C3 Performance of your brand on  (1-5) scale Rate these elements in order of importance for your brand  (1-10) Attribute
[object Object],[object Object],[object Object],[object Object],Priorities for Improvement
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
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  • 1. Varsha Rana PG-06-095 Vishal Wadekar PG-06-119 BRAND REPORTERS
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  • 4. Brand Report Card 3 8 Monitoring 3 10 Support 4 9 Brand Management 3 2 7 Integrated marketing activity 3 4 Portfolio 2 2 5 Brand consistent 4 2 Positioning 3 6 Value 1 2 3 Relevance 4 4 1 Delivering customer's desires Priorities for improvements based on C2 & C3 Performance of your brand on (1-5) scale Rate these elements in order of importance for your brand (1-10) Attribute
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